indian paper industry[1]
TRANSCRIPT
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Indian Paper Industry
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Contents
Global Paper Industry
Indian Paper Industry
Size & Growth
Sub-segment
Key Drivers
Key Players
Conclusion
Appendix
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The global annual production of paper was 382.0 million tonnes in 2006
321.4 328.1360.0 366.0
382.0402.0
490.0
2002 2003 2004 2005 2006 2010 2020
Paper and Paperboard Production Global Market, 2002-20(figures in million tonnes)
The annual global paper and paperboard production was
approximately 382.0 million tonnes in 2006. It is expected toincrease to 402.0 million tonnes by 2010 and 490.0 million
tonnes by 2020.
The global pulp and paper industry consists of about 5000
industrial pulp and paper mills, and an equal number of very
small companies.
Broadly, the industry can be classified into two segments:
- Paper and paperboard (writing, printing, packaging and
tissue). The writing and printing paper market can befurther divided into coated and uncoated segments.
- Newsprint mainly uses for newspapers, flyers, and
other printed material intended for mass distribution
The US is the largest market for paper product and
commands high per capita consumption. Asias main
markets are China, Japan, India, Malaysia, Singapore and
Thailand.
- In 2005, Japan had the highest per capita consumption
(247 kg), followed by Singapore (228 kg), Malaysia (106
kg), Taiwan (51 kg) China (42 kg), Indonesia (22 kg) and
Philippines (16 kg).
- Indias per capita consumption is estimated to be as low
as 7.0 kg in 2006.
Source: CEPI; RISI; European recover paper council ; ICEM World Paper Conference (November 2005); Research India analysis
312.0
247.0 228.0
106.0
51.0 42.022.0 16.0 14.0 6.57.0
324.0
US A J ap an S in ga po re M al ay si a Th ai lan d Ch in a I ndo ne si a Ph il ip pi ne s Vi et nam I nd ia
Consumption per capital, 2005 vs. 2006(figures in Kgs)
2005
2006
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Asian region is the largest producer and consumer of paper & paperboard in 2006
The US is the largest producer and consumer of paper
and paperboard in the world. On a regional basis, Asia
emerged as the largest producer and consumer of paper
and paperboard in 2006.
The paper and paperboard industry has witnessed a
radical shift in last decade.
- Due to the strong economic growth in both China and
India, the demand for paper and paperboard is
increasing at a fast rate i.e. 8-9%.
- Latin America in the south and Indonesia in the eastare emerged as a fibre supplier with a concurrent
decline in the North American pulp industry.
North America, Europe and Asia dominate the global pulp
and paper industry. Asia, mainly China and India, would
emerge as an important market for pulp & paper.
- It is expected that Asian market would account for
60% of global incremental production during the
period 2004-2020.- The share of fast developing Asian markets, excluding
Japan, in global consumption is estimated to increase
to 34% by 2010 from the 32% in 2006.
- The share of mature markets like North America and
Europe would fall to around 50% by 2010 from the
52% in 2006.
Source: CEPI; RISI; European recover paper council; Research India analysis
Paper and Paperboard Consumption Region wise, 2006(figures in percent)
North America26%
Asia39%
Rest of theworld3%
CEPI Countries26%
LatinAmerica
6%
100% =381.2 million tonnes
Paper and Paperboard Production Region wise, 2006(figures in percent)
North America27%
Asia36%
Rest of theworld
2%
Europe30%
Latin
America5%
100% =382.0 million tonnes
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Contents
Global Paper Industry
Indian Paper Industry
Size & Growth
Sub-segment
Key Drivers
Key Players
Conclusion
Appendix
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In India, around 666 units are engaged in the production of paper and paper-board
India is the 15th largest paper producer in the world. It
provides employment to nearly 1.5 million people and
contributes INR25.0 billion to the government's exchequer.
In last 55 years, the number of paper mills has increased
from just 17 mills in 1951 to more than 666 units engaged
in the manufacture of paper and paperboard, out of which
nearly 568 are in operation by 2006.
- Capacity utilization of the industry is just 79%, due to
old technology. Moreover, 194 mills under the purview
of the Board of Industrial and Financial Reconstruction
(BIFR) and nearly 60 mills (with a capacity of 1.3
million tonnes is closed).
Indian paper mills can be categorised based on the raw
materials - wood/forest based mills, agro-residue based
mills and wastepaper-based mills.
- Due to the increasing regulation and raw material
prices, the companies are increasingly using more
non-wood based raw material over the years. In 2006,
around 70 % of the total production is based on non-
wood raw material.
