hitachi’s value for italy research study · social innovation delivers value to different...
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Hitachi’s Value for ItalyResearch Study
This study* was elaborated with the use of:
Property data of Hitachi Group companies and contents within Group companies’ documents, reports, presentations, etc.
Data and information discussed with the Group companies’ management team during individual meetings
Inputs shared and collected from Group companies in collegial meetings
Available data within local, national and international statistical databases, opportunely re-elaborated by The European House – Ambrosetti
Property contents from other research studies and papers elaborated and published by The European House - Ambrosetti
Information gathered from interviews with Hitachi’s key stakeholders and customers
Re-elaboration of data according to the The European House - Ambrosetti’s framework of the 4 Capitals, with the triple perspective: “One Hitachi”, Focus on single Companies’ distinctive features and Social Innovation/Value creation case histories. The adopted perspective aims to capture all the value createdin Italy by Hitachi Group companies.
(*) This study has been conducted by The European House – Ambrosetti working group composed by Valerio De Molli, Emiliano Briante (Project Leader), Rossana Bubbico, Elisa Maria Milani and Massimiliano Sartori.
Contents
CHAPTER ONEHitachi Group and its
presence in Italy 4
CHAPTER TWOHitachi and Social Innovation 14
CHAPTER THREEHitachi’s value(s) for Italy 31
CHAPTER FOURHitachi’s Future perspectives 121
Information and Telecommunication Systems
Construction Machinery
Smart-life andEco-friendly Systems
Social Infrastructure and Industrial Systems
High-functional Materials and Components
Hitachi engages in different, worldwide business, thereby creating both economicand social value in order to contribute to a sustainablesociety
Electronic Systems and Equipment
Automotive Systems
Others
5
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017
North America
Revenues: 9.5 billion euros Number of companies: 97 Number of employees: ~20,000
Europe
Revenues: 8.1 billion euros Number of companies: 133 Number of employees: ~14,000
Other AreasRevenues: 3.7 billion euros Number of companies: 101 Number of employees: ~14,000
Japan
Revenues: 39.6 billion euros Number of companies: 208 Number of employees: ~169,000
Asia
Revenues: 15.5 billion euros Number of companies: 325 Number of employees: ~86,000
6
Hitachi enters the Italian market with two divisions: one dedicated to electronic components and the other to consumer products
Hitachi Electronic Components Division, the Italian Branch of the German company, can be considered as the starting point for Hitachi EuropeHitachi Group develops within different business units:
Industrial Design OfficeElectric Components Global StorageHigh Technology AutomotiveDigital Media Group
In 1989, Hitachi Data Systems was founded in Italy, after the acquisition of National Advanced Systems (NAS) by Hitachi and Electronic Data Systems (EDS)
With the development of the Automotive business, in Italy, Hitachi faced the transition from pure commercial trading to semi-production, having both a warehouse and a production site
Over the years, most of these divisions have been spun off to become stand alone legal entities ormergers
1982
1990
7
Hitachi Europe becomes an Italian legal entity, due to the merger with Hitachi Sales Italiana, a company operating in the consumer field. It is instantaneously characterised as a multi-business reality operating in diverse fields, from the very simple one, like the consumer, to the more complex one, like power plants. In fact, the group’s strategy is to look at new start-ups or local realities of particular interest to expand its business: from incubation to independence from the producer and the creation of a true businessunitHitachi acquires 49% of SCAI spa, a company producing and selling construction machinery
The businesses of the Group companies are:Air Conditioning Digital MediaElectronic ComponentsDisplay Division – production of first plasma division Global StoragePower System Division – Power Plant and Proton Beam Therapy Data SystemsHigh Technology
Hitachi Transport Systems is created, which initially is concentrated on being a service provider for the Air Conditioning division
Hitachi Air Conditioning is conceived, a commercial unit focused on the sale and post-sale of air conditioners for private and industrial use
2002
2006
2003
8
Hitachi Europe, as Hitachi Ltd Regional Headquarters, provides a common corporate functions platform to support the single business units
Hitachi Medical Systems enters the Italian market, taking over and expanding activities previously carried out by a distributor and by the local subsidiary of Aloka, the Japanese company in the ultrasound market integrated in Hitachi world wide
Hitachi Data Systems acquires BlueArc, a company, that produced and sold NAS platformsHitachi Group acquires Drivetec, which becomes Hitachi Drives & Automation, specialised in automation and now also offering services in water and energy efficiency management
Hitachi Group acquires Valcom, an Italian engineering firm with over 25 years of experience in the field of oil and gas plant systems. The company becomes Hitachi Industrial Engineering EMEA, which today develops innovative projects combining information technology with engineering and project management (3D modelling, data validation among multiple database, procurement and constructability engineering services) in a wide range of fields
Hitachi Data Systems completes the acquisition of Avrio, oXya, Pantascene and Pentaho, to enforce its solution portfolio for Social Innovation and Analytics businesses
2010
2011
2013
2014
9
Hitachi Group acquires the majority of the share capital (51%) of Ansaldo STS, a leading company operating in the sector of high technology for railway and urban transport
Hitachi Group acquires AnsaldoBreda, which then becomes Hitachi Rail Italy, a multinational rail transport engineering company based in Italy whose main products are designing and manufacturing of railway and mass transit vehicles
Hitachi Group acquires Cosmic Blue Team (“CBT”), an Italian IT service firm, which becomes Hitachi Systems CBT, the European System Integrator of Hitachi Systems
Hitachi Air Conditioning merges with Johnson Controls Inc, to create a joint-venture named Johnson Controls- Hitachi Air Conditioning Europe. Johnson Controls acquired a 60% stake of the carved-out business and Hitachi Appliances continues as a 40% shareholder of this venture
2015
10
FIAMM Energy Technology was established by carving out FIAMM’s lead acid battery accumulators business for motor vehicles and industrial use to become a member of Hitachi ChemicalGroup
Hitachi Vantara is launched in the Italian market: a new business entity to leverage the broad portfolio of innovation, development and experience from across Hitachi Group companies to deliver data-driven solutions for commercial and industrial enterprises. This new company will unify the operations of Hitachi Data Systems, Hitachi Insight Group, and Pentaho into a single integrated business as Hitachi Vantara to capitalise on Hitachi’s Social Innovation capability in both operational technologies (OT) and information technologies (IT)
2017
11
General ManagementHitachi Europe
Healthcare (Diagnostics)Hitachi Medical Systems
MetalsHitachi Metals
Construction MachinerySCAI
Batteries and Energy storageFIAMM Energy Technology
LogisticsHitachi Transport Systems
AppliancesJohnson Controls - Hitachi Air Conditioning
High-techHitachi High Technology
Rail sectorAnsaldo STS Hitachi Rail Italy
Information TechnologyHitachi Vantara Hitachi Systems CBT
Automation, Water and Energy ManagementHitachi Drives & Automation
InfrastructureHitachi Industrial Engineering EMEA
12
Hitachi Systems CBT
Hitachi Europe Hitachi VantaraHitachi Drives & Automation Hitachi Industrial Engineering Hitachi Medical SystemsJohnson Controls – Hitachi Air ConditioningHitachi Systems CBT Hitachi MetalsHitachi Transport Systems Hitachi High Technology SCAI
Headquarters
Office
Production Plant
Data Centre
Hitachi Transport Systems
FIAMM
FIAMM
FIAMM
Hitachi Systems CBT
Hitachi Systems CBT SCAI
SCAI
SCAI
Milano
Ansaldo STS
Ansaldo STS
SCAI
SCAI
Bari
Avezzano
Massa
Pistoia
SCAI
Ansaldo STS
Hitachi Rail Italy
Hitachi Rail Italy
Hitachi Systems CBTHitachi Systems CBT
Hitachi Vantara
SCAI
Hitachi Rail Italy Hitachi Rail ItalyAnsaldo STS
Roma
Napoli
Messina
Palermo
Potenza
Torino NovaraGenova
Vicenza
Venezia Mestre
Bologna
Reggio Calabria
13
Throughout its over 100 year history, the Hitachi Group and its companies have passed on its Mission and Values to generations of employees and external stakeholders
The Vision has been created on the basis of the Mission and Values, as an expression of what the Hitachi Group aims to become in the future
Source: Hitachi 15
“Process of developing and deploying effective solutions to challenging and often systemic social and environmental issues in support of socialprogress”
The global imperative to innovate and address the local challenges of the fast-moving modern world is effectively what creates the concept of Social Innovation
It includes the aspect of making innovation deliver life-changing outcomes for society and individuals, in addition to bringing technological and human capabilities from various sectors together, with technology convergence and IT as the glue that binds them
The idea has strong links to the concept of creating shared value (CSV), which encompasses many stakeholders, such ascompanies, social enterprises, governments, NGOs, charities, public sector organisations and therefore also plays a majorrole in society
Other interpretations focus more on the business value of innovation to deliver advancements for society by opening untapped markets with profitable business models
Generally, companies operate at the intersection of CSV and business value creation
Source: The European House – Ambrosetti elaboration on Standford Graduate School of Business, 2017 16
Within Social Innovation, a convergence of technologies, industries, products and business models takes place, which is able to bring real positive changes to the lives of individuals and societies, by simultaneously creating sharedvalue
Sectors seen as separated in the past are converging into new products and services to provide innovations that will help providing breakthrough changes for society
Today, five critical global mega trends are creating both challenges and opportunities for Social Innovation, these include:
Urban population to reach 4.3 billion by 2020 and to account for 55.9% of total population
Mega cities to contribute with$21 trillion to GDP by 2020
Urbanisation Futureof Energy
Sustainability and efficiency are key in addressing per capita electricity consumption annual growth of 2.2% by2020
Futureof Mobility
Future of mobility willbe multi-modal
Over $600 bln will be spent on global high speed rail projects cumulatively by 2020
Health,Wellness& Wellbeing
By 2030, global population of>60 year olds to increase by 56% (from901 mln to more than 1.4 bln)
Growing opportunities for innovation and technology
Futureof Mobility
$1.5 Trillion of investmentneeded to make cities smart by 2020
Source: The European House – Ambrosetti elaboration on Standford Graduate School of Business and other sources, 2017 17
Source: The European House – Ambrosetti elaboration on Standford Graduate School of Business and other sources, 2017
Urban development
Manufacturing & construction Energy
Health & wellbeing Water
Transport & logistics
Natural resources
Supply chain sustainability Resource conservation & efficiency Food purity & safetyWaste recovery...
