interim report_savio verghese

7/30/2019 Interim Report_savio Verghese

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INTERIM REPORT

ON

Evaluation of Investment as an option in Delhi and NCR region forinvestors in Earth Infrastructure Ltd.

By

Savio Verghese

12BSPHH010924

IBS Hyderabad


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Interim Report

On

Evaluation of investment as an option in Delhi and NCR region forinvestors in Earth Infrastructure Ltd.

SUBMITTED BY:

SAVIO VERGHESE

12BSPHH010924

A report submitted in the partial fulfilment of the requirement of

MBA Program of IBS Hyderabad

Distribution list

Company guide: Faculty guide:

Mr. Nilesh Hirawat Dr NASINA JIGEESH

Earth Infra Ltd IBS Hyderabad

Earth Infrastructures Limited.

Date of submission- 5th

May, 2013.


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ABSTRACT

We joined the company on 13

th

april and received training on all thedeveloping projects of Earth Infrastructures Ltd(EIL). The training period lasted

for two weeks and we were asked to generate leads through various ways . All

the concerned projects were strategically located in Delhi NCR and I took this

opportunity and got the permission to work for the company in Maharashtra

region wherein I could generate leads comfortably and also develop channel

partners who would work for EIL. The challenge here was to understand the

mindset of various investors who are living out of DELHI NCR to invest in this

place as the capital appreciation out of the investment is projected to be

double of what a person will get from tier 2 cities.

Leads were generated either by interacting with people whom I knew

personally or by meeting professionals like CA whom have a good no. of

investors available under their belt.

Also we conducted a competitive analysis to understand the strengths and

weaknesses of the projects of EIL.

To achieve the objective of the project a questionnaire was distributed among

people of various classes to understand their perspective on investment as an

option in Delhi and NCR region.


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INTRODUCTION

Earth infrastructures ltd. is one of Indias most well capitalized real estatecompanies. Strong financial support and engineering expertise makes us a

quality infrastructure provider with global presence. The group is known in the

Realty fraternity for its professional might. Implementation of new technology

and innovation has been its constant goal and this is evident in all its projects.

It focuses to be the most innovative and trusted brand in real estate industry

by adopting new technologies with a focus on green and eco-friendly

construction with focus to fulfill the expectations of the customers.

EIL has struck the following firsts in the Indian realty sector:

a. First green project in Noida extensionb. First bank guarantee project in India.c. First assured return in retail project in Gurgaon.

Our marvels so far are:

a. Earth town: 1/2/3/4 BHK lifestyle apartments.b. Earth sapphire court: fully furnished office spaces.c. Earth copia: 2/3/4 BHK apartments.d. Earth techone: offices/retail/studios.e. Earth iconic: fusion of retail, offices and studio apartments.f. Earth Garcia: 3/4 BHK apartments.g. Elacasa: 3/4 BHK lifestyle apartments.


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The projects on which I have been working on are:

Earth Garcia:

Every time the thought of home crosses your mind, the very first impressionthat comes is the feeling of openness! There are a number of other things

you are looking for, but the first and foremost is an open and big space

which you can call your dream home. In today's time, almost all the projects

loudly claim for open area, green area and open surroundings, but they

leave behind the real openness that a home-buyer like you may be looking

forward to. Earth Infrastructures Ltd. realizes what you are missing and

have put efforts to give you what you are looking for in your home as our

latest offering.

Type BHK Size Price (Rs.)

Multistory

Apartment

3

BHK

1295

Sq-ft

Rs.

44,03,000/-

Multistory

Apartment

3

BHK

1525

Sq-ft

Rs.

51,85,000/-


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Earth iconic:

Earth Iconic has arrived in a big way in Gurgaon to redefine the skyline and

redraw the lines of excellence in the increasingly popular Live Work Shop

Play concept that has gripped the fancy of the new generation of workforce

living in the metropolitan cities of India. Putting it differently, Earth Iconic is

a distinct mixed-use development envisioned with a convenient courtyard

based retail base, office space, and ready to move-in serviced apartments

and lots more.

