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PRE-FORUMMASTERCLASSES

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POST-FORUMMASTERCLASSES

SPONSORSHIPOPPORTUNITIES

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www.hrleaderssaudi.com

Transforming Business Performance Through HR StrategyWHY YOU SHOULD ATTENDu Understand how to demonstrate the business

value of your talent management strategy u Master performance management tools to

ensure alignment to business strategyu Discover cutting-edge techniques for strategic

workforce auditing, planning and optimisationu Learncost-effectivetechniquesforengaging

employees through learning and development

PRACTICAL MASTERCLASSES Full day interactive learning workshops - including practical tools and techniques

#HRSaudi

2nd Annual

Forum 6 – 7 December 2016Masterclasses 5 and 8 December 2016 The Four Seasons Hotel • Riyadh • Saudi Arabia

Creating A World-Class Competency-Based Talent Management ProgramAPerformance Management And Appraisal Techniques In The Era Of HR DisruptionBStrategic Workforce Planning And Optimization For HR ProfessionalsC

Understanding HR Metrics And Workforce AnalyticsD

3 for 2 OFFER* Valid until 29 Sept 2016

Rob Veersma Global Director

Training & Development Gazprom (The Netherlands)

Talal Al Qahtani Executive Director

Ministry of National Guard Health Affairs

Reem A. Al-Ghanim Head - Women Development

and Diversity Saudi Aramco

Othman Al-HaddiChief HR Officer

Binladin Holding

Kees Van Langen Executive Coach Advisor to CEO

National Grid KSA

Najla AlSaif Head of Organizational

Development AstraZeneca

Salah Al-Eissa Director Global Functioning

Learning & Development SABIC

Ahmed Mazen GM: HRBP

Human Resources Abdul Latif Jameel

LEARN FROM HR EXPERTS FROM LEADING ORGANISATIONS

Jeff Turner EMEA L&D Director

Facebook (Ireland)

Mohammed Al Mohanna Director Performance

Management Mobily

INTERNATIONAL INTERNATIONAL

International Partner Powered By Silver Sponsor Exhibitor Organised ByIn Collaboration With


TRANSFORMING BUSINESS PERFORMANCE THROUGH HR STRATEGY

Great vision without great people is irrelevant. Jim Collins author – Good to Great

HR Leaders Saudi gives organisations the latest tools and techniques to effectively develop the best possible human capital to deliver their goals. The current economic situation in the region has put a lot of pressure on manpower budgets. This conference will equip HR professionals with the skills and business acumen to make the right decisions at this critical time.

As a HR professional, you understand that human capital is the most vital component of future business success. HR Leaders Saudi will give you hands-on examples of regional and global best practices that will make a real difference in your organisation. You will leave with the skills to plan and implement HR strategy. Importantly, you will learn how to demonstrate the ROI of HR initiatives to your peers and senior management.

MORE DELEGATE TO DELEGATE INTERACTION Delegates tell us year after year that a key reason that they attend is the opportunity to make contacts and discuss their challenges with industry peers. With this in mind, this year’s forum will have more networking sessions, more theme-based discussions and more interaction than ever before.

Bring plenty of business cards!

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WHO SHOULD JOIN USVice President, Director, Senior Manager, Head of Department, Manager, Specialist, Executive of:

› Human Resources

› Talent Management

› Learning & Development

› Employee Engagement

› HR Planning and Design

› Performance Management

› Organisational Development

› Strategic Workforce Planning

› Employee Assessment & Evaluation

› Rewards, Compensation & Benefits

This forum is part of Informa’s HR series, the region’s leading knowledge and networking events for HR and organisational development.

www.hrsummitexpo.com

14 - 16 November 2016 • Dubai • UAE

www.atdmiddleeast.com

May 2017 • Dubai • UAE

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May 2017 • Dubai • UAE

21st ANNIVERSARY

www.fahrconference.com

April 2017 • Dubai • UAE

أكبر حدث للموارد البشرية الحكومية في الشرق ا�وسط

�e Middle East’s Largest Government HR Event

مــؤتــمــر الــمــواردالـــبـــشــــريــة

الـــدولـــي 2017

THE FAHRINTERNATIONALCONFERENCE 2017

http://www.hrsummitexpo.com

http://www.hrsummitexpo.com

http://www.atdmiddleeast.com

http://www.atdmiddleeast.com

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EVENTAT A GLANCE

WHAT ATTENDEES TO LAST YEAR'S FORUM SAID

It is the best event to learn more about HR in the market. I would highly

recommend it to others.