Smart & safe cities Carbon-neutral buildings High speed railPPP business models...
Energy management Energy saving Energy storageRenewable energy Smart grids...
Water networks Intermittent water supply Decision support systemIndustrial water management Desalinisation...
Multi-modal solutions Electric vehicleCar sharing & pooling Insurance analytics...
Medical cities,location based monitoringSelf monitoringGenetically engineered productsFitness apps...
Industry 4.0:Efficiency & sustainabilityNear-sourcingWellness of workers Smart factory...
18
Source: The European House – Ambrosetti elaboration on CSR Europe “The Sustainable Development Goals (SDGs): The Value for Europe”, 2017
Social Innovation delivers value to different stakeholders, in terms of:
positive transformational change to communities
accelerated advancement for governments
enhanced efficiency and sustainability to corporations
significant advances to citizens’ personal quality of life
For social innovators, the key element is profitable and sustainable growth
Profitable and sustainable growth is mainly achieved by partnering with different stakeholders, in order to provide for solutions and innovations around diverse processes, analytics and operations
GovernmentIncreased pressure for sustainable economic
growth
SOCIETY
CommunitiesUsers/citizens with increased
ownership, engagement and interest
CorporationsLooking at long-run corporate
performance metrics
19
“Hitachi delivers innovations that answer society’s challenges. With our talented team and proven experience in global markets, we can inspire the world”
Hitachi is seen as a visionary global player with a thought leading position in the sphere of Social Innovation
The company, in fact, aspires to drive innovations together, in order to make positive contributions to society, working smarter, faster and more creatively towards a better tomorrow
Hitachi focuses on realising a sustainable society by understanding global social and environmental expectations.This is done through communication with stakeholders and integrating those expectations into its management and business value creation with a strong focus on technology deployment and innovation to answer the challenges of society
With a clear focus on sustainability, society and growth, Hitachi’s vision is about promoting a transition into a new phase of growth following recent years where recovery from the 2008 global financial crisis had been a priority
20
Based on a self-stated goal of improving the quality of life for the global community, Hitachi’s Social InnovationBusiness is based on collaboration, blending technology innovation with new business models and driving the development, improvement and enhancement of social infrastructure
Having evolved its Social Innovation strategy and vision over many years, the Hitachi Social Innovation Business today is built on 6 key technology areas:
Sophisticated range of
intelligent water and wastewater
treatment solutions,
including systems and technologies for their control and operation
Technologiesand solutionsto increasethe
efficiency,stability and security of
both conventional and renewable
energy generation
Huge range of technologies,
systems and data management solutions to support a
healthier and safer society
Electronic and electro-mechanical
technologies for next generation vehicles and full
systems integrator across rail, road
and airport management and
control
National, social and industrial infrastructure
based on advanced IT
Solutions forboth physical and cyber security
to maintain the safetyand
security ofpublic facilities,
companies,critical infrastructure
and cities
21
Co-creation for Social Innovation reaches deep into industries and across supply chains as well as between suppliers and regions, creating shared value at every step along the value chain
By bringing stakeholders directly into the innovation process, businesses have found a unique way to develop innovative new products and services in an increasingly complex world
Hitachi therefore strongly focuses on the process of collaborative creation: a crucial element in bringing Social Innovation Business to life
“The process of innovating with partners in order to create new value for business stakeholders, for
customer and for society at large”
EVOLUTION OF DIFFERENT CREATION APPROACHES
22
1st step:Hitachi collaborates with customers toidentify challenges, establish visions,and develop solutions
2nd step:Hitachi creates new solution concepts that provide greater value, and rapidly develops prototypes and performs demonstrations to customers
3rd step:Based on the results of the demonstration, the finalised solution is validated at the customer site and then launched into the market successfully
Co-CreationInnovation
through collaboration
Customer
PartnersHitachi
Business Units
Hitachi R&D
23
It is believed that IoT has the potential to drive companies towards co-creation, thanks to the wealth of data it enables
In fact, IoT is bringing together data, people and machines, making the connected world an opportunity to make more informed decisions and improved outcomes for citizens, industries and institutions
Hitachi is one of the few companies in the world with decades of experience in developing both operational technology and information technology, the core building blocks of IoT
“The Internet of Things (IoT) is a framework in which all “things” in society are connected to the internet and mutually exchange information via networks.Information collected from these “things” is utilised to uncover new value for the betterment of society”
INTERNET OF THINGS
24
In 2015, there were about 15.4 billionconnected devices. This number will grow to30.7 billion in 2020, and 75.4 billion by 2025
In 2016, global spending on the IoT across markets was $737 billion
By 2020, global spending might reach $1.29 trillion, with an annual growth rate of 15.6%
The industries making the largest IoT investments in 2017 are Manufacturing ($183 billion), Transportation ($85 billion),and Utilities ($66 billion)
Smart grid technologies for electricity, gas and water and smart building technologies are also forecast to see significant investments during the year ($56 billion and $40 billion, respectively)
Source: The European House - Ambrosetti elaboration on IHS-Markit, International Data Corporation and Statista data, 2017
Number of connecteddevices(in billions), 2015-2025
+73%
25
Companies with a low and very low digitalisation rate in Italy
(% of the total), 2017)
Investments in digitalisation of economic sectors in Italy
90.4
89.2
87.687.1
North West
North East
Centre South
Source: The European House - Ambrosetti elaboration on Assinform data, 2017
Percentage of companies with medium-high investments from= 0% to =100%
Italy shows a significant delay in the digitalisation process
Banks Insurances TLCMedia
IndustryTransport Services Retail
Energy Utility Healthcare
26
As reported by the “Observatory Internet of Things” of the Politecnico of Milan, the market value of IoTin 2016 was equal to 2.8 billion euros (+40% with respect to the previous year). This increase is mainlyattributable to:
Smart Metering gas, the set of systems allowing the telemetry and remote management of electricity, gas and water meters, resulting in better network management, waste reduction and greater awareness of customer consumption
Smart Cars, a phenomena regarding 7.5 million vehicles in ItalySmart Buildings, beginning with the security applications and systems, followed by Smart Logisticsand Smart Home
Looking at connected objects, today the number greatly exceeds 52 million, considering both cellular and non cellular networks:
36 mln 1.6 mln 650k 200k 1 mln 530k ...
