How to Solve Common Problems with Your Clients’ Product Data

As an eCommerce solution provider (agency, developer, etc), it’s your job to help your clients expand to new sales channels.

A big part of that process is prepping and managing their existing product data.

Your clients’ success depends on their ability to attract new customers through rich, accurate product listings.

But, your clients usually turn over to you their messy product data.

Maybe, you’ve even turned down a client because it’s too complicated just to clean up it up.

What you need is a...

Product Information Management (PIM) application

A PIM application cleans up product data and transforms it into market-ready product listings.

Here’s how a PIM application solves common problems you have with clients’

product data!

Read the full blog post at www.nchannel.com/blog/product-information-management-clients-product-data/

Problem: Managing Multiple Excel Spreadsheets

Dealing with multiple spreadsheets with data in all different formats is a huge hassle. It’s easy to make mistakes.

Solution: Centralize Your Data

A PIM application provides a centralized location where you:

• Only maintain one master catalog of your product data• Import/export, clean, and edit all data in one place• Publish subsets of your master catalog, tailored to each

sales channel

Make it easy for your clients to expand to new sales channels!

Having your senior developers write code to fix bad data from your clients is a waste of time.

Problem: Using Custom Code or Scripting to Fix Clients’ Product Data

Solution: Advanced Data Transformation Capabilities

With a PIM solution, perform advanced data transformation capabilities like:

• Concatenate multiple fields• Build formulas• Use expression language

Stop writing custom code for things you can do in just a few-clicks.

Problem: Realizing Product Information is Wrong After You Publish It

You know too well that terrible feeling when you see a product listed wrong.

Solution: Use Data Validation Processes Before Publishing

A PIM puts processes in place that validate your product information before it ever gets published.

• Set error notifications• Restricts listing products with incorrect or missing data• Verify how products will be listed in-real time

Building collections is a hassle when you have to sift through thousands of products.

Problem: Not Being Able to Easily Group Products for Better Selling

A PIM allows you to create collections using specified criteria. You can then manage groups of products cohesively.

For example, create a collection for items that include the word accessory, female, and under $20. Whenever an new

item meets the criteria, it’s added to this group.

Solution: Automatically Build Collections by Specified Criteria

Problem: Not Being Able to Efficiently Customize Data by Sales Channel

It’s a real challenge to keep each sales channel’s requirements for product listings straight.

A PIM application allows you to create CSV templates of the required fields for a specific online platform. Map the fields

from your master catalog to the template’s field.

Save and reuse this template each time you create and export product listings.

Solution: Create and Save Reusable Templates for Each Channel

PIM helps you provide faster, high-quality services to your clients by solving your common problems.

Learn more about nChannel’s Product Information Management solution at www.nchannel.com/solutions/product-information-

management/