Inclusion Accelerates Innovation:

Get Business ResultsFor the 2017 Inclusion Conference, hosted by

Professional Business Women of California

Jeremiah Owyang, Founder

The Cambrian Explosion yields diversity of species –only the best survive

Diversity in mixed environments produced the best beings.

Companies with diverse leaders

are 45% likelier to report market

share growth YOY, and 70% likelier to

report new market growth.

1. Women are 20% less likely than straight white men to win endorsement for their ideas.

2. People of color are 24% less likely.

3. LGBTs are 21% less likely.

In companies without diverse leadership …

Companies where fewer employees report fair treatment in regard to

race or gender score lower on measures of innovation.

The 10 Corporate Innovation Programs1. Dedicated Innovation Team

2. Innovation Center of Excellence

3. Intrapreneur Program

4. Open Innovation

5. Innovation Excursion

6. Innovation Outpost

7. Technology Education / University Partnership

8. Accelerator Partnership

9. Startup Investment

10. Startup Acquisition

10 Corporate Innovation Programs

Rather than rely solely on external programs, internal employees are given a platform and resources to innovate.

3: Intrapreneur Program

Cisco ignites internal startup culture with “Innovate Everywhere” intrapreneurship challenge

Employees brainstorm ideas, around things they’re not working on today, and form teams with other functions. They submit ideas, employees vote, and finalists are given an

“Adventure Kit” with up to $2K to spend on creating a minimum viable product. Mentors work with teams, until they pitch to senior execs and external judges. Winners are assigned executive sponsors and given time to work on innovation while their core job is protected.

Cisco ignites internal startup culture with “Innovate Everywhere” intrapreneurship challenge

Innovate Everywhere engagement results: 48% of Cisco’s workforce have participated; more than 2K employees submitted more than 1,100 ideas; nearly 50% of submissions were from teams; more than 18K employees in 50 countries participated; and employees made more

than 4K comments and cast more than 45K votes for winning ideas.

Adobe increases innovation by including diverse employees in Kickbox program

Often only engineering, development and product management roles have permission to innovate. Kickbox provides a six step process and

$1,000 of funding to any employee from any job role to pursue their ideas

Hina Naqvi, Senior Product Manager, creates SmartPaper service from Kickbox workshop

In a Kickbox workshop, Hina dreamed up “SmartPaper,” a new online layout design service for content creators. For the first time in her career,

Hina found herself owning a project, and later decided pursue a career change based on her exposure to different aspects of product creation.

Mastercard’s IdeaBox program generates 700+ ideas from diverse global employees

IdeaBox is a program run by Mastercard Labs with the aim of developing unique products and services that are commercially viable. It is designed to

motivate employees to step out of the day-to-day to develop original, scalable, actionable solutions. Selected ideas are developed and validated by

employees, then potentially led to incubation.

Mastercard’s IdeaBox program generates 700+ ideas from diverse global employees

IdeaBox participants are diverse, both functionally and globally, in order to bring different approaches to the table. One of the winning IdeaBox teams

was comprised of employees from Singapore and Sydney and receives mentorship from executives in Dublin and New York.

Summary1. Innovation is the process of doing something

new that solves customer needs, 2. Customers themselves are likely diverse, so the

ideas to serve them should also be diverse,3. To match, have a diverse set of innovation ideas –

by utilizing an intrapreneurship program,4. Unleash a plethora of ideas from your

employees, keeping them engaged, and solve customer needs.

5. This is how we innovate, engage our employees, and harness a Cambrian explosion, and we evolve.

Jeremiah OwyangFounder, Crowd Companies@jowyang

Thank you! Questions?