Ali Alramil, Policies & Rewards Analyst, STC

It is the best HR conference in the GCC with high

quality speakers and excellent networking opportunities with HR

experts.

Abdallah Al-Slaim, Director - HR Services & Chairman of

the Operations BoardBAE Systems

An excellent insight into the complexities, challenges and opportunities facing HR professionals in Saudi, in a

format that allowed for some excellent networking.

Simon Stephens, Group Manager, Gulf Region, Frazer Jones It was a great

forum where learning, knowledge sharing, networking, and fun

come together.

Othman Al-Haddi , Chief HR Officer, Binladin Holding Co. A very necessary event

to be part of and co-create the future of HR leadership in Saudi.

Guido Helmerhorst, Innovation Technology and

Learning Lead, Air France KLM

EVENT AT A GLANCEMONDAY

5 DECEMBER 2016TUESDAY

6 DECEMBER 2016WEDNESDAY 7 DECEMBER 2016

THURSDAY 8 DECEMBER 2016

PRE-FORUM MASTERCLASSES HR LEADERS SAUDI FORUM POST-FORUM MASTERCLASSES

A MASTERCLASSCreating A World-Class Competency-Based Talent Management Program

B MASTERCLASSPerformance Management And Appraisal Techniques In The Era Of HR Disruption

HR LEADERS FORUM

Transforming Business Performance Through HR Strategy

C MASTERCLASSStrategic Workforce Planning And Optimization For HR Professionals

D MASTERCLASSUnderstanding HR Metrics And Workforce Analytics


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+ 966 12 605 5550 Ext:124 or 100 [email protected], [email protected] www.hrleaderssaudi.com

PRE-FORUM MASTERCLASSESRegistration at 08.00. Masterclasses will run from 08.30 until 14.30. Lunch will be served afterwards.

MONDAY 5 DECEMBER 2016


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OutlineThis masterclass will help you embed an integrated approach to talent management in your organization. You will learn how to connect the common elements of a talent management system with a winning competency model, which ensures alignment to your organization’s strategy. This masterclass will equip you in the following key areas of talent management and ensure you are successful in developing the right human capital capabilities for sustainable success.

›› Understanding how talent management is essential to achieving your business strategy

›› Identifying gaps in your current talent pool that may affect business success and how to close them

›› Recruiting and promoting accurately, based on the strategic competencies that drive growth

›› Techniques for ensuring talent is empowered to perform and develop in your organization

›› Appraising talent in your organization in a way that is connected to team and corporate goals

›› Retaining talent and knowledge in times of economic uncertainty›› Demonstrating the business impact of your talent management initiatives

Led by:Brad Boyson, Executive Director, SHRM

OutlineEffective performance management is about understanding what motivates people, and managing the conditions to help them achieve your organization’s goals. This masterclass will enable you to get a better understanding of the latest techniques for performance management (PM) and performance appraisals (PA), which are essential cornerstones in building a performance culture and implementing pay-for-performance.

›› Ensuring your performance management system is aligned to your corporate strategy›› Developing a performance management system that is fair and objective›› Equipping your line managers with the tools to give accurate and motivational

feedback›› Uncovering your employee’s motivators and the conditions they need to perform›› 10 tips for encouraging your employees to go the extra mile›› Designing a performance appraisal system that drives high performance›› Discussing current criticisms of performance management systems in a Saudi context›› Effectively linking pay and rewards to performance›› Effectively managing performance ratings and performance distribution curves

Led by:Senior Representative, SHRM

Creating A World-Class Competency-Based Talent Management Program

A Performance Management And Appraisal Techniques In The Era Of HR Disruption

B

Forum Masterclasses are led by SHRM-certified trainers. Participants will receive a SHRM certificate of attendance.