Category Capacity Range Number of units Capacity (TPA)
Small Up to 10000 299 12,90,382
20000 70 38,93,048
Category-wise paper mills in India(figures in number)
Source: DIPP; Water and agro industry; Mysore Mills es timates; Research India analysis
Raw material-wise paper mills in India(figures in number)
Wood
32%
Recycled Paper
38%
Agri-Residue
30%
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Due to high growth rate, Indian paper industry is very attractive for the foreign players
6.2 6.4
7.4 7.78.1
5.25.6
5.9 5.96.5
2 00 2-03 2 00 3-04 2 00 4-05 2 00 5-06 2 00 6-07
Paper and Paperboard - Production in India, 2002-06(figures in million tonnes)
India is self-sufficient in manufacture of most varieties ofpaper and paperboards.
- Import is mainly related to certain speciality papers
such as light weight coated variety of paper, cheque
paper, etc.
- Due to the scarcity of raw material, the companies
also need to rely on imported wood pulp and waste
paper.
In last 5 years, capacity was increased mainly through
expansion and modernisation of the existing facilities
rather than setting up greenfield projects.
The per capita consumption of paper in India is very low
i.e. 7 Kgs in 2006, as compared to an average
consumption of 28 Kgs and 58 Kgs in Asia and world
respectively. The per capita consumption is expected to
increase to 12 Kgs by 2020.
The domestic paper market is dominated by large players
owing to their size, brand value and financial strength. In
2006-07, the top 10 players control around 60% of the
market in term of capacity.
Source: DIPP; Water and agro industry; Mysore Mills es timates; CIBA; CRIS INFAC; Research India analysis
Installed Capacity
Production
0.2
0.3
0.2
0.3
0.4
0.2
0.2
0.30.3
0.3
2002-03 2003-04 2004-05 2005-06 2006-07
Import
Export
Paper and Paperboard - Import-Export, 2002-06(figures in million tonnes)
* Note: estimated figures
*
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It is expected that paperboard would grow at a faster rate within paper industry
8.3
13.9
21.0
9.0
14.0
20.0
2009-10 2014-15 2019-20
Paper & Paperboard - Production and Consumption(figures in million tonnes)
Various macro-economic factors like national economic
growth, industrial production, promotional expenditure,population growth and the governments allocations for
the educational sector influence the demand for paper
- The growth in paper consumption is directly related to
GDP growth in the country. In the past, it has shown
the 1:1 relationship with the GDP growth rate.
- With expected GDP growth of 9-9.5%, the demand for
Newsprint and Writing & Printing Paper is expected to
grow at the same rate. Continued availability of raw materials would be a big
challenge for the industry in the next 5-10 years.
According to the Indian Pulp and Paper Technical
Association (IPPTA), the paper industry is expected to
fall short of demand by 1.1 million tonnes by 2010-11 due
to raw material constraints.
According to ITCs estimates, the total demand for paper
is around 8.0 million tonnes and is expected to grow to10.0 million tonnes by 2012 and 21.0 million tonnes by
2020.
According to Indian Paper Manufacturers Association
(IPMA), consumption of paper in India is set to double
from the current 7.0 million tonnes per annum by 2015.
Production
Consumption
Source: CII; IPMA; Bilt; Research India analysis
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1.2
1.6
1.9
2.4
0.7
1.0
1.4
1.8
2005 2010 2015 2020
1.6
2.2
2.9
3.9
0.70.9
1.01.2
2005 2010 2015 2020
Projected Demand, Supply of Paper & Paperboard, 2005-20(figures in million tonnes)
6.2
8.3
11.1
14.9
5.8
6.8
8.0
9.5
2005 2010 2015 2020
4.9
6.7
9.1
12.2
4.5
6.1
8.2
9.5
2005 2010 2015 2020
Source - Financial Express, February 19 th, 2006 Source Jaakko Poyry Report 2002
Demand
Supply
Source: CPPRI; Research India analysis
It is estimated that demand would outpace supply
Projected Demand, Supply of Newsprint, 2005-20(figures in million tonnes)
Demand
Supply
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Contents
Global Paper Industry
Indian Paper Industry
Size & Growth
Sub-segment
Key Drivers
Key Players
Appendix
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Due to high growth rate, Indian paper industry is very attractive for the foreign players
1.2 1.31.3
1.4
1.5
0.60.7
0.8
0.91.0
2002-03 2003-04 2004-05 2005-06 2006-07
Newsprint Production in India, 2002-06(figures in million tonnes)
In 2006, there were around 77 mills listed in Schedule to
the Newsprint Control Order, 2004 as mills manufacturing
newsprint paper of which 2 in Central Public Sector, 2 in
State Public Sector and 73 in Private Sector.
