institute quarterly iq - career connections · suresh motwani, desjardins general insurance...

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ISSN 1703-9851 Institute Quarterly IQ WHAT’S INSIDE… Institute Quarterly is published by The Insurance Institute of Canada 18 King Street East, 6th Floor Toronto, Ontario M5C 1C4 (t) 416-362-8586 (f ) 416-362-4239 Editor: Walter A. Braddock, BComm (Hons), FCIP Maurice Tulloch, BA(Econ), MBA, CMA Chair of the Board of Governors An Educated and Qualified Workforce The Institute’s first demographic study of the insurance industry revealed an aging workforce with the potential for our business to face a wave of retirements in the coming years. The results showed that the average age of our workers was higher than in many other Canadian sectors and our workforce retired at a younger age. We also had fewer people coming into the industry than were leaving, resulting in an entry-to-exit ratio less than the required 1:1. Much about the world has changed since that initial study was released five years ago. Not least have been the financial meltdown in 2008, the worldwide economic malaise since then, and the rollercoaster ride that the markets have been on, leading to weak and unreliable investment returns. The Institute is just releasing the findings of our new 2012 demographic study through a series of seminars across Canada led by our key researcher, Richard Loreto. The findings are informative and enlightening. I encourage you to take in one of these seminars, as the results are critical to the future of our industry and how we manage our human resources. One industry key success factor will remain: an educated and qualified workforce. With a great deal of foresight reaching back more than one hundred years, our forefathers created the Insurance Institutes for the purpose of educating people employed in our industry, regardless of the sector they were employed in or where they were located. It is essential that we continue to guide new talent entering our industry towards the Institute to ensure they gain the required professional knowledge. As your Chairman, I can attest first-hand to the excellence of the Institute’s CIP and FCIP Programs. The quality of these programs is not an accident. Many industry experts contribute the technical content that ensures our programs meet the needs of brokers, agents, underwriters and adjusters. This small army of senior volunteers, along with our full-time staff, is dedicated solely to developing and delivering insurance education that is world-class and at the forefront of delivery options. Vol. 2, No. 24 For the Members of the Insurance Institute - Canada Spring 2013 continued on page 2 FCIP Update: New Course Addresses Key Challenges 2 Original-Track FCIP Program: Update 3 Developing Better Leaders 3 Fifth National Education Week 3 Building Relationships, Making Connections, and Fostering Innovation 4 CIP Society Update 5 STUDENTS: Are You Getting Your Tax Credits? 5 New Demographic Research Report Now Available 6 It’s Almost Membership Renewal Time Again! 6 Goodbye, Winter, Hello—Exams! 7 Instructor Certification: Built by Instructors for Instructors 7 New for Claims Adjusters 7 Self-Paced Learning 8 The Honour Roll 8 Keep in Touch! 8

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Page 1: Institute Quarterly IQ - Career Connections · Suresh Motwani, Desjardins General Insurance (Ontario) Laurie Nietsch, Economical Insurance Group ... (Econ), MBA, CMA Chair of the

ISSN 1703-9851

Institute QuarterlyIQWHAT’S INSIDE…

Institute Quarterly is published byThe Insurance Institute of Canada18 King Street East, 6th FloorToronto, Ontario M5C 1C4(t) 416-362-8586 (f ) 416-362-4239Editor: Walter A. Braddock, BComm (Hons), FCIP

Maurice Tulloch, BA(Econ), MBA, CMAChair of the Board of Governors

An Educated andQualified Workforce

The Institute’s first demographic study ofthe insurance industry revealed an agingworkforce with the potential for ourbusiness to face a wave of retirements inthe coming years. The results showed thatthe average age of our workers was higherthan in many other Canadian sectors andour workforce retired at a younger age. Wealso had fewer people coming into theindustry than were leaving, resulting in anentry-to-exit ratio less than the required 1:1.

Much about the world has changed sincethat initial study was released five years ago.Not least have been the financial meltdown

in 2008, the worldwide economic malaisesince then, and the rollercoaster ride thatthe markets have been on, leading to weakand unreliable investment returns.

The Institute is just releasing the findings ofour new 2012 demographic study througha series of seminars across Canada led byour key researcher, Richard Loreto. Thefindings are informative and enlightening. Iencourage you to take in one of theseseminars, as the results are critical to thefuture of our industry and how we manageour human resources.

One industry key success factor will remain:an educated and qualified workforce. With agreat deal of foresight reaching back morethan one hundred years, our forefatherscreated the Insurance Institutes for thepurpose of educating people employed inour industry, regardless of the sector theywere employed in or where they werelocated. It is essential that we continue toguide new talent entering our industrytowards the Institute to ensure they gainthe required professional knowledge.

As your Chairman, I can attest first-hand tothe excellence of the Institute’s CIP and FCIPPrograms. The quality of these programs isnot an accident. Many industry expertscontribute the technical content thatensures our programs meet the needs ofbrokers, agents, underwriters and adjusters.This small army of senior volunteers, alongwith our full-time staff, is dedicated solely todeveloping and delivering insuranceeducation that is world-class and at theforefront of delivery options.

Vol. 2, No. 24 For the Members of the Insurance Institute - Canada Spring 2013

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continued on page 2

Self-Paced Learning

Keep in Touch!

Have your contact details changed? Help us to keep you up to date.

The Insurance Institute is here to help you enhance your professional life and keepyou abreast of all the latest industry knowledge and exciting new opportunities. We’realways developing new seminars, courses, and events for industry professionals.However, to ensure we’re able to keep you in “the industry loop,” we need to haveyour current contact details.

Have you changed jobs? Do we have your e-mail address?

The Institute is now making an effort to be more environmentally conscious bysending out more e-mail communications. So if you haven’t received anything fromus in e-mail format, chances are we either have an incorrect e-mail address for you orno e-mail address at all.

It’s so easy to update your on-line profile now by visiting www.insuranceinstitute.caand clicking on “Login.” Enter your login information as a new or existing on-line userand update your profile—it’s quick and easy! And while you’re there, remember that,on our Web site, you can research, register, and pay for courses, seminars, and events,all from the comfort of your own home or office.

The Honour Roll

A CIP or FCIP designation is impressive enough in its own right. Even more impressiveis an Honours CIP or FCIP—eight of ten FCIP or CIP courses passed with honours. Inour previous edition (Winter 2012–2013), we announced the Honours graduates whoreceived their diplomas at convocation ceremonies last fall. The following Honoursgraduates elected by the Board of Governors in October received their diplomas atconvocation ceremonies this winter:

Fellow Chartered Insurance Professionals

Alex Kuryliak, Allstate Insurance Co. of Canada (Ontario)Hugo Langlois, Assuraction Transport Expert Inc. (Quebec)Suresh Motwani, Desjardins General Insurance (Ontario)Laurie Nietsch, Economical Insurance Group (Ontario)

Chartered Insurance Professionals

Kathryn J. Burns, Grey Power Insurance Brokers Inc. (Ontario)Rajiv Jerath, RBC General Insurance Company (Ontario)Nahid Yasmeen, Intact Insurance Company (Ontario)

Congratulations to these outstanding graduates!

In place of the former Skills Shop On-Line,the Insurance Institute of Canada islaunching a brand new suite of productsto support your ongoing professionaldevelopment. Our new self-pacedLearning Library offers a broad range ofBusiness Skill courses that are engagingand interactive.

The course categories include Leadership,Supervision, Professional Productivity,Communication, Negotiation, KeyAccount Selling, Presentation Skills, andBusiness Writing. In addition, we offer thecomplete Microsoft Office suite (2003,2007, and 2010).

These courses are attractively priced, andmany offer continuing education credits.

NEW: Book Summaries!

We are pleased to be able to offer youaccess to a complete library of booksummaries. Each book summary is onlyeight pages long and covers a broadrange of topics, including Management,Sales and Marketing, How To’s, CreativeThinking, Motivation, Future Trends, andthe Internet, among others.

For more information, visit our Web site:www.insuranceinstitute.ca > ProfessionalDevelopment.

