how to start a startup altman president, y combinator @sama [email protected] welcome, and ideas,...

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SAM ALTMAN President, Y Combinator @sama [email protected] WELCOME, AND IDEAS, PRODUCTS, TEAMS AND EXECUTION PART I How to Start a Startup

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Page 1: How to Start a Startup ALTMAN President, Y Combinator @sama sam@ycombinator.com WELCOME, AND IDEAS, PRODUCTS, TEAMS AND EXECUTION PART I How to Start a Startup ... Most people think

SAM ALTMAN President, Y Combinator

@sama

[email protected]

WELCOME, AND IDEAS, PRODUCTS, TEAMS AND EXECUTION PART I

How to Start a Startup

Page 2: How to Start a Startup ALTMAN President, Y Combinator @sama sam@ycombinator.com WELCOME, AND IDEAS, PRODUCTS, TEAMS AND EXECUTION PART I How to Start a Startup ... Most people think

1. Idea 2. Product

3. Team 4. Execution

Page 3: How to Start a Startup ALTMAN President, Y Combinator @sama sam@ycombinator.com WELCOME, AND IDEAS, PRODUCTS, TEAMS AND EXECUTION PART I How to Start a Startup ... Most people think

1. Idea

1. Idea 2. Product 3. Team 4. Execution

Page 4: How to Start a Startup ALTMAN President, Y Combinator @sama sam@ycombinator.com WELCOME, AND IDEAS, PRODUCTS, TEAMS AND EXECUTION PART I How to Start a Startup ... Most people think

1. Idea 2. Product 3. Team 4. Execution

The Idea comes first

Page 5: How to Start a Startup ALTMAN President, Y Combinator @sama sam@ycombinator.com WELCOME, AND IDEAS, PRODUCTS, TEAMS AND EXECUTION PART I How to Start a Startup ... Most people think

The company should feel like an important mission.

1. Idea 2. Product 3. Team 4. Execution

Page 6: How to Start a Startup ALTMAN President, Y Combinator @sama sam@ycombinator.com WELCOME, AND IDEAS, PRODUCTS, TEAMS AND EXECUTION PART I How to Start a Startup ... Most people think

Seems like a bad idea

This is a good idea

STARTUP

1. Idea 2. Product 3. Team 4. Execution

Page 7: How to Start a Startup ALTMAN President, Y Combinator @sama sam@ycombinator.com WELCOME, AND IDEAS, PRODUCTS, TEAMS AND EXECUTION PART I How to Start a Startup ... Most people think

Why now ?

1. Idea 2. Product 3. Team 4. Execution

Page 8: How to Start a Startup ALTMAN President, Y Combinator @sama sam@ycombinator.com WELCOME, AND IDEAS, PRODUCTS, TEAMS AND EXECUTION PART I How to Start a Startup ... Most people think

!  Think about new ideas !  Meet potential cofounders

While you are a student:

1. Idea 2. Product 3. Team 4. Execution

Page 9: How to Start a Startup ALTMAN President, Y Combinator @sama sam@ycombinator.com WELCOME, AND IDEAS, PRODUCTS, TEAMS AND EXECUTION PART I How to Start a Startup ... Most people think

Most people think first of what they want to express or make, then find the audience for their idea.

You must work the opposite angle, thinking first of the public.

You need to keep your focus on their changing needs, the trends

that are washing through them. Beginning with their demand, you create the appropriate supply.

50 Cent

1. Idea 2. Product 3. Team 4. Execution

Page 10: How to Start a Startup ALTMAN President, Y Combinator @sama sam@ycombinator.com WELCOME, AND IDEAS, PRODUCTS, TEAMS AND EXECUTION PART I How to Start a Startup ... Most people think

1. Idea 2. Product 3. Team 4. Execution

2. Product

Page 11: How to Start a Startup ALTMAN President, Y Combinator @sama sam@ycombinator.com WELCOME, AND IDEAS, PRODUCTS, TEAMS AND EXECUTION PART I How to Start a Startup ... Most people think

Great Idea

Great Product

Great Company

2. Product 3. Team 4. Execution 1. Idea

Page 12: How to Start a Startup ALTMAN President, Y Combinator @sama sam@ycombinator.com WELCOME, AND IDEAS, PRODUCTS, TEAMS AND EXECUTION PART I How to Start a Startup ... Most people think

!  Build something users love !  Talk to users

2. Product 3. Team 4. Execution 1. Idea

Page 13: How to Start a Startup ALTMAN President, Y Combinator @sama sam@ycombinator.com WELCOME, AND IDEAS, PRODUCTS, TEAMS AND EXECUTION PART I How to Start a Startup ... Most people think

2. Product 3. Team 4. Execution 1. Idea

Intensity of like

#U

sers

Page 14: How to Start a Startup ALTMAN President, Y Combinator @sama sam@ycombinator.com WELCOME, AND IDEAS, PRODUCTS, TEAMS AND EXECUTION PART I How to Start a Startup ... Most people think

2. Product 3. Team 4. Execution 1. Idea

Page 15: How to Start a Startup ALTMAN President, Y Combinator @sama sam@ycombinator.com WELCOME, AND IDEAS, PRODUCTS, TEAMS AND EXECUTION PART I How to Start a Startup ... Most people think

Make something users love.

Great products win.

2. Product 3. Team 4. Execution 1. Idea

Page 16: How to Start a Startup ALTMAN President, Y Combinator @sama sam@ycombinator.com WELCOME, AND IDEAS, PRODUCTS, TEAMS AND EXECUTION PART I How to Start a Startup ... Most people think

Fanatical

2. Product 3. Team 4. Execution

#1

1. Idea

Page 17: How to Start a Startup ALTMAN President, Y Combinator @sama sam@ycombinator.com WELCOME, AND IDEAS, PRODUCTS, TEAMS AND EXECUTION PART I How to Start a Startup ... Most people think

Get users manually.

2. Product 3. Team 4. Execution 1. Idea

Page 18: How to Start a Startup ALTMAN President, Y Combinator @sama sam@ycombinator.com WELCOME, AND IDEAS, PRODUCTS, TEAMS AND EXECUTION PART I How to Start a Startup ... Most people think

2. Product 3. Team 4. Execution

User feedback !  What do they like? !  What would they pay for? !  What would make them recommend it?

Show it to users

Product Decisions

1. Idea

Page 19: How to Start a Startup ALTMAN President, Y Combinator @sama sam@ycombinator.com WELCOME, AND IDEAS, PRODUCTS, TEAMS AND EXECUTION PART I How to Start a Startup ... Most people think

!  Total registrations !  Active users !  Activity Levels !  Cohort Retention !  Revenue !  Net Promoter Score

2. Product 3. Team 4. Execution

Metrics: Focus on growth

1. Idea