Italy shows a significant delay in the digitalisation process
Source: The European House - Ambrosetti elaboration on Politecnico of Milan data, 2017 27
Source: The European House - Ambrosetti elaboration on Politecnico of Milan, 2017
Smart Cities are seen as a great opportunity for the Italian IoT market. In fact, 51% of medium- large municipalities have reported initial projects in this area, but they mainly are experiments or pilot programs. Smart agriculture, Smart retail and Smart industries (according to the Observatory, 25% of the industries interviewed do not know about the existence of IoT) are further areas in need of additional development
The necessity to develop a shared national vision exists, in order to be able to overcome economic issue encountered by the single municipality at the beginning. The latter can be considered as crucial, being an IoT area in which the projects’ costs are covered by the resulting benefits
Achieving the objective of increasing IoT’s presence in Italy will require certain conditions to be in place, like overcoming technical, organisational, and regulatory limits
Companies using and implementing IoT technology will therefore play an important role in developing the right systems and processes to create and maximise the value for communities
28
Hitachi is unique in combining Operational Technology (OT) and Information Technology (IT) for the creation of value through
Digital Transformation
OT IT
City
Industrial
Business
Consumer
CloudCommunications
IT systems
Artificial Intelligence Big Data
analytics
29
30
(*) The European House – Ambrosetti proprietary know-how applied to a series of different industries
“4 Capitals Model” to measure, evaluate and highlight Hitachi’s value (values) for Italy, as contribution to growth of the territorial capital (= the sum of economic + social + knowledge + environmentalcapitals)
Contribution to the generation of economic and financialvalue(directly and indirectly) for thelocal territory and the country (GDP),to the development ofbusiness activities, to the attraction of investments, to exports,etc.
Contribution to employment (directly and indirectly) and well-being of employedpeople and their families, to qualityoflife, fairness and social integration, to participation and sharing of collective values, etc.
Contribution to maintaining the integrity of the territory and the ecosystem, to the ability toreduce energy and water consumption and regenerate natural resources, to improve the security and safety system, etc.
Contribution to theeducation, training and research systemof the territory, to the innovation capacity and to the attraction and retain of knowledge and skills,etc.
Hitachi in Italy
Economic Capital
Social Capital
Environmental Capital
Knowledge Capital
Value
Value
Value
Value
32
KPIs measuring the value createdby Hitachi’s activities in ItalySome indicators:
RevenuesEconomic multiplier of revenues (direct + indirect +induced impacts) ExportProductivity EmploymentSocial multiplier of employment (direct + indirect + induced) Number of patentsEnergy and gasconsumption CO2 emissionsWorkplace injuries…
(*) «One Hitachi» aggregates data of all the Hitachi Group Companies operating in Italy
“ One Hitachi* ” Hitachi’s single companies
Focus on companies’ distinctive features/performance contributing to the formation of economic, social, knowledge or environmental capital in ItalySome topics:
Economic performance improvements Relevant CSR activitiesRelevant strategies on human capital formation Collaborations on Research and InnovationDigitalisation of manufacturing processes Energy efficiency investmentsCircular economy approaches…
Hitachi’s innovative products, services and solutions
Case histories on Hitachi’s SocialInnovation responding to society’schallenges in ItalySome topics:
Healthcare and people wellbeing Smart MobilityWater and Energy Efficiency ManagementProductivity and efficiency gains in industrial processesInternet of Things across value chains Reduction of environmental impacts…
Value Creation for Italy
33
Limited use of Open InnovationAgeing population
and increasing healthcare needs
Low productivity levels
Low innovation scoreboard
Delays in digitalisation and Internet of Things
High unemployment rate (especially in the South)
Stagnant energy efficiency improvements
Growing attention towardsenvironmental issues
Low efficiencyof water networks
Significant urban congestion and excessive use of individual transportation
34
Contribution to the generation of economic and financial value (directly and indirectly) for the local territory and the country (GDP), to the development of business activities, to the attraction of investments, to exports, etc.
One Hitachi KPIs:Revenues Economic multiplier of revenuesExport Value added(GDP contribution)Investments Revenuesper employee (productivity)
Economic Capital
Social Capital
Value
Hitachi in Italy
Value
Environmental Capital
Knowledge Capital
Value Value
35
One Hitachi revenues have grown by 34% between 2015 and 2016, thanks to relevant acquisitions and a general increase in business activities
(1) Ansaldo STS S.p.A revenues considered for Ansaldo STS(2) “Leading Italian Industrial and Services Companies Report”, 2016 edition, Mediobanca, 2017(3) “Financial aggregates (of 2065) Italian companies”, Mediobanca, 2017 Source: The European House - Ambrosetti elaboration on Hitachi data, 2017
Revenues, (a mln),2015—2017
Total growth
Organic growth(excluding acquisitions)
In Italy, the industrial and services companies’ revenues 3 have grown on average by 2% from 2015 to 2016
Concerning FY 2016 revenues, One Hitachi would be at the 60th position (14th amongforeign-owned companies) in Italy 2
36
One Hitachi’s activity in Italy
Purchase of goods and services from Italian suppliers*
Households spending**
* One Hitachi’s First Tier suppliers and suppliers of suppliers (activation of the value chain)
** Consumer spending by families receiving a salary by Hitachi or its suppliers
Direct impact Indirect impact Induced impact
37
For each 1€ of One Hitachi’s revenue in Italy, 0.9€ of additional revenues are activated within the entire economy
Source: The European House - Ambrosetti elaboration on Hitachi data and own calculations and econometric modelling using Input/Output tables of Istat, 2017
One Hitachi generates atotal turnover of approximately4.2 billion euros of which 3.5 bln in the manufacturing sector
Direct revenues
Economic Multiplier: 1.9
2,260
Direct, Indirect and Induced Revenues (a mln), 2016
3271,654
4,236
Indirect revenues
Induced revenues
Total economic impact
38
1,398.9Manufacturing
29.5Utilities
47.3Transportation and Storage
42.4Wholesale and Retail Trade
239.8Financial and Professional Activities
38.5Information and Communication
49.8Construction
21.1Mining and Quarrying
6.0Agriculture, Forestry and Fishing
88.2Rental and Leasing Activities
19.5Other Activities
(*) Data in million eurosSource: The European House - Ambrosetti elaboration on Hitachi data and own calculations and econometric modelling using Input/Output tables of Istat, 2017
Indirect and induced revenues
1,981 mln €
39
(*) “Financial aggregates (of 2065) Italian companies”, Mediobanca, 2017Source: The European House - Ambrosetti elaboration on Hitachi and Mediobanca data, 2017
In Italy, the industrial and servicescompanies’ export* have grown by2% on average in the sameperiod
Total export represents approximately44% of Hitachi’s revenues in 2016. In particular, Ansaldo STS and FIAMM Energy Technology exported respectively 63% and 60%
Export from Italy, (a mln), 2015—2016
One Hitachi increases its export between 2015 and 2016 and positively contributes by approximately 1.1% to Italian manufacturing trade balance
+89%
531
1,001
FY 2015 FY 2016
40
(*) “Financial aggregates (of 2065) Italian companies”, Mediobanca, 2017Source: The European House - Ambrosetti elaboration on Hitachi and Mediobanca data, 2017
In Italy, the industrial and services companies’ Value Added has grown by 4% on average in the sameperiod*
Value Added, (a mln), 2015—2016
134
187+40%
One Hitachi value added, which ultimately represents the contribution to Italian GDP, has grown by 40% between 2015 and 2016
FY 2015 FY 2016 **
(**) FY2016 does not include the Value Added data of FIAMM Energy Technology
41
Source: The European House - Ambrosetti elaboration on Hitachi and Eurostat data, 2017
Labour Productivity in Italy has decreased by 0.4% in the same period
One Hitachi has increased its revenue per employee by 2.4% in the last year
FY 2015 FY 2016
Revenues per employee, (ka), 2015—2016
432+2.4%
421
42
(1) Gross investment (gross fixed capital formation) divided by gross value added of non-financial corporations
Source: The European House - Ambrosetti elaboration on Hitachi and IMF data, 2017
In Italy private Investments have decreased by 0.1% in the same period
Not considering acquisition, the investments have grown by 58%
One Hitachi investments have doubled between 2015 and 2016. Hitachi’s investment rate1
is higher than Italian industrial and services companies average (24% vs. 18%)
22.5
Investments, (a mln),2015—2016
45.2
FY 2015 FY 2016
+101%
43
Italy is characterised by a substantially flat productivity performance, which continues to lag behind the average of other EUcountries
Data shows a positive relation between productivity and GDP growth
Relation between labour productivity and GDP growth in some European Countries
TEH-A Global Attractiveness Index identifies low productivity as one of the main obstacles to Italy’scompetitiveness
Global Attractiveness Index*, top 10 and Italy over 144 Countries (positioning), 2017
1st 6th
2nd 7th
3rd 8th
4th 9th
5th 10th
16th
(*) Report: Global Attractiveness Index 2017 – The true barometer of a Country’s attractiveness, The European House - Ambrosetti
Source: The European House - Ambrosetti elaboration on Eurostat and IMF data, 2017
USA
GER
CHN
JPN
SGP
CAN
FRA
GBR
KOR
NLD
ITA
44
Source: The European House - Ambrosetti elaboration on Hitachi, Eurostat and IMF data, 2017
A positive relation between investments, especially in innovation, and productivity, is demonstrated with
positive implications also on GDP
If Italian productivity grew as Hitachi’s, Italian GDP would increase by 0.96%
Labour Productivity per person employed in Italy,(2010=100) 2010—2016
Productivity growth (%), 2015-2016
-0.4% +2.4%
Productivity growth (%), 2015-2016
-0.1% Doubled
ITALY
ITALY
45
Across all industries, relevant efforts are driven by the goal of improving the productivity of industrial processes. Improvements can come in a variety of ways, including:
lower capital and operating costs,
increased yields, and
reductions in resource and energyuse
Some energy-efficient innovations may primarily be aimed at reducing direct costs, but generally also include beneficial impacts on other aspects of a production process (i.e. lower maintenance costs, increased production yield, safer working conditions, reduced environmental impacts, etc.)