FCIP Update: New CourseAddresses Key Challenges 2

Original-Track FCIP Program:Update 3

Developing Better Leaders 3

Fifth National Education Week 3

Building Relationships,Making Connections, andFostering Innovation 4

CIP Society Update 5

STUDENTS: Are You GettingYour Tax Credits? 5

New Demographic ResearchReport Now Available 6

It’s Almost MembershipRenewal Time Again! 6

Goodbye, Winter,Hello—Exams! 7

Instructor Certification:Built by Instructors forInstructors 7

New for Claims Adjusters 7

Self-Paced Learning 8

The Honour Roll 8

Keep in Touch! 8

Food for Thought

“The secret of happiness is this: Let yourinterests be as wide as possible and letyour reactions to the things and personswho interest you be as far as possiblefriendly rather than hostile.”

—Bertrand Russell

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FCIP Update: New Course Addresses Key Challenges

An Educated and Qualified Workforce

Our CIP Program drills deeply into theknowledge of automobile insurance,property coverages, and liabilitysolutions while providing the “how to” ofbeing a broker, agent, underwriter, oradjuster.

From there, our new FCIP Program bringsCIP graduates a complement ofleadership skills, financial knowledgespecific to our industry, and a discussionof emerging issues that could impact ourbusiness. If you are a qualified CIPgraduate and have not yet registered inthe Fellowship Program, I stronglyencourage you to do so. The programoffers an engaging and unique

curriculum specific to our industry, andwith its Web-based delivery, you canparticipate in the courses when it bestfits your calendar.

One of the pleasures of being theChairman of the Institute is having theopportunity to present our CIP and FCIPdiplomas and share in the excitement ofsuccess that our graduates enjoy. Againto all of our new graduates acrossCanada, please accept my sincerecongratulations on your significantachievements.

Spring will be close at hand as youreceive this newsletter. That means Aprilexams are not far away. Preparation is

essential, so plan well and good luck inthe exam centre.

I will wrap up my message byencouraging you to nominate someoneas an Established or Emerging Leader forthe CIP Society’s National LeadershipAwards. The deadline for submitting yournomination is June 1. Please contact yourlocal institute for details or visit us atwww.insuranceinstitute.ca.

Sincerely,

Maurice Tulloch, BA (Econ), MBA, CMAChair of the Board of Governors

The p&c industry increasingly needsprofessionals with a broad understandingof the many factors that can help orhinder their business. Thinking critically,assessing rapidly changing information,and identifying and responding toemerging issues are all key challenges forprofessionals in this industry.

The Insurance Institute is helping toaddress this need with a new course onEmerging Issues: Implications for the P&CInsurance Leader, which launched inJanuary as part of the FCIP Program.

Paul Kovacs , Executive Director of theInstitute for Catastrophic Loss Reductionand CEO of PACICC, notes that thiscourse provides an important newservice to the industry.

“The most important step in resolving anissue is frequently the determination ofthe precise issue to address. Investingtime and energy to clearly identify anddefine an emerging issue will focus andsimplify the subsequent research andpolicy debate,” says Kovacs. “The coursematerial is excellent. It provides anopportunity for students to focus on anemerging issue that is important tothem, to research current material, andidentify concrete solutions.”

Kovacs points out that there are numerousissues candidates could address, includingclimate change distribution, changingsolvency regulation, increasing regulationof market conduct, rate regulation forauto insurance, and the use of emergingtools to assess the risk of loss, to namejust a few. The hands-on approach in thisproject-based course gives candidatesthe opportunity to draw upon theirknowledge base and apply it tounderstanding issues in the industry.

As with all six courses in the FCIP Program,the Emerging Issues course is built on asolid foundation of educational excellenceand real-world knowledge, including inputfrom Kovacs and Alain Thibault, formerPresident and CEO of TD Insurance andMeloche Monnex, as well as a number ofother experienced industry leaders.

Emerging Issues is running for the first timethis term and is scheduled to be offeredagain in the Fall 2013 semester. Potentialcandidates must apply for entry to thenew FCIP Program and are advised to takethe courses in the recommended order.

The six courses that make up the FCIPprogram are as follows:

1. Strategy in the P&C Insurance Sector

2. Leading in the Insurance World

3. Financial Management forInsurance Leaders

4. Enterprise Risk Management (ERM)in the Insurance Sector

5. Emerging Issues: Implications forthe P&C Insurance Leader

6. Integrative Learning for the P&CInsurance Sector

Detailed Information

For further information on the FCIPProgram, including course descriptions,entrance requirements, syllabus,admission information, and registrationdeadlines, visit the Institute’s Web site atwww.insuranceinstitute.ca/FCIP.

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New for Claims Adjusters

This past fall and winter, the InsuranceInstitute of Ontario offered the newUnderstanding Serious Injury:Adjusters’ Training & Education inLondon, Cambridge, Ottawa, and theGreater Toronto Area (GTA).

A variety of adjusters supported by theiremployers participated in the eight-daycertificate program. Junior and senioraccident benefit (AB) adjusters and bodilyinjury (BI) claims representatives confirmedthe value of the program’s content,technical facilitators, case studies, and themoderator.

The Insurance Institute of Ontario and theOntario Insurance Adjusters Association(OIAA) partnered to develop thisindustry-specific program that fulfills theprofessional development needs ofadjusters. This collaboration and the hardwork and dedication of subject-matterand technical experts have produced asuccessful eight-day certificate programthat consists of five modules. The firstfour modules cover the progression of aclaimant with a serious injury. Theprogram concludes with a fifth modulethat uses a case study to incorporatelearning from the first four modules toensure comprehension and successfulcompletion of the program.

Understanding Bodily Injury Claims

The success of this program and thegenerous feedback have prompted thedevelopment of additional learning toolsfor adjusters and claims professionals.In particular, a new two-day seminar,Understanding Bodily Injury Claims,focuses on bodily injury claimsmanagement. It is an effective extensionof the Understanding Serious Injuryprogram, but it is not a prerequisite toit. Participants will gain a greaterunderstanding of bodily injury principlesand concepts, investigation of exposures,and the adjuster’s role in the litigationprocess.

Whether for yourself or a member ofyour team, this is a great opportunity toadvance an adjuster’s skills. Watch formore details!

Instructor Certification: Built by Instructors for Instructors

Goodbye, Winter, Hello—Exams!

The national examinations for the CIP and General Insurance Essentials Programs takeplace April 2–April 8, 2013.

Day Morning Course Number Afternoon Course Number

Tues. Apr. 02 121, 130 13, 47, 48, 82Wed. Apr. 03 12, 35, 36, 132 38, 54, 111, 120Thurs. Apr. 04 37, 45, 53, 110 31, 39, 43, 55Fri. Apr. 05 14, 49, 66, 112 32, 40, 122Mon. Apr. 08 11 16, 72, 81, 131

Morning sessions start at 9:30 a.m., local time; afternoon sessions, at 1:30 p.m. Threehours are allowed for each CIP subject and two hours for GIE subjects. Good luck!

continued from page 1

Work is well under way on a certification program for CIP and GIE instructors. In recentyears, the Institute has launched many instructor initiatives as part of the InstructorDevelopment Program, with the aim of establishing a national benchmark of instruction,to offer teaching excellence in every CIP classroom. Instructor Certification may be themost significant initiative in raising teaching standards to the next level. The intendedaudience comprises existing and experienced instructors looking to upgrade their skillsand seeking theory and structure that will complement their existing skills.

The Instructor Certification Program consists of four courses, with concentrations inLearning Principles, Instructional Design, Evaluation, and Facilitation Techniques forboth in-class and virtual-class delivery. All courses are aimed at complementinginstructors’ excellent real-world expertise both in the classroom and the industry. Theprogram combines best practices of CIP and GIE instructors with underlying principlesof pedagogy to train instructors in how to effectively teach insurance.

In the summer of 2012, with the help of the local institutes and chapters, the Instituteassembled two teams of experienced instructors.

