hypersoft operational and organizational intelligence

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www.hypersoft.com © Hypersoft Information Systems, 2011 Hypersoft Operational and Organizational Intelligence: Discovering communities and members roles in a media-agnostic manner.

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Presentation explains how hidden structures of diverse business networks can be identified and analysed with help of Hypersoft software, irrespecive of the communication media people are using for sharing information (instant messaging, VoIP, video, emails etc.)

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Page 1: Hypersoft Operational and Organizational Intelligence

www.hypersoft.com

© Hypersoft Information Systems, 2011

Hypersoft Operational and Organizational Intelligence:

Discovering communities and members roles in a

media-agnostic manner.

Page 2: Hypersoft Operational and Organizational Intelligence

Ultimately, provide a vision on what

could be done to strategically align

communities and business objectives

What are we trying to achieve?

Assess independently and verifiably the quality of corporate

communities

Uncover potentials for optimal structures, teams and business drivers

Offer a unified view on all communication trends and activities

Present a historical account on top content being exchanged between

business units

www.hypersoft.com

© Hypersoft Information Systems, 2011

Page 3: Hypersoft Operational and Organizational Intelligence

Hypersoft Operational and Organizational Intelligence.

Our Goal.

Analyze bonds and relations between different organizational units

– offices, departments, personnel, countries, cities etc.

Determine who plays major and minor roles in decision making

Optimize position of employees and groups to maximize

communication and the benefits for business

Make decisions about promotions and relegations within company

Measure success of organizational projects

www.hypersoft.com

© Hypersoft Information Systems, 2011

Page 4: Hypersoft Operational and Organizational Intelligence

Corporate Communities: Overview

Both types of communities

are considered for analysis

purposes

Considered community

members range from smallest

member type to largest logical

units spanning globally

www.hypersoft.com

© Hypersoft Information Systems, 2011

Page 5: Hypersoft Operational and Organizational Intelligence

Communication Types

Email communication (mails with single

and multiple recipients)

Instant messaging

Mobile mail exchange

Audio-Video sessions and conferences

Application sharing sessions and

conferences

Live meetings

Custom and in-house applications

Single Social

Conversation Unit

Abstracting from

media types

www.hypersoft.com

© Hypersoft Information Systems, 2011

Page 6: Hypersoft Operational and Organizational Intelligence

O&O Intelligence- Main Concepts

Make use of different platforms and

applications used for communication (both

common and in-house)

Focus not only on one-on-one conversation,

but also on conferences with many participants

Automatically locate communities and their

members from dispersed corporate

environments

Pinpoint and extract predominant and targeted

content used by business units and between

business units

Offer statistical insight into communities

centrality distribution

Collect data

from all

communication

media types

www.hypersoft.com

© Hypersoft Information Systems, 2011

Page 7: Hypersoft Operational and Organizational Intelligence

Data Sources

Messaging platforms: MS Exchange, Lotus Domino, Proofpoint, IronPort,

Postfix, and others, Windows, UNIX or Linux-based

Unified Communications, Instant Messaging and Conferencing: Microsoft

Lync Server, Lotus Sametime

Mobile Communication and Telephony

Other shared and customized applications

Remote automatic agent-based data collection

Popular data types are supported (databases, logs, files, directories etc.)

www.hypersoft.com

© Hypersoft Information Systems, 2011

Page 8: Hypersoft Operational and Organizational Intelligence

Business Analytics – Technological Background

www.hypersoft.com

© Hypersoft Information Systems, 2011

Page 9: Hypersoft Operational and Organizational Intelligence

Hypersoft Business Analytics Reporting Framework

Identify or create communities.

Fine-tune them by manually adding or removing

members.

Analyze and compare communities centrality

statistics to evaluate the quality of collaborative ties

within a company.

View details on every community member.

Locate leaders and teams.

What is the predominant content?

What does every business unit talk about?

What information do communities share the

most?

Identify community primary specialization and its

relations with different types of business units.

www.hypersoft.com

© Hypersoft Information Systems, 2011

Page 10: Hypersoft Operational and Organizational Intelligence

Standard Communities Analysis

1. Default standard communities – as taken from Active

Directory (common business units within an organization,

they also serve as community members)

2. Manually created communities with Manage

Communities tool (for extra flexibility – project teams,

field personnel, staff before and after merger etc.)

www.hypersoft.com

© Hypersoft Information Systems, 2011

Page 11: Hypersoft Operational and Organizational Intelligence

Analytical Example: Bank Merger

Assess the quality of communication flow in branches after the merger to

answer the following questions

Do all community members

participate in conversations?

Are they reachable by all

other members and through

how many steps?

Who are the key figures or

possible team leaders?