FORUM DAY ONE TUESDAY 6 DECEMBER 2016 HOME


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08.00 Registration and morning coffee

08.30 Opening remarks from the Chair

08.40 HR’s role in driving business value – moving up the value chain � Demonstrating the levels of HR contributions into business for

superior performance � Providing practical steps to transform HR into a strategic

business partner in an organization � Examining HR’s biggest opportunities to increase its credibility

and value in the eyes of the wider business Othman Al-Haddi, Chief HR Officer, Binladin Holding

09.10 Encouraging talent and diversity by recognising human biases � How to overcome biases in recruiting, performance management

and promotions � The 4 common causes of biases against women in the workplace � How to eliminate bias to ensure you have a truly inclusive

workforce Jeff Turner, EMEA L&D Director, Facebook

09.40 Diversity and inclusion at Saudi Aramco: deploying diversity metrics and inclusive leadership development to drive growth margins and support the company’s strategic intent. � Building a strong talent pipeline of women across the kingdom,

improving employability and focus on STEM � Driving profitability, innovation and employee engagement

through diversity and inclusion targeted programs � Effective deployment of Diversity Measures & Scorecards

Reem A. Al-Ghanim, Head - Women Development and Diversity, Saudi Aramco

10.10 Meeting accelerator - a structured networking session This unique facilitated session will give you the opportunity to shake

hands with your peers from companies representing different sectors in the region. Bring a lot of business cards!

10.30 Morning coffee and networking break

11.00 HR at the helm; a HR leadership case study � Exploring the key differences between a leader and manager � High potential vs high performance – identifying best employee

fit for a leadership role � What do organisations need to do to develop better leaders? � How better developing leaders will can transform your

organisation Haani R. Nowilaty, VP & Head HR Policies & Practices, Bank Al

Jazira

11.30 TALENT MANAGEMENT PANEL: Getting your organisation’s leaders on board with your talent management programme � How to negotiate and win when communicating with senior

leaders: what is the language that they understand? � Exploring how talent management can add value to

organisations, in terms of bottom line, shareholder and stakeholder’s values

� Proving your efforts contribute to workplace productivity and profit

Salem Baabdullah, GM Talent Management, Saudi Arabian Airlines

Haani R. Nowilaty, VP & Head HR Policies & Practices, Bank Al Jazira

Mohammad Al-Twaijri, Group HR Manager, Almarai

12.00 Strategic workforce planning for driving efficiency � 5 things you needs to know about strategic workforce planning � Utilising workforce planning models to optimise efficiency � Conducting a workforce review with work load analysis � How to identify the key capabilities your organisation will require

to achieve its goals Talal Al Qahtani, Executive Director, Ministry of National Guard

Health Affairs

12.30 Networking lunch

13.30 Employee engagement: Driving business performance by inspiring passion and organisational commitment � Exploring the fundamentals of employee engagement and why it

is crucial to your organisation’s future success � Does engagement really make a difference to productivity and

employee retention? � Driving the engagement mindset: strategies for making employee

engagement everybody’s job Ahmed Mazen, General Manager - HRBP Human Resources, Abdul

Latif Jameel

14.00 INTERNATIONAL CASE STUDY: Ensuring Business Continuity through Succession Planning and Workforce Analytics

Efficiency is the main driver that helps organizations sustain, even though their Human Capital. We live in a day and age were HR must rely on data to help businesses thrive. Identifying key roles, understanding our workforce and analyzing all drivers that will help our organizations grow can help us identify and mitigate any potential risks. This session will aim to shed light on all these topics, and discuss how organizations can rely on their human capital to grow and flourish in times of difficulty.

Nuno Gomes, Principal – Talent Leader, MENAT Region, Mercer

14.30 HR LEADERS PANEL: HR’s crucial role in restructuring your business in a new economic reality � Optimising your workforce – making effective decisions to

support business sustainability

� Redesigning your organisation to be primed for future success � Key factors to consider when downsizing to ensure you maintain

engagement and productivity � Critical ideas for retaining your top talent during a restructure � How to deliver bad news and build trust at the same time

Ahmed Al Salem, Chief Corporate Services Officer, SALIC Mazen M. Khalefah, GM - Human Resources Department, Saudi

Arabian Monetary Agency Mathew Joseph Jacob, General Manager, Organization Design &

