hospitality tourism food & beverage events - sdh institute · basic to advanced courses cater...

HOSPITALITY

TOURISM

FOOD & BEVERAGE

EVENTS

WHERE

SERVICE

BECOMES

NATURE

ohyeah!

DEVELOPING INDUSTRY TALENTS SINCE

2007

Established in 2007, we strive to provide dedicated hospitality education to train leaders and professionals in the hospitality and tourism industry. We impart skills and knowledge, and cultivate positive learning and work attitude. We achieve this with a sense of care for students and collaboration with industry partners.

To-date, our students from about 20 nationalities have been awarded certificate, diploma, advanced diploma, degree and master’s qualifications. SDH Institute’s alumni consist of Singaporeans and professionals from Asia and Europe. We take pride in the many and varied achievements of our students through their studies and their extra-curricular activities, and beyond the Institute, especially via public services and altruistic activities.

We continue to invest in both infrastructure and people, to deliver outstanding experience to our students. With caring for students in our agenda, we are opening access to bursaries for more students, and working with industry establishments to sponsor employees for upgrading. We continue to forge institutional engagement with overseas educational establishment and international accreditation bodies.

ohyeah!

WHERE SERVICE BECOMES NATURE

2

VISION

To inspire and develop future leaders and professionals for the hospitality business.

To be the Premier Education Services Provider renowned for Hospitality and Business Education in the Asia Pacific Region and beyond.

MISSION

We strive to achieve EXQUISITE, which stands for Excellence QUality Integrity Service Innovation Teamwork.

VALUES

CULTUREWe promote a culture that supports and rewards staffs that demonstrate behaviours consistent with our values, to achieve EXQUISITE. The desired culture will also be one where staff at all levels use a “heads-on, hands-on and hearts-on” approach when carrying out their responsibilities, and in interacting and providing services to students, partners and stakeholders.

COMPLETE PROGRESSION PATHWAY

17 yr

s/ G

CE O

Lev

el (

3 Sb

jt; C

6 in M

aths

& En

g)/ High School Cert/ NITEC/ Equivalent &

Eng IELTS 5.5/ Equivalent

DIPLOMA

16

yrs/

Sec

2/ 6

mths

F&B W

ork Experience/ Equivalent &

Eng IELTS: 3. 0/ Equivalent

CERTIFICATE

12 yrs/

Pri 6 / Equivalent & Eng IELTS 3.0

/ Equivalent

ENGLISH 16 yrs/ GCE N Level (

2 S

bjt G

rade

5)/

Sec

3/

Junior

High

Sch/ E

quivalent & Eng IELTS 4.5/ Equivalent

Travel, Tourism & Hospitality ManagementBusiness Management

Hospitality (Food and Beverage)

Hospitality & Tourism ManagementEvents Management

Certificate In English as a Foreign Language (Basic to Intermediate)

Admission requirements and other terms are subject to updates. For a full listing of all our courses and other details, please refer to our website at www.sdh.edu.sg

16 yr

s/

GCE

N L

evel

(2

Sbj

t Gr

ade

5)/ S

ec 3/ Junior High Sch/ Equivalent &

Eng IELTS 3.0/ Equivalent

Foundation Studies

CERTIFICATE

CERTIFICATE

3

COMPLETE PROGRESSION PATHWAY

Entry

Requirements

COURSES

21 yrs/ D

egre

e in

Hosp

italit

y /

Oth

er D

egrees

w/3

yrs wk exp/ Equivalent &

Eng IELTS 5.5/ TOEFL 550/ Equivalent

MASTER’S DEGREE

21 yrs/

Non-Hospitality Degree/ Equivalent & Eng IELTS 5.5/ Equivalent

POST GRADUATEDIPLOMA

17 y

rs/ SD

H Ad

vanced

Diploma / Equivalent &

Eng IELTS 5.0/ TO

EFL 500/ Equivalent

YEAR 3BACHELOR’S

DEGREE

17 yrs

/ Higher NITEC / Diploma / Equivalent & Eng IELTS 5.5/ Equivalent

ADVANCED DIPLOMA

Hospitality & Tourism ManagementEvents Management

Bachelor’s Degree In International Hotel Management (VATEL Institute)

