ingram micro cloud services marketing
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For more information contact:
Mary Ann Burns, Sr Mkt Mgr
Ingram Micro Cloud Services
714-382-2309
Ingram Micro
1600 St. Andrew St
Santa Ana, CA 92705
Ingram Micro Cloud Services Marketing
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Ingram Micro has been a driving force for building strong partner channels for technology vendors in the SMB market for over 30 years and will do the same for cloud computing.
Grow your Cloud Business
As the cloud computing phenomenon takes hold and as the benefits of the cloud drive end client interest and demand, Ingram Micro reseller partners – solution providers, VARs and MSPs in the SMB market – will be in front of their existing clients and new prospects as a “trusted advisor” recommending solutions + providing the pre and post consulting & local services SMB customers will need to navigate this new landscape of “cloud computing”.
Reach New Markets
Ingram Micro is uniquely positioned as an aggregator of everything Cloud and has built the resources, education, training and events to help our Partners develop a clear road map for delivering our vendor Cloud solutions to their end clients. For vendors, Ingram Micro Cloud Services executes marketing programs that reach our reseller base with specific Calls to Action to build interest in your Cloud Service and deliver qualified leads for Partner recruitment that you will engage and enable to sell your Cloud Services.
Build your Cloud Channel
Accelerate your time to market you’ll be able to recruit, train and grow an indirect “Partner” Channel sales force that will reach new markets with more feet on the street, covering more geographic areas, and talking to more customers face to face about your Cloud solution without you having to worry about the costs and infrastructure of expanding your direct sales force.
Communicate your Message - Leverage our Business Development Section and post your newest Video, Whitepaper or Case study. This section provides our
partners a wealth of content and resources they use to educate their customers on the benefits of “Cloud computing” and vendor specific Cloud Services.
Build a “sticky” client base- You’ll be able to offer on-site client assessment, pre and post consulting and integration/migration services through Partners by providing access to specialized sales and technical training that will set your company apart from other Cloud vendors and help you build a “sticky” client base that will renew year after year through a strong and loyal partner channel.
Demand Generation and SEO- Take advantage of a variety of marketing activities for lead generation to recruit and drive
sales for your Cloud solutions through our partners. We will execute your marketing activities and events and capture
partner leads for your Cloud solution and forward to you for followup. Also our SEO for the Ingram Micro Cloud site and
our vendor marketplace pages will provide you additional exposure when companies are searching for Cloud solutions.
Align with a technology leader – You’ll benefit from the reputation and credibility that comes with partnering with the world’s largest technology distributor. You’ll also benefit from our press and analyst coverage that will drive traffic to the IngramMicroCloud.Com public facing website which prominently features your Cloud solution in our “marketplace” which helps increase your visibility, brand awareness and interest in your Cloud solution from end customers as well as our reseller community. A win-win! We look forward to working with you! Ingram Micro Services, Cloud Marketing
“Ingram Micro expects 50% or more of its 20,000 active Solution Providers to deploy cloud software and services
in the next two years”
Why Partner With Ingram Micro
Your Cloud Service description, specs, pricing, company info Free trial offer links- link to your website
Product Info- Collateral, Videos, Whitepapers, Case Studies etc Banner Advertising- throughout the IM cloud site
Cloud Sections
Thought leadership- Post your Whitepapers, Case studies on your products & relevant topics
Library - over 100 case studies and white papers
Blog Interview- The IM blogger will interview your company and post on our blog for syndication
Post your blog- on Ingram Micro CloudTalk
Conferences, Webinars – Listing of IM Events and your scheduled Webinar with Registration links
We’ll add links to special events on your site too!
Banner Ad’s
Product Info
Marketplace Features
IngrammicroCloud.com
Your landing page in the
Marketplace Free Trail Offer
Lead Generation
Timeframe
Ingram Micro Cloud Summit- June 1st-2nd
Participate in this highly ranked event with 250+ solution providers and key executive Ingram Micro executives. You’ll be provided with a table at the Cloud Tech Fair and 1 attendee pass. Plus, your name and Cloud service description will be in the event material. Breakouts and other sponsorships are also available.
Cloud Service Expo- exhibitor table +1 Pass This annual event draws 250+ IM Cloud focused partners looking for Cloud solutions 2-
day event with Over 30 breakout sessions and keynotes form Technology leaders and Industry analysts
Plenty of opportunities for Networking
June 1-2nd
Arizona Grand Hotel
Phoenix, AZ Included value of $ 8,500
Visit the Cloud Summit
Registration site for full agenda
Webinars- Build Awareness & Recruit Partners
Ingram Micro will host & record your webinar to generate interest and recruit reseller partners Vendors create and present their solution presentation (30-45 min with 15 min Q&A) We create invite sent to over 10,000 Cloud, MSP and Microsoft Ingram Micro Partners Registration and Attendee list post webinar emailed to vendor for follow-up Additional leads from views of recorded webinar will be emailed to ISV for follow-up
One Webinar per quarter
Banner Ads
You create it and we’ll post it throughout our site and your landing page
Rotated randomly on a weekly basis
Continuous Update weekly
On-site Search & Google SEO
Search for products and services by categories Search by Vendor name and Search by application type We’ll optimize your page for google too!
IM Cloud Site
Cloud Services Newsletter –20,000 SMB Solution Providers
Sent to our registered Cloud resellers your specific content, call to action Drives traffic back to your site (up to 50 words)
Quarterly June Q3 Sept Q4
Venture Tech Network Conference – Optional
The Venture Tech Network (VTN) is Ingram Micro’s flagship community. It is a recognized, industry-leading organization of top SMB-focused solution providers who service customers throughout North America. The Ingram Micro Cloud Services Division will participate in the Tech Fair at the spring and fall VTN Invitational with a 20x30 Cloud booth for our Cloud vendors
Typical attendance is composed of 300+ solution providers from this community. 2 day event with Over 30 breakout sessions and keynotes VTN Tech Expo- Cloud Services Booth exhibitor space +1 Pass
Oct 16-19
th
Las Vegas
Optional event fee $3,500
Program Costs Required
MS Azure ISV Pilot Program Costs for 6 months- $10,000 6 Month Contract
For questions or to discuss in more detail Call
Mary Ann Burns, Sr Mkt Mgr., Ingram Micro Cloud Services
Phone
714-382-2309
Webinars, email,
Ads, Events, Links…
Costs
VTN Conference
Launch your partner recruitment at
Ingram Micro Cloud Summit June 1st-2nd
Banner Ad’s