ibm puresystems a new family of expert integrated...

© 2012 IBM Corporation

IBM PureSystems A new family of expert integrated systems

Torben Skov, IBM PureSystems, Nordic ([email protected]).

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To realize the promise of a Smarter Planet, enterprises must address the IT conundrum

1.2 Zetabytes (1.2

trillion gigabytes) exist

in the “digital universe”

• 50% YTY growth

• 25% of data is unique;

75% is a copy

32.6 million servers

worldwide

• 85% idle computer

capacity

• 15% of servers run 24/7

without being actively

used on a daily basis

Data centers have

doubled their energy use

in the past five years

• 18% increase in data center

energy costs projected

Internet connected devices

growing 42% per year

Since 2000 security

vulnerabilities grew

eightfold

…while IT budgets are growing less than 1% per year.

Between 2000 and 2010

• servers grew 6x (‘00-’10)

• storage grew 69x (‘00-

’10)

• virtual machines grew

51% CAGR (‘04-’10)

Meet the insatiable demand for new service….


IT Operating Costs

Worldwide Spending on Servers, Power, Cooling, and Management Administration

Source: IDC, 2012

20% 11%

69%

22% 12%

66%

33%

16%

51%

43%

11%

46%

Power and cooling costs

Server management and admin costs

63%

8%

29%

1996 2001 2006 2011 2013

$100 B

$130 B

$175 B

$217 B

New Server spending

$247 B est.


Integration yields simplicity and flexibility

Open tools and easy app access through Application Store

© 2012 IBM Corporation 5

Applications

Storage

Networking

Virtualization

Management Compute

Tools

Flexible and open choice in a fully integrated system

What if we could do the same integration in an optimized IT System ?


Integrated Storage

Systems Management Appliance (FSM)

High Speed Networking Switches (BNT and Brocade)

Compute Nodes (ITE) (POWER & x86)

Enterprise Chassis

Introducing a new category of computing – a Smarter Computing System

that lowers cost and improves productivity.

PureSystems Center

“IBM APP Store”

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Break through Systems Management

Quick Search

Chassis

Map

Remote Presence

New World Class User Experience

Setup Wizards Mobile Devices

Unmatched integrated control

across servers, storage and

networking

Virtualization in it’s DNA

Brand new world class user

experience

Customizable management

profiles to match your

administrative structure

Dynamic allocation of virtual

server, storage and network

resources to ensure workload

optimization

Integrates with existing IBM

platform and enterprise

management


IBM PureSystems Introducing the first family of systems with integrated expertise

IBM PureFlex System

Infrastructure System: Expert at sensing and anticipating resource needs to optimize your infrastructure

IBM PureApplication and

IBM PureData System

Platform System: Expert at optimally deploying Cloud Services and running applications for rapid time-to-value as well as Big Data (Transactions, Analytics and Operational Analytics)

Simplified Experience • IBM PureSystems Centre: an

online catalog of applications and patterns.

• Simplifying the IT lifecycle: Easy to procure, up and running in hours, integrated management, upgrade without downtime.

• IBM PureExperience to accelerate adoption and usage

Integration by Design • Factory integrated hardware and

software, optimized and tuned to the task

• Integrated management across all elements of the solution

• Security, designed in from firmware up thru the application to prevent denial of service attacks.

• Built for cloud, an integral part of IBM SmartCloud Foundations

Built-In Expertise • Patterns of Expertise from IBM

and Solution Providers

– Over 180+ solution provider offerings optimized for IBM PureSystems

– Workload patterns ranging from ERP, Business Intelligence, Social Business, BPM, Web transactional and more

• Built in analytics to optimize query performance and storage efficiency.


Flexibility and Simplicity in acquisition

Flex System Building Blocks

Compute Nodes Power 2S/4S* x86 2S/4S

Storage Node V7000 Expansion inside or outside chassis

Management Appliance Optional

Networking 10/40GbE, FCoE, IB 8/16Gb FC

Expansion PCIe Storage

IBM PureFlex System

Pre-configured, pre-integrated

infrastructure systems with

compute, storage, networking,

physical and virtual management,

and entry cloud management with

integrated expertise.