Consisting of instructors from across the country, the Co-Design team has workedtogether, under the guidance of the Institute, to design the program curriculum. Tobuild the curriculum for each course, the Co-Design team has shared and accumulatedbest practices with the Institute, then helped align them with instructional designprinciples. The result is a Curriculum Blueprint, which has been intensely reviewed byeach member of the team, analyzing the course learning aims, content flow, structure,and evaluation methods. The program has then been developed by the Institute into alesson-based module, which has been reviewed and approved by the Co-Design team.This ensures that program design and development are beneficial for instructors.

The Pilot team is made up of 20 instructors, representing each institute and chapter.Each week, the Pilot team assumes the role of the student by way of real-timeinstruction, as virtual-class learners. The team’s objective is a trial of all elements ofthe program’s development and to provide feedback on the learning experience inmany areas, including workload, quality, structure, delivery, and relevance of content.The Pilot team has already begun applying what they are learning in their classrooms.

The objective of the Instructor Certification Program is to develop a learner-centredprogram that will allow instructors to further their passion for instruction. Professionaldevelopment for a learner who has various personal and professional demands, inaddition to teaching, can be challenging. By involving instructors in design anddevelopment, the Institute is confident that the program will meet instructor needs.

F550Emerging Issues:Implications for the P&CInsurance Leader

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New Demographic Research Report Now Available

The 2012 report entitled A DemographicAnalysis of the P&C Insurance Industry inCanada 2012 –2022 was published inFebruary and made available on theInsurance Institute Web site.

As a followup to research completed bythe Institute in 2007 and 2009, the reportdemonstrates that recruitment over thelast five years has managed to lessen thepotential impact of pending retirements.The report looks at changes in threecohorts: the Echo cohort, which includesthose between the ages of 12 and 27 in2007 and between 17 and 32 in 2012; theBust cohort, which includes those whowere 28 to 40 in 2007 and 33 to 45 in2012; and the Boom cohort, or those aged41 to 60 in 2007 and 46 to 65 in 2012.

According to study author RichardLoreto, “What the data [are] indicating isthat, with the growth in the industry andthe recruitment over the last five years,the imbalance of too large a Boomerproportion has become somewhat morebalanced by recruitment of the Echocohort.” In fact, the Echo cohort has morethan doubled in proportion overall since2007, from 12% of the insurance industryworkforce to 27%. “The rise in the Echoshare is an indicator of substantialrecruitment activity,” says Loreto. “The datafrom 20 companies who participated inboth the 2007 and 2012 census clearlyindicate that they have grown theircollective workforce. Full-time employeesworking in the targeted occupations forthese companies have increased by 40%.”

The report also looks at whether entry-type roles in sales and service, forexample, might now be overrepresentedin the industry sample. “In absolute terms,the greatest gains are registered in theclaims and sales and service categories,

respectively,” continues Loreto. “However,substantial growth has not altered theoccupational shares of the total workforceto a great extent. Instead, it appears thatrecruitment has allowed these companiesto maintain occupational shares in 2012that closely approximate the occupationalshares of 2007.”

The growth across all occupations isinfluenced by the Bust cohort, whichrepresents about one-third of theworkforce. This is the core working groupmoving into management, and it isrelatively stable. Within the managementcategory, the share for the Bust cohorthas grown by 16% while the Boomershare has fallen by 19%.

Looking ahead 10 years to 2022, theresearch is projecting a potentialmaximum decrease in the industry’sprofessional workforce of 28% nationally.The research also projects

• a potential maximum 43% reduction inthe industry’s management ranks overthe next 10 years, with the greatest hitaffecting the senior management level;

• substantial potential reductions inthe occupations of informationtechnology (33%), claims (29%), andunderwriting (28%).

The other interesting statistic that comesout of the findings is the entry-to-exitratio. This is a comparison to the overalllabour force and uses a minimumstandard that for every person whoretires, there should be one new workerto replace them. However, the industry’sentry-to-exit ratios remain very low. Forevery 10 people ready to retire (betweenthe ages of 55 and 64), the industry isrecruiting only four (under age 25),virtually unchanged from five years ago.

But according to Loreto, “While notreflecting an increase, it’s half a goodnews story. The industry’s entry-to-exitratios had been in a pattern of steadydecline for some years. With the decreasein the Boomer cohort, if there had notbeen the level of recruitment to increasethe Echo cohort, the ratios would havebottomed out completely. The level ofrecruitment over the last five yearsmanaged to mitigate the potentialimpact of the Boomer departures. That,at least, is a good thing. But (the numberof Echo workers) was low to begin with,and even this level of recruitment willnot offset the pending retirementspredicted over the coming five years.”

“The Insurance Institute of Canada isproud to have conducted this importantdemographic research study of theproperty and casualty industry on itsbehalf,” says Peter Hohman, President andCEO of the Institute. “We know that thefirst two studies have providedinformation that was of value to ourstakeholders and the industry. We knowit has informed the initiatives of theInstitute’s Career Connections Program,the FCIP Program, and other professionaldevelopment offerings. We anticipatethat this third study will provide furtherinformation for employers’ recruitmentand retention strategies and that,collectively, these demographic studieswill help to address their future humanresource requirements.”

Contact

For more information and to downloadyour copy of the report, please visit theInsurance Institute Web site atwww.insuranceinstitute.ca/research.

Fifth National Education Week

Educate. Elevate. Celebrate.

As we educate the industry and elevatethe knowledge of those progressing intheir careers, we wanted to celebrate theachievements of insurance professionalsacross the country.

With this in mind, we presented the fifthNational Education Week, held February25 through March 1. With eventsthroughout Canada on relevant andtopical industry subjects, the weekoffered more opportunities to strengthenyour professional development andengage in various networking seminars.

To learn more about professionaldevelopment, an omnibus survey wasadministered on behalf of the Institute inOctober 2012, asking participants toprovide their views on industry education.With 1,502 Canadians participating in thepoll, an overwhelming 88% respondedthat it is important for insuranceprofessionals to take regular coursesrelated to their profession; 80% say theywould be less inclined to buy insurancefrom someone who does not maintaintheir education in the industry.

“The results of this poll indicate theimportance of ongoing professionaldevelopment in the insurance industry,”says Peter Hohman, President and CEO,Insurance Institute. “With our continuedfocus on addressing the industry’sprofessional education needs, theInstitute looks forward to providing theknowledge and skills required for bothcareer success and providing Canadianswith a quality insurance experience.”

National Education Week 2013 providedstudents with many opportunities toenhance their professional development.One seminar highlight was “LeadingInsurance Coverage and Liability Casesfor 2011–2012” in Ontario’s Ottawachapter, presented with InsuranceBureau of Canada. Other seminarsincluded “Insurance Industry 101: FromBroker to Adjuster and Beyond” in BritishColumbia, “Solar Power Risks” in Ontario’sSouthwestern chapter, and a variety ofnetworking and social events.

Original-Track FCIP Program: Update

Developing Better Leaders

A study by Zenger/Folkman of 17,000 global leaders from companies in virtuallyevery sector found the average age at which they received leadership training was42. The average age at which they became supervisors was about 30. Interestingly,they received little to no leadership training at all as supervisors or managers. Theyfunctioned within their companies, relatively untrained, for over a decade.

Newly promoted supervisors or managers begin leading people on their first day inthe role. They are learning and practicing leadership skills on the job, with or withoutbenefit of training. The simple fact that many of our newly appointed supervisors andmanagers are practicing leadership without proper preparation and training maypartially account for high employee turnover, loss of productivity, and stagnantbusiness results.

Supervisors and managers are responsible to lead teams, make business decisions,delegate, motivate and develop their staff, achieve results, and set direction. Isn’t it inthe best interest of your organization, the manager, and the team that the preparing,training, and development of leadership skills begin, if not before, then from themoment the individual is selected for the position?

The Insurance Institute of Canada’s Essential Management Skills course is specificallydesigned to help aspiring or new managers, or seasoned managers in need of a refresh,with the skills needed to make the transition into management and successfully leadtheir teams. Management will always be challenging; having the skills to do it wellmakes the challenge enjoyable and rewarding.

Have you ever wondered why all the money spent on training hasn’t produced stronger,more capable leaders? It could be we just waited too long to train them.

Make 2013 the year you prepare and train your current and future leadership teamfor the challenges ahead.

