how to use privy to launch new stores - case study
TRANSCRIPT
GRAND OPENING
www.privy.com [email protected] (888) 602-0205
PROMOTION
Free Banh Mi Sandwich
DURATION
6 Weeks
GOAL
Promote new location, drive trial of food and acquire
new email addresses
WEBSITE
CASE STUDY
the
BACK STORY
COLLATERAL DISTRIBUTED
Sa Pa, a fast casual Vietnamese concept, wanted to open
their new location with a bang. They offered a Free Bahn
Mi Sandwich to drive trial among local customers and
collect new email addresses for future remarketing
campaigns.
the
SA PA @sapakitchen • May 7FREE Banh Mi Sandwich! We mean it! Come in and get yours today! First, go here: bit/ly/ZEn701
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CAMPAIGN RESULTS
IN-STORE REDEMPTION RATE
40.8%
22.8%
% OF TOTAL SALES DRIVEN BY CAMPAIGN
21%
PEOPLE WHO WEREREFERRED BY A FRIEND
www.privy.com [email protected] (888) 602-0205
HOW PRIVY WORKS
Publish to any online channel
Consumers sign up with their name and email address
Customers redeem in-store using their own mobile phone
Privy is a platform that makes it easy to manage online promotions and track how they drive in-store sales.
TRY 1 FREE
CLAIM
FIRST NAME
LAST NAME
EMAIL ADDRESS
Thanks!
No app, hardware or POS integration necessary