how to... map the market

1
HOW TO... MAP THE MARKET “In today’s rapidly changing global food industry it is critical to have access to information that is tailored to your business needs and gives you the complete picture.” - Jamie Rice, RTS Measure complex markets Whatever market you are in or considering entering, understanding the complexity is a vital starting point. Whether its flavours, ready meals or complex ingredients such as natural extracts , sweeteners or dairy proteins we provide the market information based on how you see the market. Map the market Use our information to breakdown the market, see where the opportunities are, identify growth categories , understand and exploit the latest trends . We can even identify customers and calculate market share. Enhanced business strategy Make informed business decisions. Prioritise and target profitable markets and customers . Identify opportunities that offer the highest return on investment and fit in with your strategic business plan. Take the next step To find out how market mapping can help grow you business call our research team on +44 (0)1902 422282 or email [email protected] Why RTS? » We know the market we start with our global food and ingredient database which contains over 6 million pieces of interpreted market data. » Focused on food unlike other research organisations we are exclusively focused on the food and ingredients industry. » Total perspective use RTS data to compare countries and categories - all data is self- consistent. » The complete picture we measure total consumption - retail and foodservice to make sure you don’t miss any opportunities - critical for ingredient suppliers. » Tailored market information we see the market the way you want to see it. Why not give us a try today? Call +44 (0) 1902 422282 or email [email protected] for a free, no obligation proposal. rts research to solutions Forecasting the market At RTS we continually monitor and forecast the market 5 and 10 years in the future. We can even provide 15 year forecasts! 1 2 3 Opportunities for flavours Global: Growth in market value of flavours, 2004 to 2009 (CAGR) Source: RTS Resource NAFTA 2.8% Western Europe 6.6% Eastern Europe 3.9% C&S America 3.4% Middle East 3.3% Asia Pacific 4.8% step step step “Unlike other organisations we provide the information you need - not the data we have”

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Your guide to mapping the market and using tailored information to make better business decisions.

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Page 1: How to... Map the Market

H O W TO. . .

M A P T H E M A R K E T“In today’s rapidly changing global food industry it is critical to have access to information that is tailored to your business needs and gives you the complete picture.” - Jamie Rice, RTS

Measure complex marketsWhatever market you are in or considering entering, understanding the complexity is a vital starting point.

Whether its flavours, ready meals or complex ingredients such as natural extracts, sweeteners or dairy proteins we provide the market information based on how you see the market.

Map the marketUse our information to breakdown the market,

see where the opportunities are, identify growth categories, understand and exploit the latest trends . We can even identify customers and calculate market share.

Enhanced business strategyMake informed business decisions. Prioritise and

target profitable markets and customers. Identify opportunities that offer the highest return on investment and fit in with your strategic business plan.

Take the next stepTo find out how market mapping can help

grow you business call our research teamon +44 (0)1902 422282 or email [email protected]

Why RTS?» We know the market we start with our global

food and ingredient database which contains

over 6 million pieces of interpreted market data.

» Focused on food unlike other research

organisations we are exclusively focused on the

food and ingredients industry.

» Total perspective use RTS data to compare

countries and categories - all data is self-

consistent.

» The complete picture we measure total

consumption - retail and foodservice to make

sure you don’t miss any opportunities - critical for

ingredient suppliers.

» Tailored market information we see the market

the way you want to see it. Why not give us a try

today? Call +44 (0) 1902 422282 or email

[email protected] for a free, no

obligation proposal.

rts research to solutions

Forecasting the marketAt RTS we continually monitor and forecast the market 5 and 10 years in the future. We can even provide 15 year forecasts!

1

2

3

Opportunities for flavoursGlobal: Growth in market value of flavours, 2004 to 2009 (CAGR)

Source: RTS Resource

NAFTA2.8%

Western Europe6.6%

Eastern Europe3.9%

C&S America3.4%

Middle East3.3%

Asia Pacific4.8%

step

step

step

“Unlike other organisations we provide the information you need - not the data we have”