hp 3par storeserv storage: hp all flash array ssd

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© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HP 3PAR StoreServ Storage Eliminate compromise August, 2014

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Solid state drives are a game changer in the storage market. At this point, the performance benefits are common knowledge. But what might not be common knowledge is that SSDs have surpassed high speed spinning disk in capacity density. In the past 5 years, SSDs have increased in capacity by a magnitude of 38x while high speed spinning disks have only doubled And HP has been helping to drive this transition by working very closely with our SSD suppliers. For example, we are the only major storage vendor to offer a 1.92 TB drive. Our patented Adaptive Sparing technology, which is unique to HP, let’s us work with the SSD vendors to take stock 1.6 TB drives and extend them to 1.92 based on the technology. That’s an increase in usable capacity per drive of up to 20%. In June we announced this drive for the All-flash 7450 system and we are now extending this across the entire 3PAR Portfolio. For customers that are interested in deploying Flash in smaller increments, we are also introducing a 480 cMLC Drive across the entire portfolio. http://www.unitiv.com/hp-all-flash-array/

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Page 1: HP 3Par StoreServ Storage: HP All Flash Array SSD

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

HP 3PAR StoreServ StorageEliminate compromiseAugust, 2014

Page 2: HP 3Par StoreServ Storage: HP All Flash Array SSD

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.2

The world is moving to a new style of IT

Required business outcomes

• Support growth without complexity

• Respond to unpredictable demand

• Provide instant access to information

• Deliver high service levels at xSP costs

• Reduce and manage business risk

• Deliver investment protectionConvergenceAdmin-drivencontrol

CloudUser-drivencontrol

Software-definedApplication-drivencontrol

Legacy storage infrastructure

has not kept up

NOWTHEN

Big data

ITaaS

Mobility

explosion

50x Data

Page 3: HP 3Par StoreServ Storage: HP All Flash Array SSD

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.3

Fragmented storage complexity is unsustainableTHEN NEXTNOW

Midrange

VNX

SSD

XtremIO

Virt

VPLEX

Entry

VNXe

Tier 1

VMAX

Systemic gaps in legacy storage

• Complex: 5 disparate point solutions. Zero cross-family interoperability or data mobility.

• Compromised: Reliance on dual-controller architectures limits true tier-1 capabilities in midrange

• Rigid: Hardware-defined provisioning slows deployment and response time

• Expensive: <30% utilization, increasingCapEx and OpEx at odds with flat budgets

Page 4: HP 3Par StoreServ Storage: HP All Flash Array SSD

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.4

The world is rapidly moving to a new style of IT

NEXTNOWTHEN

Desired outcomes

• Speed: Instant access to

applications and information

• Agility: Transparent data & workload mobility

• Scale: Massive data growth from new sources & devices

• Economics: deliver internal IT at xSP costs & service levels

Converged Infrastructure

Software-DefinedDatacenter

ITaaS/Converged Cloud

Page 5: HP 3Par StoreServ Storage: HP All Flash Array SSD

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.5

HP is leading in the next era of storage

Virtualization, Cloud, Consolidation, Mission-critical Apps

NEXTNOW

Our vision: Polymorphic SimplicityAdj. Existence in several forms, shapes, & sizes

StoreHP 3PAR StoreServ

• One Primary storage system architecture

• One Set of common data services low-to-high

• One Approach to block, object and file

• One Architecture for both HDD and SSD/Flash

Page 6: HP 3Par StoreServ Storage: HP All Flash Array SSD

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.6

Autonomic: Reduce time spent managing storage by 90%System responds effortlessly and instantly to new workload demands

Multi-tenant: Double VM density per server – Guaranteed *Bulletproof tier-1 resilience for massive consolidation of unpredictable mixed workloads

Efficient: Reduce capacity requirements by 50% - Guaranteed *Hardware enabled thin technologies and tiering for high efficiency without tradeoffs.

HP 3PAR StoreServThe gold standard for tier 1 storage in Virtual/ITaaS

Federated: Non-disruptive data mobility between systemsHP Peer Motion for easy refresh and data services management across multiple arrays

•As compared to your legacy storage array. See HP’s Get Thin Guarantee http://www.hp.com/storage/getthin and Get Virtual Guarantee http://www.hp.com/storage/getvirtual programs for more details

Page 7: HP 3Par StoreServ Storage: HP All Flash Array SSD

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.7

When Value MattersStarting at $25K

HP 3PAR StoreServ is eliminating boundaries

7200

When Performance Matters Up to 900K IOPS @ 0.7ms latency

When Scale MattersUp to 3.2 PB

Polymorphic SimplicityONE Architecture

• ONE Operating System

• ONE Interface• ONE Feature Set

7400

10400

10800

7450All Flash Array7200 All Flash

Starter Kit

NEW

Page 8: HP 3Par StoreServ Storage: HP All Flash Array SSD

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.8

HP 3PAR StoreServ validated for the new style of IT

Cost:7200

Value:

