how to structure your 10 minute presentation
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How to structure your 10 minute presentationTRANSCRIPT
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Kath Bonner-Dunham 7th May 2013
10 Minute Presentation
The PhilosophyHow to StructureLanguage of ImpactTop Tips
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Kath Bonner-Dunham 7th May 2013
5Secondsto firstIMPRESS
55MinutestoEDUCATE
5ReferralsFrom thisCONNECTION
5MinutestoCONNECT
5HourstoCONVERT
Rapport to Referral
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Kath Bonner-Dunham 7th May 2013
Why?
• Build your Platform• Visibility / Credibility• Positioning Expertise• Products / Services• Educate, Motivate, or Train• Attract Referrals• Develop Skills• Gain Confidence• Opportunity to Practice
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Kath Bonner-Dunham 7th May 2013
The Philosophy
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Kath Bonner-Dunham 7th May 2013
PreparationTopic
Audience
Outline Prompts
TimeResearch
Message
Practice
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Kath Bonner-Dunham 7th May 2013
Story Telling
• Beginning • Middle• End
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Kath Bonner-Dunham 7th May 2013
Rule of Three
Good
Ugly
Bad
Present Information in groups of three • Blood, Sweat & Tears• Friends, Romans & Countrymen• Faith, Hope &Charity• Mind, body & spirit• Stop, Look & Listen
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Kath Bonner-Dunham 7th May 2013
Rule of Three
Consider:• What kind of business do you want to develop?• What are the most important parts of your business?• What outcome or referrals do you want?
Three KEY Aspects or Examples
ASK !
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Kath Bonner-Dunham 7th May 2013
CompetitionYour USP
ExpertiseHumanity
SolutionProblem
Concrete Abstract
From “The Language of Impact” Joel Roberts
Language of Impact
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Kath Bonner-Dunham 7th May 2013
Top Tips
Dress to impress – Suitable for your sectorStructure – Beginning, Middle & endPreparation & Practice – practice, practice, practiceRule of 3 – 3 Key aspects or examplesSlow Down – Pace yourself for the timeStay calm – Breath and relaxVisuals – use visuals and promptsImpact – Use the language of impactDO NOT SELL – be open for clients to buy
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Kath Bonner-Dunham 7th May 2013
Remember
• Opportunity to explain more• No one is expert speaker• Safe place to practice• Enjoy yourself• Be open & honest• Leave time for Questions