Today, in light of ongoing increases in the costs of electric power and gas and the special care given to the environment, it is essential to make the knowledge, monitoring and awareness of energy consumption a priority
The accurate identification of the degree of efficiency of energy use, so as to determine which actions would provide the best cost-benefit ratio, should therefore become extremely relevant, especially for Italian private and public companies
46
Italy saw only a 14% reduction in energy intensity* between 2005 and 2015(vs. -28% in the UK and -20% inGermany)
The greatest area for improvement for Italy is to enhance commitment and to increase spending on energy efficiency programs and R&D
Energy efficiency has been defined as the “first fuel”, as it is competitive, cost effective to achieve and widely available in a significant number of countries
Strong energy efficiency policies are therefore vital to achieving the key energy-policy goals of reducing energy bills, addressing climate change and air pollution, improving energy security and increasing energy access
Energy intensity reduction in EU countries, 2005-2015
Source: The European House - Ambrosetti elaboration on Eurostat data and International Energy Agency, 2017
(*) Ratio between the gross inland consumption of energy and the gross domestic product (GDP) for a given calendar year; it measures the energy consumption of an economy and its overall energy efficiency-28%
-20%
-19%
-19%
-16%
-14% ITA
FRA
EU
ESP
GER
GBR
47
Hitachi has a long-lasting real-world experiencein energy components
The company has therefore come to know the importance of finding the causes of wastage and inefficiency in production cycles in order to reduce costs and has created a special division to take on the issue of streamlining energy efficiency, with an industrial approach based on a scientific method:H-VisionH-Vision is a method able of producing not only data, butalso analysing the latter and providing a specific solutionfor every context both in the short- and long-run
Today, H-Vision is a working tool implemented by numerous professionals within the energy sector and by public and private companies and organisations of all areas
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017 48
Energy saving measures can play a significant role for lowering energy consumption and energy costs, as well as for environmental protection
An important parameter for energy saving in the buildings sector is the high efficiency of the energy infrastructures, which requires excellent quality of the relevant equipment installed
One of the main building types with a great potential to apply measures of energy saving are hospitals, due to:
24-hour operation (lighting, heating, air conditioning, electricity consumption)
Big surface of the buildings
Needs for hot water
Need for thermal comfort
Sterilisation supplies
Energy consuming machines and equipment
49
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017
Hitachi Drives & Automation, given the complexity and delicate matter involved in challenging the aspect of energy efficiency within hospitals, applied H-Vision to deal with the measurement of the temperature of a hospital operating room due to the importance of:
Guaranteeing an aseptic ambient
Providing for a refrigeration system
After measuring and analysing the initial situation, the following data were collected:
Output temperature from the 3 refrigeration units: 9ºC
Minimum input temperature inside the operating rooms before the exchange point: 14.5º C
Difference lost: 5.5º C
Electrical Efficiency: 48% (low)
Every 1º C of temperature lost for the entire circuit corresponds to370 kWh/day.Total losses cost the hospital more than 149,000 euros/year
50
The following actions were enforced:
Restructure some principal pipes
Installation of smart radiators with Open Window technology
Change of the polarity of radiator fans
System is now supported by continuous monitoring to prevent problems and to verify that the efficiency level reached is maintained
Electrical consumption of this application has been reduced by about 23%
If applied at national Italian level, more than 330 million euros could be saved through a more efficient energy management in operating rooms
Source: The European House - Ambrosetti elaboration on Eurostat data and International Energy Agency, 2017
Electrical efficiencyincreased by about 6%
Assuming
6,137 Operating Rooms in Italy
2ºC energy efficiency gain (instead of the 5.5ºC obtained by Hitachi Drives & Automation within the analysed case)
Energy cost of 0.22/kWh
51
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017
The project is focused on the optimisation of the gasoline formula, without acting on the refinery technology
In order to achieve this goal, a Big Data Analysis tool is used through Lumada powered by Hitachi Vantara
The project is characterised by three main steps:
Input of Data from the Refinery Control System (Input Data Mining)
Creation of Data Ingestion/Integration/Dashboards and reports through Hitachi’s Lumada platform
Analysis, Evaluation and Support by Engineers to enhance operational optimisation (Decision Support System)
Decision Support System
Analysis Supportand Technical Evaluation by
Engineers
Operational optimisation Technologies Enhancement
Process efficiencies balance Plant Upgrading
Data Ingestion / Integration /
Dashboards and reports
Input Data Mining
Data input from the refinery Control
System (DCS)
52
1st step
Analysis of the gasoline produced in the refinery and comparison to the gasoline required by the standard reference Any deviation above the standard reference will be analysed, looking for recurring patterns in order to find a correction in the production/blending formula and to reduce the “give-away”
With a predictive approach the target is to enhance the formula using less quantity of semi-finished productsUsing linear and non linear regression algorithms the target is to improve the so called “Blending Formula”
After the blending, the gasoline is transferred to a tank close to the port, which will be unloaded in the Oil Tanker (tank often contains a residue from theprevious batch)A temporal correlation between the composition of the new gasoline batch and the residual of the previous gasoline batch
Using the results of the optimisation achieved in step 2, it would be interesting to go backwards to understand how to reduce the consumption of the semi-finished components through the reutilisation of the residues that are already present within the tank
2nd step (A)
2nd step (B)
3rd step
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017 53
The semi-finished products from the pipelines are put into a blending tank, using a predefined formula*, which is different for all the types of gasoline made in the refinery
All the variables in the formula areanalysed to find a way to minimisethe “give-away”, creating a betterquality (compared to the standard)final gasoline
Products Pipeline
Oil Tanker
In a second stage of theproject, the goal will be to optimise theproductive-chain, in order to minimise the losses in terms ofwaste product, and maximise the revenues for theCustomer
Blending Tank Gasoline Pipeline
(*) For any type of gasoline that will be produced in the refinery, there is a well defined “blending formula”. According to this formula all the semi-finished products will be mixed into the Gasoline Blending Pool
Source: The European House - Ambrosetti elaboration on Hitachi data, 201754
Contribution to employment (directly and indirectly) and wellbeing of employees and their families, to quality of life, fairness and social integration,to participation and sharing of collective values, etc.