7400

Speed:

7450

Scale:10000

Primary Storage3PAR StoreServ

• IT-as-a-Service leadership• Proven Flash-optimized• Disruptive Tier 1 midrange

Gartner Critical Systems Capabilities #1 Mid Range

Overall Use Case HP 3PAR StoreServ 7000

Gartner Critical Systems Capabilities #3 High End Overall Use Case HP

3PAR StoreServ 10000

InfoWorld Technology of the YearHP 3PAR StoreServ 7400

Midrange Array Best-in-Class

HP 3PAR StoreServ 7400

Flash Memory Storage Array

Recommended HP 3PAR

StoreServ 7450

Page 9: HP 3Par StoreServ Storage: HP All Flash Array SSD

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.9

Recent HP 3PAR StoreServ Storage Wins

Page 10: HP 3Par StoreServ Storage: HP All Flash Array SSD

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.10

HP 3PAR StoreServ is winning in the market HP midrange

Total HP midrange revenue grew 73% with 3PAR StoreServ up 288%

HP overall gained 6.2 pts market share Y/Y in CQ4’13 with 3PAR StoreServ growing 8.8 points of share

HP 3PAR StoreServ is the #2 midrange FC array WW and #1 Midrange FC array in EMEA

EMC midrangeHung on to #1 position, but lost 2.0 pts Y/Y in midrange FC share

Source: IDC Worldwide Quarterly Disk Storage Systems Tracker – CQ4 2013, March 2014*NetApp FASxxxx includes FAS3200, FAS6200 product family

Leading midrange fibre channel SAN families

Page 11: HP 3Par StoreServ Storage: HP All Flash Array SSD

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.11

Solid State is game changer in storage market

Spinning drives increase 2x while SSD increase 38x in the same 5 years

20142.1x increase

in SSD size

1.920

1.200

20132.3x increase

in SSD size

920

1.200

20122x increase in SSD size

400

900

20114x increase in SSD sizing

200

600

2010Spinning Disk 12x more data

50

600

SpinningDisk (GB)

vs.

SSD(GB

)

1.92TB cMLC

480GB cMLC

7450 All-Flash

Available Sept 29th

7000 Sept 29th Sept 29th

10000 Future Future

New lower priced SSDs coming for all 3PAR StoreServ!

Page 12: HP 3Par StoreServ Storage: HP All Flash Array SSD

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.12

NOW

Accelerate all mission-critical applications

• Accelerated• Affordable• Enterprise-Class

FIRSTLimited acceleration as a tier within legacy arrays

THEN

Accelerate niche applications with limited capacity and resiliency needs

A better architecture for mainstream mission critical applicationsHP 3PAR StoreServ All-Flash Storage

Announcing the end of traditional high-end auto-tiered arrays and niche flash startups

Page 13: HP 3Par StoreServ Storage: HP All Flash Array SSD

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.13

Under $2per GB Usable

The beat goes on… All-flash now starting at $42K*!

Flash for the Mainstream Continued

JUNE 2014The end of traditional high-end auto-tiered arrays and niche flash startups

AUGUST 2014Brought the Entry All-Flash 50% below competition $42K

All-flash starting

price*US street price assuming a 45% standard discount

~$100K ASP

Page 14: HP 3Par StoreServ Storage: HP All Flash Array SSD

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.14

3PAR SSD $/GB Adaptive Sparing

Affordable: All-flash at less than $2 per GB usable

85% Lower $/GB inlast 12 mo.

Industry usable $/GB eMLC SSD

3PAR SSD $/GB Block-Zero Dedupe

3PAR SSD $/GBThin DeduplicationThin Clones

Industry raw $/GB15K SAS HDD

Saving money and capacity withthe most complete set of data compaction technologies available• 4:1 to 10:1 depending on

workload• Negligable performance impact

dueto unique hardware-acceleration

3PAR SSD $/GBcMLC SSD

$13

$5

$4

$2

Page 15: HP 3Par StoreServ Storage: HP All Flash Array SSD

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.15

Flash for Everyone with the Right Data Services

Priority Optimizati

on

Adaptive Optimizati

on

Adaptive Flash Cache

Flash Cache. QoS. Sub-Lun Tiering

Flash for EveryoneLegacy HybridsUnpredictable

performance with tiering

Response time around 5ms

Inefficient use of TBs with pools

Rigid hardware-defined provisioning and QoS

Allows SSDs to act as an extension of system cache and can as much as double read rates and reduce latency up to 70%

Nondisruptive, autonomic-tiered storage to provide the right QoS to the right data

at the right time

Delivers assured QoS for all applications and tenants without physically

partitioning resources

Page 16: HP 3Par StoreServ Storage: HP All Flash Array SSD

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

Thank you!

For more information:http://www.unitiv.com/hp-all-flash-array/

Contact Unitiv: [email protected]