hmsi record sales on akshaya tritiya press release
TRANSCRIPT
Buoyed by overwhelming demand in West region,
Honda records 50% sales growth YoY in Akshaya Tritiya
Over 41,000 units sold in single day - almost 50% increase over last year
Sentiment buying peaks in West region (over 60% growth) followed by Central India
(over 30%)
Manesar, April 27, 2015: Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI), started
the FY’2015-16 with a record-breaking sales performance during the auspicious Akshaya
Tritiya day.
Customer demand remained bullish for two-wheelers. With retails growing a massive over
60%, the West region led the all India retail tally on Akshaya Tritiya.
Honda’s retail sales breached the 41,000 mark on the day, with a growth of 50% over last
year retails. At the same time overall Dream series (comprising of Dream Yuga, Dream
NEO and CD 110 Dream) witnessed spectacular 55% rise in sales.
Elaborating on the sales, Mr. Yadvinder S. Guleria, Senior Vice President - Sales &
Marketing, Honda Motorcycle & Scooter India Pvt. Ltd., “While we had the reports
on muted sentiment towards gold-buying, it has been a great revelation of trust &
confidence in brand Honda seeing the swelling walk-ins at our network and overall
conversions into retails. The 50% increase in sales during akshaya tritiya is a significant
jump, and even surpassed all our expectations. This, yet again reinforces trust that
customer repose in Honda.”
For further information, contact: Honda Motorcycle & Scooter India Pvt. Ltd