Hospitality Management

International Hotel Management (VATEL Institute)

Admission requirements and other terms are subject to updates. For a full listing of all our courses and other details, please refer to our website at www.sdh.edu.sg

6 months Internship

4

BODY OF KNOWLEDGE: HOSPITALITY FOCUSYEAR 1

[Diploma]YEAR 2

[Advanced Diploma]FUNDAMENTAL

TECHNICAL

PROFESSIONAL

Financial, Numeracy

Food & Beverage

Hotel Operations

Business Communication

Tourism

Marketing

Information Technology

Career Development

Management Concepts

Human Resource

Social/ Political Science

Financial Accounting Managerial Accounting

Quantitative Methods For Business Management

IT in Travel, Tourism & Hospitality

Organisational Behaviour

Economics for Business

Food & Beverage Operations Food & Beverage Operations Management

Hotel Operations Hotel Operations Management

Travel, Tourism & Hospitality Sustainable Tourism Planning & Development

Service Quality & Business Communication

Marketing Policy, Planning and Communication

Human Resource Management

Professional Development & Career Planning

Events Events Management Managing Business & Sports EventsRisk Management In Events

5

BODY OF KNOWLEDGE: HOSPITALITY FOCUSYEAR 3

[BACHELOR’s Degree]YEAR 4 (SEMESTER 2)

[MASTER’S Degree]YEAR 4 (SEMESTER 1)

[MASTER’S Degree]

Travel, Tourism & Hospitality Accounting III

Operations & Revenue Management

Financial Management

Fiscal Management

Corporate Finance

IT Application III Management Information Systems

Managing Across Cultures Organisational Management Corporate Business Strategy

European Studies - Politics & Economies

Business Law

European Studies - Culinary Culture

European Studies - Beverages

Managing Tourist Destinations & Services

International Tourism & Hospitality Management

Strategic Tourism Management

Business Communication IIINegotiations

Business Communication Negotiations

Marketing III

Public Relations & Advertising

Marketing Management Strategic Marketing Management

Human Resource Management III Strategic HR ManagementHuman Resource Management

Career Development in Hospitality Industry

Hospitality Operations Management

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Internship prepares you for transition into a working professional. A 6-month industry attachment programme are available for some courses. You will be exposed to practical application of theories learned in school, and useful hands-on skills. Immersion in the actual working environment will help you develop the knowledge, supervisory skills and attitudes needed in providing service. Interaction with people will help you respond to customers as well as manage vendors.

At the end of the programme, you should have more confidence and service know-how to work with customers. The experience will help develop the right attitude and positive outlook for service delivery.

Depending on your choice of internship company (including going abroad), the experience and job nature will differ. You should therefore research and plan ahead on what kind of companies to approach for industry attachment, The feedback and progress of your

internship experience will provide you with a very useful gauge for evaluating career

prospects.

INTERNSHIPgrooms ME for reality

2015 Industrial Attachment Surveys from companies (First 8 months)

Internship Performance Rating

4.1 / 57

PROGRAMME

ENGLISH

Certificate IN ENGLISH AS A FOR-EIGN LANGUAGE (Basic)Basic English Read/Write/Speak/Listen

Certificate IN TEACHING ENGLISH AS A FOREIGN LANGUAGE

Grammar,

Role as Teacher,

Classroom Management,

Method and System,

Lesson Planning and Assessment,

Writing and Speaking,

Listening and Reading,

Teaching Aids

Prepares international students to acquire English proficiency - for work or educational progression. Training in oral communication, fluency, and comprehension of a range of vocabulary. Basic to Advanced courses cater to your different stage of learning.Separate course for educators who wish to teach English language to non-native speakers.

