impact demo day - july2011 - (10) impact centre of competence

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IMPACT is supported by the European Community under the FP7 ICT Work Programme. The project is coordinated by the National Library of the Netherlands. Aly Conteh, BL IMPACT Centre of Competence Text digitisation Faster, Better, Cheaper

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Slides from Aly Conteh's presentation on the IMPACT Centre of Competence at the British Library Demo-day on the 12th July 2011.

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Page 1: IMPACT Demo Day - July2011 - (10) IMPACT Centre of Competence

IMPACT is supported by the European Community under the FP7 ICT Work Programme. The project is coordinated by the National Library of the Netherlands.

Aly Conteh, BL

IMPACT Centre of CompetenceText digitisation Faster, Better, Cheaper

Page 2: IMPACT Demo Day - July2011 - (10) IMPACT Centre of Competence

Aly Conteh, BL

IMPACT is supported by the European Community under the FP7 ICT Work Programme. The project is coordinated by the National Library of the Netherlands.

2

“Your mission, should you choose to accept it”

Page 3: IMPACT Demo Day - July2011 - (10) IMPACT Centre of Competence

Aly Conteh, BL

IMPACT is supported by the European Community under the FP7 ICT Work Programme. The project is coordinated by the National Library of the Netherlands.

4

The IMPACT Centre of Competence provides a one stop shop for sharing of best practice in the digitisation of historical texts, this will be in the form of information sharing, tool demos and online training.

Page 4: IMPACT Demo Day - July2011 - (10) IMPACT Centre of Competence

Aly Conteh, BL

IMPACT is supported by the European Community under the FP7 ICT Work Programme. The project is coordinated by the National Library of the Netherlands.

5

Building the Business Model: sessions

Page 5: IMPACT Demo Day - July2011 - (10) IMPACT Centre of Competence

Aly Conteh, BL

IMPACT is supported by the European Community under the FP7 ICT Work Programme. The project is coordinated by the National Library of the Netherlands.

6

Building the Business Model: Gathering ideas

Page 6: IMPACT Demo Day - July2011 - (10) IMPACT Centre of Competence

Aly Conteh, BL

IMPACT is supported by the European Community under the FP7 ICT Work Programme. The project is coordinated by the National Library of the Netherlands.

7

Building the Business Model: Finding commitment

Page 7: IMPACT Demo Day - July2011 - (10) IMPACT Centre of Competence

Aly Conteh, BL

IMPACT is supported by the European Community under the FP7 ICT Work Programme. The project is coordinated by the National Library of the Netherlands.

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Key Partnerships Key Activities

Key Resources

Cost Structure

Value Propositions Customer Relationships

Channels

Customer Segments

Revenue Streams

Evaluation Service (third party tools & production workflows)

Private sector content holder(e.g. Publishers)

Public sector content holders

(e.g. MLA, Scientific)

Special Needs Institutions

(e.g. Institutions for the blind)

Conferences Exhibitions / Trade Fairs

Website Conferences

Publications Mailing Lists

Direct Contacts

Dedicated Contact /

Consultant

Contact Point(HelpDesk)

Automated /Guided

Information thru Website

Host Text Digitisation Community

Governments/Public Funds

(case for building Capability)

Pay-as-you-go usage of services

(micro-billing)

Funding (Partners / Public)

Membership Fees (tiered starting

from free)

Funders

Abbyy / IBM and other software/

service companies

IMPACT Libraries

Digitisation Workflow Experts

Website Content Management

Technology Watch

Marketing

Knowledge transfer –

developing expertise within

the centre

Maintain consultancy methodology

Human Experts (affiliated to

centre/IMPACT partner

institution)

Payment Systems

IMPACT ToolsFacilities to host

permanent/seconded Staff

Office Costs

Website Advertising & PR

Overheads

Salaries

Professional Services

Infrastructure

Global Internet Companies (e.g.

facebook)

Content Providers

(e.g. e-books, mobile)

Search Engines

Quality Assurance

Service

Training & Education (inc. acreditation e.g.

IMPACT Practitioner)

Set & Disseminate best practice

(Decision Support Tool)

A very small permanent CoC

team (hub, enabling)

Committees & Working

Groups (e.g. standards)

Framework Integration

(utilising Taverna toolkit)

On demand tool services (e.g.

small scale OCR, Evaluation toolkit)

Maintain Datasets

Researchers

Developers

Research Dataset(access to images,

OCR and metadata. Community forum,

benchmarking)

Sponsorship of CoC Events

Service Providers

Educators (digital Library based

courses)

Training Providers

Maintain training materials

Online Training Courses

Europeana / TEL

Europeana / TEL

Helpdesk

Industry Partners (Abbyy / IBM)

Advertisements (yellow pages

model, no exclusivity, no web

ads)

Funding (Partners / Public)

Contributions in Kind (sharing test results, donating datasets, etc.)

