i get around downtown - dlanc · 2019. 10. 7. · •improve the connectivity, accessibility and...
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I GET AROUND DOWNTOWNA New Signage & Wayfinding System For Downtown Los Angeles
October 2019
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WHAT IS IT?
I GET AROUND DOWNTOWN is a wayfinding system throughout Downtown Los Angeles(DTLA) that integrates signs, maps and real-time digital information to assist with navigating itsneighborhoods, destinations and amenities.
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CASE STUDYWalk NYC
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CASE STUDYLegible London
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WHY DO WE NEED IT?• DTLA is booming with new residents and visitors and is Los
Angeles’ hub of sports, entertainment and culture.
• The upcoming 2022 Super Bowl, 2026 World Cup and 2028 Summer Olympics are on their way–and the fans will be here!
• This project is an important part of readying for these events and will deliver meaningful improvements to the lives of
people who live, work and visit DTLA every day.
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WHY DO WE NEED IT?DTLA’s 15-year old vehicle and pedestrian wayfinding system is out-of-date, deteriorating and needs to be replaced to keep pace with the area’s current and projected growth and development.
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PROJECT GOALS
The goals of this new wayfinding system are to:
• Improve the connectivity, accessibility and experience of DTLA
• Make it easier to get around DTLA by all modes of travel
• Foster a welcoming pedestrian environment and sense of place
• Strengthen the identity of DTLA and its neighborhoods
• Connect people with DTLA’s neighborhoods, landmarks and destinations
• Be adaptable, durable and easy to maintain
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SCHEDULE & PROJECT SCOPE
Analysis and Inventory:
12 Weeks
Signage & Wayfinding Design Intent Package:
22 WeeksIMPLEMENTATION
Signage & Wayfinding Master Plan:14 Weeks
Wayfinding Map Design: 24 Weeks
Kick-Off DraftRecommendations
Sign Family Options/ Map Style
Final Master Plan
• Stakeholder Interviews
• Inventory of Existing Downtown Signs
• Existing Conditions Mapping andAnalysis
• City Requirements/ Standards for Signage Design
• Kit of Parts / Sign Family Design
• Sign Locations andProgramming
• Graphic standards for type, color and mapping
• Materials and fabrication details
• Revenue Generation Proforma
• Sponsorship Recommendations
• App Development Recommendations
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NEXT STEPS
1. Refine list and map of destinations
2. Develop implementation strategy
3. Draft recommendations: sign types/locations, design elements, destinations, routes
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I GET AROUND DOWNTOWNA New Signage & Wayfinding System For Downtown Los Angeles
October 2019