information technology int1001 lecture 5 internet & e-commerce 1

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Information Technology INT1001 Lecture 5 Internet & E- Commerce 1

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Page 1: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

Information Technology INT1001

Lecture 5Internet & E-Commerce

1

Page 2: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

Computers Are Your Future

Tenth Edition

Chapter 2: The Internet & the World Wide Web

Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall 2

Page 3: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

The Internet & the World Wide Web

Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall 3

Page 4: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

How the Internet Works

The Internet is a universal system of computers and networks.

Cyberspace, a term used to refer to the Internet, is accessible only with computers.

Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall 4

Page 5: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

How the Internet Works

The networks that make up the infrastructure of the Internet are maintained by a variety of private and public entities.

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Page 6: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

How the Internet Works

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Interoperability is the ability to work with computers regardless of brand or model. Interoperability is

a key to the Internet’s success.

Page 7: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

Accessing the Internet: Going Online

Internet service providers (ISPs) Supply and sustain user connections

to the Internet Maintain the hardware and software

required for those connections Protect both their sites and

networks from outside threats

Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall 7

Page 8: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

Accessing the Internet: Going Online

There are a number of methods to access the Internet.

Dial-up access connects users to the Internet through a modem and a telephone line.

Digital subscriber line (DSL) is a high-speed online connection that requires the use of a special external modem with telephone lines.

Cable access provides a high-speed Internet connection using a cable modem, not a phone line.

Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall 8

Page 9: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

Accessing the Internet: Going Online

There are a number of methods to access the Internet. (continued)

Satellite access requires a satellite dish in addition to a phone line and modem for an Internet connection.

Satellite for high-speed downloading Phone line and modem for uploading

Fiber-optic service (FiOS) provides extremely fast Internet access through fiber-optic lines that run directly to users’ homes. No modems are required.

Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall 9

Page 10: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

Accessing the Internet: Going Online

Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall 10

Page 11: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

The Internet and the Web: What’s the Difference?

The World Wide Web (Web or WWW) is an information resource that uses the Internet as a means to transport that information.

It is a separate entity from the Internet.

The Web uses the Internet.

Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall 11

Page 12: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

The Internet and the Web: What’s the Difference?

Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall 12

Page 13: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

The Internet and the Web: What’s the Difference?

Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall 13

A Web site is the location on the Internet that makes Web pages available.

A Web page is a document found on a Web site and can include text, graphics, sound, animation, and video.

The default page on a Web site is called the home page or index.

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The Internet and the Web: What’s the Difference?

Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall 14

Hyperlinks or links are words and images that bring other documents into view when clicked.

Hypertext uses links to move to additional related information.

Dead links, also known as broken links, are links to documents that have been deleted from the Web.

Page 15: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

The Internet and the Web: What’s the Difference?

The program that displays a Web document and permits access to linked documents is known as a Web browser.

Software programs used by browsers for extra features, such as sound or video, are plug-ins.

Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall 15

Page 16: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

The Internet and the Web: What’s the Difference?

Web sites and their associated information are stored on computers called Web servers.

Web servers are used to recognize information requests, process the requests, and send the requested documents.

Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall 16

Page 17: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

The Internet and the Web: What’s the Difference?

Every device connected to the Internet, including PCs and servers, is given a unique network identifier called an Internet Protocol (IP) address.

The identification of an Internet resource’s type and location is performed through its Uniform Resource Locator (URL).

Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall 17

Page 18: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

The Internet and the Web: What’s the Difference?

The complete URL is made up of the Hypertext Transfer Protocol (HTTP), domain name, path, and resource name.

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The Internet and the Web: What’s the Difference?

All of the following are methods to access a Web page: Type a URL into the address bar Click a tab in the browser window Click a hyperlink

The history list compiles a list of the Web pages that the user has visited.

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Page 20: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

The Internet and the Web: What’s the Difference?

Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall 20

Downloading is the process of transferring a file or document from one computer to the user’s computer.

Uploading is the process of transferring a file or document from the user’s computer to another computer.

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Finding Information on the Web

Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall 21

A subject guide, where Web pages are grouped under specific headings, is offered by some search sites.

Page 22: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

Finding Information on the Web

Search engines index databases of Web pages, which enables fast information searches.

Google, Yahoo!, Microsoft, AOL, and Ask are frequently used search engines.

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Finding Information on the Web

Search engines typically do not index specialized information. In those instances, a specialized search engine is required.

Specialized search engines index subjects such as job advertisements or addresses.

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Page 24: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

Finding Information on the Web

Some Web site home pages include portals, which provide organized subject guide links to topics such as the news, local weather, and e-mail.

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Page 25: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

Finding Information on the Web

Evaluate information obtained through the Web carefully for accuracy and validity.

Fact-checking standards are not applied to many Web pages.

Careful evaluation prevents use of biased or inaccurate information.

Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall 25

Page 26: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

Finding Information on the Web

Students can use information found on the Web to: Access authoritative online sources Locate published works Learn how to cite references

Be sure to provide appropriate online and offline reference citations in your work.

Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall 26

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Exploring Internet Services

An Internet service is a set of standards or protocols.