It integrates technology with functionality and builds a strategic focal point

for corporate and retail giants. With an exciting mix of development, this

fabulous retail-office-studio destination will offer range and diversity to

thousands of visitors every day. Add to this a 12% assured return per

annum + capital appreciation, the property turns out as a lifetime

opportunity to invest.


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Earth techone:

A fabulous IT/ITES project Earth Tech one is a state-of-the-art venture

designed to provide the world-class office space to the reputed

organizations. Based on the concept of Live, Work and Play that has

swamped the imagination of the new generation of workforce living in the

metropolitan cities of India, project Earth TechOne has three broad

structures which are Earth Studios ready to move-in fully furnished Studio

Apartments replete with all the basic requirements one needs to stay, and

at no extra investment of money or time;

Earth Techone Furnished Office Spaces based on Plug n Play concept

equipped with all the appliances and electronic items required to operate

an office; and Earth Express one a high end commercial with

entertainment zone that offers retail shops, cafs, ATMs aiming to provide

a complete shopping and fun zone for the Earth Techone occupants.


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Earth Copia: Ultimate Living

Where splendor is a way of being 3, 4 BHK lifestyle apartments

from Earth Infrastructures Ltd

License & LOI Secured

Location: Dwarka Expressway, Gurgaon

Discover the dream home, the one that is perfect for your ultimate lifestyle.

Earth Copias exceptional homes offer a unique variety of architectural, design

and options for you to choose from. Designed to be the ultimate in comfort

and luxury, Earth Copia is a perfect address for you and your loved ones.

Earth Copias each apartment is tastefully carved out to create adequate living

space for the whole family as well as a corner for an individual pursuit. Copia is

a prestigious residential project in the capital's neighborhood with 70%

greenery to maintain harmony with nature. Earth Copia offers 3 & 4 bedroom

apartments with an area ranging from 1900sq ft to 2400 sq. ft. (Approx).

It is equipped with all modern living facilities like 100% power backup withlatest security features and also includes ultra modern club and a world class

gymnasium.


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Facilities @ its best

a. High Speed Elevatorsb. 24hr. water supply & Power Backupc. Adequate basement , covered car parking & surface parkingd. Landscape courts with sit out spacese. Kids play area & Tennis Courtf. Pedestrian paths, jogging trail with several trellises enhancing

outdoor landscape

g. Shower partition in master bathroom, Single Lever CP fitting withwhite chinaware in all toilets

h. Modular type switches & sockets & copper wiringi. Hardwood door frames veneered & polished and skin molded

shutters

j. Laminated Wooding Flooring in Master Bedroomk. CCTV Cameras in Parking, Entrance Lobbyl. Boom barriers at Entry & Exit of the complex


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Earth Studios

Your ideal destination for a private space! An ultra luxury private living set

amidst your own comfort zone. An address thats the pulse of activity yet its a

place you call your own.

It is well connected and brilliantly located at Tech Zone in Greater Noida. This

fully furnished studio concept will leave you surprised the moment you step

foot in. Its elegance will bowl you and the dcor will leave you spell bound.

Earth Studio is the perfect place to compliment and support your stylish living.

Not just the abode, Earth Studios assured 12% per annum* return also makes

it a wonderful investment opportunity.


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Benefits @ Earth Studios:

a. Higher rental returnb. High liquidityc. Holiday home optiond. Limited flats in 650 acres tech zone campuse. Excellent locationf. Shower partition in master bathroom, Single Lever CP fitting with

white chinaware


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ABOUT PROJECT

To fulfil the objective of the project i.e. to evaluate investment as an option in

DELHI NCR for EIL, I travelled across four cities Mumbai, Pune, Kolkata, Nagpur,

from where I collected data through my questionnaire which I had designed to

understand the perspective of people from various backgrounds and classes.

Majority of the population in this sample are from POWERGRID, a central

government company where my father works.

As the employees over there cover a good range of income level, other than

that I have met many people personally to discuss the projects and side by side

administered the questionnaire.

Even though its quite evident that people who are from these four cities are

not quite interested to invest in DELHI, even though the capital appreciation is

almost atleast double of what you can get in these projects. Still the study is

done to come to a conclusion using research techniques to consolidate the

findings.


