how to leverage blogging to grow your business by heidi richards mooney

Getting Found Online: How to LEVERAGE Blogging

to Grow Your Business & Your BOTTOM LINE!

Presented by Heidi Richards Mooney

Redhead Marketing Inc. www.RedheadMarketingInc.com 954-625-6606

How to LEVERAGE Blogging to Grow Your Business

DID YOU KNOW?



Blogs Outrank Social Networks for Consumer

Influence



Blogging is Powerful!



http://www.escapefromcubiclenation.com/pamela-slims-blog/


Blogging can get you Attention



http://newsmanager.commpartners.com/safwed1p/downloads/multicultural_nuptials.pdf


Easy to Update and Change the Look!


Blogging is Mainstream



According to Pew Internet Research some 11 million Americans have created blogs and more

than 27% of internet users visit blogs regularly.12% of internet users have posted

comments or other material on blogs. And still 42% of internet users do not know what a blog is.



Technorati, the authority on blogging states that there are a total of 138 million

blogs in the blogosphere.



In this session, we will discuss

Why Every Smart Business Owner MUST Regularly Blog and create New Content

How you can Create a Following from your Blog AND more importantly Monetize your Blog

HOW to Market your blog

What you can do TODAY by adding this to your Marketing Tool Box

ANSWER your blog Questions


Wordpress.com vs. Wordpress.org

Wordpress.com is FREE (cannot sell ANYTHING on .com)

Wordpress.org is FREE but... you need a domain name and hosting planYou can promote ANYTHING on .org


So Why BLOG?

• Blogging is easy to do• Blogging is FREE — or Really Cheap!

• Blogging is real — authentic • Bogging builds credibility • Blogging builds your market• The MEDIA is Looking for YOU!




So Why BLOG?



Companies that blog have 97% more inbound links (HubSpot)

Marketers who use blogs generate 67% more leads than those that do not (InsideView)

81% of U.S. online consumers trust information and advice from blogs (blogher)

Once you write 21-54 blog posts, blog traffic generation increases by up to 30%

(TrafficGenerationCafe) Articles with images get 94% more views

(Jeff Bullas)

A FEW STATISTICSA FEW STATISTICS


MEET DARRAN ROWSEMEET DARRAN ROWSE


Darran Rowse, Problogger:

Started as a Teacher

Created a Blog about Photography

Created a Blog about Blogging

Quit his Teaching job

Today 200,000 followers and Makes 6 figures!




BLOGGING IS ABOUT CONTENTBLOGGING IS ABOUT CONTENT

How to LEVERAGE Blogging to Grow Your Business Grow Following - Monetize

How to LEVERAGE Blogging to Grow Your Business Keep it up to date!


What can you write about?

• Lists

• Share a Tip

• Attend an event

• The News



Share TipsHow to LEVERAGE Blogging to Grow Your Business

The News


Don't Like to Write?


Getting People to READ Your BlogEmail

Signature File

Subscription

Understanding Readers

Join a Blog Network

RSS

List Your Blog

Other Bloggers

List Your Blog with Technorati, et al


Promote Your Blog - SubscriptionHow to LEVERAGE Blogging to Grow Your Business

Promote Your Blog via Blog Networks



Promote Your Blog – Get Listed How to LEVERAGE Blogging to Grow Your Business


Promote Your Blog – Social ChannelsHow to LEVERAGE Blogging to Grow Your Business


Promote Your Blog – Comment StrategiesHow to LEVERAGE Blogging to Grow Your Business

Promote Your Blog – Build Your Tribe



Promote Your Blog – Generate BuzzHow to LEVERAGE Blogging to Grow Your Business

SHARE YOUR BLOG ON SMALLERNETWORKS — QUORA, tumblr,Empire Ave

Use IMAGES, AUDIO, VIDEO

GUEST POST ON OTHER BLOGS

BE DARING, Be CREATIVE!


Use Images!How to LEVERAGE Blogging to Grow Your Business

Redheadmarketinginc.com/resource-of-the-day-free-stock-photo-graphic-sites

Guest Post on Other Blogs


WEMagazineForWomen.com

Promote Your Blog – Be Daring!


Promote Your Blog – Be Creative!


Manage your blog and your time!


www.EditFlow.org


Making $$$ with Your Blog

Sell Ad Space

Be an Affiliate

Turn Your Blog into a Book

Sell Your Own Products




Blogging takes timeNetwork, Network, Network

(use Social Media)Know Your Goals

Spell Check/GrammarHelp People — Quality Info, Share

Life Lessons, ResourcesRespond to Comments

Be Yourself

BE A SUCCESSFUL BLOGGERBE A SUCCESSFUL BLOGGER

QUESTIONS???



Send an email to [email protected]

I wil l send you my special report: “30 Blogging Tips in 30 Minutes”

I wil l also include a l ist of

30 things to write about one for every day of the month.



Our next blog workshop begins on Tuesday, January 20, 2015

from 7-9pm (Virtually) for 3 consecutive weeks @ 2 hours each week

In this hands-on course you will learn:

How to set up your blog and use it

How to optimize it for the search engines

How to create compelling content

How to drive traffic to your blog

How to make money with your blog!

And More....

The class comes with a 60+ page workbook filled with ideas, tools and resources and you will also get monthly updates on new blog tools as I come across them. You also get the 15 session Blogging for Business Audio Program as part of your tuition and More than $800 in additional Bonuses! Plus you get an invitation to the private FB group and you receive regular updates via email AFTER you complete the course!



Special Association of

Image Consultants Only $97!

Regular $147! Save $50!Only 6 Spots Left...

(Maximum class size 23 attendees)

Go: www.CashingInOnBlogging.com Today!

Use Code WECAI50 to save



My Contact Info:

[email protected]

RedheadMarketingInc.com



http://www.CashingInOnBlogging.com/

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