Ideal Candidate Profile – Marketing and PR Specialist

Barrett & Farahany is seeking a full-time Marketing & PR specialist to join our team! The ideal candidate will have at least 5 years of digital marketing and public relations work and will be autonomous and self-driven, responsible, and dedicated to helping boost the firm’s bottom line. The ideal candidate will also be a creative thinker who will strategize directly with the firm’s partners to develop and push content, and should possess marketing and PR skills and connections that can be fully utilized to:

• Produce & manage blogs/vlogs/videos for firm website • Maintain & improve firm website SEO and content • Manage firm social media (Twitter, Facebook, LinkedIn) • Manage firm YouTube channel • Manage Avvo and other free & paid firm profiles • Coordinate video shoots at least once per quarter (video editing skills a plus) • Manage firm newsletter • Coordinate Justice at Work Radio Show • Manage PR for firm • Manage firm Public Image • Manage firm presence in the news • Manage firm publications • Manage firm advertising • Report regularly on all marketing and PR efforts

Last, but by no means least, we do require that any member who joins our firm adhere to our Strategic Objective & Values (see next page) – this is in our firm DNA and a real differentiator for us.

Strategic Objective

Barrett & Farahany is recognized as a pre-eminent plaintiff’s law firm with a reputation of success for providing exceptional legal services with an energetic, dedicated and motivated team of attorneys and staff who are willing to push the limits of the law to improve life for all people. Clients and employees from diverse backgrounds will work together in a professional, energetic atmosphere that promotes the exchange of ideas. Its offices are elegant, neat and organized with quality furnishings. Its people are professionally dressed and groomed as well as confident and friendly. Anyone who comes into the office feels the pulsing energy and spirit.

The firm stays on the cutting edge of the law, of technology and of methods to pursue justice on behalf of people. We use creative legal strategies and we are willing to take a stand on important issues. Our attorneys are sought to teach other attorneys and members of the public about the work that we do. We provide information to these groups through newsletters, brochures and seminars. We create precedent-setting legal decisions. The media follows our cases.

We will achieve at least 20% annual growth by exceeding our client’s expectations on every case. Our clients are involved with us in preparing their cases. They are involved in strategy sessions with our teams and familiar with the documents and information in their cases. We work in true partnership with our clients, which result in our clients knowing they have been heard. The client’s experience with the legal process will be empowering.

Each individual will be highly compensated for their work, and eligible for extensive benefits. The firm will utilize technology to achieve superior efficiency, while providing excellent quality work product and services.

It is an objective and standard at Barrett & Farahany to maintain optimum financial ratios and remain debt-free. Bills are paid on time and vendors seek to work with the firm.

We will strive to create a work environment that enables each employee to achieve success and provides opportunity for advancement. Our exceptional employees have longevity and stability within the firm. We provide training, tools and interesting cases to work on with a team with other talented professionals.

Systems will be developed, documented and implemented for operations covering all aspects of the firm.

Values:

• Drive- Persistent, focused, and driven to achieve successful results. Passionate in your work and always seeking new opportunities.

• Integrity- Operating with the highest moral and ethical standards, being dependable and accountable for your actions, and being forthcoming when errors are made. Being true to yourself and aligned with the firm’s vision.

• Innovation-Being resourceful, looking at issues from all angles, and devising creative solutions. An openness to learning something new and changing the status quo and a commitment to continuous improvement.

• Resilience- Having the strength to get back up when you’ve been knocked down and adjust to changing circumstances.