indian security systems market overview excerpts
TRANSCRIPT
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Indian Security Systems Market
Select Excerpts
December 2008
For further information on the Indian Security Market please contact Kimberlee Luce via email [email protected] or by phone at 617-457-7888 ext. 311
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The security systems market can be segmented into cyber securitysystems and physical security systems
Definition and Segmentation Definition and Types
CyberSecurity
SegmentationBasis
Segments
India Security Market(1)
PhysicalSecurity
Source:
(1) Boston Analytics Analysis.
Systems Services
AlarmSystem
FireDetection
andProtection
SurveillanceAccess
ControlsOthers
Focus of the Study
Produc
tExam
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End-users buy security products at a premium of 30%40% abovemanufacturing costs
0
15
30
45
60
75
90
105
120
135
150
Manufacturer cost Equipment
Manufacturer
margin
System Integrator
margin
Contractors
margin
End User price
13.5%
12.5%
Marginsateach
leve
l(%)
Entities in the Value Chain
For example, a manufacturer spends
INR 100 in the production of security
products The incremental margins for the
channel partners in the value chain are
as follows:Equipment Manufacturer: 13.5% System Integrator: 12.4% Contractors: 6.5%
The retail price to be paid by the end
user is INR 136)
6.5%
Margin Levels of Entities Involved (By Player Type)
12%15% 10%15% 5%8%
INR 100
INR 136
Source:
(1) Boston Analytics primary research
Value Chain Analysis Pricing
Range
Explanation
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The physical security systems market is expected to grow toat least $1.3 B by 2011, growing at a CAGR of 30%
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Indian Security Systems Market (20032011)(A),(B),(1),(2),(3)
Marke
tSiz
e($M)
Security Systems Market(1),(2),(3)
The market will continue to grow at 30%35%
due to a growing awareness and demand for
products from various sectors Among the biggest spenders of installing security
devices are IT/ITES companies, who spend 30%
on their security budgets, followed by commercial
institutions at 20% and hospitality industry at 15% Retail and aviation sectors will be major
contributors of growth In addition, infrastructure projects, such as,
airports, metro railways, etc. are spending
increasing amounts on security equipment
CAGR: 33.8% CAGR: 30%
Source:
(1) Background Research on Indian Electronic Security Market. http://www.valuenotes.biz/research/samplereports.asp(accessed December
10, 2008).
(2) Market Overview of Safety & Security, International Trade Resource Center,http://www.exportnh.org/uploads/safety%20%20seurity%20(2).pdf, (accessed December 9, 2008).
(3) Security solutions sector sees big growth on terror threats, Hindu Business Line,
http://www.thehindubusinessline.com/2008/09/29/stories/2008092951520200.htm(accessed December 9, 2008).
Note:
(A) The market does not include services or products related to the cyber security market.
(B) Future CAGR does not take into account the unknown impact of the recent Mumbai terror attacks (on 26th November 2008)
Market Dynamics Market SizeSecurity Systems Market
Indian security systems market is still at a nascent state compared to developed nations However, it is expected to grow at a faster rate of 30% compared to approximately 10% of developed nations (US and UK) due to a rise in the
crime and terrorism rate, growth in infrastructure, and rising awareness about security products
http://www.valuenotes.biz/research/samplereports.asphttp://www.exportnh.org/uploads/safety%20%20seurity%20(2).pdfhttp://www.thehindubusinessline.com/2008/09/29/stories/2008092951520200.htmhttp://www.thehindubusinessline.com/2008/09/29/stories/2008092951520200.htmhttp://www.exportnh.org/uploads/safety%20%20seurity%20(2).pdfhttp://www.valuenotes.biz/research/samplereports.asp -
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The government/public sector dominates the security systemsmarket which is primarily concentrated in the North
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Public
Sector/Government
40%$ 180 M
Industrial 20%
$ 90 M
Offices/Commercial
20%
$ 90 M
Retail 15%
$ 67.5 M
Market Segmentation by End-users (2007)(A),(1),(3)
Market Segmentation by Geography (2007)(2),(3)
The major consumer of security systems is the government
and public sector followed by industrial and commercial
segments The hospitality industry is included as part of the
offices/commercial end user segment
Source:
(1) India Research Findings, IFSEC India.http://www.ifsecindia.com/files/india_research_findings.pdf(accessed October 20, 2007).
(2) Background Research on Indian Electronic Security Market.http://www.valuenotes.biz/research/samplereports.asp(accessed December 10, 2008).(3) The Indian Security Industry market, Security Today Online,http://www.securitytoday.in/PDF/CoverStoryMay07.pdf(accessed December 10, 2008).
North India represents the security systems market followed
closely by South India Western parts of India follow next with eastern parts of the
country having the lowest share in the security market
Residential 5%
$ 22.5 M
100% = $ 450 M
Major markets: Delhi and
NCR Haryana Punjab Western UP NE Rajasthan
Major markets: Mumbai Goa East Gujarat
Major Markets: Hyderabad Bangalore Chennai Coimbatore Mangalore Trivandrum
Major Markets: Kolkata Orissa
Largest Market
2nd Largest Market
3rd
Largest Market
Smallest Market
Note:
(A) Hospitality sector is included in the commercial sector.
Market Dynamics Market SizeMarket Segmentation
http://www.ifsecindia.com/files/india_research_findings.pdfhttp://www.ifsecindia.com/files/india_research_findings.pdfhttp://www.ifsecindia.com/files/india_research_findings.pdfhttp://www.valuenotes.biz/research/samplereports.asphttp://www.valuenotes.biz/research/samplereports.asphttp://www.valuenotes.biz/research/samplereports.asphttp://www.securitytoday.in/PDF/CoverStoryMay07.pdfhttp://www.securitytoday.in/PDF/CoverStoryMay07.pdfhttp://www.securitytoday.in/PDF/CoverStoryMay07.pdfhttp://www.securitytoday.in/PDF/CoverStoryMay07.pdfhttp://www.valuenotes.biz/research/samplereports.asphttp://www.ifsecindia.com/files/india_research_findings.pdf -
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For further information on the Indian Security Market or to purchase the entire report with the
Table of Contents listed below, please contact Kimberlee Luce via email at
[email protected] or by phone at 617-457-7888 ext. 311
Table of Contents
Definition and Segmentation
Value Chain Analysis
Market Dynamics
Market Size
Manufacturer Analysis
End-user Analysis
Drivers and Inhibitors
Trends Conclusion
Appendix
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