The production of newsprint has increased at a CAGR of
12.5% over the last 5 years. The production of newsprint
in 2006-07 (April-August 2006) was 420,000 tonnes.
According to the International newspaper marketing
association (INMA) estimates that approximately more
than 360.0 million literate people in India are still not
reading newspaper. Thus, increase in the number of
newspaper reader would also increase the demand for
newsprint.
The demand for newsprint in the country is met partly
from indigenous production and partly by import. Free
imports and low customs duty have made newsprint
market competitive.
- There are no price or quantitative controls. Various
policy measures have been taken to improve
production and availability of newsprint.
Source: DIPP; The Central Pulp and Paper Research Institute (CPPRI),; Mysore Mills estimates; Research India analysis
Installed Capacity
Production
520.0
750.0
670.0 680.0
840.0
0.0 3.0 5.0 10.0 2.4
2002-03 2003-04 2004-05 2005-06 2006-07
Import
Export
Newsprint - Import-Export, 2002-06(figures in 000 tonnes)
*
* Note: estimated figures
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106.0119.0
169.0
190.0
215.0
2 00 2-03 2 00 3-04 2 00 4-05 2 00 5-06 2 00 6-07
Uncoated wood-free paper market is primarily dominated by domestic players
Source: Bilt; Research India analysis
307.0
362.0381.0
415.0 447.2
2 00 2-03 2 00 3-04 2 00 4-05 2 00 5-06 2 00 6-07
Uncoated Wood Free Paper Market, 2003-07(figures in 000 tonnes)
Uncoated wood free paper market is mainly dominated by
the domestic players. It is highly commoditised and
competitive segment. All players compete with each other
on the basis of cost.
Uncoated wood free market, including both hi-bright and
low-bright, grew to 860,000 tonnes in 2006-07 from
814,000 tonnes in 2005-06.
- Of the total uncoated paper market, hi-bright accounts
for 52% in 2006-07 and 51% in 2005-06 respectively.
- Hi-bright paper segment includes super printing paper,
NSD and SS Maplitho etc.
Due to strong economy growth, the demand for copier is
also increasing. It includes paper, which are cut in
different size, for desktop printing and copying.
Copier Paper Market, 2003-07(figures in 000 tonnes)
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1.2 1.2 1.2
1.4 1.4
2 00 2-03 2 00 3-04 2 00 4-05 2 00 5-06 2 00 6-07
Coated wood-free paper is the fastest growing paper segment in India
Source: Bilt; Research India analysis
222.5244.7
270.0293.0
320.0
2 00 2-03 2 00 3-04 2 00 4-05 2 00 5-06 2 00 6-07
Coated Wood Free Paper Market, 2003-07(figures in 000 tonnes)
Coated wood free paper is the fastest growing segment in
India, with a growth rate of 9.2% in 2006-07. Within the
coated segment
- The two side coated paper market grew by 13% to
155,000 tonnes in 2006-07, compared to 140,000
tonnes in 2005-06
- The two side coated board market grew by 9.0% to62,000 tonnes in 2006-07, compared to 60,000 tonnes
in the previous year.
Coated paper segment witnessed a shift towards high
value and good quality blade coating paper. The
companies are also facing stiff competition and price
pressures from imports mainly from China and
Southeast Asian countries.
Creamwove paper is a basic printing paper material,
mainly caters to excise book makers. This segment is
highly competitive and commoditised.
Creamwove Paper Market, 2003-07(figures in million tonnes)
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Tissue paper segment is at a very nascent stage in India
Source: ICICI direct Research, CRIS Infac; Research India analysis
Specialty paper market has grown at a compound rate of
7.46% in last 4 years, due to strong domestic demand.
- According to CRIS Infac, speciality paper segment is
expected to grow to 297,000 tonnes by 2008, an
increase of 7.2% over 2006-07.
Tissue paper industry has emerged as a new sub-
segment within the paper industry in India. Tissue market
is at a very nascent stage in India. Due to increasing
disposable income, the consumers are adopting the
tissue culture.
- The Indian market for tissue paper is only 30,000
tonnes per annum, while that in China is 3.0 million
tonnes.
- With the increasing preferences towards hygiene
products, the demand for tissues is expected to grow
at a faster rate. Moreover, the entry of new players
like BILT would also increase capacity.
205.0221.0
239.0258.0 277.0
2 00 2-03 2 00 3-04 2 00 4-05 2 00 5-06 2 00 6-07
Speciality Paper Market, 2003-07(figures in 000 tonnes)
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Contents
Global Paper Industry
Indian Paper Industry
Size & Growth
Sub-segment
Key Drivers
Key Players
Conclusion
Appendix
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DescriptionTrend Description Potential ImplicationsPotential
Implications Trend
Strongeconomicgrowth
Increasedgovernmentfocus oneducation
Lowconsumptionper capita
PrintingIndustry
The paper consumptionin India is just 7 Kgs percapita, as compared toglobal average of 50 Kgsper capita.