Effectiveness, SABIC Ahmed Mazen, General Manager - HRBP Human Resources, Abdul

Latif Jameel

15.00 Re-designing your organisation for competitive advantage � Evaluating your effectiveness to deliver value in current market

conditions � How some key changes can transform business performance � Defining the key human capital metrics to ensure business

alignment � Common challenges in implementing in re-design process

Mathew Joseph Jacob, General Manager, Organization Design & Effectiveness, SABIC

15.30 Afternoon coffee and networking break

16.00 Topic-focused interactive roundtable discussions This interactive session divides the audience into 3 groups, each

discussing one of the below hot topics. Each roundtable is tasked with coming up with three practical strategies related to their topic and/or industry. Discussion will go on for 30 minutes and then each moderator will present his or her table findings.

16.30 Beyond skills and knowledge: recruitment and selection � How to run an effective assessment centre to hire the right talent � Using the latest methods of psychometric and predictive analysis

to get the right fit � Knowledge isn’t enough – understand how to evaluate for

attitudes and beliefs that will fit your company culture � Effective background checking: what you don’t know can hurt

your organisation Rene De Murard, Consultant, Alesayi Group

17.00 Designing And Implementing a winning HR transformation project � Introducing and defining the HR transformation concept � Fundamental preliminary steps before starting the HR

transformation project � How to execute a winning HR transformation project � Evaluating the impact of a successful HR transformation project

to your business Ibrahim Al Amer, Vice President – Human Resources, Dr. Sulaiman

Al Habib Medical Group

17.30 Closing remarks from the Chair

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FORUM DAY TWO WEDNESDAY 7 DECEMBER 2016


08.30 Registration and morning coffee

08.50 Opening remarks from the Chair

09.00 HR's role in driving lean transformation � HR's role in developing a culture of customer focus and

continuous improvement � Creating a lean culture by influencing the behaviours and

thinking of employees and leaders � Developing organisational skills, knowledge and understanding to

create a lean enterprise � Encouraging lean techniques, such as: broad participation, team-

based problem solving and visual management Omar Najjar, Executive VP, Downstream Strategic Business Unit,

Tasnee

09.30 HR LEADERS TO BUSINESS LEADERS PANEL: Making the transition from a HR leader to business leader � What key career advice would the panellists give HR

professionals who wish to rise to the top � Identifying the leadership, business acumen and communication

skills required to be a business leader � What kind of HR strategy projects can demonstrate your strategic

leadership ability to senior management Panellists: Omar Najjar, Executive VP, Downstream Strategic Business Unit,

Tasnee Abdallah Al Slaim,Chairman of the Operations Board, BAE Systems

Saudi Arabia Abdulkarim Alreshaid, Vice President, Olayan Financing Company Panellists are former HR leaders who are now in general management

roles

10.00 Using competency-based HR practices for business alignment and efficiency � Exploring how a competency framework ensures HR can align

human capital to business strategy � Understanding how competency-based recruitment reduces the

risk of a bad hires � Examining a competency framework’s role in organisational

development and business agility � Why organisations with effective competency frameworks have

more engaged and productive employees Salah Al-Eissa, Director Global Functioning Learning & Development,

SABIC

10.30 Morning coffee and networking break

11.00 Making engagement happen in a diverse workforce: breaking it down to operational plans � Developing business unit and department engagement action

plans � Identifying key engagement driver differences between different

nationalities, genders and age groups in your workforce

� Giving employees ownership of engagement activities Najla Al Saif, Head of Organizational Development, AstraZeneca

11.30 Aligning human capital to business strategy through performance management best practice � Exploring ideas for aligning performance management with

strategy and culture � Strategies for maximising the return your organisation is getting

from its workforce � Ensuring employees are aware of how they can contribute to

your company's strategy � Identifying objective measurement criteria that is based on the

competencies required to meet your goals Mohammed Al Mohanna, Director Performance Management,

Mobily

12.00 Maximising the link between performance and rewards – retaining your top talent in a challenging economy � How can an organisation correctly link higher performance with

higher pay? � What short-term incentives can we offer in 2016's low bonus

environment, which do not involve structural changes to pay scales

� Making performance management objective and competency-based

� Is a performance-related pay structure appropriate for all job roles in an organisation?

