BI – Norwegian Business School Innovation & Entreprenurship seminar

Christian Rangen

14. March 2013

“I learned more in 54

hours of StartUp Weekend,

then I did six months of

entrepreneurship classes”.

Student, BI, 2012

Having just completed a StartUp Weekend in Stavanger, I’m left with one question,

“how do we reinvent our education in innovation and entrepreneurship around the principles of

StartUp Weekend thinking”.

The Lean-principles:

Are radically different than how strategy, innovation and entrepreneurship is currently being taught. Doing strategy work often leads to long discussions on models and theories, while I have yet to see a single student group go out an interview potential customers.

Now, the question is how can we apply some of these lean

startup principles to our innovation and

entrepreneurshipeducation in Norway…..

What I’m increasingly seeing is that the models

we are using here are too timid and rational vs.

the strategic imagination possible using other

tools and methods.

But I think the big questions remains, to quote Wagner; “how do we develop students’ innovation skills and motivation to succeed”, rather than teaching them the correct academic models….?

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Strategy

Strategy

WAVEBackground work

Action research

2010 2011 2012 2013

2010 2011 2012 2013

Powerful & iterative learning process

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Innovationthinkingmodes

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Strategic Innovationcanvas

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Action Roadmap

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