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    ICICI Securities Ltd.MUTUAL FUND SIMPLIFIED

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    ICICI Group

    The Industrial Credit and Investment Corporation of India

    Limited (ICICI) incorporated at the initiative of the World

    Bank.

    ICICI Bank

    ICICI Prudential Life Insurance Compan

    ICICI Securities Limited

    ICICI Lom!ard General Insurance Compan

    ICICI Prudential "sset #ana$ement Compan ICICI %enture

    http://www.icicibank.com/http://www.iciciprulife.com/public/default.htmhttp://www.icicisecurities.com/https://www.icicilombard.com/http://www.icicipruamc.com/http://www.iciciventure.com/http://www.iciciventure.com/http://www.icicipruamc.com/https://www.icicilombard.com/https://www.icicilombard.com/http://www.icicisecurities.com/http://www.iciciprulife.com/public/default.htmhttp://www.icicibank.com/
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    "!out ICICI securities

    ICICI Securities Ltd is an inte$rated securities firm offerin$ a

    &ide ran$e of services includin$ investment !ankin$'

    institutional !rokin$' retail !rokin$' private &ealth

    mana$ement' and financial product distri!ution.

    eaduarter * #um!ai

    +perates ,, cities and to&ns in India .

    Glo!al offices in Sin$apore and

    -e& ork.

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    /e people

    #s. Chanda 0. /ochhar'Chairperson

    #r. 1da Chitale' Independent 0irector

    #r. %inod /umar 0hall' Independent 0irector #s. 2arin 0aru&ala' 0irector

    #s. Shilpa /umar' 0irector

    #r. "nup Ba$chi' #ana$in$ 0irector 3 C4+

    #r. "5a Saraf' 46ecutive 0irector

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    Products and Services

    4uit

    0erivatives

    Currenc

    #utual 7unds

    4T7

    Life Insurance

    General Insurance

    708Bonds

    Loans

    Ta6

    eLocker

    Trade 9acer

    http://content.icicidirect.com/newsiteContent/ProductService/Share-market-Equity.asphttp://content.icicidirect.com/newsiteContent/ProductService/Share-market-Derivatives.asphttp://content.icicidirect.com/newsiteContent/ProductService/Share-market-Currency.asphttp://content.icicidirect.com/newsiteContent/ProductService/Share-market-MutualFunds.asphttp://content.icicidirect.com/newsiteContent/ProductService/Share-market-ETF.asphttp://content.icicidirect.com/newsiteContent/ProductService/Share-market-LifeInsurance.asphttp://content.icicidirect.com/newsiteContent/ProductService/Share-market-GeneralInsurance.asphttp://content.icicidirect.com/newsiteContent/ProductService/Share-market-FIXEDDEPOSITSBONDS.asphttp://content.icicidirect.com/newsiteContent/ProductService/Share-market-Loans.asphttp://content.icicidirect.com/newsiteContent/ProductService/Share-market-Tax.asphttp://content.icicidirect.com/newsiteContent/ProductService/Share-market-eLocker.asphttp://content.icicidirect.com/newsiteContent/ProductService/Share-market-TradeRacer.asphttp://content.icicidirect.com/newsiteContent/ProductService/Share-market-TradeRacer.asphttp://content.icicidirect.com/newsiteContent/ProductService/Share-market-eLocker.asphttp://content.icicidirect.com/newsiteContent/ProductService/Share-market-Tax.asphttp://content.icicidirect.com/newsiteContent/ProductService/Share-market-Loans.asphttp://content.icicidirect.com/newsiteContent/ProductService/Share-market-FIXEDDEPOSITSBONDS.asphttp://content.icicidirect.com/newsiteContent/ProductService/Share-market-GeneralInsurance.asphttp://content.icicidirect.com/newsiteContent/ProductService/Share-market-LifeInsurance.asphttp://content.icicidirect.com/newsiteContent/ProductService/Share-market-ETF.asphttp://content.icicidirect.com/newsiteContent/ProductService/Share-market-MutualFunds.asphttp://content.icicidirect.com/newsiteContent/ProductService/Share-market-Currency.asphttp://content.icicidirect.com/newsiteContent/ProductService/Share-market-Derivatives.asphttp://content.icicidirect.com/newsiteContent/ProductService/Share-market-Equity.asp
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    #arket share

    ICICI Securities Ltd is the lar$est inte$rated securities firm

    coverin$ the needs of corporate and retail customers throu$h

    investment !ankin$' institutional !rokin$' retail !rokin$ and

    financial product distri!ution !usinesses.