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PLAN FOR COMPLETION OF THE PROJECT:

The following things need to be done for the completion of the project:-

a. Collection of secondary data from various sources like internet andanalysis of the same.

b. Examine and review of articles related to advertisingc. Evaluate the research findings provided by the survey.d. Completion of the Project Findings & deciding on the Execution

Strategies.

e. Visiting more Clients so as to minimize the chances of errors in theStudy.

f. Also to verify the rumours that EIL is a fraud company.


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Questionnaire

A questionnaire is a research instrument consisting of a series of questions and

other prompts for the purpose of gathering information from respondents.

In this, I have made this questionnaire taking all the aspects, of a customer to

be approached for a first hand data collection, into consideration. It consists of

a number of questions that the respondent has to answer in a set format. A

distinction is made between open-ended and closed-ended questions. An

open-ended question asks the respondent to formulate his own answer,

whereas a closed-ended question has the respondent pick an answer from a

given number of options. The response options for a closed-ended question

should be exhaustive and mutually exclusive.

(Hello! Please help me by kindly filling up the following information. We

appreciate your response and thank you for your precious time. Please fill in

your answers honestly. There is no right or wrong answers. All the information

given by you would be kept confidential)

1. Do you plan to invest in real estate? Yes: ( ) No: ( )

2. What is your preferred budget for investment?o 20 lakhso 20 -50 Lakhso 50 1 Cro 1-5 Cro above 5cr


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3. Do you think Delhi NCR would be a better place to invest compared to yourcity?

Yes : ( ) No( )

4. What is the purpose of your investment? For end use Investment purpose

5. Does a reputed builder influence your decision to buy a property?Yes: ( ) No : ( )

6. Do you know Earth Infrastructure as a Real Estate builder?Yes ( ) No ( )

7. Does it matter if the builder has to policy of building with 60% green landYes : ( ) No: ( )

8. Does it matter to you that builder you are investing with should have aoffice in your city

Yes: ( ) No: ( )


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9. Does advertisement play a role when you are deciding which builder toinvest with

Yes : ( ) No: ( )

10. Rate the factors that affect your investment decisions with India bullsReal-estate.

1-strongly agree, 2-agree, 3-partially agree, 4-neutral, 5-partially disagree, 6-

disagree, 7-strongly disagree.

Any other factor/parameter that yousuggest:_______________________________________

11. Opinion about real estate sector in Delhi NCR:

___________________________________________________

12. Location of interest for investment purpose

_______________________________________________________

Parameters 1 2 3 4 5 6 7

Product (quality)

Price

Proximity/location

Advertisement/promotion

Competitors

Income

Market forecast


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Name: ___________________________

Age: _____ years

14. Occupation:

GOVT. EMPLOYEE PRIVATE EMPLOYEE BUSINESSMAN

POLITICIAN OTHERS

15. Income:

Less than 5 Lakhs 5 8 Lakhs 8 20 lakhs More than 20 lakhs

16. Any suggestion or comments:

_______________________________________________

_______________________________________________

_______________________________________________

THANK YOU


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REFERENCES

http://www.earthinfra.com/

www.uniconproperty.com/Noida-Earth_Infrastructures.html

Company brochures

www.wikipedia.com

www.magicbricks.com

www.makaan.com

www.joneslanglasalle.com
http://www.earthinfra.com/http://www.earthinfra.com/http://www.uniconproperty.com/Noida-Earth_Infrastructures.htmlhttp://www.uniconproperty.com/Noida-Earth_Infrastructures.htmlhttp://www.wikipedia.com/http://www.wikipedia.com/http://www.magicbricks.com/http://www.magicbricks.com/http://www.makaan.com/http://www.makaan.com/http://www.joneslanglasalle.com/http://www.joneslanglasalle.com/http://www.joneslanglasalle.com/http://www.makaan.com/http://www.magicbricks.com/http://www.wikipedia.com/http://www.uniconproperty.com/Noida-Earth_Infrastructures.htmlhttp://www.earthinfra.com/

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