Chassis 14 half-wide bays for nodes

IBM PureApp & PureData

Pre-configured, pre-integrated

platform systems with middleware

designed for transactional web

applications and enabled for cloud

with integrated expertise and

Big Data

A continuum of value from fully configurable to integrated expertise


Express Standard Enterprise

Infrastructure for

Small and midsize

businesses. Most

affordable entry

point

Infrastructure for

application servers

with supporting

storage and

networking

Infrastructure for

scalable cloud

deployments.

Redundancy for

resilient operation

Designed for

• Cloud - SmartCloud Entry included on Standard and Enterprise

Choice of architectures: IBM POWER7 and/or Intel x86 processors in same system

Choice of OS: AIX, IBM i, Microsoft Windows®, and Linux from Red Hat, SUSE

Choice of hypervisors: PowerVM, KVM, VMware, or Microsoft HyperV

Simplicity: Integrated, single system management across physical & virtual resources

IBM PureFlex System configurations


From traditional To PureSystems Value delivered

Up and running in months Complete infrastructure stack up-

and-running in hours Faster time to value

Over-purchase and provision Built-in workload elasticity Automated workload scalability

Multiple tools per component Single point of management Integrated service and software

management

Piecemeal order and support of

hardware and software

Complete, pre-integrated software

and hardware Simplified acquisition and support

Create custom solutions to work

with what you have

Easy integration through open-

standards computing Integrated into current environment

Hard to maintain complex

and fragile custom solutions

Simple, well-managed flexibility and

extensibility

Easily adapts

to meet current needs

IBM PureSystems delivers the core capabilities clients need: Designed-in adaptability to overcome traditional hurdles

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What does it mean for the Client?

“Why buy?”

Agility

• Get up and running in hours, cutting new application deployment from months / years

Efficiency

• 100X faster deployment with application patterns expertise

• Accelerate deployment of infrastructure stack running in hours and not months

• Save up to 50% of applicable IT costs over traditional IT approaches

Control

• Lower risk, costs and Single Point of Failures with automated provisioning and management

• Maximize flexibility with choice of architectures, and open standards

• Intelligently manage cloud environments

Simplicity

• Avoid delays due to limited IT skills or complex integration with factory integration and built-in expertise

• Increased Productivity by freeing up time from procuring, supporting, testing & deploying assets

• Cut lifecycle maintenance time in half with no downtime

• Speed of Entry Cloud deployment in ‘Four simple Clicks’

• Maintain more quickly and easily with integrated system patches

Expert Integrated Systems


Exalytics

Oracle Database

Appliance (ODA)

Big Data Appliance

SPARC Servers

SPARC SuperCluster

Sun x86 Systems

System x

Blade Servers

Power Systems

System z

ProLiant

Integrity Systems

Netezza

WebSphere DataPower

ProtecTier …

Converged System Cloud System

(Matrix Systems) Virtual System

UCS Servers

Competitive offering and positioning

PureFlex System

PureApplication System

PureData System

Exadata

Exalogic

General Purpose Integrated Systems Appliances

VCE Vblock

NetApp FlexPod

PowerEdge

Active System 800

(Active Infrastructure)

Vstart 100

UCS DMS Appliance

UCS Greenplum

AppSystem


Virtualization

OS

Network

Compute

Storage

Only PureFlex truly consolidates the complexity of your data center

X86

IBM

HP

EMC

NetApp

Juniper

IBM

Windows

Hyper-V

KVM

PowerVM

AIX

Linux

IBM i

VMware

Cisco

Brocade

Power

X86

IBM

HP

EMC

NetApp

Juniper

IBM

Windows

Hyper-V

KVM

PowerVM

AIX

Linux

IBM i

VMware

Cisco

Brocade

Power

x86

IBM

HP

EMC

NetApp

Power

x86

IBM

HP

EMC

NetApp

Power

Juniper

IBM

Windows

Hyper-V

KVM

PowerVM

AIX

Linux

IBM i

VMware

Cisco

Brocade

Juniper

IBM

Windows

Hyper-V

KVM

PowerVM

AIX

Linux

IBM i

VMware

Brocade

VCE Vblock

Cisco


What makes PureSystems Different!