The impact of just 1 kgincrease in per capitaconsumption would leadto increase in demand by1.1 million tonnes ofpaper.
There are approximately130,000 printing pressesin India.
Indian printing andpackaging industry isgrowing at a CAGR ofover 16.2% since 1989.
Indian printing industrywould grow from $12.1billion in 2006 to $20.9billion in 2011.
The strong growth inprinting industry wouldalso fuel the demand for
paper in the future.
Indian Paper Industry
Strong economic
growth
Low consumption per
capita
Printing Industry
Increased government
focus on
education
Indian economy isgrowing at more than 8%rate over the last 4 years.
The government expectsthat economy wouldcontinue to grow at the
same pace for the currentfiscal 2007-08.
Strong economic growthwould fuel the demand forpaper and newsprints.
The industry wouldwitness a large capitalinvestment both by
domestic andinternational players.
In 2007-08, the centralgovernment has allocatedINR106.7 billion for SSAprogramme.
It allocated INR6.9 billion(4.1% of total fund) fortextbook in 2006-07
Increased rates of literacyand improved schoolinfrastructure would resultin greater demand forpaper.
Strong Consumer Demand for Packaged goods fueling high growth in Industrial gradesof Paper & Boards largely led by growing disposable incomes & Lifestyle changes.
Paper and Paperboard Industry Key Drivers
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Indian economy has grown at a 7-8% rate in last 4years. All the sector contributed in GDP growth, such
as manufacturing, FMCG, services etc. Manufacturing
and services industry contributed approximately 90%
of the growth.
- A strong economy contributes to consumption of
papers in all sectors - office, education and
personal consumers.
Due to improving living standard and higher disposable
incomes, the demand for branded high end paper and
hygiene paper products has increased in last 3-4
years.
- The demand for upstream market of paper
products, like, tissue paper, tea bags, filter paper,
light weight coated paper, medical grade coated
paper, etc., is picking up with the growth of
economy. These developments are expected to
give strong support to the paper industry.
Strong consumer demand for packaged goods is
fueling high growth in industrial grades of paper &
boards, largely led by growing disposable incomes and
lifestyle changes.
Strong economic growth
4.3
8.5
7.5
8.4 9.2
2002-03 2003-04 2004-05 2005-06 2006-07
Indian GDP Growth Rate, 2003-07(figures in percent)
2,540.0
2,900.03,100.0
3,400.03,800.0
2002-03 2003-04 2004-05 2005-06 2006-07
Indian GDP Per Capita (PPP)*, 2003-07(figures in US$)
Source: CIA World Factbook; Research India analysis
* Note: GDP on a purchasing power parity basis divided by population as of 1 July for the same year
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The government has increased its focus on education
and initiated several central and state-level
programmes to increase the literacy rate.
Indian government started its flagship programme
Sarva Shiksha Abhiyan (SSA) in 2001 to achieve the
goal of Universalisation of elementary education.
- It aims to provide useful and relevant elementary
education for all children in the 6 to 14 age groupby 2010.
- In 2007-08, the central government has allocated
INR106.7 billion for SSA programme, moreover, an
equal amount would also be allocated by states
government.
- Of total fund available, the government allocated
INR6.1 billion (4.7% of total fund) and INR6.9
(4.1% of total fund) for textbook in 2005-06 and2006-07 respectively.
An increasing expenditure on textbook offers a good
opportunity for the companies.
Increased government focus on education
20.9
36.4
67.7
129.4
172.4
2002-03 2003-04 2004-05 2005-06 2006-07
SSA Total Fund Available, 2003-07
(figures in INR billion)
13.1
30.6
66.0
100.0
147.8
2002-03 2003-04 2004-05 2005-06 2006-07
SSA Total Expenditure, 2003-07(figures in INR billion)
Source: Ministry of human resources development; Planning commission; Research India analysis
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Low consumption per capita
India accounts for nearly 15% of the world population,
it consumes only 1% of the world paper consumption.
- The paper consumption in India is just 7 Kgs per
capital, as compared to global average of 50 Kgs
per capita.
With the increasing literacy rate and strong economic
growth, the per capita consumption of papers isexpected to increase in the future
- According to Economic Survey, per capita spending
on education, as a percentage of GDP, has
increased from 1.2% in 1983 to 4.4% in 2003, at a
CAGR of 7.1%.
The impact of just 1 kg increase in per capita
consumption would lead to increase in demand by 1.1
million tonnes of paper.