    -o. : in Securities #arket in India

    Top plaer in #utual fund industr.

    Providin$ all the services throu$h ICICI

    0irect online portal

    http://www.icicisecurities.com/http://www.icicisecurities.com/
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    #a5or Competitors

    07C S4C19ITI4S

    I-0I" B1LLS

    /+T"/ S4C19ITI4S

    S"94 /"- S4C19ITI4S

    #+TIL"L +SW"L

    "-G4L B9+/I-G

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    9evenue model

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    Future plans

    Securities Transaction Ta6 (STT) at ;.; on turnover(Sell transactions onl)

    S4BI turnover char$es at ;.;;; on turnover.

    Interest on Late Pament &ill !e char$ed ? ;.;,=> per da on all delaed paments

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    CSR initiatives

    Door Step School- +ne of the most

    lon$ standin$ associations has !een

    &ith 0oor Step' a -G+ focused on

    spreadin$ education to children

    residin$ in the slums.

    Muktangan@ ICICI Securities has

    also adopted the pre@primar section

    of a municipal school in Lo&erParel' #um!ai. This school is run !

    the Para$on Charita!le Trust throu$h

    their CS+ called #uktan$an

    http://www.doorstepschool.org/http://www.muktanganedu.org/http://www.muktanganedu.org/http://www.doorstepschool.org/
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    #utual 7und

    A mutual fund is the trust that pools the savings of a number of

    investors who share a common financial goal.

    A "n!od &ith an investi!le surplus of as little as a fe& hundred rupees

    can invest in #utual 7unds. The mone thus collected is then invested ! the fund mana$er in different

    tpes of securities.

    It $ives the market returns and not assured returns.

    Investment in #utual 7und is the most cost efficient as it offers the lo&est

    char$e to the investor

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    "dvanta$es of #7

    Professional mana$ement

    9eduction in transaction costs

    Portfolio diversification

    Convenience

    Liuidit

    Transparenc

    Ta6 !enefits

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    9eturns from a #utual 7und

    1. Capital appreciation:

    "s the value of securities in the fund increases' the funds unit price &ill

    also increase. ou can make a profit ! sellin$ the units at a price hi$her

    than at &hich ou !ou$ht .

    2. Income Distribution:

    The fund distri!utes part of the appreciation to the investors asdividend.

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    SIP project

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    P9+4CT +B4CTI%4S

    To understand the clientsD response to&ard mutual fund

    throu$h conductin$ meetin$s.

    To find out the reasons &h man clients not investin$

    throu$h ICICI direct.

    #akin$ them a&are a!out ICICI direct online portal .

    7ind out the reasons &h the stop investin$ &ith ICICI

    securities.

    #ake them a&are ho& mutual fund &orks

    Guide them step ! step ho& the invest throu$h ICICI direct

    online portal.

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    contacted !"#

    not contacted $%#

    appoi&t&ent 'i(ed ")

    &et %*

    'eed+ac, ta,en --

    contacted

    not contacted

    appoi&t&ent 'i(ed

    &et

    'eed+ac, ta,en

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    FINDIN.S and SU..ESTI/NS

    http://var/www/apps/conversion/tmp/scratch_7/FINDINGS.docxhttp://var/www/apps/conversion/tmp/scratch_7/FINDINGS.docx
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    Learnin$

    Interpersonal skills

    Presentation skills -e$otiation skills

    7inancial products kno&led$e

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    THANK YOU