Contact Information

For more information, please visit our Web site at www.insuranceinstitute.ca> Management Development > Essential Management Skills or contact the Insitute’sKaren Bergin, MSc, Professional Development & Learning Consultant, [email protected] for more information.

Entry to the original-track FCIP Program has closed. However, if you are already part-way through the original track, you still have some time to complete the program.Please note the following deadlines for completion:

1. All 10 courses required for graduation from the original-track FCIP Program mustbe completed no later than December 31, 2017.

2. All course registrations and grade results must be received at the InsuranceInstitute no later than April 30, 2018.

These deadlines are final. You are advised to plan to complete all requirements wellahead of these deadlines, to allow for contingencies. The deadlines also apply tocontinuing education students.

Questions? Please e-mail us at [email protected] or phone our MemberServices team at 1-866-362-8585.

It’s Almost Membership Renewal Time Again!

Your membership year runs from June 1to May 31. Very soon we'll be sendingout the 2013/2014 Membership RenewalNotices. Prompt renewal enables you tocontinue towards your educational goalsand be offered exciting professional

development opportunities along theway. We’ll also keep you up to date withthe latest industry knowledge and news.

If your employer participates in ourcompany-billed renewal program for

Institute members on staff, you mightnot receive an invoice yourself. If youdo receive an invoice, or if you are amember who is billed individually foryour renewal, please respond promptly—we appreciate it.

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CIP Society Update

Call for Nominations2013 National Leadership Awards

We have just concluded the 2012convocation season and, with it, thepresentation of five National LeadershipAwards. Last year’s recipients werehonoured across the country, fromVancouver, BC, to Montreal, QC, witheach recipient presented with a uniquesteel sculpture entitled “Good Company”and inducted into the CIP SocietyLeadership Circle. We look forward toextending the prestige to more recipientsthis year with the announcement of thecall for nominations for the Fifth AnnualCIP Society National Leadership Awards.

Nominations will be open from March 1to June 1, 2013. To date, we have hadthe great pleasure of recognizing 23leaders from amongst our membership:exceptional individuals who throughhard work and dedication to the industryembody the spirit and character of trueprofessionals.

You can participate in the awardsprocess by nominating your colleaguesand co-workers in 2013. The nominationpackage includes a fillable PDF form,which asks nominators to describe thenominee’s qualities, accomplishments,and contributions. We encourage allnominators to start early and to work witha team to help present the nominee’saccomplishments from all sides, includinghis or her work life, educational background,and community involvement.

For more information on our 2012National Leadership Award recipientsand how to nominate in 2013, pleasevisit the CIP Society Web site at

www.insuranceinstitute.ca/cipsociety >Professional Development > NationalLeadership Awards.

Rhind Scholarships Deadline for2013–2014 Academic Year

Each academic year, four $1,000scholarships are made available tocandidates who are interested inpursuing further education related to theP&C insurance industry and who are notbeing financially supported by theiremployers. There is also an opportunityfor dependents of CIP Society memberswho are pursuing post-secondaryeducation related to the P&C insuranceindustry and/or related financial servicesto apply for a scholarship. Named afterformer Insurance Institute CEO Chris Rhind,the scholarships were created to promotethe CIP Society’s values of lifelonglearning and professional development.

For the 2013–2014 academic year, thedeadline is May 31; scholarships areawarded by July 31. For detailedinformation on the Rhind Scholarship,visit the CIP Society Web site atwww.insuranceinstitute.ca/cipsociety >Professional Development > RhindScholarships.

Last summer, the CIP Society NationalCouncil awarded three $1,000 scholarshipsfor the 2012–2013 academic year: oneeach to Elizabeth Gallant (Saint John, NB);John Pino (Sydney, NS); and Emily McHugh(Ayr, ON).

Members Giving Back

Each year, a number of events highlightthe generosity of CIP Society members

and their commitment to giving back totheir communities. Three such eventsinclude the following:

Starlight Children’s Foundation19th Annual Insurance Gala

For the last 18 years, the Insurance Galahas helped raise funds for the StarlightChildren’s Foundation, which runsprograms for seriously ill children bothinside and outside the hospital setting. Thisyear, the gala will be held on Saturday, May11, and the theme is “Masquerade.”Members can get involved in a number ofways: you can purchase gala tickets,become a sponsor, or donate to theauction. For more information, please goto www.starlightinsurancegala.org.

WICC Annual Gala and Relay for Life

The Women in Insurance Cancer Crusade(WICC) has been supporting breastcancer research and education since1996, donating more than $3.5 million tothe Canadian Cancer Society. Through avariety of fundraising events andprograms, WICC helps to raise not onlymoney for research but also awareness ofthe impact that cancer has in ourcommunities. Each spring, the Ontariochapter organizes an Annual Gala Dinner,and each summer, the Relay for Lifefundraiser. More information is availableat the WICC Web site at www.wicc.ca >Events Calendar.

Since 2003, Career Connections has beena gateway to Canada’s property andcasualty insurance industry. As ourmessaging has evolved and the programhas grown, Career Connections hasestablished partnerships with industrystakeholders and key career influencersand groups to broaden our reach andengage our target audiences. Theserelationships are pivotal to our campaignplanning and expansion of the program.

Career Connections has collaborated withindustry associations such as the OntarioInsurance Adjusters Association (OIAA),Insurance Brokers Association of Canada(IBAC)/Young Brokers Council, and theOntario Mutual Insurance Association(OMIA) on career information fairs andbringing the industry together to discusstrends, challenges, and opportunities towork together to address the talentneeds of the industry.

Through this collaboration, CareerConnections has developed FAQs on ourWeb site, which includes informationfocused on the licensing process;presented a featured speaker for thestudent program at the Ontario InsuranceAdjusters Association annual conferencein February; and expanded the numberof brokers participating as Ambassadorsin the program.

In our work with industry partners, wehave established a growing network ofHR recruiters in key centres across thecountry. So far this year, we have hostedHR conversations in Vancouver,Edmonton, Calgary, Toronto, Conestoga

Region (Ontario), and Halifax. Theseconversations provide insight into therecruitment process, discuss and validateworkforce trends, and help identify talentpools to target as a part of our outreach.Our relationships with industry have alsoresulted in significant increases inparticipation in our insurance-specificevents and the in-house training ofAmbassadors as a part of insuranceorganizations’ talent management andcorporate volunteerism strategy.

Speaking of our corporate Ambassadorprograms: W are thrilled to have continuedour work with Economical Insurance andcompleted the second round of in-housetraining in late 2012. There are now 38Ambassadors from Economical across thecountry! Desjardins also implemented acorporate program this past fall. After ourmost recent training in January, there arenow 18 Ambassadors from Desjardins onthe national roster!

Being an Ambassador is a tremendousway for professionals to contribute to thegrowth and sustainability of the industry.When this work is a part of a corporateprogram, it not only yields recognitionand support for the Ambassador internallybut presents an opportunity for theorganization to give back and to buildbrand recognition of employers in theindustry. To learn more about corporateAmbassador programs, please [email protected] orcall us at 1-866-362-8585 x2280.

Career Connections has also forgedrelationships with the Toronto FinancialServices Alliance (TFSA) and CGA Ontario.These partnerships help to facilitate andbuild our audiences’ understanding of theindustry as the third pillar of the financialservices sector.

Building on an existing relationship withthe Toronto District School Board, theTFSA and Career Connections areworking together on a corporate tourprogram for high school students. In themorning, students will participate in asession at a national bank or investmentfirm and in the afternoon will engage inprogramming with Career Connections

Ambassadors at the Insurance Institute ofCanada’s offices on King Street East inToronto. We have hosted similar eventswith the TFSA in the past and are glad tobe continuing to build on this partnership.Feedback from participating students,teachers, and our partners has beenextremely positive!

Career Connections partnered withCGA Ontario to host a Careers in FinancialServices Fair at the Insurance Instituteon February 1. Building on the success ofthe inaugural event in January, the eventsaw over 150 students from eight post-secondary institutions engage employersfrom three pillars of the financial servicesector (banking, wealth management/investment, and eight organizationsrepresenting the insurance industry).Students also had the opportunity toparticipate in information sessions to learnmore about the CIP Program and careersin the insurance industry. We also hosteda similar event in the Conestoga region ofOntario as part of our fall campaign.