IBM PureSystems vs. Traditional Systems

Integrated by Design:

Workload optimized configurations

designed for performance and efficiency

Pre-integrated, configured & tested

systems - up and running in hours

Integrated system management that

easily works w/ existing tools

Client Design, Procure & Integration Specialists, across silos, design, size and procure system components over weeks-to-months Teams manually integrate, configure and test IT solutions Configure multiple management interfaces and integrate w/ existing tools

Built in Expertise: Rapidly provision resources & deploy applications (dev/test/production) Easily scale with changing demands Provide high availability

Client Expertise/Tuning: Manually provision resources and deploy applications Operations to monitor, adjust, add, configure capacity to match demand Experts design/implement/ensure high availability

Simplified Experience: Single, integrated system management Single fix/update for entire system Single support line

Client Managed IT Lifecycle:

Use multiple/diverse siloed

management interfaces

Coordinate multi-vendor HW and SW

maintenance & upgrade policies and

schedules

Client managed support relationship w/

multiple vendors


PureFlex value propositions --- kundens værdi af PureSystems ? Forenkling af de administrative opgaver:

Pure Systems forenkler virksomhedens daglige administrative arbejde omkring installation og management af IT infrastrukturen i danske virksomheder.

Ét samlet management værktøj

En stor del af det daglige arbejde kan automatiseres så virksomhedens server, storage og netværks administratorer kan arbejde med det der giver værdi for virksomheden: udvikle nye løsninger.

Integrer Power (AIX/UNIX), System i, x86 (windows system) og Linux

Virksomheder der har flere af disse platforme kan konsolidere på tværs af systemerne og dermed optimere

brugen af de tilstedeværende system resourcer.

Kom nemmere og hurtigere i gang med drift.

PureSystem er en integreret platform der kommer pre-testet og færdig installeret i en chassi og standard rack.

Dermed skal kunden blot sætte strøm og netværks kabel til. Workload kan umiddelbart efter lægges på systemet.

Der spares ugers arbejde på installation, kabling, aftestning og integration af alle nødvendige system komponenter.

Efter Installaton

PureSystems har ét management værktøj til dine Servere, Storage, netværks og virtualiserede komponenter.

Spar tid (penge og ressourcer) via PureSystems unikke administrationsværkøtjer. Normalt skal kunderne have Server-administratorer, Storage-administratorer,Netværks-administratorer og ofte også virtualiserings-administratorer, der alle benytter hvert sit administrations værktøj.

Med IBM PureSystems er der kun ét administrations værktøj der kan styre alle system resourcer.

Større integration i virksomherdernes IT afdelinger – og derved store muligheder for at være mere effektive

Kom hurtigt i gang med Cloud.

Med et IBM PureSystem har du fra dag 1. en løsning der er klar til brug (Server, storage og netværk).

Dermed kræves kun IBM Cloud Entry der ligeledes kan leveres præ-installeret for at Cloud systemet er klar til produktion.

Produktionsklart Cloud system på et par dage

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Questions ? [email protected] askpureflex/rochester/ibm

Thank you!

mailto:[email protected]


Mixed Processor architecture

optimized on IBM PureFlex System:

IBM Flex System™ p260 Compute Nodes

IBM Flex System™ x240 Compute Nodes

IBM Flex System Manager

8Gb Fibre Channel switch

10Gb Ethernet switch

IBM Storwize V7000 Unified storage

IBM Smart Cloud Entry (optional)

1 Rack; 1 PDU

Note: Please see speaker notes for additional details on the

configuration used in the technical optimization project.