One Hitachi KPIs:Number of employeesSocial multiplier of employment
Average age of employees
Type of contractsEmployment distribution across Italy
Economic Capital
Social Capital
Value Value
Environmental Capital
Knowledge Capital
Value Value
Hitachi in Italy
55
One Hitachi has been increasing its total labour force in Italy, significantly contributing to Italy’s employment
(*) “Financial aggregates (of 2065) Italian companies”, Mediobanca, 2017Source: The European House - Ambrosetti elaboration on Hitachi and Mediobanca data, 2017
In Italy, the industrial and services companies’ employment* has grown by 1.3% on average in the same period
Hitachi’s number of employees is forecasted to increase in FY2017 too. For example, Hitachi Rail Italy plans to hire around 250 people (+13%)
Employees, (nr.), 2015—2016
Total growth
Organic growth (excluding acquisitions)
4,012
5,237
FY 2015 FY 2016
+31%
+8%
56
For each employee of One Hitachi in Italy, 1.2 additional employees are activated within the entire economy
Source: The European House - Ambrosetti elaboration on Hitachi data and estimation using Input/Output tables of Istat, 2017
One Hitachi generates a total social impact of approximately11,360 employees in the Italian labour market
Direct, Indirect and Induced Employment(number of employees), 2016
Direct employment
Social Multiplier: 2.2
5,237
5,284839 11,360
Indirect employment
Induced employment
Total social impact
57
One Hitachi employees’ average age is slightly lower than the Italian one, but 6 out of 9Hitachi Group companies are well below it
Source: The European House - Ambrosetti elaboration on Hitachi and Istat data, 2017
Max 46.7
43.1
Min 38.0
43.6
58
98% of One Hitachi labour force has a permanent contract, which is 12 p.p. higher than the permanent contract rate of the Italian economy
Source: The European House - Ambrosetti elaboration on Hitachi and Istat data, 2017
Fixed term2%
Permanent98%
Fixed term14%
Permanent86%
ITALY
59
In Italy the employment rate for people aged 20-64 is 61.3%, the worst European data afterGreece
The situation in Southern Italy is even more worrying with an unemployment rate equal to 19.6%: here, since 2006, the rate has been diminishing by 13 percentage points versus a national average of 5 percentage points
Source: The European House - Ambrosetti elaboration on Istat data, 2017
x2.7 x1.9
Italy North Centre South
11.7%
7.6%10.4%
Unemployment rate in Italy (%), 2016
x2.619.6%
17.4% 46.4% 32,964 17,787
Population at risk of poverty or social exclusion (%), 2016
NORTH ITALY SOUTH ITALY
GDP per capita(euros), 2016
NORTH ITALY SOUTH ITALY
60
Source: The European House - Ambrosetti elaboration on Istat data, 2017
36% of «OneHitachi» employees
vs. 52.0% of total employment in Italy
43% of «OneHitachi» employees
vs. 26.6% of total employment in Italy
One Hitachi’s contribution to the Italian employment is particularly relevant for the South of Italy, where 43% of the labour force is located
21% of «OneHitachi» employees
vs. 21.4% of total employment in Italy
61
Achieving a Fair and Equitable Work Environment
Hitachi has a human resource strategy that emphasises the concept of “decent work”
This concept has taken on increased importance globally as a standard for labour practices, with the International Labour Organisation, for example,positioning the concept as an important objective of its activities
Companies are expected to ensure decent workthrough policies appropriate to their businesses
Implementing a Strategy for Growth with a Global Human Capital
The Hitachi Group is promoting a global human capital management strategy
Fostering human capital through a diverse array of initiatives, such as:
hiring and promoting to management positions non-Japanese personnel
drafting measures to share values and promote mutual understanding
formulating programs to develop human capital capable of meeting the needs of global operations has become a priority
62
Contribute to business through human capital and organisation development
A right person in a right place
High performing people and organisation
Engaged and motivated employees
Workforce Planning Fast-track Leadership Development Program
Career Development
Talent ManagementGlobal Leadership Development Talent ReviewSuccession Planning
Organisation Review
Compensation Development
Global Performance Management
Total Remuneration Survey
Hitachi Insights (Employers survey)
Global Human Resources Management PlatformHuman Resource Information System
Hitachi Global GradeGlobal Human Capital Database
Hitachi Core Values
63
Since 2013, Hitachi Group has been conducting an annual global employee survey, Hitachi Insights, as a way of measuring employee engagement
In September 2015, the survey was administered for the third time. Around 210,000 employees worldwide were sent the survey in one of 13 different languages, and roughly 170,000 responses were received
For the second consecutive year, the results in all 13 categories improved compared to the previous fiscal year’s results
The year-on-year improvements were the outcome of the in-house departments and organisations examining the results and implementing improvements, in line with the PDCA (plan, do, check, act) approach
The survey was composed of 147 questions, within 15 different categories
All questions asked for the employee’s level of agreement with each statement on a 1 (strongly disagree) to 5(strongly agree) scale, also translated to a simpler favourability scale:
Favourable Neutral Unfavourable
Strongly agree Agree Neither agree nor disagree Disagree Strongly
disagree
64
Donations of «working hours» to the populations affected by the
earthquake in central Italy
Organisation of volunteering days at the SOS Villages, where employees
can concretely give a helping hand and spend time with the children
Voluntary Blood Donation Campaigns twice per year and in cooperation with AVIS Milano
Corporate Golden Donor of FAI
Participation at the «Volunteers for a day» promoted by the
Municipality of Milan
Visits of schools at the Hitachi Rail plants, where topics of safety, design and other
stages of product manufacturing arepresented and discussed
Support to the Ronald McDonald Foundation with the goal of helping children and their families in hospitals to overcome disease-related difficulties
Production of institutional and/orproduct videos, with evidence ofsustainability aspects
65
The Healthcare sector is continuously facing social problems caused by, among others, rising costs and an ageing population. The latter is an aspect of particular importance for countries, such as Japan and Italy (% of population >65 is very high)
Poor and inconsistent quality of care, inequality issues and inaccessibility to appropriate healthcare are among the main challenges encountered by both the public and the private healthcare sector worldwide
Hitachi, through its approach in Social Innovation at global level, tries to face these issues at three levels: society, system and patient
“Build a society in which everyone can live in good health, safety and security”
Average population age, 2016
45.1 46.9
42.7 30.1
16.1
Hitachi’s aim is to create an efficient and improved quality of healthcare by focusing its medical innovation around relevant stakeholders, including patients, healthcare providers, insurers and governments
% on total population
Source: The European House - Ambrosetti elaboration on World Bank and Eurostat data, 2017
Individuals over 65 in Italy (million), 2016, 2030 and 2050
20.1
13.4
2016 2030 2050
22% 25% 30%
ITA JPN
EU
66
Hitachi Medical Systems is the market leader in open MRI systems production and commercialisation with over 7000 systems installed worldwide
Oasis is the only HI-Field MRI available in the market worldwide, providing both a high degree of diagnostic confidence and patient comfort
Compared with the doughnut-shaped, closed systems, the benefits of open MRI machines can include:
Higher levels of patient comfort
Reduced claustrophobia and patient-size concernsIncreased patient scan volumeGreater ease when placing critical body partsdirectly under the magnetLower upfront and maintenance costsSpecially tailored also for paediatric patients
Open MRI technology increases the value and quality of life of patients with particular needs, generating a positive social impact thanks to this innovative technology
67
The majority of European citizens live in an urban environment, with over 60% living in urban areas of over 10,000 inhabitants. They live their daily lives in the same space, and for their mobility share the same infrastructure. Urban mobility accounts for 40% of all CO2 emissions of road transport and up to 70% of other pollutants from transport
European cities increasingly face problems caused by transport and traffic. The question of how to enhance mobility while at the same time reducing congestion, accidents and pollution is a common challenge to all major cities in Europe. Congestion in the EU is often located in and around urban areas and costs nearly 100 billion Euros, or 1% of the EU’s GDP, annually
Efficient and effective urban transport can significantly contribute to achieving socio-economic objectives, reducing energy dependency and tackling climate change
Mobility in urban areas is also an important facilitator for growth and employment and forsustainable development in the EU
Cities themselves are usually in the best position to find the right responses to these challenges, taking their specific circumstances into account
Source: The European House - Ambrosetti elaboration on European Commission data, 2017 68
In tomorrow’s megacities, citizens’ selected route will be increasing and their habits regarding transport, as a result of pressure, from both environmental responsibility and congestion in city centres, will change