These are just some of the examplesof how relationship-building andestablishing connections have generatedopportunities for the Career Connectionsteam to continue to innovate andbroaden our promotion of the property& casualty insurance sector’s need fortalented, creative, and motivated people.

If you or your organization haveadditional ideas on events, potentialpartnerships, or opportunities tocollaborate, please contact us [email protected].

To learn more about Career Connectionsand our outreach, please visit our Website at www.career-connections.info.

Career Connections (W) [email protected](T) 1.866.362.8585 or 416.362.8586 x2252(F) 416.362-2692

Building Relationships, Making Connections, and Fostering Innovation

STUDENTS: Are You Getting Your Tax Credits?

The Insurance Institute is an educationalinstitution that has been certified byHuman Resources and Skills DevelopmentCanada and is therefore able to issueT2202A receipts. The T2202A receipt is anofficial statement for income tax purposesand is issued to all eligible students whopaid tuition and fees for qualifying

courses and want to claim for tuition andfees on their income tax returns.

To print your T2202A receipt from theInsurance Institute Web site:

1. Go to www.insuranceinstitute.ca andlog in as a new or existing on-line user.

2. Click on the “My Tax Receipts” link onthe right menu.

The T2202A receipts will not be mailed.If you have questions, please contact anInstitute Member Services representativeat 1-866-362-8585 (toll-free) or [email protected].

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4 5

CIP Society Update

Call for Nominations2013 National Leadership Awards

We have just concluded the 2012convocation season and, with it, thepresentation of five National LeadershipAwards. Last year’s recipients werehonoured across the country, fromVancouver, BC, to Montreal, QC, witheach recipient presented with a uniquesteel sculpture entitled “Good Company”and inducted into the CIP SocietyLeadership Circle. We look forward toextending the prestige to more recipientsthis year with the announcement of thecall for nominations for the Fifth AnnualCIP Society National Leadership Awards.

Nominations will be open from March 1to June 1, 2013. To date, we have hadthe great pleasure of recognizing 23leaders from amongst our membership:exceptional individuals who throughhard work and dedication to the industryembody the spirit and character of trueprofessionals.

You can participate in the awardsprocess by nominating your colleaguesand co-workers in 2013. The nominationpackage includes a fillable PDF form,which asks nominators to describe thenominee’s qualities, accomplishments,and contributions. We encourage allnominators to start early and to work witha team to help present the nominee’saccomplishments from all sides, includinghis or her work life, educational background,and community involvement.

For more information on our 2012National Leadership Award recipientsand how to nominate in 2013, pleasevisit the CIP Society Web site at

www.insuranceinstitute.ca/cipsociety >Professional Development > NationalLeadership Awards.

Rhind Scholarships Deadline for2013–2014 Academic Year

Each academic year, four $1,000scholarships are made available tocandidates who are interested inpursuing further education related to theP&C insurance industry and who are notbeing financially supported by theiremployers. There is also an opportunityfor dependents of CIP Society memberswho are pursuing post-secondaryeducation related to the P&C insuranceindustry and/or related financial servicesto apply for a scholarship. Named afterformer Insurance Institute CEO Chris Rhind,the scholarships were created to promotethe CIP Society’s values of lifelonglearning and professional development.

For the 2013–2014 academic year, thedeadline is May 31; scholarships areawarded by July 31. For detailedinformation on the Rhind Scholarship,visit the CIP Society Web site atwww.insuranceinstitute.ca/cipsociety >Professional Development > RhindScholarships.

Last summer, the CIP Society NationalCouncil awarded three $1,000 scholarshipsfor the 2012–2013 academic year: oneeach to Elizabeth Gallant (Saint John, NB);John Pino (Sydney, NS); and Emily McHugh(Ayr, ON).

Members Giving Back

Each year, a number of events highlightthe generosity of CIP Society members

and their commitment to giving back totheir communities. Three such eventsinclude the following:

Starlight Children’s Foundation19th Annual Insurance Gala

For the last 18 years, the Insurance Galahas helped raise funds for the StarlightChildren’s Foundation, which runsprograms for seriously ill children bothinside and outside the hospital setting. Thisyear, the gala will be held on Saturday, May11, and the theme is “Masquerade.”Members can get involved in a number ofways: you can purchase gala tickets,become a sponsor, or donate to theauction. For more information, please goto www.starlightinsurancegala.org.

WICC Annual Gala and Relay for Life

The Women in Insurance Cancer Crusade(WICC) has been supporting breastcancer research and education since1996, donating more than $3.5 million tothe Canadian Cancer Society. Through avariety of fundraising events andprograms, WICC helps to raise not onlymoney for research but also awareness ofthe impact that cancer has in ourcommunities. Each spring, the Ontariochapter organizes an Annual Gala Dinner,and each summer, the Relay for Lifefundraiser. More information is availableat the WICC Web site at www.wicc.ca >Events Calendar.

Since 2003, Career Connections has beena gateway to Canada’s property andcasualty insurance industry. As ourmessaging has evolved and the programhas grown, Career Connections hasestablished partnerships with industrystakeholders and key career influencersand groups to broaden our reach andengage our target audiences. Theserelationships are pivotal to our campaignplanning and expansion of the program.

Career Connections has collaborated withindustry associations such as the OntarioInsurance Adjusters Association (OIAA),Insurance Brokers Association of Canada(IBAC)/Young Brokers Council, and theOntario Mutual Insurance Association(OMIA) on career information fairs andbringing the industry together to discusstrends, challenges, and opportunities towork together to address the talentneeds of the industry.

Through this collaboration, CareerConnections has developed FAQs on ourWeb site, which includes informationfocused on the licensing process;presented a featured speaker for thestudent program at the Ontario InsuranceAdjusters Association annual conferencein February; and expanded the numberof brokers participating as Ambassadorsin the program.

In our work with industry partners, wehave established a growing network ofHR recruiters in key centres across thecountry. So far this year, we have hostedHR conversations in Vancouver,Edmonton, Calgary, Toronto, Conestoga

Region (Ontario), and Halifax. Theseconversations provide insight into therecruitment process, discuss and validateworkforce trends, and help identify talentpools to target as a part of our outreach.Our relationships with industry have alsoresulted in significant increases inparticipation in our insurance-specificevents and the in-house training ofAmbassadors as a part of insuranceorganizations’ talent management andcorporate volunteerism strategy.

Speaking of our corporate Ambassadorprograms: W are thrilled to have continuedour work with Economical Insurance andcompleted the second round of in-housetraining in late 2012. There are now 38Ambassadors from Economical across thecountry! Desjardins also implemented acorporate program this past fall. After ourmost recent training in January, there arenow 18 Ambassadors from Desjardins onthe national roster!

Being an Ambassador is a tremendousway for professionals to contribute to thegrowth and sustainability of the industry.When this work is a part of a corporateprogram, it not only yields recognitionand support for the Ambassador internallybut presents an opportunity for theorganization to give back and to buildbrand recognition of employers in theindustry. To learn more about corporateAmbassador programs, please [email protected] orcall us at 1-866-362-8585 x2280.

Career Connections has also forgedrelationships with the Toronto FinancialServices Alliance (TFSA) and CGA Ontario.These partnerships help to facilitate andbuild our audiences’ understanding of theindustry as the third pillar of the financialservices sector.

Building on an existing relationship withthe Toronto District School Board, theTFSA and Career Connections areworking together on a corporate tourprogram for high school students. In themorning, students will participate in asession at a national bank or investmentfirm and in the afternoon will engage inprogramming with Career Connections

Ambassadors at the Insurance Institute ofCanada’s offices on King Street East inToronto. We have hosted similar eventswith the TFSA in the past and are glad tobe continuing to build on this partnership.Feedback from participating students,teachers, and our partners has beenextremely positive!

