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COMPANY PROFILE SUBMITTED BY: SOURAV SAHA 08BS0003340

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Page 1: HUL Profile..i have tried my level best to prepare Hindustan Unilever ltd. company profile..by sourav saha

COMPANY PROFILE

SUBMITTED BY:

SOURAV SAHA

08BS0003340

Page 2: HUL Profile..i have tried my level best to prepare Hindustan Unilever ltd. company profile..by sourav saha

HINDUSTAN UNILEVER LIMITED

(HUL)

HISTORY OF THE COMPANY:

Hindustan Unilever Limited (abbreviated to HUL) (BSE: HUL) formerly Hindustan Lever Limited, is India’s largest consumer products company and has an annual turnover of over Rs 13,000 crores (calendar year 2007). It was formed in 1933 as Lever Brothers India Limited and came into being in 1956 as Hindustan Lever Limited through a merger of Lever Brothers, Hindustan Vanaspati Mfg. Co. Ltd. and United Traders Ltd. It is headquartered in Mumbai, India and has employee strength of over 15,000 employees and contributes for indirect employment of over 52,000 people. The company was renamed in late June 2007 to “Hindustan Unilever Limited”.

In 2007, Hindustan Unilever was rated as the most respected company in India for the past 25 years by Business World, one of India’s leading business magazines. The rating was based on a compilation of the magazine’s annual survey of India’s Most Reputed Companies over the past 25 years. HUL is the market leader in Indian consumer products with presence in over 20 consumer categories such as Soaps, Tea, Detergents and Shampoos amongst others with over 700 million Indian consumers using its products. It has over 35 brands. Sixteen of HUL’s brands featured in the AC Nielsen-Brand Equity list of 100 Most Trusted Brands Annual Survey (2008). According to Brand Equity, HUL has the largest number of brands in the Most Trusted Brands List. It’s a company that has consistently had the largest number of brands in the Top 50 and in the Top 10 (with 4 brands).

Hindustan Unilever distribution covers over 1 million retails outlets across India directly and its products are available in over 6.3 million outlets in India, i.e. nearly 80% of the retail outlets in India. It has 39 factories in the country. Two out of three Indians use the company’s products and HUL products have the largest consumer reach being available in over 80 per cent of consumer homes across India.

The Anglo-Dutch company Unilever owns a majority stake (52%) in Hindustan Unilever Limited. HUL was one of the eight Indian companies to be featured on the Forbes list of World’s Most Reputed companies in 2007.

Page 3: HUL Profile..i have tried my level best to prepare Hindustan Unilever ltd. company profile..by sourav saha

MEANING OF THE NAME & HOW WAS IT NAMED& EVOLUTION OF THE NAME:

HUL means Hindustan Unilever Limited formally it is known as Hindustan Lever Limited (HLL) through a merger of Lever Brothers, Hindustan Vanaspati Mfg. Co. Ltd. and United Traders Ltd. in 1956. The company was renamed in late June 2007 to “Hindustan Unilever Limited”.

EVOLUTION OF THE LOGO:

The previous logo represents the green and healthy scenario of the Indian economy. And the current logo expresses “the vitality at the heart of our brands, our people and our values. Each icon within our logo represents an aspect of our business, showing that we add vitality in everything we do.”

(SUN): Our primary natural resource. All life begins with the sun – the ultimate symbol of vitality. It evokes Unilever's origins in Port Sunlight and can represent a number of our brands. Flora, Slim·Fast and Omo all use radiance to communicate their benefits.

(HAND & FLOWER): Hand is a symbol of sensitivity, care and need. It represents both skins and touch. Flower represents fragrance. When seen with the hand, it represents moisturizers or cream.

Page 4: HUL Profile..i have tried my level best to prepare Hindustan Unilever ltd. company profile..by sourav saha

(BEE): Represents creation, pollination, hard work and bio-diversity. Bees symbolize both environmental challenges and opportunities.

(DNA): The double helix, the genetic blueprint of life and a symbol of bio-science. It is the key to a healthy life. The sun is the biggest ingredient of life, and DNA the smallest.

(HAIR): A symbol of beauty and looking good. Placed next to the flower it evokes cleanliness and fragrance; placed near the hand it suggests softness.