Training / Accreditation

fees

IMPACT Suite of Tools

(avail free and behind paywall)

IMPACT CENTRE OF COMPETENCE FOR TEXT DIGITISATION

Business model canvas version 0.4.

FREEMIUM MODEL: Free services attract a large audience, premium services behind a paywall

MULTISIDED PLATFORM: Value Propositions for different Customer Segments.

Page 8: IMPACT Demo Day - July2011 - (10) IMPACT Centre of Competence

Aly Conteh, BL

IMPACT is supported by the European Community under the FP7 ICT Work Programme. The project is coordinated by the National Library of the Netherlands.

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Our Customers

• Content Holders

• Researchers

• Service / Product Providers

Page 9: IMPACT Demo Day - July2011 - (10) IMPACT Centre of Competence

Aly Conteh, BL

IMPACT is supported by the European Community under the FP7 ICT Work Programme. The project is coordinated by the National Library of the Netherlands.

10

Page 10: IMPACT Demo Day - July2011 - (10) IMPACT Centre of Competence

Aly Conteh, BL

IMPACT is supported by the European Community under the FP7 ICT Work Programme. The project is coordinated by the National Library of the Netherlands.

11

What the Centre will Offer Knowledge Base IMPACT Forum Learning Resources Toolkit Help Desk Online Training Technology Watch Advocacy Programme Conferences & Workshops Publications Research Dataset IMPACT Framework Language Resources Evaluation Consultancy

Page 11: IMPACT Demo Day - July2011 - (10) IMPACT Centre of Competence

Aly Conteh, BL

IMPACT is supported by the European Community under the FP7 ICT Work Programme. The project is coordinated by the National Library of the Netherlands.

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How will it operate A finite period (initially 3

years) A small full-time core to

develop and manage the Centre

An extended team to provide the products and services

Page 12: IMPACT Demo Day - July2011 - (10) IMPACT Centre of Competence

Aly Conteh, BL

IMPACT is supported by the European Community under the FP7 ICT Work Programme. The project is coordinated by the National Library of the Netherlands.

13

What will existing partners do?– Host online services– Provide Digitisation experts for consultancy/health checks– Provide resources to maintain knowledgebase– Provide resources to address helpdesk queries– Provide resources to run training sessions/workshops– Host Centre of Competence event(s) – Moderate/lead/participate in community forums, working

groups and committees– Join Centre of Competence

Page 13: IMPACT Demo Day - July2011 - (10) IMPACT Centre of Competence

Aly Conteh, BL

IMPACT is supported by the European Community under the FP7 ICT Work Programme. The project is coordinated by the National Library of the Netherlands.

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Three levels of Access Basic Premium Pay as you go

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IMPACT Centre of Competence in Text Digitisation

Content Holders ResearchersService & Product

Providers

Basic

IMPACT ToolsIMPACT KnowledgeBase

Toolset EvaluationTraining & Education (online tutorials)

IMPACT ToolsResearcher Evaluation

Research DatasetTraining & Education (online tutorials)

IMPACT ToolsTraining & Education (online tutorials)

IMPACT ToolsReports & Publications

Tools OnlineToolset Evaluation (configurable)

Training & Education Community Tools

IMPACT ToolsReports & PublicationsTraining & Education

Community Tools

IMPACT ToolsTraining & Education (Sponsorship)

Community Tools

Premium

IMPACT ToolsDigitisation Health Check

Training & Education (inc. Conference)Training & Education (inc. Conference)

Training & Education (Sponsorship)

Pay As You Go

Page 14: IMPACT Demo Day - July2011 - (10) IMPACT Centre of Competence

Aly Conteh, BL

IMPACT is supported by the European Community under the FP7 ICT Work Programme. The project is coordinated by the National Library of the Netherlands.

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2011 Forward Plan Undertake Feasibility Study to finalise financial

model and test the market - underway Finalise commitments from IMPACT partners –

underway– Host the Centre of Competence– Host website and technical framework– Host the image repository

Soft Launch Centre of Competence in summer 2011

Formal launch of Centre of Competence at IMPACT Conference in October 2011

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