Career Connections partnered withCGA Ontario to host a Careers in FinancialServices Fair at the Insurance Instituteon February 1. Building on the success ofthe inaugural event in January, the eventsaw over 150 students from eight post-secondary institutions engage employersfrom three pillars of the financial servicesector (banking, wealth management/investment, and eight organizationsrepresenting the insurance industry).Students also had the opportunity toparticipate in information sessions to learnmore about the CIP Program and careersin the insurance industry. We also hosteda similar event in the Conestoga region ofOntario as part of our fall campaign.

These are just some of the examplesof how relationship-building andestablishing connections have generatedopportunities for the Career Connectionsteam to continue to innovate andbroaden our promotion of the property& casualty insurance sector’s need fortalented, creative, and motivated people.

If you or your organization haveadditional ideas on events, potentialpartnerships, or opportunities tocollaborate, please contact us [email protected].

To learn more about Career Connectionsand our outreach, please visit our Website at www.career-connections.info.

Career Connections (W) [email protected](T) 1.866.362.8585 or 416.362.8586 x2252(F) 416.362-2692

Building Relationships, Making Connections, and Fostering Innovation

STUDENTS: Are You Getting Your Tax Credits?

The Insurance Institute is an educationalinstitution that has been certified byHuman Resources and Skills DevelopmentCanada and is therefore able to issueT2202A receipts. The T2202A receipt is anofficial statement for income tax purposesand is issued to all eligible students whopaid tuition and fees for qualifying

courses and want to claim for tuition andfees on their income tax returns.

To print your T2202A receipt from theInsurance Institute Web site:

1. Go to www.insuranceinstitute.ca andlog in as a new or existing on-line user.

2. Click on the “My Tax Receipts” link onthe right menu.

The T2202A receipts will not be mailed.If you have questions, please contact anInstitute Member Services representativeat 1-866-362-8585 (toll-free) or [email protected].

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6 3

New Demographic Research Report Now Available

The 2012 report entitled A DemographicAnalysis of the P&C Insurance Industry inCanada 2012 –2022 was published inFebruary and made available on theInsurance Institute Web site.

As a followup to research completed bythe Institute in 2007 and 2009, the reportdemonstrates that recruitment over thelast five years has managed to lessen thepotential impact of pending retirements.The report looks at changes in threecohorts: the Echo cohort, which includesthose between the ages of 12 and 27 in2007 and between 17 and 32 in 2012; theBust cohort, which includes those whowere 28 to 40 in 2007 and 33 to 45 in2012; and the Boom cohort, or those aged41 to 60 in 2007 and 46 to 65 in 2012.

According to study author RichardLoreto, “What the data [are] indicating isthat, with the growth in the industry andthe recruitment over the last five years,the imbalance of too large a Boomerproportion has become somewhat morebalanced by recruitment of the Echocohort.” In fact, the Echo cohort has morethan doubled in proportion overall since2007, from 12% of the insurance industryworkforce to 27%. “The rise in the Echoshare is an indicator of substantialrecruitment activity,” says Loreto. “The datafrom 20 companies who participated inboth the 2007 and 2012 census clearlyindicate that they have grown theircollective workforce. Full-time employeesworking in the targeted occupations forthese companies have increased by 40%.”

The report also looks at whether entry-type roles in sales and service, forexample, might now be overrepresentedin the industry sample. “In absolute terms,the greatest gains are registered in theclaims and sales and service categories,

respectively,” continues Loreto. “However,substantial growth has not altered theoccupational shares of the total workforceto a great extent. Instead, it appears thatrecruitment has allowed these companiesto maintain occupational shares in 2012that closely approximate the occupationalshares of 2007.”

The growth across all occupations isinfluenced by the Bust cohort, whichrepresents about one-third of theworkforce. This is the core working groupmoving into management, and it isrelatively stable. Within the managementcategory, the share for the Bust cohorthas grown by 16% while the Boomershare has fallen by 19%.

Looking ahead 10 years to 2022, theresearch is projecting a potentialmaximum decrease in the industry’sprofessional workforce of 28% nationally.The research also projects

• a potential maximum 43% reduction inthe industry’s management ranks overthe next 10 years, with the greatest hitaffecting the senior management level;

• substantial potential reductions inthe occupations of informationtechnology (33%), claims (29%), andunderwriting (28%).

The other interesting statistic that comesout of the findings is the entry-to-exitratio. This is a comparison to the overalllabour force and uses a minimumstandard that for every person whoretires, there should be one new workerto replace them. However, the industry’sentry-to-exit ratios remain very low. Forevery 10 people ready to retire (betweenthe ages of 55 and 64), the industry isrecruiting only four (under age 25),virtually unchanged from five years ago.

But according to Loreto, “While notreflecting an increase, it’s half a goodnews story. The industry’s entry-to-exitratios had been in a pattern of steadydecline for some years. With the decreasein the Boomer cohort, if there had notbeen the level of recruitment to increasethe Echo cohort, the ratios would havebottomed out completely. The level ofrecruitment over the last five yearsmanaged to mitigate the potentialimpact of the Boomer departures. That,at least, is a good thing. But (the numberof Echo workers) was low to begin with,and even this level of recruitment willnot offset the pending retirementspredicted over the coming five years.”

“The Insurance Institute of Canada isproud to have conducted this importantdemographic research study of theproperty and casualty industry on itsbehalf,” says Peter Hohman, President andCEO of the Institute. “We know that thefirst two studies have providedinformation that was of value to ourstakeholders and the industry. We knowit has informed the initiatives of theInstitute’s Career Connections Program,the FCIP Program, and other professionaldevelopment offerings. We anticipatethat this third study will provide furtherinformation for employers’ recruitmentand retention strategies and that,collectively, these demographic studieswill help to address their future humanresource requirements.”

Contact

For more information and to downloadyour copy of the report, please visit theInsurance Institute Web site atwww.insuranceinstitute.ca/research.

Fifth National Education Week

Educate. Elevate. Celebrate.

As we educate the industry and elevatethe knowledge of those progressing intheir careers, we wanted to celebrate theachievements of insurance professionalsacross the country.

With this in mind, we presented the fifthNational Education Week, held February25 through March 1. With eventsthroughout Canada on relevant andtopical industry subjects, the weekoffered more opportunities to strengthenyour professional development andengage in various networking seminars.

To learn more about professionaldevelopment, an omnibus survey wasadministered on behalf of the Institute inOctober 2012, asking participants toprovide their views on industry education.With 1,502 Canadians participating in thepoll, an overwhelming 88% respondedthat it is important for insuranceprofessionals to take regular coursesrelated to their profession; 80% say theywould be less inclined to buy insurancefrom someone who does not maintaintheir education in the industry.

“The results of this poll indicate theimportance of ongoing professionaldevelopment in the insurance industry,”says Peter Hohman, President and CEO,Insurance Institute. “With our continuedfocus on addressing the industry’sprofessional education needs, theInstitute looks forward to providing theknowledge and skills required for bothcareer success and providing Canadianswith a quality insurance experience.”

National Education Week 2013 providedstudents with many opportunities toenhance their professional development.One seminar highlight was “LeadingInsurance Coverage and Liability Casesfor 2011–2012” in Ontario’s Ottawachapter, presented with InsuranceBureau of Canada. Other seminarsincluded “Insurance Industry 101: FromBroker to Adjuster and Beyond” in BritishColumbia, “Solar Power Risks” in Ontario’sSouthwestern chapter, and a variety ofnetworking and social events.

Original-Track FCIP Program: Update

Developing Better Leaders

A study by Zenger/Folkman of 17,000 global leaders from companies in virtuallyevery sector found the average age at which they received leadership training was42. The average age at which they became supervisors was about 30. Interestingly,they received little to no leadership training at all as supervisors or managers. Theyfunctioned within their companies, relatively untrained, for over a decade.

Newly promoted supervisors or managers begin leading people on their first day inthe role. They are learning and practicing leadership skills on the job, with or withoutbenefit of training. The simple fact that many of our newly appointed supervisors andmanagers are practicing leadership without proper preparation and training maypartially account for high employee turnover, loss of productivity, and stagnantbusiness results.

