immigrant entrepeneurs
TRANSCRIPT
IMMIGRANT ENTREPRENEURS IN THE HEALTHY FOOD NETWORK
Southern New England APAOctober 21, 2016
PRESENTERS
• Ron Fishman, Healthy Chelsea, Massachusetts General Hospital
• Dimple Rana, Healthy Community Initiatives, City of Revere, MA
• Melissa Walsh, Community Engagement, The Neighborhood Developers
• Kathryn Madden, Community Development & Planning, Clark University
NEIGHBORHOOD STORES & HEALTHY FOOD
Distribution Networks Local Retail Markets
Signage to Draw CustomersIn Store Presentationsource: VITA Health & Wellness, Stamford, CT
Hunts Point (30 miles)
CT Regional Market (80 miles)
REGIONAL FOOD NETWORK
Farms within 40 miles
Wholesale Produce Markets
Imported Food
Wholesale Farms
Wholesale Markets Distributors Retail
MarketsLocal
Gardens Table
source: VITA Health & Wellness, Stamford, CT; Chicago Metropolitan Agency
Retail Markets
UpstreamDownstream
Role of Govt./ Non-Profits
UPSTREAM: SUPPLIERS & DISTRIBUTORS
N.E. Produce CenterChelsea, MA
UPSTREAM: SUPPLIERS & DISTRIBUTORS
N.E. Produce Center, Chelsea, MA
UPSTREAM: SUPPLIERS & DISTRIBUTORS
www.terminalmarkets.com/neweng.htm/; www.permanser.com/listingdetails.cfm?propertyID=284&pagetitle=Recent%20Transactions
N.E. Produce Center, Chelsea, MA
Famous Produce, Inc., Everett, MA
UPSTREAM: SUPPLIERS & DISTRIBUTORS
Chelsea Corner Stores: How produce is obtained
Source: Thorndike and Fishman, Corner Store Owners’ Survey
I pick up67%
I pick up and it is de-livered*
17%
I pick up & others pick up for me
8%
It is delivered* 8%
*Jobber
IN STORE OPERATIONS
Source: Thorndike and Fishman, Corner Store Owners’ Survey
Lack of turn over and need to cull produce
IN STORE OPERATIONS
Source: Thorndike and Fishman, Corner Store Owners’ Survey
New display tables and refrigerator units, Low Price Grocery, Chelsea, MA
IN STORE OPERATIONS
Source: Thorndike, March 2015
Visibility: Chelsea Corner Store A BEFORE
Visibility: Chelsea Corner Store A AFTER
IN STORE OPERATIONS
Display: AB Tineo Entrance BEFORE
Display: AB Tineo Entrance: AFTER
Source: Thorndike and Fishman, Corner Store Owners’ Survey
IN STORE OPERATIONS
Refrigerator units, Revere, MA
IN STORE OPERATIONS
Point of Sale, Revere, MA
DOWNSTREAM: CUSTOMER DEMAND
Doorway DecalsSource: Revere on the Move, Thorndike and Fishman, Corner Store Owners’ Survey
DOWNSTREAM: CUSTOMER DEMAND
Source: Revere on the Move, Thorndike and Fishman, Corner Store Owners’ Survey
Traffic-light Shelf Labels
DOWNSTREAM: CUSTOMER DEMAND
Source: Thorndike, March 2015
In Store Signage
DOWNSTREAM: CUSTOMER DEMAND
Source: Healthy Chelsea Youth Food Movement
Youth Food Movement Cooking and Taste Testing
DOWNSTREAM: CUSTOMER DEMAND
Source: Healthy Chelsea Youth Food Movement
ROLE OF GOVERNMENT + NON-PROFITS
MAPC/GBACS
ROLE OF GOVERNMENT + NON-PROFITS