Nevertheless, currently in Italy, the mobility is mostly an individual phenomenon, with significant impacts on costs, pollution, safety and congestion (for example, in Milan a person loses approximately 35 minutes every day)*
Efficient and effective urban transport, such as the driverless metro system, can significantly contribute to achieving socio-economic and environmental objectives, by contemporarily bringing practical solutions:
short headways (up to 60 seconds for Lille’s metro)high flexibility (adapting the service frequency to real time demand)
high service level (24/7 service, e.g. Copenhagen’s metro) and
higher commercial speed (up to 44km/h in Vancouver)
In addition, driverless metro systems considerably reduce operating costs (by up to 40%) mainly bringing with them human resources flexibility
➞ Public transport prices are significantly reduced and accessible to more of the population
Source: The “future of urban mobility”, The European House - Ambrosetti, 2017 69
Ansaldo STS’ Driverless Unattended metro assures high performances, from a technical to transportation point of view
It is already present in a numerous cities worldwide (Copenhagen, Milan, Brescia, Rome, Thessaloniki, Taipei, Riyadh and Honolulu)
Ansaldo STS has so far developed more than 125 km of driverless unattended metro railway lines, of which51.3 km in Italy alone, with more than 145 stations, 8 control and maintenance centres and 190 trainsDriverless Unattended Metro main advantages versus Conventional Metro include:
Lower O&M expenditure
Improved service flexibilityHigh level of safety, performance, availability, reliability and quality of service
Increased public transport service attractiveness
70
The new M5 metro line in Milan is the first infrastructure of urban transport in Italy realised through project financing; an instrument permitting the financial contribution of private entities (both Ansaldo STS and Hitachi Rail Italy are key contributors)
The project promises an abatement of atmospheric and acoustic pollution: at full capacity it is estimated, that the M5 will lead to 15 million annual user shifts from private car to metro with a consequent significant decrease in pollutants
Overall, an annual saving of 8,470 tons of fuel and 260 less road accidents per year in the city are forecasted
Thanks to the 12.8 kilometres and 19 stations across the entire line, it is possible to transportbetween15 and 18 thousand passengers per hour per direction with peak frequencies of 90 seconds (reaching up to 75 seconds if needed)
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017
The M5 metro line of Milan, equipped with Ansaldo STS’ driverless technology, has been elected as“Transport Deal of the Year 2015” at the Project Finance International Magazine Awards. The projectis in fact known as the first Italian example of Project Financing for urban transport finished intime
71
Safeguard environment
Reduce private circulation
Contain total costs of publictransportation
Improve connections between urban areas
In 1986, the “Azienda Servizi Municipalizzata” (ASM) promoted a feasibility study to create an integrated transport system with the purpose to outline a sustainable development of a transport system compatible with citizens’ needs, transport efficiency and environmental protection
The result led to the introduction of an automated urban metro system, able to meet the transport demand of both the city and the neighbouringmunicipalities
1 3 5 7
Improvelivabilityof historic
centre
2
Improve integration
and useof public
transport4
Increase mobility of
the urban system
672
For each new passenger using the metro, 1.4 additional passengers use other public transport, for a total of 2.4 passengers switching from private to public transportation
Brescia Metro connects the northern districts of the city to those in the south-east, passing through the historic centre
The urban track, which has 13.7 km of line and 17 stations plus a control/storage centre, has been identified in order to maximise connections between different areas of the city
The metro line is equipped with Ansaldo STS’s “Driverless” technology. This system is able to:
Reduce staff costs due to automationEnforce high safety levels (elimination of human error)Regulate the speed with respect to fixed limitsIntensify or dilate the passages of the convoys as needed(more flexibility)Intervene in case of failure, by blocking the entiresystem
Number of passenger using Driverless metro (million), 2013-2016
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017
x2.4
2013
1215
+ 5 million
2014 2015
16
2016
17
+ 12 million
2013 2017
Number of passenger using public transport (million), 2013-2017
5341
73
Hitachi Rail Italy’s new Caravaggio/Rock train, comprising of 5 cars for a total 136m length, will have a total capacity of 656 passengers and 4 motor bogies that will reach a speed of 160 km/h
Thanks to its new architecture, light weight design andhigh efficiency propulsion, the train will enable uniqueperformances, including:
transport capacity per unit length
consumption per passenger/km
guaranteeing different fittings of the interiors according to the customers’ needs
Comparing with current trains, a fleet of 270 active new Caravaggio/Rock trains is able to guarantee a daily time saving of more than 189,000 hours for a serviceof 20 daily train rides
Hypotheses on the introduction of new Regional train fleet (300 trains)
270 active trains
20 daily rides
70% coefficient filling≈420 passengers
5 minutes saved per ride
189,000 daily hours saved
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017 74
ETR1000 is the train manufactured by Hitachi Rail Italy*, onbehalf of the Italian State Railways designed to reach a topspeed of 360 km/h**
It is designed to travel on the high-speed networks in Europe overcoming differing infrastructural standards, in particular the different power supplies and signalling types
Unlike the current ETR500, the new ETR1000 features 16 engines along the entire train. This solution permits more acceleration and stability, though travelling at higher speed
It is the fastest train ever mass-produced in Europe and hasa lower environmental impact (23%-28% of CO2 emissionsaved) compared to ETR500
(*) In cooperation with Bombardier(**) Top speed of 360km/h is only reached only in the route between Rome and Naples
Hypotheses on the introduction of new ETR1000 fleet (50 trains)
40 active trains
2 daily rides
70% coefficient filling ≈330 passengers
365 days a year
30 minutes saved per ride
2,044,000 daily hours saved
40% business travellers
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017 75
Economic Capital
Social Capital
Value Value
Environmental Capital
Knowledge Capital
Hitachi in Italy
Contribution to the education, training and research system of the territory, to the innovation capacity and to the attraction and retention of knowledge and skills, etc.
One Hitachi KPIs: Employees’ level of education
Patents
Collaborations
Value Value
76
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017
Source: The European House -Ambrosetti elaboration on Istatdata, 2017
One Hitachi’s labour force level of education is higher than the Italian average, and it constantly invests in knowledge development for its employees
University graduate
44%
other 8%
High school diploma
48%University graduate
17%
Employees’ breakdown per level of education (%), 2017
other 37%
High school diploma
46%
ITALY
77
*Expert in Energy Management Certification
Leading the Next: aimed at the Leaders of each Business Unit, to increase leadership competencies, change awareness and strengthen the leader’s role
Specialised education: training courses on competencies for special professionals, introduction of skill assessments and certifications, creation of «on-the-job» initiatives
Training course on Water and Energy Management
Training course to achieve «EGE Quality Certification»*
Introduction of a detailed Training plan (i.e. Project Management course) in view of the company’s expansion strategy
Leadership course for managers
Hitachi Rail Italy
Hitachi Drives & Automation
Hitachi Industrial Engineering
78
Source: The European House - Ambrosetti elaboration on Hitachi, WIPO – World Intellectual Property Organisation and Istat data, 2017
One Hitachi’s high number of patents per employees shows a high efficiencyin turning R&D activities and investments into published patent applications
In Italy, the number patents in force per 1,000 employees is equal to 2.9
Italy has the lowest patents/employees rate in Western Europe. If Italy hadthe same rate as Hitachi, the Country would be second after Ireland
48.5 patents in force≈ every 1,000 employees
One Hitachi Patent portfolio (nr.),2017
International 7
National 247
254
79
(*) hours worked in digital working centres
Hitachi Rail Italy has been significantly investing in the digitisation of labour within its productionplants
In 2016, digital worked hours* were equal to 9.4%of the total and will become 14.2% by2018
The digitisation process is leading to an increaseof total hours worked (+9% from 2016 to2018 in the Naples production plant only) and will have positive impacts on occupation
The greater use of digital labour has also a positive effect on the competencies of the labour force, which become more and more technical and qualified
45,314
2017
45,879
5,386
46,840
7,660
+16.2%
+1.2%
Average worked hours per month in Naples plant, 2016-2018
+9%
49,950
4,636
51,26554,500
+42.2%
+2.1%
2016
Non digital worked hours
2018
Digital worked hours
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017 80
One Hitachi ongoing collaborations (nr.), 2017
One Hitachi widely collaborates with Universities, Research Institutes and Think Tanks to enforce Open Innovation
13 ongoing projects aimed at identifying and resolving societal challenges through collaborative creation
Research Institutes
28%
Universities 72%
28
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017 81