� Establishing the connection between Pay-for-Performance with business strategy to create real value

Faisal Jadu, Head of Performance, Reward, and Organisational Development, SABB

12.30 Networking lunch

13.30 Building a sustainable succession planning strategy and talent growth plan � Addressing succession planning challenges � Linking succession planning to career development to retain

your top talent � Building a robust talent pipeline to ensure your organisation can

achieve its strategic goals Tamer Zikry, Head of HR for Middle East IT & Cloud, Ericsson

14.00 HR business partnering concepts and practice � Defining the HR business partner concept – the key drivers and

frameworks � An examination of the financial drivers of company performance

and how to align your HR strategies to them How to develop strategy and action plans that engage and influence line managers and senior management

Tariq Al-Amoudi, HR Lead, Procter & Gamble

14.30 HR LEADERS PANEL: Should you outsource some HR services? If so, what and how? � Constructing a cost-benefit analysis for outsourcing payroll and

admin � Staying in control: effectively managing a HR service provider � Determining the effect on bottom line and making the ROI

demonstrable � Which HR components should never be outsourced to a 3rd party � Managing the data risk and easing security concerns

Abdrabbuh Al Majhad, AGM HR & Training Manager, Arabian Drilling Company

Zuhair Maghrabi, Chief Human Resources Officer, ATS Amin Abdullah Bukhari, Human Resources Director, Basamh

Trading Company

15.00 Developing your middle management’s capability to engage � Middle managers have more impact on employee performance

than any other part of the organisation. What are some HR initiatives for this group that will boost productivity?

� Techniques for installing a performance culture for the middle management level to maximise business impact

� Training middle managers to drive engagement, productivity and organisational culture

� Finding the keys to employee engagement and sustainable performance

Kees Van Langen, Executive Coach - Advisor to CEO, National Grid KSA (subsidiary of Saudi Electricity Company)

15.30 Afternoon coffee and networking break

16.00 Maximising the link between performance and rewards – retaining your top talent in a challenging economy � How can an organisation correctly link higher performance with

higher pay? � What short-term incentives can we offer in 2016's low bonus

environment, which do not involve structural changes to pay scales � Making performance management objective and competency-

based � Is a performance-related pay structure appropriate for all job

roles in an organisation? � Establishing the connection between Pay-for-Performance with

business strategy to create real value

16.30 Topic-focused interactive roundtable discussions This interactive session divides the audience into 3 groups, each

discussing one of the below hot topics. Each roundtable is tasked to come up with three practical strategies related to their topic and/or industry. Discussion will go on for 30 minutes and then each moderator will present his or her table findings. � Reward and benefits � Performance management � Employment law

17.00 Closing remarks from the Chair

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POST-FORUM MASTERCLASSES Registration at 08.00. Masterclasses will run from 08.30 until 14.30. Lunch will be served afterwards.


OutlineStrategic workforce planning is a crucial area where HR leaders can fundamentally increase their value to the business. Attend this masterclass to learn key techniques for understanding the effects of business drivers to your workforce needs. Learn how to determine and monitor the uncertainties in your market environment (the oil price, new technologies, shifting customer demands, competitive threats), and how to mitigate risks. Strategic workforce planning connects HR strategy and practices to business strategy to ensure the company has the right people in the right place at the right time and at the right cost.

›› Understanding how business strategies affect workforce strategies›› Examining the differences between operational versus strategic workforce planning›› Understanding the role of talent management in creating organizational capabilities

and skills›› Scanning the market environment and managing human capital risks›› Building scenarios and possible futures into workforce planning to be prepared for

uncertainties›› Determining critical roles in your organization and managing their pipelines efficiently›› Key considerations when making decisions on resizing and restructuring your

workforce.

Led by:Brad Boyson, Executive Director, SHRM

OutlineThis masterclass will help HR professionals learn how to drive organizational change around human capital activities by linking evidence based data to business strategy and performance. It will focus on how to apply HR analytics to a broad spectrum of human capital activities. From facilitating outcome-based conversations, to interpreting and benchmarking organizational results, the session will provide hands-on experience that will help acquire the confidence needed to build consensus and acceptance around human capital measures that support operational goals.

