indian security systems market overview excerpts

Upload: tarunkanojia

Post on 08-Apr-2018

216 views

Category:

Documents


0 download

TRANSCRIPT

  • 8/7/2019 Indian Security Systems Market Overview Excerpts

    1/6

    175 FEDERAL STREET | 14TH FLOOR | BOSTON | MASSACHUSETTS 02110 | TEL. 617.457.7888 | FAX. 617.457.7889

    Indian Security Systems Market

    Select Excerpts

    December 2008

    For further information on the Indian Security Market please contact Kimberlee Luce via email [email protected] or by phone at 617-457-7888 ext. 311

    mailto:[email protected]:[email protected]
  • 8/7/2019 Indian Security Systems Market Overview Excerpts

    2/6

    2Private & Confidential

    The security systems market can be segmented into cyber securitysystems and physical security systems

    Definition and Segmentation Definition and Types

    CyberSecurity

    SegmentationBasis

    Segments

    India Security Market(1)

    PhysicalSecurity

    Source:

    (1) Boston Analytics Analysis.

    Systems Services

    AlarmSystem

    FireDetection

    andProtection

    SurveillanceAccess

    ControlsOthers

    Focus of the Study

    Produc

    tExam

  • 8/7/2019 Indian Security Systems Market Overview Excerpts

    3/6

    3Private & Confidential

    End-users buy security products at a premium of 30%40% abovemanufacturing costs

    0

    15

    30

    45

    60

    75

    90

    105

    120

    135

    150

    Manufacturer cost Equipment

    Manufacturer

    margin

    System Integrator

    margin

    Contractors

    margin

    End User price

    13.5%

    12.5%

    Marginsateach

    leve

    l(%)

    Entities in the Value Chain

    For example, a manufacturer spends

    INR 100 in the production of security

    products The incremental margins for the

    channel partners in the value chain are

    as follows:Equipment Manufacturer: 13.5% System Integrator: 12.4% Contractors: 6.5%

    The retail price to be paid by the end

    user is INR 136)

    6.5%

    Margin Levels of Entities Involved (By Player Type)

    12%15% 10%15% 5%8%

    INR 100

    INR 136

    Source:

    (1) Boston Analytics primary research

    Value Chain Analysis Pricing

    Range

    Explanation

  • 8/7/2019 Indian Security Systems Market Overview Excerpts

    4/6

    The physical security systems market is expected to grow toat least $1.3 B by 2011, growing at a CAGR of 30%

    Private & Confidential 4

    Indian Security Systems Market (20032011)(A),(B),(1),(2),(3)

    Marke

    tSiz

    e($M)

    Security Systems Market(1),(2),(3)

    The market will continue to grow at 30%35%

    due to a growing awareness and demand for

    products from various sectors Among the biggest spenders of installing security

    devices are IT/ITES companies, who spend 30%

    on their security budgets, followed by commercial

    institutions at 20% and hospitality industry at 15% Retail and aviation sectors will be major

    contributors of growth In addition, infrastructure projects, such as,

    airports, metro railways, etc. are spending

    increasing amounts on security equipment

    CAGR: 33.8% CAGR: 30%

    Source:

    (1) Background Research on Indian Electronic Security Market. http://www.valuenotes.biz/research/samplereports.asp(accessed December

    10, 2008).

    (2) Market Overview of Safety & Security, International Trade Resource Center,http://www.exportnh.org/uploads/safety%20%20seurity%20(2).pdf, (accessed December 9, 2008).

    (3) Security solutions sector sees big growth on terror threats, Hindu Business Line,

    http://www.thehindubusinessline.com/2008/09/29/stories/2008092951520200.htm(accessed December 9, 2008).

    Note:

    (A) The market does not include services or products related to the cyber security market.

