Integrity ● Knowledge ● Excellence ● Professionalism

About IIMP®

The International Institute of Marketing Professionals (IIMP®) is an independent not-for-profit professional organization that was formed in July 2009 with a head office in Toronto, Canada.

MissionIIMP’s mission entails promoting confidence in the Marketing Profession around the world through industry advancement of its members and working towards public interest

VisionThe vision entails becoming the premiere association In setting standards for certifying marketing Practitioners around the world.

Core ValuesIntegrity ● Knowledge ● Excellence ● Professionalism

Core Pillars Publishing the Internationally Accepted Marketing Standards™ - IAMST

based upon Generally Accepted Marketing Principles™ and Practices

Publishing the International Journal of Marketing Principles and Practices - IJMPP, a high quality scholarly publication of Marketing

Publishing the Chronicle of Global Marketing Magazine for marketing practitioners

Establishing IIMP® Global Conference and Prestigious

Awards for Marketing Community Leaders

Core Pillars

Implementation of Authorized Education Partner Program to accredit and recognize the educational institutions internationally

The establishment of relationships with marketing associations and

the development of IIMP® Institutes (Chapters) around the world Establishment of Global Alliances as the largest functional team

with members in 223 countries The development and establishment of CMMP (Certified Marketing Management Professional) designations

Statement Of Ethics• The IIMP® commits itself to promoting the highest standard of

professional ethical norms and values for its members (practitioners, academics and students).

• Norms are established standards of conduct that are expected and maintained by society and/or professional organizations.

• Values represent the collective conception of what communities find desirable, important and morally proper. Values also

serve as the criteria for evaluating our own personal actions and the actions of others.

Mile Stones In four years IIMP® has been recognized as a leading international

organization in the Marketing principles and practices.

IIMP® has in place multi-level advisory teams representing 192 countries.

Internationally Recognized Research Journal; The International Journal of Marketing Principles and Practices

Globally-Recognized CMMP® Designations

Mile Stones Third generation release of guidelines for setting Internationally

Accepted Marketing Standards

Global Alliances management team supporting regional directors and country managers

IIMP® has received interest from a number of countries who wish to partner in order to establish IIMP® local institutes

Branch institute of IIMP® has been launched in Canada as “Certified Marketing Management Professionals of Canada”

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Advisory Teams

The Advisory team structure includes:

Internationally Accepted Marketing Standards Board (IAMSB) View Full List

International Advisory Council for the Marketing Profession (IACMP)View Full List

Advisory Council of Marketing Practitioners (ACMP)View Full List

EXECUTIVE TEAM President & Chief Executive Officer Nisar Butt, MBA, DBA (Marketing) Scholar SVP Academic Accreditation Prof. Dr. Dimitrios P. Kamsaris, PhD (Management) SVP Education Dr. Anne-Flore Maman Larraufie, PhD SVP Finance Jacqueline Humphries, MBA SVP Global Alliances Ron Caughlin, MCOM SVP Marketing & Communications Prof. Dr. Chuck Hermans, MBA, PhD (Marketing) SVP Publishing & Editor-in-Chief Prof. Dr. Robert E. Dratwa, MBA, PhD SVP Marketing Standards Djordje Teofilovic, MBA, DBA in Marketing

(Candidate) VP Business Strategy Carvalho Pedro, Masters (Economics) VP Conferences & Awards Amjad Shamim, MBA, MS, PhD Candidate VP Human Resources Dr. Lucia Aiello, PhD (Marketing & Communication) VP Publications Management Zahid Ali, MBA (Marketing), M.Phil. Editor-in-Chief, IJMPP Journal Dr. Dalia Kriksciuniene, PhD (MIS)

Functional teams Academic Accreditation Committee Accounting and Finance Committee Business Strategy Committee Conference and Awards Committee Corporate Alliances Committee Education Management Committee Global Alliances Committee Marketing and Communication Committee Human Resources Committee Marketing Standards Committee Membership Development Committee Publications Management Committee

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Marketing Standards

The Internationally Accepted Marketing Standards are developed based upon Generally Accepted Marketing Standards with the following objectives:

Implement best practices, best tools, polices and accountability in the field of marketing, in order to be used by marketing practitioners.

The adoption of Internationally Accepted Marketing Standards will distinguish the marketing field from other disciplines.

Such standards will be used in order to establish integrity and ethical conduct in the marketing profession

The standards will provide a framework and reference for training programs and marketing designations.

The JournalAbout the Journal: The International Journal of Marketing Principles and Practices (IJMPP) is a

high quality scholarly publication packed with cutting edge innovative information in the marketing.

The Journal is targeted at promoting the development and dissemination of advances in Marketing. The Journal is globally distributed by EBSCO Publishing.

Editorial Team The Editorial leadership offers their highly regarded expertise to help

develop, expand and increase the profile & standards of marketing management.

The Editorial leadership consists of an Editor-in-chief, three Co-Editors and Editorial review board.

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CMMP Designation

CMMP® (Certified Marketing Management Professional) is a globally-recognized and well respected measure of professional and academic excellence in the practice of marketing.

The CMMP® designation program is delivered by implementing a state-of-the-art handbook. This is a guideline and a reference for marketing professionals all over the world.

The CMMP® consist of the following designations:o Associate CMMP®o Manager CMMP®o Executive CMMP®o Chartered CMMP®

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AEC Program

The Authorized Education Centres Program (AECP) that consists of the following five categories in terms of recognizing or accrediting the educational institutions and exam centres worldwide to empower them to provide education and training programs required for candidates to enter and successfully achieve CMMP® designations.

AEC Categories: IIMP® Recognized Educational Institutions (REI) IIMP® Accredited Educational Institutions (AEI) IIMP® Certified Study Centres (CSC) IIMP® Professional Training Centres (PTC) IIMP® Authorized Exam Invigilation Centres (AEIC)

Awards and Conferences A growing number of partnerships are emerging with major marketing

conference organizers around the world.

Scholarship awards for marketing students, practitioners, academicians and researchers.

An extensive award program has been designed to recognize the significant accomplishments of marketing students, practitioners and academicians globally.

Scholarships The IIMP® Collegiate scholarship offer an entry to a

subsidized CMMP® program that is intended to be awarded to those higher education students who will be winners in challenging Marketing competitions.

The IIMP-International Scholarship Program (ISP) offers an entry to a subsidized CMMP® program that is intended to be awarded to those graduates and post graduate students pursuing their Bachelor and Master degrees with majors in Marketing.

The CMMP® Scholarship for Researchers offers an entry to a subsidized CMMP® program that exclusive for researchers and research students who add innovation to the marketing discipline.

Membership Student Member Regular Member Professional Member CMMP Member Corporate Member Fellow Member

IIMP® Website

The website is an online platform that provides extensive information about the organization.

Information on the website includes: Membership; Journal; Certification Program; Training Centers; News; Blog and Sponsorship.

Connects to all essential social media platforms

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