Workload Optimization Consolidate SAP Landscapes with IBM PureFlex Systems

Results:

Reduce SAP system (online) cloning

from 14 hours to 30 minutes

Reduce SAP Post Copy automation

from 5 days to 5 hours

Reduce dynamic SAP Instance provisioning

from 1 day to 5 minutes

“

”

The SAP application portfolio is open to capitalize on the reliability

and scalability of a heterogeneous POWER & x86 infrastructure.

IBM's PureFlex System will enable our clients to tune their server

and storage infrastructures, matching the various SAP workloads

onto an optimized system. It promises to be a new way of

simplifying the deployment and management of enterprise

applications.

— Sethu M, Deputy CTO, Head of Product Architecture and

Technology Strategy, SAP

Consolidate

The SAP logo is a trademark or registered trademark of SAP

AG in Germany and several other countries and is reproduced

with the permission of SAP AG.


Intel x86 architecture

optimized on IBM PureFlex

System

Workload Optimization IBM PureFlex Systems optimizes SAP x86 environments

with industry leading benchmark

Benefits:

71% reduced energy costs

40% improved staff efficiency

80% reduced facility costs

“

”

The SAP application portfolio is open to capitalize on the

reliability and scalability of a heterogeneous POWER &

x86 infrastructure. IBM's PureFlex System will enable our

clients to tune their server and storage infrastructures,

matching the various SAP workloads onto an optimized

system. It promises to be a new way of simplifying the

deployment and management of enterprise applications.

— Sethu M, Deputy CTO, Head of Product

Architecture and Technology Strategy, SAP

Optimize

The SAP logo is a trademark or registered

trademark of SAP AG in Germany and several

other countries and is reproduced with the

permission of SAP AG.


Intel x86 architecture

J2EE application on Red Hat

Achieved greater VM density

(4.0 tiles vs 6.4 tiles)

Improved Productivity with rapid deployment

(15 minute install vs. 2.5 minute clone per VM)

Red Hat optimized on IBM PureFlex System:


Red Hat Enterprise Linux 6.2

KVM


IBM WebSphere

IBM DB2

“ The IBM PureFlex System brings another level of choice and

flexibility for IBM’s and Red Hat’s customers bringing together

the POWER7 and x86 architectures into a platform architecture

that enables broad scale deployment of IT solutions for small

and medium enterprises all the way up to the largest enterprise

and mission critical computing workloads.

— Jim Totton, VP & GM, Platform Business Unit, Red Hat

”

Results:

60% greater VM density

6x faster speed of deployment

Workload optimization

Optimizing Linux applications for IBM PureFlex System

Optimize


Optimizing Vision High Availability Solutions

for IBM PureFlex Systems

Optimize Results:

Accelerated deployment with virtual

appliances

Reduce costs and administrative time

Server failover in minutes, not hours

Vision Solutions is excited about IBM’s PureFlex

Systems as it represents a breakthrough in

computing platforms. Our customers will benefit from

simplified deployment of a high availability solution to

protect their most critical applications all from a

unified system leveraging a single interface.

– Bob Johnson, Vision Solutions, Executive VP

Sales & Marketing, Vision Solutions

“

”

Vision Solutions High Availability in a mixed architecture environment

Vision Solutions for: Real-time application and data protection means near-

zero data loss for increased productivity

Full server failover executed in minutes, not hours

No distance limits for backup server

Superior replication technology and performance

Optimized on IBM PureFlex System: Integrated Virtual Appliances simplifies deployment and

reduces costs, automating manual efforts

Powerful integration with IBM Flex System Manager provides critical system information and status related to system and application availability

Running: IBM Flex System™ p260 Compute Nodes



IBM AIX, IBM i, Microsoft Windows and Linux

Vision Double-Take and MIMIX

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