Supervisors and managers are responsible to lead teams, make business decisions,delegate, motivate and develop their staff, achieve results, and set direction. Isn’t it inthe best interest of your organization, the manager, and the team that the preparing,training, and development of leadership skills begin, if not before, then from themoment the individual is selected for the position?

The Insurance Institute of Canada’s Essential Management Skills course is specificallydesigned to help aspiring or new managers, or seasoned managers in need of a refresh,with the skills needed to make the transition into management and successfully leadtheir teams. Management will always be challenging; having the skills to do it wellmakes the challenge enjoyable and rewarding.

Have you ever wondered why all the money spent on training hasn’t produced stronger,more capable leaders? It could be we just waited too long to train them.

Make 2013 the year you prepare and train your current and future leadership teamfor the challenges ahead.

Contact Information

For more information, please visit our Web site at www.insuranceinstitute.ca> Management Development > Essential Management Skills or contact the Insitute’sKaren Bergin, MSc, Professional Development & Learning Consultant, [email protected] for more information.

Entry to the original-track FCIP Program has closed. However, if you are already part-way through the original track, you still have some time to complete the program.Please note the following deadlines for completion:

1. All 10 courses required for graduation from the original-track FCIP Program mustbe completed no later than December 31, 2017.

2. All course registrations and grade results must be received at the InsuranceInstitute no later than April 30, 2018.

These deadlines are final. You are advised to plan to complete all requirements wellahead of these deadlines, to allow for contingencies. The deadlines also apply tocontinuing education students.

Questions? Please e-mail us at [email protected] or phone our MemberServices team at 1-866-362-8585.

It’s Almost Membership Renewal Time Again!

Your membership year runs from June 1to May 31. Very soon we'll be sendingout the 2013/2014 Membership RenewalNotices. Prompt renewal enables you tocontinue towards your educational goalsand be offered exciting professional

development opportunities along theway. We’ll also keep you up to date withthe latest industry knowledge and news.

If your employer participates in ourcompany-billed renewal program for

Institute members on staff, you mightnot receive an invoice yourself. If youdo receive an invoice, or if you are amember who is billed individually foryour renewal, please respond promptly—we appreciate it.

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FCIP Update: New Course Addresses Key Challenges

An Educated and Qualified Workforce

Our CIP Program drills deeply into theknowledge of automobile insurance,property coverages, and liabilitysolutions while providing the “how to” ofbeing a broker, agent, underwriter, oradjuster.

From there, our new FCIP Program bringsCIP graduates a complement ofleadership skills, financial knowledgespecific to our industry, and a discussionof emerging issues that could impact ourbusiness. If you are a qualified CIPgraduate and have not yet registered inthe Fellowship Program, I stronglyencourage you to do so. The programoffers an engaging and unique

curriculum specific to our industry, andwith its Web-based delivery, you canparticipate in the courses when it bestfits your calendar.

One of the pleasures of being theChairman of the Institute is having theopportunity to present our CIP and FCIPdiplomas and share in the excitement ofsuccess that our graduates enjoy. Againto all of our new graduates acrossCanada, please accept my sincerecongratulations on your significantachievements.

Spring will be close at hand as youreceive this newsletter. That means Aprilexams are not far away. Preparation is

essential, so plan well and good luck inthe exam centre.

I will wrap up my message byencouraging you to nominate someoneas an Established or Emerging Leader forthe CIP Society’s National LeadershipAwards. The deadline for submitting yournomination is June 1. Please contact yourlocal institute for details or visit us atwww.insuranceinstitute.ca.

Sincerely,

Maurice Tulloch, BA (Econ), MBA, CMAChair of the Board of Governors

The p&c industry increasingly needsprofessionals with a broad understandingof the many factors that can help orhinder their business. Thinking critically,assessing rapidly changing information,and identifying and responding toemerging issues are all key challenges forprofessionals in this industry.

The Insurance Institute is helping toaddress this need with a new course onEmerging Issues: Implications for the P&CInsurance Leader, which launched inJanuary as part of the FCIP Program.

Paul Kovacs , Executive Director of theInstitute for Catastrophic Loss Reductionand CEO of PACICC, notes that thiscourse provides an important newservice to the industry.

“The most important step in resolving anissue is frequently the determination ofthe precise issue to address. Investingtime and energy to clearly identify anddefine an emerging issue will focus andsimplify the subsequent research andpolicy debate,” says Kovacs. “The coursematerial is excellent. It provides anopportunity for students to focus on anemerging issue that is important tothem, to research current material, andidentify concrete solutions.”

Kovacs points out that there are numerousissues candidates could address, includingclimate change distribution, changingsolvency regulation, increasing regulationof market conduct, rate regulation forauto insurance, and the use of emergingtools to assess the risk of loss, to namejust a few. The hands-on approach in thisproject-based course gives candidatesthe opportunity to draw upon theirknowledge base and apply it tounderstanding issues in the industry.

As with all six courses in the FCIP Program,the Emerging Issues course is built on asolid foundation of educational excellenceand real-world knowledge, including inputfrom Kovacs and Alain Thibault, formerPresident and CEO of TD Insurance andMeloche Monnex, as well as a number ofother experienced industry leaders.

Emerging Issues is running for the first timethis term and is scheduled to be offeredagain in the Fall 2013 semester. Potentialcandidates must apply for entry to thenew FCIP Program and are advised to takethe courses in the recommended order.

The six courses that make up the FCIPprogram are as follows:

1. Strategy in the P&C Insurance Sector

2. Leading in the Insurance World

3. Financial Management forInsurance Leaders

4. Enterprise Risk Management (ERM)in the Insurance Sector

5. Emerging Issues: Implications forthe P&C Insurance Leader

6. Integrative Learning for the P&CInsurance Sector

Detailed Information

For further information on the FCIPProgram, including course descriptions,entrance requirements, syllabus,admission information, and registrationdeadlines, visit the Institute’s Web site atwww.insuranceinstitute.ca/FCIP.

2 7

New for Claims Adjusters

This past fall and winter, the InsuranceInstitute of Ontario offered the newUnderstanding Serious Injury:Adjusters’ Training & Education inLondon, Cambridge, Ottawa, and theGreater Toronto Area (GTA).

A variety of adjusters supported by theiremployers participated in the eight-daycertificate program. Junior and senioraccident benefit (AB) adjusters and bodilyinjury (BI) claims representatives confirmedthe value of the program’s content,technical facilitators, case studies, and themoderator.

The Insurance Institute of Ontario and theOntario Insurance Adjusters Association(OIAA) partnered to develop thisindustry-specific program that fulfills theprofessional development needs ofadjusters. This collaboration and the hardwork and dedication of subject-matterand technical experts have produced asuccessful eight-day certificate programthat consists of five modules. The firstfour modules cover the progression of aclaimant with a serious injury. Theprogram concludes with a fifth modulethat uses a case study to incorporatelearning from the first four modules toensure comprehension and successfulcompletion of the program.

Understanding Bodily Injury Claims

The success of this program and thegenerous feedback have prompted thedevelopment of additional learning toolsfor adjusters and claims professionals.In particular, a new two-day seminar,Understanding Bodily Injury Claims,focuses on bodily injury claimsmanagement. It is an effective extensionof the Understanding Serious Injuryprogram, but it is not a prerequisite toit. Participants will gain a greaterunderstanding of bodily injury principlesand concepts, investigation of exposures,and the adjuster’s role in the litigationprocess.

Whether for yourself or a member ofyour team, this is a great opportunity toadvance an adjuster’s skills. Watch formore details!

Instructor Certification: Built by Instructors for Instructors

Goodbye, Winter, Hello—Exams!

The national examinations for the CIP and General Insurance Essentials Programs takeplace April 2–April 8, 2013.