For a full listing of all our courses and other details, please refer to our website at www.sdh.edu.sg

Certificate IN ENGLISH AS A FOREIGN LANGUAGE (Elementary)Elementary English Read/Write/Speak/Listen

Certificate IN ENGLISH AS A FOREIGN LANGUAGE (Pre intermediate)Pre-Intermediate English Read/Write/Speak/Listen

Certificate IN ENGLISH AS A FOREIGN LANGUAGE (Intermediate)Intermediate English Read/Write/Speak/Listen

Certificate IN ENGLISH AS A FOREIGN LANGUAGE (Higher Intermediate)Higher-Intermediate English Read/Write/Speak/Listen

Certificate IN ENGLISH AS A FOREIGN LANGUAGE (Advanced)Advance English Read/Write/Speak/Listen

Certificate IN TEACHING ENGLISH AS A FOREIGN LANGUAGE

Grammar,

Role as Teacher,

Classroom Management,

Method and System,

Lesson Planning and Assessment,

Writing and Speaking,

Listening and Reading,

Teaching Aids

PROGRAMME

CERTIFICATE

Travel, Tourism and Hospitality Management

Introduction to Accounting,Introduction to Business,Introduction to Business Communication,Introduction to Travel, Tourism and Hospitality

FOUNDATION STUDIES

BUSINESS ManagementEnglish Foundation - Level 1,English Foundation - Level 2,English Foundation - Level 3,End-User Computing (IT),Fundamental Mathematics and Statistics, Thinking Writing and Presentation Skills,Introduction to Business

Introduction to Accounting,Introduction to Business,Introduction to Business Communication,Introduction to Quantitative Methods

The first step in building an educational foundation to prepare for higher learning and progression. Acquire essential skills such as numeracy, presentation and communication, and team working - all fundamental learning objectives. Each course provides different practical know how and introductory theoretical knowledge in the specialised field.

HOSPITALITY (Food and Beverage)

Module sequence subject to change. For a full listing of all our courses and other details, please refer to our website at www.sdh.edu.sg

Clean and Tidy Bar Areas,Coach Others in Job Skills, Operate a Bar,Participate in Safe Work Practices,Prepare and Serve Espresso Coffee,Prepare and Serve Non-alcoholic Beverages,Provide Advice on Food,Provide Responsible Service of Alcohol,Provide Service to Customers,Provide Table Service of Food and Beverage,Show Social and Cultural Sensitivity,Source & Use Info on the Hospitality Industry,Use Hygienic Practices for Food Safety,Work Effectively in Hospitality Service,Work Effectively with Others

*

Introduction to Accounting,Introduction to Business,Introduction to Business Communication,Introduction to Quantitative Methods


*

PROGRAMME

DIPLOMA

Hospitality and Tourism Management

Service Quality and Business Communication, Food and Beverage Operations, Travel, Tourism and Hospitality,IT in Travel, Tourism and Hospitality Operations,Hotel Operations (Elective),Customer Relationship Management (Elective),Professional Development and Career Planning,Financial Accounting,Marketing Policy, Planning and Communication,

* EVENTS Management BUSINESS Management

Service Quality and Business Communication, Risk Management in Events, Travel, Tourism and Hospitality,IT in Travel, Tourism and Hospitality Operations,Events Operations ManagementProfessional Development and Career Planning,Financial Accounting,Marketing Policy, Planning and Communication,Industrial Attachment

*Managing In Organisations, Business Information Systems, Marketing Policy, Planning and Communica-tion,Service Quality and Business Communication,Professional Development and Career Planning,Financial Accounting,Corporate Strategy and Planning,Customer Relationship Management

Learn front-end operations and back-end processes of services, gaming and event industries - the workings of the global hospitality industry, Integrated Resorts, and business and convention events sectors.Prepare for a career in tourism, which is spurred by rising middle class affluence in Asia, and increase in business and medical travellers.