(PALM TREE): A nurtured resource. It produces palm oil as well as many fruits – coconuts and dates – and also symbolizes paradise.

(SAUCES & SPREADS): Represents mixing or stirring. It suggests blending in flavors and adding taste.

(BOWL): A bowl of delicious-smelling food. It can also represent a ready meal, hot drink or soup.

Page 5: HUL Profile..i have tried my level best to prepare Hindustan Unilever ltd. company profile..by sourav saha

(SPOON): A symbol of nutrition, tasting and cooking.

(SPICE & FLAVOURS): Represents chilli or fresh ingredients.

(FISH): Represents food, sea or fresh water.

(SPARKLE): Clean, healthy and sparkling with energy.

(BIRD): A symbol of freedom. It suggests a relief from daily chores, and getting more out of life.

(TEA): A plant or an extract of a plant, such as tea. Also a symbol of growing and farming.

(LIPS): Represent beauty, looking good and taste.

Page 6: HUL Profile..i have tried my level best to prepare Hindustan Unilever ltd. company profile..by sourav saha

(ICE CREAM): A treat, pleasure and enjoyment.

(RECYCLE): Part of our commitment to sustainability.

(PARTICLES): A reference to science, bubbles and fizz.

(FROZEN): The plant is a symbol of freshness, the snowflake represents freezing. A transformational symbol.

(CONTAINER): Symbolizes packaging - a pot of cream associated with personal care.

(HEART): A symbol of love, care and health.

(CLOTHES): Represent fresh laundry and looking good.

Page 7: HUL Profile..i have tried my level best to prepare Hindustan Unilever ltd. company profile..by sourav saha

(WAVE & LIQUID): Wave symbolizes cleanliness, freshness and vigour. Liquid a reference to clean water and purity.

MERGERS & ACQUISITIONS:

Merging Company Merged with Appointed Date

Effective date

Date of allotment

Share ratio

Value of fraction (Rs)

Kothari General Foods Corporation Ltd.

Brooke Bond India Ltd.

1-Jan-92 1-Jan-92

30-Jun-92

21:1 7.00

Tea Estates India Ltd.

Brooke Bond India Ltd.

1-Jan-93 1-Jun-93

24-Aug-93

10:12

35.25

Doom Dooma India Ltd

Brooke Bond India Ltd.

1-Jan-93 1-Jun-93

24-Aug-92

10:11

35.25

Kissan Products Ltd.

Brooke Bond India Ltd.

1-Apr-93 20-Jan-93

22-Jan-94

1:100

N.A

Lipton India Ltd.

Brooke Bond India Ltd[ name changed to Brooke Bond Lipton India Ltd.(BBLIL)]

1-Jul-93 9-Mar-94

16-May-94

10:9 48.99

The Tata Oil Mills Company Ltd.

Hindustan Lever Ltd.

1-Apr-93 28-Dec-94

5-Apr-95 15:2 38.86

BBLIL Hindustan Lever Ltd.

1-Jan-96 21-Mar-97

16-May-97

20:9 52.82

Pond’s(India) Ltd. Hindustan Lever Ltd.

1-Jan-98 15-Oct-98

3-Mar-99

4:3 525.00

Industrial Perfumes Ltd.

Hindustan Lever Ltd.

1-Jan-99 9-Feb-00

23-Feb-00

5:2 N.A

International Bestfoods Ltd.

Hindustan Lever Ltd.

1-Jun-01 26-Sep-01

20-Oct-01

3:2 73.84

Aviance Limited Hindustan Lever Ltd.

1-Jun-01 25-Sep-01

N.A N.A N.A

Tea Estates India Ltd.(Formerly known as’Thiashola Tea Company Ltd.)(TEI)

Demerger from Hindustan Lever Ltd.

1-Apr-05 1-Dec-05

02-Dec-05

^ N.A

Page 8: HUL Profile..i have tried my level best to prepare Hindustan Unilever ltd. company profile..by sourav saha

Doom Doom Tea Company Ltd.(Formarly known as’Daverashola Tea Company Ltd.)(DDT)

Demerger from Hindustan Lever Ltd.