Day Morning Course Number Afternoon Course Number

Tues. Apr. 02 121, 130 13, 47, 48, 82Wed. Apr. 03 12, 35, 36, 132 38, 54, 111, 120Thurs. Apr. 04 37, 45, 53, 110 31, 39, 43, 55Fri. Apr. 05 14, 49, 66, 112 32, 40, 122Mon. Apr. 08 11 16, 72, 81, 131

Morning sessions start at 9:30 a.m., local time; afternoon sessions, at 1:30 p.m. Threehours are allowed for each CIP subject and two hours for GIE subjects. Good luck!

continued from page 1

Work is well under way on a certification program for CIP and GIE instructors. In recentyears, the Institute has launched many instructor initiatives as part of the InstructorDevelopment Program, with the aim of establishing a national benchmark of instruction,to offer teaching excellence in every CIP classroom. Instructor Certification may be themost significant initiative in raising teaching standards to the next level. The intendedaudience comprises existing and experienced instructors looking to upgrade their skillsand seeking theory and structure that will complement their existing skills.

The Instructor Certification Program consists of four courses, with concentrations inLearning Principles, Instructional Design, Evaluation, and Facilitation Techniques forboth in-class and virtual-class delivery. All courses are aimed at complementinginstructors’ excellent real-world expertise both in the classroom and the industry. Theprogram combines best practices of CIP and GIE instructors with underlying principlesof pedagogy to train instructors in how to effectively teach insurance.

In the summer of 2012, with the help of the local institutes and chapters, the Instituteassembled two teams of experienced instructors.

Consisting of instructors from across the country, the Co-Design team has workedtogether, under the guidance of the Institute, to design the program curriculum. Tobuild the curriculum for each course, the Co-Design team has shared and accumulatedbest practices with the Institute, then helped align them with instructional designprinciples. The result is a Curriculum Blueprint, which has been intensely reviewed byeach member of the team, analyzing the course learning aims, content flow, structure,and evaluation methods. The program has then been developed by the Institute into alesson-based module, which has been reviewed and approved by the Co-Design team.This ensures that program design and development are beneficial for instructors.

The Pilot team is made up of 20 instructors, representing each institute and chapter.Each week, the Pilot team assumes the role of the student by way of real-timeinstruction, as virtual-class learners. The team’s objective is a trial of all elements ofthe program’s development and to provide feedback on the learning experience inmany areas, including workload, quality, structure, delivery, and relevance of content.The Pilot team has already begun applying what they are learning in their classrooms.

The objective of the Instructor Certification Program is to develop a learner-centredprogram that will allow instructors to further their passion for instruction. Professionaldevelopment for a learner who has various personal and professional demands, inaddition to teaching, can be challenging. By involving instructors in design anddevelopment, the Institute is confident that the program will meet instructor needs.

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Institute QuarterlyIQWHAT’S INSIDE…

Institute Quarterly is published byThe Insurance Institute of Canada18 King Street East, 6th FloorToronto, Ontario M5C 1C4(t) 416-362-8586 (f ) 416-362-4239Editor: Walter A. Braddock, BComm (Hons), FCIP

Maurice Tulloch, BA(Econ), MBA, CMAChair of the Board of Governors

An Educated andQualified Workforce

The Institute’s first demographic study ofthe insurance industry revealed an agingworkforce with the potential for ourbusiness to face a wave of retirements inthe coming years. The results showed thatthe average age of our workers was higherthan in many other Canadian sectors andour workforce retired at a younger age. Wealso had fewer people coming into theindustry than were leaving, resulting in anentry-to-exit ratio less than the required 1:1.

Much about the world has changed sincethat initial study was released five years ago.Not least have been the financial meltdown

in 2008, the worldwide economic malaisesince then, and the rollercoaster ride thatthe markets have been on, leading to weakand unreliable investment returns.

The Institute is just releasing the findings ofour new 2012 demographic study througha series of seminars across Canada led byour key researcher, Richard Loreto. Thefindings are informative and enlightening. Iencourage you to take in one of theseseminars, as the results are critical to thefuture of our industry and how we manageour human resources.

One industry key success factor will remain:an educated and qualified workforce. With agreat deal of foresight reaching back morethan one hundred years, our forefatherscreated the Insurance Institutes for thepurpose of educating people employed inour industry, regardless of the sector theywere employed in or where they werelocated. It is essential that we continue toguide new talent entering our industrytowards the Institute to ensure they gainthe required professional knowledge.

As your Chairman, I can attest first-hand tothe excellence of the Institute’s CIP and FCIPPrograms. The quality of these programs isnot an accident. Many industry expertscontribute the technical content thatensures our programs meet the needs ofbrokers, agents, underwriters and adjusters.This small army of senior volunteers, alongwith our full-time staff, is dedicated solely todeveloping and delivering insuranceeducation that is world-class and at theforefront of delivery options.

Vol. 2, No. 24 For the Members of the Insurance Institute - Canada Spring 2013

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Self-Paced Learning

Keep in Touch!

Have your contact details changed? Help us to keep you up to date.

The Insurance Institute is here to help you enhance your professional life and keepyou abreast of all the latest industry knowledge and exciting new opportunities. We’realways developing new seminars, courses, and events for industry professionals.However, to ensure we’re able to keep you in “the industry loop,” we need to haveyour current contact details.

Have you changed jobs? Do we have your e-mail address?

The Institute is now making an effort to be more environmentally conscious bysending out more e-mail communications. So if you haven’t received anything fromus in e-mail format, chances are we either have an incorrect e-mail address for you orno e-mail address at all.

It’s so easy to update your on-line profile now by visiting www.insuranceinstitute.caand clicking on “Login.” Enter your login information as a new or existing on-line userand update your profile—it’s quick and easy! And while you’re there, remember that,on our Web site, you can research, register, and pay for courses, seminars, and events,all from the comfort of your own home or office.

The Honour Roll

A CIP or FCIP designation is impressive enough in its own right. Even more impressiveis an Honours CIP or FCIP—eight of ten FCIP or CIP courses passed with honours. Inour previous edition (Winter 2012–2013), we announced the Honours graduates whoreceived their diplomas at convocation ceremonies last fall. The following Honoursgraduates elected by the Board of Governors in October received their diplomas atconvocation ceremonies this winter:

Fellow Chartered Insurance Professionals

Alex Kuryliak, Allstate Insurance Co. of Canada (Ontario)Hugo Langlois, Assuraction Transport Expert Inc. (Quebec)Suresh Motwani, Desjardins General Insurance (Ontario)Laurie Nietsch, Economical Insurance Group (Ontario)

Chartered Insurance Professionals

Kathryn J. Burns, Grey Power Insurance Brokers Inc. (Ontario)Rajiv Jerath, RBC General Insurance Company (Ontario)Nahid Yasmeen, Intact Insurance Company (Ontario)

Congratulations to these outstanding graduates!

In place of the former Skills Shop On-Line,the Insurance Institute of Canada islaunching a brand new suite of productsto support your ongoing professionaldevelopment. Our new self-pacedLearning Library offers a broad range ofBusiness Skill courses that are engagingand interactive.

The course categories include Leadership,Supervision, Professional Productivity,Communication, Negotiation, KeyAccount Selling, Presentation Skills, andBusiness Writing. In addition, we offer thecomplete Microsoft Office suite (2003,2007, and 2010).

These courses are attractively priced, andmany offer continuing education credits.

NEW: Book Summaries!

We are pleased to be able to offer youaccess to a complete library of booksummaries. Each book summary is onlyeight pages long and covers a broadrange of topics, including Management,Sales and Marketing, How To’s, CreativeThinking, Motivation, Future Trends, andthe Internet, among others.

For more information, visit our Web site:www.insuranceinstitute.ca > ProfessionalDevelopment.

FCIP Update: New CourseAddresses Key Challenges 2

Original-Track FCIP Program:Update 3

Developing Better Leaders 3

Fifth National Education Week 3

Building Relationships,Making Connections, andFostering Innovation 4

CIP Society Update 5

STUDENTS: Are You GettingYour Tax Credits? 5

New Demographic ResearchReport Now Available 6

It’s Almost MembershipRenewal Time Again! 6

Goodbye, Winter,Hello—Exams! 7

Instructor Certification:Built by Instructors forInstructors 7

New for Claims Adjusters 7

Self-Paced Learning 8

The Honour Roll 8

Keep in Touch! 8

Food for Thought

“The secret of happiness is this: Let yourinterests be as wide as possible and letyour reactions to the things and personswho interest you be as far as possiblefriendly rather than hostile.”

—Bertrand Russell