Source: The European House - Ambrosetti elaboration on Henry Chesbrough, Open Innovation: The New Imperative (2003)
“Open innovation is the use of purposive inflows and outflows of knowledge to accelerate internal innovation, and expand the markets for external use of innovation,respectively”
The idea is to share information with the outside, while listening to the feedback and suggestions. This model was initially proven in higher education, however, the model has also translated well in the business world, enabling businesses to test their ideas and receive the necessary input to fine tune their offerings
Key Reasons to adopt Open Innovation within companies:Innovative Capacity
Gain competitive advantage by leveraging a larger intellectual talent pool
Competitive/Financial AdvantageReduce costs by encouraging flexibility, supply chain, research and development units and branding and marketing efforts
External Forces and PoliciesSeek, evaluate, manage and monitor ideas and inputs from a large variety of partners and contributors
Employee Motivation and Organisational EfficiencyKeep employees connected and challenged
82
Source: The European House – Ambrosetti elaboration on proprietary Community Tech survey data and European Commission data, 2017
The diffusion of activities correlated to Open Innovation in Italy represents a critical issue for the countrywide-system
Italy is at the bottom of the ranking when considering companies adopting Open Innovation (5% against EU average of 10% and 12% UK)
Moreover, Italian companies tend to promote R&D activities by 64% through In-house, rather than through Open Innovation (36%)
In order to guarantee a greater capability in innovation, it is essential for Italian companies to implement, to a greater extent, activities of Open Innovation
Companies adopting Open Innovation in European countries (%)
University / Research Centres
Italy
Spain
EUFrance
Germany
Sweden
United Kingdom
5%
6%
10%
11%
12%13%
22%
In-house with other companies
R&D activities through collaborations of Italian companies (%)
64%
2017
26%10%
83
Hitachi Industrial Engineering focused, among other major activities, on Virtual Reality and Digital Maintenance and on how to make the latter useful and usable on the market, in order to support customers with innovativesolutions
The company understood how training, maintenance and simulation can be considered areas where the potential of this particular technology can be carried out, satisfying both technology anddiversification
In order to meet expectations on the product, Intergraph Engineering Environment Services (IEES) was selected by HIEE as a partner, a recognised brand in the world with guarantee of quality, experience and reliability
The company today is integrating the existing technology with their expertise in order to provide to customers a product capable of being a valuable aid to their activities and may give advantages in terms of safety and cost as well as project time execution reduction
84
Advantages of the collaboration: Consolidate Technical Skills
Leverage Worldwide network
Share potential Customers
Propose tools for integrated Customer Solutions
The partnership was able to create the synergy to integrate IEES’ IT capabilities with HIEE Engineering operational skills for the development of:
Simulation training programs in Virtual or Augmented Reality starting from 3D engineering modelsEmpowering Smart Plant suite with actual customer’s feedback and engineering needs
One Hitachi fosters the use of “Open Innovation” in order to giveeconomical and societal benefits to customers and final consumers
85
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017
Innovation partnerships are long-term, in-depth relationships, which are about collaboratively coming up with ideas,in order to address the major challenges of today’s population. Healthcare providers and industry can therefore createsynergies, by adding value to a degree that cannot be achieved separately and generating greater patientvalue
Hitachi Medical Systems has therefore enforced several collaborations with Italian hospitals, including:Policlinico San Matteo (Pavia): development of ultrasound software for a quantitative analysis, scientific publications, development of ultrasound products, testing of new ultrasound software,etc.
Ospedale Borgo Roma (Verona) and Policlinico Umberto I “La Sapienza” (Rome): reference centre for new premium ultrasound machinePoliclinico Paolo Giaccone (Palermo): publications on technologies of fusion between ultrasound and MRI
Ospedale Cannizzaro (Catania): reference and education centre for fusion between ultrasound and MRI
Ospedale Humanitas (Rozzano): reference and education centre for ultrasound-guided surgery
86
“For several years I have been working with Hitachi (Medical Systems) to test and develop solutions and software for internist and specialist ultrasound use and to define clinical protocols in order to improve image quality, ease of use of the machines, diagnostic and therapeutic fitness and the quality of care for the patient, with positive effects also on the costs incurred by the National Health System, thanks to the progressive replacement of MRI with ultrasound. Hitachi offers our centre new and free ultrasound platforms, with the purpose of using it in the field of clinical research and experimentation, training of students, medical doctors undergoing training and young colleagues who start or want to deepen ultrasound activity and allow us to publish articles on scientific journals and contribute to the development of internationalguidelines.“
Prof. Vito Cantisani,Sapienza University of Rome,Department of Radiological, Oncological and Pathological Sciences
87
Collaborations with Italian Universities:University of Florence: collaboration on specific themes (i.e. gear), internship activities and didactics
Sant’Anna University of Pisa: projects on structural integrity
La Sapienza University of Rome: financing of a Master in Engineering
University of Cassino: projects on Power electronics and traction motors
University of Napoli: collaborations on Condition Based Maintenance
University of Salerno: projects on energy saving, energy storage and eco-drive
Other relevant initiatives:Participation at the Lighthouse Plant Project of National Technological Cluster “Smart Factory”: companies, universities, research providers, associations and local authorities together for the Manufacturing growth
Source: The European House - Ambrosetti elaboration on Hitachi data, 201788
Hitachi Rail Italy is partner of the Joint Research Center Trasporti with Politecnico di Milano, Politecnico Foundation, Regione Lombardia, Trenitalia, RFI, ABB, Bombardier and others
The main theme of the research centre is energy saving. The ambitious goal of the centre is to study and test the next generation of innovative transport vehicles, and in particular the first high-speed and last-generation train from a safety perspective
The construction of the first Italian high speed train is a key element of a strategy that has transformed the panorama of rail transport over the last few years; a project that has been enforced by the Ferrovie dello Stato Group and has led to over 11.920 km of electrified lines, equal to 71.3% of the total (vs.. average electrification rate of the rail network in Europe of 52%)
Source: The European House - Ambrosetti elaboration on Hitachi data, 201789
Ansaldo STS has a framework agreement with the Italian Universities of Genoa, Turin, Milan, Rome and Basilicata, with whom the company has been involved in numerous collaborations in the form of PhD programs, annual or biennial research contracts as well as numerous theses and internships
In 2016, Ansaldo STS continued a close cooperation with the University of Genova’s Electrical Engineering Faculty, with whom it shares a goal to find interesting profiles that meet the needs of Ansaldo STS’sbusiness
In addition, the company has signed an agreement with one of the best scientific high school based in Genoa, the Cassini Scientific High School, to make the company active in the job alternation program. This opportunity allows Ansaldo STS to help and guide young people in their future university career
Ansaldo STS, Confindustria Genoa and the Liguria Region’s “Technologically Integrated Intelligent Systems” district (SIIT) have joined forces to promote development of a regional technological grouping for rail transport, involving SMEs, universities and the CRN. Their aim is to present research topics pertinent to the Horizon 2020 programme and especially the European multinational Shift2Rail project to the Liguria Region to be included in the next programmingschedule
Source: The European House - Ambrosetti elaboration on Hitachi data, 201790
FIAMM is industrial partner of Aruba.it, the first Italian company for data centre services, web hosting, e-mail and domain registration, in terms of the supply of accumulators to ensure performance continuity of the datacentre
FIAMM’s supply for the data centre, known as the largest in Italy, encompassed the installation of interconnected accumulators inside of a container, in order to allow the moving of the data centre according the customer’s needs, making the application modular and highly flexible
Furthermore, the system is remotely monitored, in order to ensure the high performance levels
“The partnership between Aruba and FIAMM Energy Technology can now be seen as a guarantee:a partnership built both in data centres and on track. A strong brand with a decade-long experience, FIAMM Energy Technology has demonstrated its high reliability for a component as important as a battery; fundamental to guaranteeing the continuity of a data centre with maximum operational security, especially when critical events might happen, such as an electricity blackout of an entireutility”
Alessandro Bruschini,Infrastructure Manager of Aruba S.p.A.