Hospitality Operations


Food and Beverage Knowledge, Food and Beverage Operations,Front Office and Housekeeping Operations,Food, Beverage and Labour Cost Control,Marketing and Hospitality Events Catering,Principles of Supervision,Industrial Attachment

Managing In Organisations, Business Information Systems, Marketing Policy, Planning and Communica-tion,Service Quality and Business Communication,Professional Development and Career Planning,Financial Accounting,Corporate Strategy and Planning,Customer Relationship Management


*

PROGRAMME

ADVANCED DIPLOMA

Hospitality and Tourism Management

Food and Beverage Operations Management,Organisational Behaviour, Economics for Business,Sustainable Tourism, Planning and Development,Hotel Operations Management,Human Resource Management, Managerial Accounting,Quantitative Methods for Business Management,Industrial Attachment

*EVENTS Management BUSINESS Management

Food and Beverage Operations Management,Organisational Behaviour, Economics for Business,Sustainable Tourism, Planning and Development,Managing Business and Sports Events,Human Resource Management, Managerial Accounting,Quantitative Methods for Business Management,Industrial Attachment

*Strategic Marketing Management,Human Resource Management,Organisational BehaviourQuantitative Methods for Business Management,Economics for Business,Managerial Accounting,Project Management,Principles of Business Law

Continue to build up required knowledge and practical skills gleaned at foundational levels, and learn to identify operational and tactical issues - in the business environment of tourism and hospitality industries.Extend from operational dimensions to appreciate managerial and organisational perspectives, to prepare for wider job responsibilities.


ADVANCED DIPLOMA

*

Strategic Marketing Management,Human Resource Management,Organisational BehaviourQuantitative Methods for Business Management,Economics for Business,Managerial Accounting,Project Management,Principles of Business Law

Continue to build up required knowledge and practical skills gleaned at foundational levels, and learn to identify operational and tactical issues - in the business environment of tourism and hospitality industries.Extend from operational dimensions to appreciate managerial and organisational perspectives, to prepare for wider job responsibilities.


PROGRAMME

POST GRADUATE DIPLOMA

Hospitality Management

Hospitality Management,Management of International Tourism,Human Resource Management,Site Attraction ManagementManagerial Accounting,Marketing

You get specific knowledge and industry background, to switch to hospitality, tourism and gaming sectors. Professionals progressing in your career can leverage on networking, and industry views and insights from experts.The course is also a bridging programme to establish specialised knowledge and practical exposure to prepare for Master’s level.


POST GRADUATE DIPLOMA


PROGRAMME

BACHELOR’S DEGREETrain you for operational and supervisory management positions, by combining management science with functional know-how in hotel and restaurant management. Course work is combination of face-to-face contacts and self study/research, with continuous assessment assignment and presentation - to reinforce your application of theoretical concepts.


Business Communication III,Marketing III,Human Resource Management III,Negotiations,Public Relations and Advertising,IT Applications III,Managing Across Cultures,Career Development in Hospitality Industry,

Business Communication I,Cultural Issues in the Hospitality Industry,French I,French Wine Vintages,Hotel Management,Hospitality Industry Environment,Human Resource Management I,IT Applications I,Marketing I,

Nutrition,Personal Grooming and Development I,Practical Applications (Internship),Practical Initiation: Kitchen,Practical Initiation: Restaurant,Restaurant and Catering Environment,Seminars on Hospitality Industry,Travel, Tourism and Hospitality Accounting I,Industrial Attachment

Business Communication II,Business Law,French II,Human Resource Management II,IT Applications II,Macroeconomics,Marketing II,

Nutrition II,Personal Grooming and Development II,Practical Applications (Internship),Sustainable Tourism Management,Travel, Tourism and Hospitality Accounting II,Trends in Travel, Tourism and Hospitality,World Wine Vintages,Industrial Attachment

Managing Tourist Destinations and Services, Travel, Tourism and Hospitality Accounting III,European Studies - Culinary Culture,European Studies - Beverages,European Studies - Politics and Economies,French III,Practical Applications,Industrial Attachment

