institutional channels dynamic in north america and … · institutional channels dynamic in north...
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INSTITUTIONAL CHANNELS DYNAMIC IN NORTH AMERICA AND THE FUTURE OF TISSUE DEMAND
MATTHEW OSTER
SENIOR RESEARCH ANALYST
EUROMONITOR INTERNATIONAL
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Who is Euromonitor International?Aglobalstrategicmarketintelligencesourcefor40+yearsHelpingclientsmakeinformeddecisions
Consumer‐focused:industries,countries,consumersAnnually‐updatedsyndicatedresearchin80countriesCustomizedad‐hocprojectsconductedgloballyinvirtuallyeverymarket
800+analystsin80countriesRegionalresearchhubsandindustryspecialistsupportteams
London
Chicago
Singapore
Shanghai
Dubai
Vilnius
CapeTown
Santiago
Tokyo
Sydney
Bangalore
SaoPaulo
AFH TISSUE: GLOBAL TRENDS
US AFH TISSUE BY CHANNEL
INSTITUTIONAL CHANNELS AT A GLANCE
WHAT DOES THE FUTURE HOLD?
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Positive growth for AFH tissue globally
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Developing markets drive global growth
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AFH markets of the future
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Mature North America tissue market
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US AFH tissue grapples with challenges
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Stressors to AFH tissue growth
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US AFH by channel: Definitions
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AFH tissue sees weak long‐term growth by channel
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Individual AFH channels also see a slowdown
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Channels differ in AFH tissue consumption, size of total prize
46%
10%
31%
13%
34%
27%
21%
18%
Business/Industry
Horeca
Public
Healthcare
%AFHTissue %TotalEstablishments
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AFH tissue in horeca
Challenges:Costcuttingandcostrationalization
Slowgrowthinfull‐serviceandfastfoodrestaurants
Sharingeconomyundercutshospitalitygrowth
Opportunities:Growthin100%takeaway/homedeliveryoperators,coffeeshopsandsmoothiebars
Growthinhigh‐endhospitalityandcorporatecatering
Opportunitiesincustomizedsolutions(eco‐friendlysolutions,premiumproducts)
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It is not all bad news in hospitality: Luxury remains on the agenda
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AFH tissue in business/industry
Challenges:Structuralchangesinbusinessesandworkplaces
Employmentisnotexpectedtoincreasebyasignificantamountinthecomingyears
Increaseinremoteworkers
Opportunities:Growthincontractcleaningthatservicesbusinessesandindustrialsettings
Opportunitiesincustomizedproducts(wiperswithproductsegmentationtosuitspecificneedsofdiversebusinessandindustrialcustomers)
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AFH tissue in public institutions
Challenges:Budgetcutsacrosspublicsystems
Movementtocontrolleddispensersandautomatichanddriers
Opportunities:Growthincontractcleaningservices
Growthinvisitorstothenationalparks,themeparks,arts/culture/heritagesites
Opportunitiesinprintsandlicensing
Opportunitiesinsurfacecareandpersonalcarewiperswithfurthersegmentationtosuitspecificfacilitiesneeds
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AFH tissue in healthcare
Challenges:Budgetcutsandcost‐cuttingmeasures
Technologiesandprocessesreducinglengthofstayathospitals
Opportunities:Agingpopulationandgrowthinresidentialcarefacilitiesfortheelderly
Opportunitiesinproductsforelderlycare,includingpersonalwipeswithfurthersegmentationandfocusonproductswithanti‐bacterialandskincarequalities
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Residential care to continue to lead US healthcare growth
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Opportunities for AFH tissue growth
THANK YOU FOR LISTENINGMatthew OsterSenior Research Analyst – Institutional ChannelsEuromonitor International