iLearn

CSR ACADEMY Middle East

Sustainability

What we do Sustainable Middle East

iLearn CSR ACADEMY was born out of our passion: A sustainable Middle East.

We are a training and strategy consultancy offering a range of services and undertaking advocacy in order to achieve transformative leadership on the sustainability agenda. iLearn CSR ACADEMY is the only organization based in and operating throughout the Middle East offering the full range of CSR and Sustainability services from developing and implementing signature CSR strategies, stakeholder management, GRI reporting, sustainable branding, CSR communication to CSR training, master classes and executive coaching.

Established in 2008, with headquarters in Dubai, UAE we work with a network of CSR experts and sustainability professionals. Our expertise is based on over 20 years of

experience with some of the best in class multinational companies, local and international government bodies and NGO’s. We have assisted many of our clients to become world-renowned CSR front runners and they have been consecutively recognized as industry leaders on the Dow Jones Sustainability Index, Davos World Economic Forum and been awarded numerous national and international CSR awards. We have a well-grounded knowledge and experience of the local and regional markets; we understand the different cultural sensitivities, the civic society and the local stakeholder dynamics. This unique combination has translated into long term relationship with our clients, which speak to the value our guidance brings. We have trained and worked with some of the iconic organisations throughout the Middle East.

What makes us unique?

Organizations come to us at different stages of their thinking process about corporate responsibility. We understand that all businesses need to find a balanced approach between risk management, innovation and profit. Every situation is different and our approach is to help our partners turn global trends into business opportunities, where others just see threats. We believe that the sustainability journey is a journey of change. This requires leaders and entrepreneurs to carry the change in your organization. Therefore our approach focuses on the unique combination of leadership development and integration of sustainability into the core business and operation. We focus on giving you the knowledge and insight to sharpen your skills and think more strategically and creatively about the products, services and business models that will ensure your long-term competitiveness. This makes us in our role - the counsel, the guide and the mentor.

• Embed sustainability practices across your business through training and mentoring solutions that have a lasting impact

Training

• Develop and implement a signature long term strategy for managing all your sustainability issues

Advisory services

• Explore and develop your leadership potential through a unique Sustainable Leadership Program

Sustainable Leadership

Training Developing CSR professionals

KEEP IT FRESH

Certified CSR professional modules ♦ Fundamentals of Sustainable Development and CSR

♦ CSR in action – designing, developing and implementing a signature CSR

strategy

♦ The magic of dialogue – strategies for successful stakeholder engagement

♦ Measuring success – fundamentals of CSR reporting

Master classes

♦ Sustainable leadership and entrepreneurship master class

♦ CSR for HR

♦ Managing outside pressure – strategies for preventing corporate disasters

(issue and crisis management)

♦ Community Investment Strategies

♦ Implementing global standards: ISO 26000, Accountability

♦ Sustainable finance & TBLI investment

♦ Sustainable branding & cause related marketing

Specialized training workshops ♦ Systems thinking & scenario development master class

♦ Factor 10/Factor 4 eco-efficiency

♦ Cradle to Cradle

Advisory services Building sustainability capacity

Landscape analysis Identifying key environmental, social and economic trends, and assessing their relevance to core business strategy and operations.

Benchmarking intelligence Surveying key news, reports and events and competitiveness overview to provide customized intelligence and insights.

CSR audit Performing analysis on how the organisation is performing on social, economic and environmental issues.

Issues materiality Assessing the business impact of, and societal interest in, the sustainability issues facing a company to guide strategy and/or reporting.

Signature Strategy Development Developing strategic, actionable business responses to sustainability issues and trends.

Strategy integration and implementation Guiding clients' integration of sustainability and CSR into governance and management systems.

CSR reporting Developing effective and credible sustainability reporting and communication

KEEP IT BLUE

Sustainable Leadership Mission Antarctica

KEEP IT CLEAN

The Sustainable leadership Program is a unique leadership development program for young people, rigorously selected through a National Sustainability Competition. The competition challenges participants to propose and implement a project idea, which will positively impact living sustainably within their local community and provide an innovative approach to dealing with a critical sustainability issue. The winners are awarded a spot on a life-changing trip to the last wilderness on Earth – Antarctica. Antarctica is the coldest, driest, and windiest place on Earth. The 5.4 million square miles of ice covering the continent contains 90% of the world’s ice and 70% of the world’s fresh water. Antarctica is a frozen, windswept continent, so hostile and remote that there are no permanent residents. No place on earth provides a more demanding environment to face the ultimate leadership challenge. Young people are best placed to respond to the challenges of sustainability. As Einstein reminds us, to solve a problem we cannot employ that same thinking that created the problem in the first place. We believe that if young people are engaged in the positive, creative and innovative challenge of sustainability then the sky is the limit. Placed in this unique glacial setting, experiencing first hand the effect of global warming iLearn CSR ACADEMY develops the participants to become the future sustainability ambassadors of the Middle East.

Advocacy Walking the talk

A passionate commitment to sustainable development is at the heart of

everything we do. Our biggest contribution is the influences we exert on the

organizations we work with, who include many large companies and

together have sizeable economic, social and environmental impacts.

In addition, we are regularly invited to speak at company events,

conferences, schools, non-profit organizations and charitable events. We

are happy to mentor young potential talent and develop them into social

entrepreneurs.

We oprganise an annual National Sustainability Competition, which we

aspire to extend to the whole of the Middle East. We are active volunteers

and even though a small organization we attempt to practice what we

preach.

KEEP IT ON

Mrs Antoaneta Popova is an internationally renowned CSR expert and

sustainability pioneer with vast experience in corporate and regional

sustainable development projects around the world. She started her

career 17 years ago, when sustainability and CSR in Europe was still

considered a risk and efforts were directed at managing

environmental and societal conflicts. As a consultant for a leading

international think tank in sustainability and innovation, based in

Amsterdam, she has worked closely with board members and senior

decision makers from some of the largest multinationals many of

which are Fortune 500 to transform them into truly responsible

corporations. Many of her clients have been listed consecutively

number one by the Dow Jones Sustainability Index.

Mrs Popova was formerly the Head of CSR & Sustainability at Sama

Dubai, the multi billion-dollar international property development arm

of Dubai Holding, where she introduced the first of its kind in the

Middle East sustainability framework incorporated throughout all

business management systems and published one of the first GRI

CSR reports in the region. In 2008 she founded the iLearn CSR

ACADEMY.

Mrs. Popova was recently listed among the 2011 TOP 100 THOUGHT

LEADERS in Europe and the Middle East by Trust Across America,

ranking her along with the CEO’s of Virgin, Unilever, Qatar Airways,

Triodos Bank, Ikea, Nokia, Airbus, Telefonica, TetraPak and many

others as setting the world standards in trustworthy business

behaviour. Antoaneta is a courageous visionary able to challenge any

organisation and industry and lead it to become a role model in

sustainability and CSR for others to benchmark against.

The Founder

Antoaneta Popova CEO, iLearn CSR ACADEMY

“Corporate Social

Responsibility is the only

logical and sustainable

business strategy.”

Please consider the environment before printing this brochure

Executive Towers, Business Bay, Dubai, UAE PO BOX 115594 Tel: +971 4 4358011, info@iLearn.ae

www.iLearn.ae