INTERNATIONAL HOTEL MANAGEMENT (Year 1)



*

*

*

BACHELOR’S DEGREE


*Awarded By

PROGRAMME

MASTER’S DEGREEOperations and Revenue Management,Organisational Management, French,International Tourism and Hospitality Management,Management Information Systems,Business Law, Strategic Tourism Management,Fiscal Management, Business Communication,Human Resource Management,Financial Management,Marketing Management

Professional qualification to enhance your role as specialised executive or managerial positions in hotels, events and tourism companies.Cultivate managerial competencies by sharpening your analytical, organisational and negotiation skills. Nurture ability to anticipate, identify, develop and present competently broad-based and strategic solutions in specialisation areas.


Hospitality Operations Management,Corporate Finance,Corporate Business Strategy,Negotiations,Strategic Marketing Management,Strategic Human Resource Management,Vatel Business Game (Tutoring),Final Dissertation (Tutoring),Final Dissertation (Oral Exam in front of a Jury),Industrial Attachment

INTERNATIONAL HOTEL MANAGEMENT *

MASTER’S DEGREE


*Awarded By

Based in Lyon, France Established in 1981

First world wide business school group in hospitality and tourism management

Alumni: 29,000 Vateliens

80% of graduates in hotel and tourist management field; 20% in luxury management brands etc

31 schools, 7000 students world wide

Source: www.vatel.fr, www.hospitalityawards.com

Vatel won its first Worldwide Hospitality Award in 2003. Since then, it received several Worldwide Hospitality Awards, in “Best Professional Success” and “Best Educational Innovation” categories

We partner reputable international school - the Vatel Group - to bring you first-rate hospitality programmes at advance levels

23

Our hospitality programmes are carefully validated and accredited by international and authoritative professional body - the Institute of Hospitality

Small exclusive group of institutions - less than 30 - offering hospitality programmes have achieved accreditation status

Source: www.instituteofhospitality.org

Based in Sutton, United Kingdom

Established in 1938

Registered educational charity with worldwide membership of more than 10,000 hospitality professionals

Accredits institutions offering professional study in hospitality, leisure, travel, tourism

Accreditation confers international recognition of professional quality that meets benchmark standard

24

YOUR VOICE

YOUR VOICEStudent Overall

Satisfaction Rating

“Thank you for giving me opportunities to speak out my ideas and opinions during the class, respecting my ideas although it was wrong sometimes, and sharing your valuable knowledge and experiences with my all classmates.” - Kang Yeoul (South Korea), Bachelor’s Degree in International Hotel Management, 2015

“The lecturers in SDH are very professional. They are always sharing their vast industry experiences in the Hospitality Industry and I benefitted a lot from such sharing sessions.” - Koh Bei Yin (Singapore), Diploma in Hospitality and Tourism Management, 2012

“During the [field] trip, I learnt a lot about the environmental impacts on corporations, and how corporations do their part towards energy conservation and being green.” - Tria Leo Jesus Pena, (Philippines), Advanced Diploma in Hospitality & Tourism Management, 2012

“Looking back the journey with SDH and the internship that I’ve been through, I am glad for choosing SDH. I am thankful for all the lecturers that have taught me and friends that I’ve made.” - Oanh Hoang Tieu Mai (Vietnam), Bachelor’s Degree in International Hotel Management, 2015

2015 End-of-Course Surveys from students (First 8 months)4.4 / 5

26

SINGAPORE

Singapore, located in Southeast Asia, enjoys a sunny climate throughout the year. With a total population of more than 5 million, the society is multi-racial and multi-cultural. English is the official business language, with 3 other official ethnic languages used — Malay, Chinese, and Tamil. For some international students, the cost of living in Singapore is relatively expensive. However, student discounts and cheap options are available, including affordable food centres. We encourage you to seek advice from seniors or members of our student council on managing living costs.