Paper Per Capita Consumption in India, 2003-07
(figures in Kgs)
4.44.8 4.6
6.0
7.0
2 00 2-03 2 00 3-04 2 00 4-05 2 00 5-06 2 00 6-07
Source: Earth trends; ICICI direct Research; CRIS Infac; Research India analysis
7.37.8
8.6 8.79.0
7.78.2
8.89.3
9.89.2
9.6
10.511.0
2007 2008E 2009E 2010E 2011E
Paper Demand vs. Supply, 2007-11*(figures in million tonnes)
* Estimated figures Capacity Demand
(7Kgs per capita)
Demand(8Kgs per capita)
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According to Indian Printing, Packaging and Allied
Machinery Manufacturers Association (IPAMA)
estimates, the printing industry in India provides
employment to 1.3 million people and consists of more
than 130,000 presses.
According to Pira International study (2007), the
Indian printing industry would grew at more than 70%by 2011.
Massive investments in printing industry spurring
Growth at a CAGR of over 14%
- India would emerge as a global hub for high-quality
printing at a competitive cost
- Strong consumer demand for Packaged goods
fueling high growth in Industrial grades of Paperand Boards largely led by growing disposable
incomes & Lifestyle changes
Outsourcing Opportunities
Leading Print Markets, 2006-2011(Figures in $ million)
Rank Country 2006 2011 Growth 2006-11
1 US 182,000 196,722 8.1%
2 Japan 84,976 88,363 4.0%
3 China 41,200 65,934 60.0%
4 Germany 38,794 43,329 11.7%
5 UK 34,937 39,030 11.7%
6 France 23,251 26,731 15.0%
7 Italy 23,096 26,000 12.6%
8 Canada 16,136 17,792 10.3%
9 Spain 13,856 16,074 16.0%
10 Brazil 12,552 19,192 52.9%
11 Mexico 12,277 16,550 34.8%
12 India 12,131 20,990 73.0%
Source: PRIMIR; Pira International 2007; Research India analysis
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Contents
Global Paper Industry
Indian Paper Industry
Size & Growth
Sub-segmentKey Drivers
Key Players
Conclusion
Appendix
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113.0
200.0
114.0
215.0
170.0
200.0
146.0
32.0
461.0
128.0
76.0
95.0
96.0
367.0
22.0
29.0
110.0
80.0
25.0
15.0
Source: Business World; Company reports and presentation; Fitch ratings; Research India analysis
Top 10 Paper and Paperboard Producer, 2007(figures in 000 tonnes)
BILT is the largest player both in term of revenue and installed capacity in 2006-07
Printing & writing
Industrial grades
Newsprint
BILT
NR AgarwalGroup
Century Textiles& Industries
JK Paper Ltd
Andhra PradeshPaper Mills Ltd
Tamil NaduNewsprint
KhannaPaper Mills
Hindustan
Paper Corp
SK BangurGroup
ITC Ltd
Capital Expenditure Plans
Company Capital Expenditure
(INR billion)
Capacity Addition
(000 tpa)
ITC Ltd 25.0 200
BILT 12.5 240
Whitefield Paper Mills 12.0 200
AP Paper Mills Ltd 8.6 84
West Coast Paper Mills 8.2 90
Hindustan Newsprint Ltd 7.2 180
Hindustan Paper Corp 6.6 30
TNPL 5.7 15
Century Pulp & Paper 3.9 75
Rama Paper Mills Ltd 3.5 140
Seshasayee Paper 3.5 30
Sirpur Paper Mills Ltd 2.9 55JK Paper Ltd 2.4 60
Star Paper Mills Ltd 0.9 30
Orient Paper & Industries 0.5 20
Total 103.2 1,449
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Ballarpur Industries Limited (BILT)
Revenue, 2002-06(Figures in INR billion)
21.219.7 20.0
20.8
23.8
2002-03 2003-04 2004-05 2005-06 2006-07
Founded in 1945, with the name of Ballarpur Paper and
Straw Board Mills Limited. The company changed its
name to Ballarpur Industries (BILT) in 1975. BILT is the
largest paper manufacturing company in India. The company product portfolio includes - coated wood
free paper, uncoated hi-bright paper (Maplitho), business
stationery, copy paper, and speciality & fine paper
In 2006, BILT controlled approximately 21% of Writing
and Printing Paper (WPP) market and approximately
53% of the coated paper market.
The company is pursuing both organic and inorganic
strategy to increase its installed capacity to 1.0 million
tonnes paper by 2010.
