WINTERTemplate

IGNITE 2016 PITCH

Emerald de Leeuw – June 17th 2015

How SMEs feel.

The Problem

What it costs SMEs.

LEGAL COMPLIANCE:

The SolutionAutomated legal tools that can save SMEs up to 50% on their legal bills

Document Generator Audit Software

1. Check List

2. Select clauses

3. “Generate!”

1. Check List

2. Check & Compare

3. Adjust accordingly

Market Opportunity99 % of

Businesses are SMEs – 20 Million SMEs in the EU

alone

88.000K SMEs in Ireland

eCommerce Booming:20% growth in 2014 = more

SMEs

Global Market: EU Regulations

apply to all businesses targeting EU

citizens

CompetitionLocal - small law firms targeting SMEs

Internet - Executives themselves using Google & Free online documents websites

EU/Global – Compliance & Security corporations (Compliance & Risks)

Response: E-Law experts are rare. Difficult to match ComplyDIY’s solution.Founded by, and based upon knowledge of expert.

ResearchAcademic research: Master Thesis on Data Protection Law + numerous papers on E-Law

Professional research & marketing: experience as a consultant for a multinational (J2 Global) advising them on compliance.

First-hand experience: I’ve seen the bills. - startup owners attempting to do the legal work themselves. No suitable online documents to fit specific requirements. They were left with no choice but to accept the high costs associated with a solicitor.

Bait: offer privacy policy for free

Hook: inform customer of need for additional documents I.e. T&C & Audit software

Business ModelBait & Hook (Gillette):

Work to be DoneDevelop MVP: draft documents and offer basic audit for eCommerce sites

Customer acquisition: Referral engine Brand back-linking: ComplyDIY logo on

site Shareable content through blogging Partner with eCommerce software

providers: Shopify, Joomla etc.

Why me?• Two bachelors in Law (1:1) acquired in

Netherlands, a Master in E-Law & IP Law (1:1) UCC

• MBS BIS (1:1) UCC • CopyrightX, a copyright law course (part-time)

offered by Harvard law School

• Data Protection & Cloud consultant for J2 Global, a market leader in Cloud Services.

• Currently Senior Operations Manager at Ottera to help the company stay on track with its EI milestones.

Thank you for listening! (again) ;-)

Thank you!