These standards or protocols identify how computers communicate through the Internet.

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Exploring Internet Services

Electronic mail (e-mail) is a type of application software that makes sending and receiving messages through computer networks possible.

An e-mail attachment is a computer file that is included in an e-mail message.

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Exploring Internet Services

An e-mail address, a unique cyberspace address for each individual, is required to send an e-mail to a recipient.

E-mail is a fast, easy, and inexpensive method of communication.

Unsolicited e-mails received by users, usually from advertisers, are called spam.

Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall 29

Page 30: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

Exploring Internet Services

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Page 31: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

Exploring Internet Services

Instant messaging (IM) systems allow immediate, real-time communication with contacts. Requires additional software Notifies users when a contact is

connected to the Internet May be susceptible to spimming—

spam for instant messaging

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Exploring Internet Services

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Page 33: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

Exploring Internet Services

Internet relay chat (IRC) is a special type of Internet service that gives users the ability to join chat groups known as channels.

Social networking helps people connect. Social networking sites like MySpace provide the ability to create large communities online.

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Exploring Internet Services

File Transfer Protocol (FTP) is a method used to transfer files over the Internet, especially when files are too large to attach to e-mails.

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Exploring Internet Services

Usenet is an international discussion system available through the Internet. It is made up of many newsgroups—

discussion groups that are dedicated to one topic.

Discussions within newsgroups are in threads, groupings of commentaries on a particular subject.

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Exploring Internet Services

Netiquette is a series of guidelines for good manners when using an Internet service.

Flames are angry messages sent by other users.

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Exploring Internet Services

Electronic mailing lists are similar to newsgroups and forums. However: Only subscribers can receive and view

messages. Messages posted to the mailing list are

automatically sent to everyone on the list.

Majordomo is a common freeware electronic mailing list manager.

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E-Commerce

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Page 39: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

Business-to-Business E-Commerce

Commerce: The expectation of earning a profit through the sale of goods or services

Electronic commerce (e-commerce): A subcategory of commerce Business carried out through the use

of networks or the InternetCopyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall 39

Page 40: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

Business-to-Business E-Commerce

Business-to-business (B2B) e-commerce involves the use of the Internet by one business to supply the material, services, and/or supplies needed by another business.

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Page 41: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

Consumer-to-Consumer E-Commerce

Consumer-to-consumer (C2C) e-commerce is the exchange or trade of goods, services, or information between individual consumers.

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Consumer-to Consumer E-Commerce

Intermediaries like eBay are usually used in consumer-to-consumer e-commerce.

Although reputable C2C Web sites do their best to protect both buyers and sellers, users must protect themselves from potential consumer fraud.

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Business-to-Consumer E-Commerce

Business-to-consumer (B2C) e-commerce Consumers may purchase goods,

services, and information from businesses through the use of the Internet.

B2C e-commerce provides the same services as a regular store without the physical location and store-hour limitations.Copyright © 2009 Pearson Education, Inc. Publishing as Prentice

Hall 43

Page 44: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

Business-to-Consumer E-Commerce

Negatives associated with the use of B2C e-commerce include: Not speaking to an actual person

during the purchase process The inability to touch, feel, or

physically see the item being purchased

Not being able to take items home the day of purchase

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Page 45: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

Business-to-Consumer E-Commerce

For B2C e-commerce to succeed, online businesses must provide first-rate customer service.

Another name for vendors who sell both online and through traditional physical stores is click-and-brick.

Consumers commonly do research online prior to making a purchase.

Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall 45

Page 46: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

Business-to-Consumer E-Commerce

With the many benefits of e-commerce come risks, which include: Identity theft Exposure of personal information Loss of funds Being deceived by swindlers

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Page 47: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

Business-to-Consumer E-Commerce

When using e-commerce, users should protect themselves by: Creating unique user names and passwords Refraining from using e-commerce sites

until researching them Checking online feedback from previous

users of Web sites prior to using the sites Posting credit information only on secure

sites

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Page 48: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

E-Commerce

G2C M-Commerce

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Page 49: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

What You’ve Learned

The Internet is a global computer network.

The Internet enables computers connected to it to exchange data.

Public or private Internet service providers supply users with access to the Internet.

49Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall

Page 50: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

What You’ve Learned

The World Wide Web, which is made up of billions of hypertext documents, uses the Internet.

Web browsers display Web documents and give users the ability to use linked documents.

A URL is made up of a protocol, domain, path, and resource name.

50Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall

Page 51: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

What You’ve Learned

Search engines permit users to search the databases of the Web.

Web subject guides provide limited search results based on indexes.

The use of search operators and/or Boolean operators improves the efficiency of a search.

51Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall

Page 52: Information Technology INT1001 Lecture 5 Internet & E-Commerce 1

What You’ve Learned

Information found on the Web should be critically evaluated for being reputable and accurate.

Some of the most widely used Internet services are instant messaging, internet relay chats, File Transfer Protocols, Usenet, and electronic mailing lists.

52Copyright © 2009 Pearson Education, Inc. Publishing as Prentice Hall