- In 2006, the company acquired a paper manufacturing
firm, Sabah Forest Industries, in Malaysia. The
acquisition not only help the company to secure the
future supply but also provide a platform to the
company to enter the South-east and east Asian
market
To maintains its leadership in the market, BILT is
focusing on 4 key areas:
- Securing raw material supply
- Rapidly developing larger scale of operations
- Continuously innovating to introduce new products
and grow new markets
- Creating a de-risked corporate financial and capital
structure
Revenue Segment wise, 2006-07(Figures in percent)
100% =INR 23.8 billion
Paper76%
Paper products &office supplies
10%
Pulp12%
Others
2%
Source: Company reports; news article; factiva; Research India analysis
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The company operations span across 6 units, together
with a capacity of 480,000 tonnes and a pulp mill of
capacity 100,000 tonnes manufacturing rayon grade pulp,
in the state of Andhra Pradesh (Kamlapuram Unit). BILT is also expanding its production capacity in both
coated and non-coated paper, to take its current capacity
of 480,000 tonnes in 2006 to around 1.0 million tonnes by
2009-10. With the increase in overall capacity, the
company expects to double its turnover by 2009-10.
In October 2007, the company announced to increase
the capacity of its coated wood free paper unit at
Bhigwan in Pune by adding 190,000 tonnes. After the
expansion, the total unit capacity would increase to
315,000 tonnes.
The main plant and machinery and its installation would
be supplied by Voith, Germany, while some equipment
will be sourced locally from suppliers like L&T, etc.
In July 2007, the company also initiated a restructuring
plan, under which it would transfer 3 manufacturing units at
Bhigwan, Ballarpur and Kamalapuram, to a separate
company called BILT Graphic Paper Products, which
would be transferred to Ballarpur Paper Holdings BV
(BPH) after court approval. By this exercise, the company
would transfer its commodity business, which is capital-
intensive and would focus on the speciality and consumer-
focused products business.
Paper unit State Installed capacity
Ballarpur Maharashtra 126
Bhigwan Maharashtra 125
Shreegopal Haryana 81
Sewa Orissa 68
Kamalapuram Andhra Pradesh --
Ashti Maharashtra 75
Installed Capacity Paper unit, 2005-06(Figures in 000 tonnes)
Installed Capacity, 2002-06(Figures in 000 tonnes)
386.0 386.6406.6
480.0 480.0
358.9
457.5
407.3383.4
369.9
2002-03 2003-04 2004-05 2005-06 2006-07
Ballarpur Industries Limited (BILT)
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ITC Limited Paperboards & speciality Papers
ITCs paperboards and specialty paper unit was created
after the merger of ITC Bhadrachalam Paperboards
Limited with ITC in 2002.
The company produces paperboards and specialty paper
for all types of carton-consuming segments including
cigarettes, foods, beverages, pharma, personal care &
toiletries, durables and match shells.
- ITC also makes some of the premium graphic boards
used for greeting cards , covers, sleeves, tags and
playing cards.
- It produces both virgin and recycled boards spanningthe full requirement of a packaging customer.
ITC paper unit exports nearly 15% of the coated papers to
customer requirements in Malaysia, Sri Lanka,
Bangladesh, Iran, Australia, UAE, UK, Italy, Poland and
Russia.
The paperboard, paper & packaging segment is one of
main focus area of the company, accounted for
approximately 10% revenue of the ITC group. Thecompany wants to maintain its leadership in value-added
coated boards segment by using latest technology.
ITC is also looking to integrate its operation fully by
creating in-house pulping capacity. In 2007, it has a
240,000 tonnes of Elemental Chlorine Free pulp capacity
at Bhadrachalam mill
Revenue, 2002-06*(Figures in INR billion)
11.612.5
15.7
19.0
21.0
2002-03 2003-04 2004-05 2005-06 2006-07
Revenue Segment wise, 2006-07(Figures in percent)
100% =INR213.2 billion
Paper9.9%
FMCG68.2%
Hotel4.6%
Agri-business17.3%
* Revenue for Paperboard, Paper & Packaging segment
ITC Li i d P b d & i li P
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ITC Limited Paperboards & speciality Papers
The company has four manufacturing units:
- Bollaram unit is a value addition plant, which gets paper
from ITC's other units and adds value like coating and
polylaminating.- Tribeni plant manufactures cigarette tissues to fine papers,
packaging papers and specialties. It has 3 paper machines
- Bhadrachalam unit has 3 board machines and 2 smaller
paper machines.
- Kovai unit was acquired from BILT in 2004. It has a single
board machine, producing coated duplex boards greyback
and whiteback made with 100% recycled fibre.
ITC's paperboards business has a manufacturing capacity of352,000 tonnes per annum and it produced 390,000 tonnes of
paperboards and 139,000 tonnes of value added paperboards
in 2006-07.