›› Understanding how to align workforce metrics with business strategy, goals and objectives

›› Using SHRM Human Capital Analytics Model to successfully align HR metrics with critical HR objectives and initiatives

›› Determining the right data to collect›› Building and executing your implementation plan to improve results›› Earning management and stakeholder support and involvement

Led by:Senior Representative, SHRM

Strategic Workforce Planning And Optimization For HR Professionals

C Understanding HR Metrics And Workforce Analytics

D

Forum Masterclasses are led by SHRM-certified trainers. Participants will receive a SHRM certificate of attendance.

I was impressed with the quality and contribution of the Saudi

Nationals attending.

Michael Schulz, SVP Human Resources, Petrofac


POSITION YOUR BRAND AS A LEADER IN HR STRATEGYSponsorship OpportunitiesPosition yourself as a market leader in the field of HR and meet top decision makers in the discipline. Our customised sponsorship packages are designed to give your brand targeted exposure and increase your client base with targeted speaking and networking opportunities.

As business conference experts we know how to best use events to promote, develop and generate business for you. We offer a range of tailored packages. If you have any questions, whether general or specific, we would be happy to help you to answer them.

Opportunities open to your business include:›› Exposing your company to key HR

decision makers in Saudi Arabia through onsite and online branding

›› Demonstrating consulting and facilitation skills by leading an interactive group or discussion session

›› Showcasing your expertise by leading a hands-on interactive workshop

›› Positioning yourself as a thought leader by moderating or taking part in a panel discussion

›› Exclusive business breakfast, lunch or dinner sponsorship

›› Releasing your research or reports to a targeted audience

Sponsorship Categories: � HR Consultants

� HR Technology / Software

� Salary Benchmarking Solutions

� Insurance Providers

� Employee Benefits Providers

� Recruitment Companies

� HR Legal

� Payroll Services

� Pension Providers & Publishers

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Amazing event for sharing other organisation’sstrategiesindifferent

areas of HR. Hussain Al Abbas, Trainer, Yasref

I did not expect such a very well organised forum

in KSA Fayez Al Shehri Executive

C&B Specialst, SABIC

This was a very helpful and very useful event.

Haitham Oufi, Training & Career Development

Advisor, Rabigh Refining & Petrochemical Co

A real quality conference, with lots of value added information and insights on HR in Saudi.

Howaida Al Halabi, Head of OD, Almajal G4S

To discuss these opportunities or to tailor a package specifictoyourneeds,speakto

Celina Ortula or Georgina Hill on +971 (0) 4 407 2633 or email [email protected]


www.hrleaderssaudi.com

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TRANSFORMING BUSINESS PERFORMANCE THROUGH HR STRATEGYEVENT AT A GLANCEPlease tick the session(s) you wish to attend:

MONDAY5 DECEMBER 2016

TUESDAY6 DECEMBER 2016

WEDNESDAY 7 DECEMBER 2016


A MASTERCLASSCreating A World-Class Competency-Based Talent Management Program

B MASTERCLASSPerformance Management And Appraisal Techniques In The Era Of HR Disruption

HR LEADERS FORUM

Transforming Business Performance Through HR Strategy

C MASTERCLASSStrategic Workforce Planning And Optimization For HR Professionals

D MASTERCLASSUnderstanding HR Metrics And Workforce Analytics

HR Leaders Saudi Super Early Bird 1 September

Book Before 29 September

Book Before 3 November

Final Price 4 November

onwards

Forum + 2 Masterclasses $1,999 $2,199 $2,399 $2,599

Forum + 1 Masterclasses $1,299 $1,499 $1,699 $1,899

Forum $899 $999 $1,099 $1,199

*Please note that the conference days on 6 and 7 December cannot be booked separately and count as 2 days.

For terms and conditions please visit www.informa-mea.com/terms-and-conditions-for-delegates AZ3098© Copyright Informa Middle East Ltd. O

J

3 for 2 OFFER*

REGISTER TODAYCall: + 966 12 605 5550 Ext:124 or 100Email: [email protected] [email protected]

*Validonfullpriceandcannotbeusedinconjunctionwithanyotheroffer

http://www.hrleadersegypt.com

http://www.informa-mea.com/terms-and-conditions-for-delegates

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