    (B) Future CAGR does not take into account the unknown impact of the recent Mumbai terror attacks (on 26th November 2008)

    Market Dynamics Market SizeSecurity Systems Market

    Indian security systems market is still at a nascent state compared to developed nations However, it is expected to grow at a faster rate of 30% compared to approximately 10% of developed nations (US and UK) due to a rise in the

    crime and terrorism rate, growth in infrastructure, and rising awareness about security products

    http://www.valuenotes.biz/research/samplereports.asphttp://www.exportnh.org/uploads/safety%20%20seurity%20(2).pdfhttp://www.thehindubusinessline.com/2008/09/29/stories/2008092951520200.htmhttp://www.thehindubusinessline.com/2008/09/29/stories/2008092951520200.htmhttp://www.exportnh.org/uploads/safety%20%20seurity%20(2).pdfhttp://www.valuenotes.biz/research/samplereports.asp
  • 8/7/2019 Indian Security Systems Market Overview Excerpts

    5/6

    The government/public sector dominates the security systemsmarket which is primarily concentrated in the North

    Private & Confidential 5

    Public

    Sector/Government

    40%$ 180 M

    Industrial 20%

    $ 90 M

    Offices/Commercial

    20%

    $ 90 M

    Retail 15%

    $ 67.5 M

    Market Segmentation by End-users (2007)(A),(1),(3)

    Market Segmentation by Geography (2007)(2),(3)

    The major consumer of security systems is the government

    and public sector followed by industrial and commercial

    segments The hospitality industry is included as part of the

    offices/commercial end user segment

    Source:

    (1) India Research Findings, IFSEC India.http://www.ifsecindia.com/files/india_research_findings.pdf(accessed October 20, 2007).

    (2) Background Research on Indian Electronic Security Market.http://www.valuenotes.biz/research/samplereports.asp(accessed December 10, 2008).(3) The Indian Security Industry market, Security Today Online,http://www.securitytoday.in/PDF/CoverStoryMay07.pdf(accessed December 10, 2008).

    North India represents the security systems market followed

    closely by South India Western parts of India follow next with eastern parts of the

    country having the lowest share in the security market

    Residential 5%

    $ 22.5 M

    100% = $ 450 M

    Major markets: Delhi and

    NCR Haryana Punjab Western UP NE Rajasthan

    Major markets: Mumbai Goa East Gujarat

    Major Markets: Hyderabad Bangalore Chennai Coimbatore Mangalore Trivandrum

    Major Markets: Kolkata Orissa

    Largest Market

    2nd Largest Market

    3rd

    Largest Market

    Smallest Market

    Note:

    (A) Hospitality sector is included in the commercial sector.

    Market Dynamics Market SizeMarket Segmentation

    http://www.ifsecindia.com/files/india_research_findings.pdfhttp://www.ifsecindia.com/files/india_research_findings.pdfhttp://www.ifsecindia.com/files/india_research_findings.pdfhttp://www.valuenotes.biz/research/samplereports.asphttp://www.valuenotes.biz/research/samplereports.asphttp://www.valuenotes.biz/research/samplereports.asphttp://www.securitytoday.in/PDF/CoverStoryMay07.pdfhttp://www.securitytoday.in/PDF/CoverStoryMay07.pdfhttp://www.securitytoday.in/PDF/CoverStoryMay07.pdfhttp://www.securitytoday.in/PDF/CoverStoryMay07.pdfhttp://www.valuenotes.biz/research/samplereports.asphttp://www.ifsecindia.com/files/india_research_findings.pdf
  • 8/7/2019 Indian Security Systems Market Overview Excerpts

    6/6

    For further information on the Indian Security Market or to purchase the entire report with the

    Table of Contents listed below, please contact Kimberlee Luce via email at

    [email protected] or by phone at 617-457-7888 ext. 311

    Table of Contents

    Definition and Segmentation

    Value Chain Analysis

    Market Dynamics

    Market Size

    Manufacturer Analysis

    End-user Analysis

    Drivers and Inhibitors

    Trends Conclusion

    Appendix

    6Private & Confidential

    mailto:[email protected]:[email protected]