Living in #lioncity

orchid

hot & shiok

27

CITY CAMPUSOur 9,800 sq feet campus is located in the heart of Singapore’s CBD district, a stone throw away from popular places like Orchard Road, Chinatown, Marina Bay Sands, and the famous Sentosa.

We strive to create a conducive environment for a distinctive and impressionable learning journey . Our facilities are accessible all day, for students to pursue school projects or extra curricular activities.

The international student body provides ample opportunities for our students to enjoy an authentic multi-cultural learning environment. You will be able to forge cultural awareness and prepare yourself to be successful as an international citizen.

We are committed to supporting your social, physical and emotional well-being, by consciously promoting students’ health, and safety through talks and safety training.

Our student council organises activities to foster an active student community. We engage our past alumni to network and advise our current active students.

A wide range of accommodation is available in Singapore. This includes student hostels, full board (with meals) or the individual renting of houses/rooms. We do not operate hostels for students. However, if you need help, do approach us.

STUDENT BODY

ACCOMMODATION

Alumni @ Facebook: www.facebook.com/groups/sdhsociety

28

IMPORTANT INFORMATION

We are registered with the Council for Private Education (CPE), established under the Private Education Act, is a statutory board sanctioned with the legistrative power to regulate the private education sector. Our CPE Registration Number is 200714877H; registration period is valid from 26/09/2015 - 25/09/2019. We were awarded CPE’s 4-Year EduTrust certification, which validates our policies and processes, some of which are highlighted below. More information is available at https://www.cpe.gov.sg

Under the FPS, SDH has in place an insurance arrangement with Lonpac Insurance Bhd, a CPE-appointed insurance provider, to protect the course fees paid by all students. The FPS insurance serves to protect the student’s fees in the event that the PEI is unable to continue operations due to insolvency, and/or regulatory closure. In addition, the FPS protects the student if the PEI fails to pay penalties or return fees to the student arising from judgements made against it by the Singapore courts.

We provide medical insurance coverage for hospitalization and related medical treatment for all full-time students throughout the entire course. Our medical insurance scheme is arranged through an international insurer.

For (I) Singapore citizens, permanent residents and international students not holding a Student Pass Permit; or (II) students under corporate sponsorship or corporate agreement signed between us and the sponsor, they can choose to opt out of the medical insurance scheme if they can show that they are already adequately covered through their own medical insurance.

Note: Medical Insurance is not applicable for part-time students or those on short courses (less than one month or 50 hours).

We are committed to fair and accurate fees. A standard Student Contract specifies the exact amount of total course fees, miscellaneous fees, payment terms, refund policies and schedule.

All international students are required to apply for a Students Pass with Singapore Immigration and Checkpoints Authority (ICA). You need to submit the following documentations.

Complete SDH Application Form;Complete Vatel Application Form (If applicable);Applicant’s Birth Certificate (Notary certified true copies of original and English translation);Applicant’s education certificate and result transcripts (Notary certified true copies of original and English translation);Documented proof of financial stability in the form of bank statement/fixed deposit accounts/saving accounts (for visa-required countries);Applicant and/or parent’s letter of employment with English translation (for visa-required countries);5 x applicant’s recent passport-sized photographs or scanned JPEG file (400 x 514 pixels);Photocopy of applicant’s valid Passport.

Application Requirements for International Students

Payment and Refund Fee Protection Scheme (FPS)

Medical Insurance

30

ENQUIRY

Information correct at the time of publishing (Aug 2016). Our programme structure, contents, design and terms may be changed from time to time. Please refer to our website: www.sdh.edu.sg for updates.

Curriculum MattersCraig Albrightson, [email protected]

International AdmissionJonny Zhu, [email protected]

www.sdh.edu.sg

let’s go!Cert No. : EDU-2-2044Validity: 27/08/2016 - 26/08/2020

EduTrust mark validates that we meet quality performance benchmarks stipulated by government. See “Important Information” overleaf.

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hospitality tourism food & beverage events - sdh institute · basic to advanced courses cater...

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