In 2007, the company initiated 2 major capacity expansion
projects - 90,000 tonnes paperboard machine and 100,000
tonnes paper machine for manufacturing uncoated paper
including branded copier grades.
- The total paper production capacity of the Bhadrachalamplant would go up to 400,000 tonnes annually by April
2008. the production capacity of Kovai unit would also
increase to 180,000 tonnes by October 2008.
- The division is also looking for opportunities to set up a
greenfield project at a cost of INR25.0 billion for foraying
into the coated wood free paper market, either in Madhya
Pradesh or Andhra Pradesh.
Installed Capacity, 2002-06(Figures in 000 tonnes)
352.5 352.5
238.0 237.0
365.8390.5
225.0 225.0
352.5
309.0
2002-03 2003-04 2004-05 2005-06 2006-07
Paper unit State Installedcapacity
Bollaram Andhra Pradesh 25
Bhadrachalam Andhra Pradesh 210
Kovai Tamil Nadu 65
Tribeni West Bengal 90
Installed Capacity Paper unit, 2005-06(Figures in 000 tonnes)
JK P Li it d
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JK Paper Limited
Revenue, 2002-06(Figures in INR billion)
6.87.2 7.3
8.49.3
2002-03 2003-04 2004-05 2005-06 2006-07
Founded in 1962, JK Paper Mills (JKPM) started its
operations with an annual capacity of 18,000 tonnes. It
is promoted by the H.S. Singhania Group.
JKPM is the first paper company to get TPM
Certification from JIPM, Japan and 3rd paper company
in the world.
JKPM is the largest producer of branded papers in
India. The company is a market leader in copier
varieties and SS Maplitho segment. Due to low capacity, the company started to
outsource coated paper in 2003. Outsourcing and
trading contributed approx. 10% of total sales.
The company has a wide range of branded products in
its portfolio. It sells approximately 40% of paper
produced under various brand names - JK Copier, JK
Excel Bond, JK Bond, JK Savannah, JK Copier Plus
and JK Easy Copier. The other major product is JK Maplitho, a superior
uncoated Writing and Printing paper.
It sells its products through a nationwide distribution
network of approximately 100 distributors and 2,500
dealers.
Production Segment wise, 2006-07(Figures in percent)
Coated andBranded Paper
46%
Others30%
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JKPMs strategy its to focus on value added product
segments and enhance its premium product portfolio. In
line with its strategy, it expanded its value-added cut-
size papers and coated varieties portfolio.
It started a 46,000 tonnes per annum plant in
Rayagada, Orissa to enter into coated paper and
boards segment in 2005.
It commenced commercial production of multilayer
duplex board in Gujarat with an annual production
capacity of 60,000 tonnes in October 2007.
JKPM follows its growth plans through capacity additionand its market expansion plans through outsourcing &
trading.
The company exports its products to more than 40
countries including Sri Lanka, Bangladesh, Middle
East, Africa, Australia, Singapore, Malaysia etc.
In 2006-07, JKPM registered its highest ever sales
volumes at 210,000 tonnes, owing to high capacity
utilisation of 110%, improved operating efficiencies andhigher sales in the copier and coated Paper segments.
The plants currently operate at more than 120%
capacity utilisation with an aggregate annual output
of over 180,000 tonnes per year of paper and pulp,
using latest technology.
Paper unit State Installed capacity
Paper Pulp
Rayagada
(JK Paper Mills)
Orissa 125 127
Songadh
(Central Pulp Mills)
Gujarat 55 47
Installed Capacity Paper unit, 2005-06(Figures in 000 tonnes)
Installed Capacity, 2002-06(Figures in 000 tonnes)
172.0 172.5180.1 185.0
196.0
150.0 150.0 150.0
180.0 180.0
2002-03 2003-04 2004-05 2005-06 2006-07
JK Paper Limited
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Orient Paper & Industries Limited
Revenue, 2002-06(Figures in INR billion)
6.87.5
8.6
10.1
12.6
2002-03 2003-04 2004-05 2005-06 2006-07
Founded in 1939, Orient Paper & Industries Limited
(Orient Paper) is a part of the CK Birla Group and
diversified into Paper, Cement and Electric Fans. The
company also announced its plans to enter into CFL
business.
The company produces a wide range of writing, printing,
industrial and speciality papers. It is also a market leader
in the domestic tissue paper industry with over 50%market share.
Tissue paper is one of the fastest growing segments
of paper. The growth in the use of tissue paper is
positive for the company.
In 2007, the company raised approx. INR1.7 billion via a
right issue, part of which would be utilized to create
additional tissue paper capacity of 20,000 tonnes at
paper plant. The company plans to hike the capacity of the Amlai
paper unit by 50% from the existing 80,000 tonnes a
year at an investment of INR1.0 billion.
