indore online : business plan (format for pg participants)

2

Click here to load reader

Upload: sapientmanagement

Post on 10-May-2015

412 views

Category:

Education


0 download

DESCRIPTION

Sapient Youth Zest Indore Online : Business Plan Format of Business Plan (New Venture) for PG Participants

TRANSCRIPT

Page 1: Indore Online : Business Plan (Format for PG Participants)

Indore On­line

Business Plan 

FORMAT OF BUSINESS PLAN (NEW VENTURE) FOR PG PARTICIPANTS 

1.  Executive Summary 

2.  Business Description:

•  Innovative Product/Service

•  Objective

•  Reason for choosing the product/service

•  Main features of your product/service 

3.  Competitive Analysis: a)  Existing Competitors:

•  USP

•  4P’s of marketing mix b)  Future Competitors:

•  Strategy to compete with them c)  SWOT Analysis d)  Business environmental conditions (PEST) 

4.  Market Analysis:

•  Targeted customers

•  Your product/service USP

•  Survival strategy

•  Sales strategy 

| Page 1

Page 2: Indore Online : Business Plan (Format for PG Participants)

5.  Marketing Strategy:

•  4P’s of marketing mix of your product/service 

6.  Organization(HR perspective):

•  Hierarchy

•  Competencies/ Experience 

7.  Operations/ Logistics:

•  How do you deliver your product/service?

•  After sale service 

8.  Financial Strategy:

•  How much fund you require

•  Rotation cycle of fund

•  Fund allocation from where and why? 

RULES AND REGULATIONS: 

Ø  Page limit  :  12 ­ 16 pages 

Ø  Font type  :  Times New Roman 

Ø  Text Size  :  12pt (Heading not more than 14pt) 

Ø  The Business Plan should be submitted in pdf format. 

Ø  Business Plan should be feasible. 

Ø  Downloaded and copied Business Plan will be rejected. 

Ø  The  participant  should  submit  the  business  plan  with  scanned  copy  of  a 

Certificate issued by the Director indicating his/her identity. 

Ø  On the day of presentation, the details should be presented using a PowerPoint 

presentation, covering all points of the plan. 

| Page 2