how to shoot edit and embed video on your website or ebook
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How To Shoot, Edit, and Embed Video On Your Website or Ebookwww.bookbaby.comBrian Felsen (CD Baby | BookBaby | HostBaby )3:30pm Monday, 02/13/2012Make, Market Duffy-ColumbiaPlease note: to attend, your registration must include Workshops.This panel will teach you everything you need to get started with video, so you can create a better ebook experience, engage with your fans on the Internet, and expand your reader base. Brian Felsen will go through recommended equipment purchase, basics of lighting, setup, editing, uploading, and metadata. Attendees will shoot a short video and walk through the process together.TRANSCRIPT
- 1. HOW TO SHOOT, EDIT,AND EMBED VIDEO ONYOUR WEBSITE OREBOOKBrian Felsen, President, BookBaby
2. WHY INCLUDEENHANCED CONTENT INYOUR EBOOK OR ONYOUR WEBSITE?Brian Felsen, President, BookBaby 3. Expand your reader base Distribute your work everywhere New channel of Youtube Own search ecosystem SEO Ad revenue (www.youtube.com/partners) You must bring own platform anyway BriandeFiore agents job is to demonstrate to publishers that you dont need them 4. Fan engagement and conversion Differentiate your product Manywebsites are amateurish Many online communities allow for links Most authors on Facebook dont have them "Open up the process -> Conversion Contests Fan videos Interact with fans Continual messaging Replies 5. Reasons to self-publish inaddition to traditional publishing It wont hurt you Grisham, Celestine, Elements ofStyle, Joy of Cooking, Tom Watson Itll speed your time to market Itll get you into smaller niches, if thats right for yourbook Hybrid model Bob Mayer, James Rollins shortstories And 6. Take advantage of the medium Internet is immersive Ebook/tablet features iPad, Nook, Fire Improved user experience Explain Illustrate Eye candy 7. EQUIPMENTBrian Felsen, President, BookBaby 8. Camcorder ~$300: Canon Vixia R20; Panasonic 80S/K Best form factor, sound possibilities It helps to have XLR inputs 9. Camera