1-Apr-05 1-Dec-05

02-Dec-05

^^ N.A

Lever India Exports ltd.

Hindustan Lever Ltd.

1-Apr-05 30-Dec-05

N.A N.A N.A

Lipton India Exports Ltd.

Hindustan Lever Ltd.

1-Jan-05 30-Dec-05

N.A N.A N.A

Merryweather Food Products Ltd.

Hindustan Lever Ltd.

1-Jan-05 30-Dec-05

N.A N.A N.A

TOC Disinfectants Ltd.

Hindustan Lever Ltd.

1-Apr-05 30-Dec-05

26-Apr-06

500:1**

N.A

International Fisheries Ltd.

Hindustan Lever Ltd.

1-Jan-05 30-Dec-05

26-Apr-06

1:1***

N.A

Vashisti Detergents Ltd.

Hindustan Lever Ltd.

1-Jul-05 28-Feb-06

10-Apr-06

10:1****

28.00

Modern Food Industries(India)Ltd & Modern Food and Nutrition Industries Ltd.

Hindustan Lever Ltd.

1-Oct-06 30-Mar-07

N.A N.A N.A

Shamnagar Estates Pvt. Ltd.,Jamnagar Properties Pvt. Ltd. and Hindustan Kwality Walls Foods Private Ltd.(now known as Daverashola Estates Pvt. Ltd.)

Demerger of certain Units from Hindustan Lever Ltd.

1-Nov-06 29-Mar-07

N.A N.A N.A

Notes: *Swap based on Rs. 10 share of International Bestfoods Ltd. for Re. 1 share of Hindustan Lever.** Swap based on Rs.5/- share of TOC Disinfectants Limited (TOC) for Re.1/- share of Hindustan Lever Limited. *** Swap based on Rs.100/- share of International Fisheries Limited (IFL) for Re.1/- share of Hindustan Lever Limited. **** Swap based on Rs.10/- share of Vashisti Detergents Limited (VDL) for Re.1/- share of Hindustan Lever Limited.^ 49, 50,000 Equity Shares of Rs.10/- each and 10, 00,000 Preference Shares of Rs.100/- each were allotted to HLL pursuant to the demerger by TEI.^^ 4, 88,000 Equity Shares of Rs.100/- each and 10, 00,000 Preference Shares of Rs.100/- each were allotted to HLL pursuant to the demerger by DDT.

Page 9: HUL Profile..i have tried my level best to prepare Hindustan Unilever ltd. company profile..by sourav saha

OPERATION IN BRIEF:

HUL products are manufactured over 40 factories across India. The operations involve over 2,000 suppliers and associates. HUL's distribution network, comprising about 4,000 redistribution stockiest, covering 6.3 million retail outlets reaching the entire urban population, and about 250 million rural consumers. HUL has traditionally been a company, which incorporates latest technology in all its operations. The Hindustan Unilever Research Centre (HURC) was set up in 1958, and now has facilities in Mumbai and Bangalore. HURC and the Global Technology Centres in India have over 200 highly qualified scientists and technologists, many with post-doctoral experience acquired in the US and Europe. For managing sales operations, HLL divides the country into four regions, with regional branches in Delhi, Kolkata, Chennai and Mumbai. Headed by a Regional Manager, they comprise Regional Sales Managers and Area Sales Managers, assisted by dedicated field forces, comprising Sales Officers and Territory Sales Incharges.

PRODUCTS:

Home & Personal Care: • Personal Wash.• Fabric Wash.• Home Care.• Oral Care.• Skin Care.• Hair Care.• Deodorants & Talc.• Color Cosmetics.

Foods: • Tea.• Coffee.• Branded Staples.• Culinary Products.• Ice Creams.• Modern Foods ranges.

New Ventures: • Hindustan Lever Network.• Ayush ayurvedic products & services.• Pureit water purifiers.

Exports: • HPC.• Beverages.• Marine Products.• Rice.• Castor.