Actual Community 1 Actual Community 2

Whoops…maybe

he is part of

another team?

www.hypersoft.com

© Hypersoft Information Systems, 2011

Page 12: Hypersoft Operational and Organizational Intelligence

Analytical Example: Content vs. Business Unit

View most popular content in and

across standard business units or

company as a whole. Make targeted

analysis with content “subject” filter.

www.hypersoft.com

© Hypersoft Information Systems, 2011

Page 13: Hypersoft Operational and Organizational Intelligence

Hypersoft Technology for Communities Identification

Analysis of Naturally Evolved Corporate

Social Networks

Automatic communities discovery

Identifying roles and functions for

individuals and communities

Based on actual communication traffic

Media-agnostic

Applicable to all community types

(different members, tight- or loose structure)

www.hypersoft.com

© Hypersoft Information Systems, 2011

Page 14: Hypersoft Operational and Organizational Intelligence

Hypersoft Technology for Communities Identification

The center point for communities spotting and outlining of their

borders.

Choice of

community

member types

Business filtering for tight and

loose communities

www.hypersoft.com

© Hypersoft Information Systems, 2011

Page 15: Hypersoft Operational and Organizational Intelligence

Metrics

processing

Department

Office

Company

Communities Identification

Detect, pinpoint and extract collaborative

bonds amongst dispersed

organizational units.

User

5

User

3 User

2

User

1 User

4 User

6

Provides

instrumentation

for analysis and

optimization of

corporate

collaboration.

Total monthly communication

exceeding …..

Ratio of communication between users

3 and 5 to all user 3 and 5

communication traffic is more than … %

www.hypersoft.com

© Hypersoft Information Systems, 2011

Page 16: Hypersoft Operational and Organizational Intelligence

Communities Identification

Pinpointing collaborative

ties and activity levels of

discovered community

members.

Identified

communities

www.hypersoft.com

© Hypersoft Information Systems, 2011

Page 17: Hypersoft Operational and Organizational Intelligence

Organizational Units Analysis

Concentrates not only on individuals but also on logical collaborative entities

and corporate communities (departments, offices, countries etc.)

www.hypersoft.com

© Hypersoft Information Systems, 2011

Page 18: Hypersoft Operational and Organizational Intelligence

Reporting on Communities Centrality

Degree

Analysis of all of the incoming and outgoing contacts that

take place in relation to a unit.

Closeness

How immediate is communication to or within a single unit

and within the broader community.

Betweenness

The importance of a unit within the community -

Betweenness shows a unit’s visibility within the

communication infrastructure relative to other units.

www.hypersoft.com

© Hypersoft Information Systems, 2011

Page 19: Hypersoft Operational and Organizational Intelligence

Overall Centrality Reporting

Simultaneously compare different corporate communities.

Drill-down to community

member details which has

underperforming collaboration

indicators.

www.hypersoft.com

© Hypersoft Information Systems, 2011

Page 20: Hypersoft Operational and Organizational Intelligence

Detailed Analysis of Identified Communities

All centrality reports are linked

with detailed metrics on every

community member and the

amount of incoming and outgoing

communication.

Locate trends, bottlenecks,

leaders and influencers, both

human and organizational.

www.hypersoft.com

© Hypersoft Information Systems, 2011

Page 21: Hypersoft Operational and Organizational Intelligence

Relations with Other Parts of Business

Spot community

specialization

and activity in

dealing with

other parts of

business, global

locations,

countries and

cities.

www.hypersoft.com

© Hypersoft Information Systems, 2011

Page 22: Hypersoft Operational and Organizational Intelligence

Relations with Outsiders

View with whom an entire

community communicates.

Spot both incoming and

outgoing communication traffic,

its distribution in relation to

overall corporate

communication.

Decide who are key outside

figures that community

members deal with or who offers

knowledge to particular

corporate network.

www.hypersoft.com

© Hypersoft Information Systems, 2011

Page 23: Hypersoft Operational and Organizational Intelligence

Roadmap

Provide accurate metering and analysis framework for

improving of corporate collaboration through unified platform-

and media-agnostic business analytics of corporate social

networks of different communications media (mobile, e-mails,

instant messaging, conferencing, VoIP and others)

Integrate popular public social networks with already collected

and processed corporate data

Consider calendar events, separate virtual and real meetings

metrics, include data on workflows, user search activity

Enhance current technology and processing for improved

community and member roles identification

www.hypersoft.com

© Hypersoft Information Systems, 2011

Page 24: Hypersoft Operational and Organizational Intelligence

Conclusion

Hypersoft strategy is to provide unified and homogeneous view on the quality

and volumes of IT services and corporate communication patterns with two

essential strategic branches:

- Standardized reporting on major common IT services that helps

service providers to leverage on the monitored applications licensing costs and

develop common set of service delivery policies and practices.

- Metering of custom-built applications and\or uniquely deployed service

solutions which are positioned aside common services through collection and

support of main business data types.

Focus is given to a business transaction as it is the main driving element of

the strategic decision-making process.

Hypersoft business model involves both licensed deployments and ASP.

www.hypersoft.com

© Hypersoft Information Systems, 2011

Page 25: Hypersoft Operational and Organizational Intelligence

Contacts

[email protected]

www.hypersoft.com

www.hypersoft.com

© Hypersoft Information Systems, 2011