Revenue Segment wise, 2006-07(Figures in percent)
100% =INR8.6 billion
Paper
31%
Cement46%
Electric Fans
22%
Know-How &Service Fees
1%
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The company plants is situated in Amlai, Madhya
Pradesh with an annual capacity of 76,000 tonnes. The
company also provided technical and financial aid toPan African Paper Mills (EA), to set up a pulp and paper
mill in Kenya.
Orient Paper Mills has chosen Toscotec for the supply of
a new tissue plant. The plant will be installed in Amlai,
India and will have an overall capacity of 59 tons/day.
The project involves a full turn-key installation
including Modulo tissue machine, all tissue machine
accessories, a slitter rewinder, complete stock
preparation plant, approach flow system, high
efficiency steam heated hood and integrated steam
distribution plant, vacuum plant, distributed control
system, A.C. drive and the complete electrical plant.
It also includes erection supervision, commissioning,
start-up and training.
The Modulo 50 tissue machine would be equippedwith single layer headbox, crescent former section,
single press section and a 15ft Steel Yankee Dryer
Site erection would be completed between April to
November 2008. Main delivery is scheduled by June
2008, and start-up is scheduled for end of 2008.
Paper unit State Installed capacity
Amlai Madhya
Pradesh
76
Brajrajnagar Orissa 85
Installed Capacity Paper unit, 2005-06(Figures in 000 tonnes)
Installed Capacity, 2002-06(Figures in 000 tonnes)
76 76 76 76 76
2002-03 2003-04 2004-05 2005-06 2006-07
Orient Paper & Industries Limited
Note: The operations of the Brajrajnagar plants have been
suspended since 1999. Majority of the employees of this plant
have opted for VRS. Machinery has also been sold off.
C t t
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Contents
Global Paper Industry
Indian Paper Industry
Size & Growth
Sub-segmentKey Drivers
Key Players
Conclusion
Appendix
C l i
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Indian paper industry is currently in the midst of a transformation with major capital expenditure (capex)
underway and improving operating efficiencies is the major concern of the all players. All players arecommitting a large amount of investment, focusing on:
Improving the operational efficiencies through rightsizing pulping capacities
Brown-field capacity expansions
Backward integration into captive power
Adherence to pollution norms by chemical recovery The paper industry would witness an investment worth INR100.0 billion capex in next 2-3 years. The top
10 domestic players in paper sector would account for around 70% of the capex planned to be
implemented between 2007-09.
Metso Corporation must tap the opportunities available in the Indian paper industry. Although big players
form the considerable market share, but the company should also tap the medium and small players for
expansion in India.
Conclusion
Contents
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Contents
Global Paper Industry
Indian Paper Industry
Size & Growth
Sub-segmentKey Drivers
Key Players
Conclusion
Appendix
Paper Demand Forecast Variety wise
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Paper Demand Forecast Variety-wise
Uncoated Paper, 2004-10(figures in million tonnes)
1.2 1.2 1.31.3 1.4 1.5
0.6 0.60.6
0.70.7
0.70.1 0.1
0.20.2
0.20.2
2 00 4-05 2 00 5-06 2 00 6-07 E 2 00 7-08 E 2 00 8-09 E 2 00 9-10 E
Craemwove Malitho (includingunbranded copier)
Branded copier
1.9 2.02.1
2.22.3
2.4
Coated Paper, 2004-10(figures in 000 tonnes)
114.0 123.0 133.0143.0 154.0 166.0
101.0113.0
127.0142.0 159.0
177.080.085.0
90.096.0
102.0
109.0
2 00 4-05 2 00 5-06 2 00 6-07 E 2 00 7-08 E 2 00 8-09 E 2 00 9-10 E
Coated crome paper Art paper Art boards
290.0320.0
350.0380.0
410.0460.0
Source: CPPRI; Research India analysis
Industrial Paper, 2004-10(figures in million tonnes)
1.8 2.02.1 2.2
2.4 2.6
1.01.0
1.11.2
1.31.4
0.30.3
0.30.3
0.3
0.3
0.30.3
0.3
0.30.3
0.3
2 00 4-05 2 00 5-06 2 00 6-07 E 2 00 7-08 E 2 00 8-09 E 2 00 9-10 E
Kraft Duplex Grey and white board
3.4 3.6
3.84.1
4.34.6
MG Poster
Speciality Paper, 2004-10(figures in 000 tonnes)
1/1/1900 1/2/1900 1/3/1900 1/4/1900 1/5/1900 1/6/1900
Kraft Duplex Grey and white board
240.0260.0
280.0300.0
320.0350.0
MG Poster