Page 10: HUL Profile..i have tried my level best to prepare Hindustan Unilever ltd. company profile..by sourav saha

The company has a distribution channel of 6.3 million outlets and owns 35 major Indian brands. Some of its brands include Kwality Wall's ice cream, Lifebuoy, Lux, Breeze, Liril, Rexona, Hamam, Moti soaps, Pureit Water Purifier, Lipton tea, Brooke Bond tea, Bru Coffee, Pepsodent and Close Up toothpaste and brushes, and Surf, Rin and Wheel laundry detergents, Kissan squashes and jams, Annapurna salt and atta, Pond's talc and creams, Vaseline lotions, Fair & Lovely creams, Lakmé beauty products, Clinic Plus, Clinic All Clear, Sunsilk and Dove shampoos, Vim dishwash, Ala bleach and Domex disinfectant.Rexona,Modern Bread and Axe deosprays.

Page 11: HUL Profile..i have tried my level best to prepare Hindustan Unilever ltd. company profile..by sourav saha

CEO & CHAIRMAN:

Mr. Nitin Paranjpe–Chief Executive Officer and Managing Director.

Page 12: HUL Profile..i have tried my level best to prepare Hindustan Unilever ltd. company profile..by sourav saha

Mr. H.MANWANI-CHAIRMAN OF HUL.

CRITICAL EVENTS THAT CHANGED THE COURSE:

Mercury pollution:

In 2001 a thermometer factory in Kodaikanal run by Hindustan Unilever was accused of dumping glass contaminated with mercury in municipal dumps, or selling it on to scrap merchants unable to deal with it appropriately.

Skin lightening cream:

Hindustan Lever was forced to withdraw television advertisements for its women's skin-lightening cream, Fair and Lovely. Advertisements depicted depressed, dark-complexioned women, who had been ignored by employers and men, suddenly finding new boyfriends and glamorous careers after the cream had lightened their skin.

Page 13: HUL Profile..i have tried my level best to prepare Hindustan Unilever ltd. company profile..by sourav saha

WHAT COMES TO YOUR MIND WHEN YOU THINK ABOUT THEM:

I think this the most oldest and reputed and most trusted company in Indian FMCG sector which till now flying high in the sky spreading its wings to add Vitality to life and to meet everyday needs for nutrition, hygiene, and personal care with brands that help people feel good, look good and get more out of life. It gives chance to the new and fresh talents to show and grow in the future. And my aim is to serve this company with my full skill and want to be a part of this company.

THE RESPECTIBILITY FACTOR:

HUL has produced many business leaders for corporate India, one of these, Manvinder Singh Banga has become a member of Unilever's Executive (UEx). HUL is referred to as a 'CEO Factory' in the Indian press for this reason. It's leadership building potential was recognized when it was ranked 4th in the Hewitt Global Leadership Survey 2007 with only GE, P&G and Nokia ranking ahead of HUL in the ability to produce leaders with such regularity.

In the year 2007 Business World awarded HUL as “Business World Most Respected Company 2007” as 9th position.

In Forbes HUL lists 116th rank as The World’s Most Reputable Companies in the year 2006.

HUL is also one of the country's largest exporters; it has been recognised as a Golden Super Star Trading House by the Government of India.

WHAT MAKES THEM DIFFERENT FROM THEIR COMPETITORS:

The main thing that makes HUL different from their competitors is Hindustan Unilever Network (HUN). The following are the points which make HUN more competitive:

• Reputation of Hindustan Unilever.

• HUN requires one of the lowest investments for entry (Rs.2450 only to register as a consultant).

• A richly rewarding Compensation Plan (earning opportunity) providing 7 types of earning backed by a powerful business development system.

•Widest reach amongst Direct Selling companies in India (over 130 servicing points).

•Widest range of top quality Home Care, Personal Care and Food products.

•Highly affordable prices.

•Focused training system and tools to aid self development.

Page 14: HUL Profile..i have tried my level best to prepare Hindustan Unilever ltd. company profile..by sourav saha

CONTACT US:

If you're an institutional investor, please Contact:

Mr. Srini Srinivasan

Vice President - Treasury, M&A & Investor Relations

[email protected]

Corporate Office:

Hindustan Unilever LimitedHindustan Unilever House165/166, Backbay Reclamation,Mumbai - 400020MaharashtraIndia.Tel: +91-22-39830000 Fax: +91-22-22871970