in search of east internet company
DESCRIPTION
This is a discussion about why we need a different model of valuation for measuring the value created by web2.0 companies .TRANSCRIPT
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In Search of East Internet Company
By
Prashant Singh
www.knowprashant.blogspot.com
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WHO AM I ??
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What this Talk is about ?
• This talk is about those people who are not in this room .
The People who thinks Internet is a FAD
• Why do they think so?
• Are they Right ?
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Do you know & Love these companies ?
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Let’s Make Them Look more cute
$ 15 Billion $ 580 Million
$ 800 Billion $ 1.3 Billion
$ 550 Million $ 100Million
$ 90 Million
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Lets Put These Number in perspective
$ 500 Million
$ 16.8 Billion
$ 100 Million
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What's Going On Here ??
What's the revenue Model ??
ADVERTISEMENT ??
YOU GOT TO BE KIDDING
What Value is being created by them ?
Audience ?
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Why ??
Advertisement is not among worlds top 20 industries
Less than 25% of Advertisement Budget is spent online
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We need to understand the value proposition of these companies
& we can take a Little Help from History
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History of Exploratory Colonization
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What the Hell is that ?
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1264: Marco Polo Discovered China
1492: Christopher Columbus discover America
20th MAy 1498 : Vasco Da Gama discovers india
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200 Years of Exploration and Discovery of New World and What was the Economic Logic/justification behind that ?
Land Grab .. = Put your Country’s Flag there
Write a Book /Memoir = Symbolic Value
Establish Political Alliance = Strategic First Mover Advantage
These Reason were OK But By No Mean Enough to justify Economic Aspect of these expeditions
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1617 East India Company was Formed & Granted Trade rights In India
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East India Company was First to realize the commercial value offered by New World
This value was in cotton, silk, indigo dye, saltpeter, tea and opium.
By Getting “Value “ Right they got Business RIGHT
REST IS HISTORY
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Internet is a New World and it Offers a different type of Value
Lesson [Not] Learned ??
New World Offer New Value . Business in New World Need
To capitalize on those values
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Internet Value Proposition?
Can you Elaborate ??
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Back to History Again
Hunter Gatherers
Agri Centric
Industrial
Organizational
Information
Cyberspace G
radu
al shift in
value aw
ay from
Natu
re
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Some Case studies
Net Addition to Physical world = 0
First Communication Medium with Reach(Braodcast),Immediacy
,Interactivity,Lifespan
Aggregation + Sorting of Human Feedback
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Some New Frontier of Value Creation
Escape from REAL World ? Transcending Geographies
Semantic Analysis of DATA
Decentralized ,Equal Opportunity,HighQuality Information Repository
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Web Is Waiting for Its EAST India Company
Hopefully it will be from India
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Thanks
Any Question???