ij power point brand owners ppt 2003

13
Join the Revolution

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Recent presentation prepared for spirits communications firms. This is Revision II of a work in progress.

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Page 1: Ij Power Point   Brand Owners   Ppt 2003

Join the Revolution

Page 2: Ij Power Point   Brand Owners   Ppt 2003

• What is the Ice Jacket?• The Ice Jacket is an opportunity to distinguish your brand within a crowded and increasingly competitive marketplace• The Ice Jacket is a method for reaffirming a trademark’s position as a leading innovator • The Ice Jacket is a revolutionary marketing tool designed to increase on-premise consumption, off-premise sales, and drive consumer loyalty to previously unknown levels

Page 3: Ij Power Point   Brand Owners   Ppt 2003

• What is the Ice Jacket; really?– The Ice Jacket is an injection molded, multi-part assembly designed to feature a trademark in ice–The Ice Jacket will transform your brand into functional ice sculpture

Page 4: Ij Power Point   Brand Owners   Ppt 2003
Page 5: Ij Power Point   Brand Owners   Ppt 2003
Page 6: Ij Power Point   Brand Owners   Ppt 2003

How does the Ice Jacket work?

Page 7: Ij Power Point   Brand Owners   Ppt 2003
Page 8: Ij Power Point   Brand Owners   Ppt 2003

Ice Jacket FAQ

What is the appeal??

 

The Ice Jacket is fun, authentic and easy to use

Drinkability increases as the temperature of a spirit drops

The Ice Jacket continuously cools a bottle of spirits once it has been removed from the freezer

The Ice Jacket eliminates the need for ice cubes in the preparation of shots, shooters, and neat drinks

Each time the freezing process is executed, a one-of-a-kind ice sculpture is created

Page 9: Ij Power Point   Brand Owners   Ppt 2003

Ice Jacket - Limited Only by the

Imagination

Page 10: Ij Power Point   Brand Owners   Ppt 2003

Simple

Page 11: Ij Power Point   Brand Owners   Ppt 2003

Elaborate

Page 12: Ij Power Point   Brand Owners   Ppt 2003

and Beyond Design -Property of the a!ison group

Page 13: Ij Power Point   Brand Owners   Ppt 2003

Custom Ice Jackets are Available …•In Designs to Feature your Brand alone•In Any Color or Opacity•Frosted, Tinted to reflect a flavor, or water clear•Polypropylene, HDPE, Polycarbonate and more

•In 750 ml, and One Litre Sizes•With Outstanding Branding Options•With Embossing of Logos in Ice•In Two-thousand Unit Minimum OrdersExclusively by Ice Jacket,

Inc.