Source: The European House - Ambrosetti elaboration on Hitachi data, 201791
ERSAT is the latest generation signalling project that interfaces and integrates – for the first time in Europe (and financed by the European Commission (within the Horizon 2020 research plan) – the European Rail Traffic Management System (ERTMS) with the navigation and satellite positioning technology Galileo
The project, coordinated by Ansaldo STS, has the final aim of defining and testing the evolution of ERTMS signalling system through train localisation based on satellite technology
Satellite technology is designed for a controlled and safe management of rail traffic of secondary conventional lines, local and regional lines
The advantages of ERSAT are:to increase railway traffic capacity, favouring those who travel and helping to reduce CO2 emissions;
to guarantee high railway safety standards and punctuality;
to reduce operating costs, as the new technological equipment will require less investments for installation
The project ERSAT has been presented in February 2017 with “Rete Ferroviaria Italiana” and “Trenitalia” in Sardinia
Source: The European House - Ambrosetti elaboration on Hitachi data, 201792
The IoT is changing how the food industry tackles problems like safety, e-commerce, and even waste management:it helps ensure higher levels of food safety, traceability and, consequently, accountability throughout the farm-to-plate supply chain
It impacts the manufacturing process through improved production quality and inventory management techniques
Smart sensors and their associated systems detect continuous data on food as it’s produced, manufactured, transported, and stored. These sensors measure temperature, but they may also be used to prompt workers to perform and verify required inspections and to report other compliance-related data
Connected devices provide opportunities to prevent machinery malfunctions, improve efficiency, and perfect processes through data analysis. Machine-to-machine communications will offer opportunities for real-time tracking of inventory, predictive maintenance and remote monitoring of conditions to ensure the safety and the quality of the finalproduct
93
Source: The European House – Ambrosetti on various sources, 2017
The agri-food sector represents a key value chain for the Country:
€ 132 bln revenues (2016)
465,000 labour force (2016)
€ 230 bln of food consumption in Italian families (2016)
€ 31.5 bln export ~8% of Italy’s export (2016)
56,418 companies (2014)
€ 58.8 bln value added, of which € 27.2 bln of Food & Beverage e € 31.6 bln of Agriculture (2016)
896 Food & Beverage products certified as DOP and IGP (2017)
Counterfeiting representsa significant burden for theItalian agri-food sector
8 billion Euro of estimated turnover value of counterfeiting in the strict sense
54 billion Euro of estimated turnover value of Italian Sounding and Look Alike
94
Data-Driven Farming
IoF2020 will help farmers to change from “management by gut feeling” towards “management by facts”, which is of crucial importance to survive its increasingly demanding business environment
Autonomous Farm Operations
IoF2020 will improve the connectednessand intelligence of farm automation. As such it will enable farm equipment to become autonomous, self-adaptive systems that can operate, decide and even learn without on-site or remote intervention by humans
Virtual Food Chains
IoF2020 will enable to virtualise food supply chain management which allows for advanced remote (re)planning, monitoring and control capabilities and for new business models
Personalised Nutrition
Personalised nutrition monitoring and advices by using smartphones, that make use of connectedsensors, wearables like smart watches, equipment at home (e.g. refrigerators, weighing machines) and outdoor equipment (e.g. in canteens, restaurants, supermarkets, fitness clubs)
Hitachi Systems CBT developed a complex IoT traceability model to ensure the role of Italian Control and Supervisory Bodies and make them able to collect, treat and deploy information from and to their clients
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017 95
Through traceability, trackability and characterisation of the single chain, the enhancement of the “distinctive” factors of the product is ensured by increasing the company’s level of
competitiveness and supporting business integration among the differentactors
SOLUTIONS
CloudBig Data Analytics Predictive Applications SecurityConnectivity Sensors
BENEFITSSmart Supply Chain Flexibility & Efficiency Cost-effectiveness Pollution Reduction
NEEDS
Data collection & Analysis High qualified products Compliance with Certification Standards More efficiency during the entire process
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017
PRACTICEIoT is the new revolution in agriculture. Thanks to the support of technology, Hitachi Systems CBT is able to collect all kind of data starting from the fields, without losing any step of the long process that ends when the product is brought home by consumers
IoT model for a smarter & more efficient supply chain
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LATEST INNOVATIONVirtualising the wine cellar and giving augmented reality to the auditor for an enhanced access to the logbooksHe will move inside the cellar and he will have access to wine content of each vat using augmented realityProducing GIS tool will give to the auditor the ability to access to all the vineyard information online
OPPORTUNITIESTo offer quality certification system improvement thatwill:
Lead to a reduction of inspection/certification time/efforts and/or increased reliabilityLimit redundancies (overlapping among certification schemes)
GRAPES SHIPPINGLoading date and timeRoute, time and stops analysis
INSPECTION
WINE CELLARData collection
BOTTLINGProduction Process Analysis
Date and time of bottling
Route, time and stops analysis
DISTRIBUTIONLoading date and time ProvenanceRouteTemperature, humidity Vibrations
STOREData visualisation
INSPECTIONVINEYARDData collection
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017 97
One Hitachi KPIs: Workplace injuries
Electricity consumption
Gas consumption
CO2 emissions
Waste production
Economic Capital
Social Capital
Value
Hitachi in Italy
Value
Knowledge Capital
Value ValueContribution to maintaining the integrity of the territory and the ecosystem, to the ability to reduce energy and water consumption and regenerate natural resources, to improve the security and safety system, etc.
Environmental Capital
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One Hitachi’s workplace injuries frequency rate has been reduced by 28.7% between 2015and 2016, especially thanks to the mutual exchange of best practices among the corporation and the acquired companies in Italy
(*) Number of employees injured over a year in a group of 100 employeesSource: The European House – Ambrosetti elaboration on Hitachi and Inail data, 2017
Hitachi’s workplace injuries frequency rate in 2016 (1.4) is below Italian industry sector average (1.8)
Workplace injuries frequency rate*(injuries/100 employees), 2015-2016
-28.7%1.8
2015
1.4
2016
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One Hitachi performs particularly well in relevant environmental KPIswith respect to the Italian average
Source: The European House - Ambrosetti elaboration on Hitachi, Eurostat and Istat data, 2017
CO2 emissions(tons per € mln revenues), 2016
Gas consumption(GJ per € revenues), 2016
190.9
Electricity consumption(GJ per € mln revenues), 2016
378.8
25.41
292.4433.2
6.9
Plants of Hitachi Rail Italy, Ansaldo STS, FIAMM Energy Technology
Manufacturing sector average
101.3
Waste production(tons per € mln revenues), 2016
30.7
100
ITALY
Population growth and increasing urbanisation, combined with growing congestion on highways and at airports, is creating the opportunity for rail transportation to re-emerge as an intercity passenger mode of travel
In addition, technology in rail passenger transport is improving, permitting commuters to travel at higher speedand with a decreased carbon footprint
The new Hitachi Rail’s ETR1000 encompasses this technology, resulting as the first high-speed train to receiveEnvironmental Product Declaration certification
ETR1000 (350 km/h) vs. ETR500 (300 km/h)
For 70 daily rides:Energy saved: 92,491,000 kWh/year
CO2 emission saved: 47,600 ton/year
23% less than ETR500
ETR1000 (300 km/h) vs. ETR500 (300 km/h)
For 70 daily rides:
Energy saved: 112,828,800 kWh/year
CO2 emission saved: 58,050 ton/year
28% less than ETR500
New ETR1000 can achieve savings, both from the energy and CO2 emission perspective
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017 101
In 2016, Ansaldo STS concluded the project of reducing energy absorption of Italian production sites
The project has seen the following interventions:Piossasco (TO) site: replacement of several energy infrastructures showing signs of obsolescence (piping, valves, lighting systems, etc.)
Genoa, Tito Scalo (PZ) and Naples: a more focused approach to rationalising energy consumption (reduction of office lighting, shutdown of PCs and displays in the absence of operators, etc.) and replacement of obsolete facilities with energy saving oriented replacement
Total energy consumption (GJ), 2013-2016
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017
9,654
8,121
2013 2016
19,188
16,943
2013 2016
-15,9% -11,7%
9,99010,127
2013 2016
+1,4%13,964
13,014
2013 2016
-6,8%
Total reduction:-8.7%
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The increase of traffic, the growth of fuel prices and the strict European standards on reducing environmental pollution through the decrease of CO2 emission are continuously representing a challenge for the car industry
In fact, cars and light commercial vehicles account for approximately 12% of CO2 emissions in the European Union. The European Commission has therefore introduced an action plan to reduce the average CO2 emissions of new cars from 135.7 g/km (in 2011) to 95 g of CO2 per kilometre in2020
A possible new solution capable of tackling the above-mentioned issue and challenging the European standards is represented by the Start&Stop technology
The system works by automatically switching off a vehicle’s engine, when it comes to a stop, for example at traffic lights. When the clutch is depressed, or the foot is taken off the brake pedal for an automatic transmission, the engine restarts seamlessly in a fraction of a second
As a consequence, batteries are becoming the beating heart of the car and will be expected to provide increasingly more frequent starts and unprecedented storage capacity, in addition to contributing to reducing harmful emissions
Source: The European House - Ambrosetti elaboration on European Commission data, 2017 103
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017
FIAMM Energy Technology has contributed to fuel saving and CO2 reduction supporting the Automotive Industry to meet the stringent CO2 emission requirements imposed by the EUCommission
FIAMM batteries enable Start&Stop system to work actively to reduceemissions
The company is working with main car makers such as Mercedes, Peugeot, Renault, Nissan, Opel and others to continue developing this green technology
8 Million Start&Stop Batteriessupplied to Original Equipment Manufacturer Car Industry
2.7 Billion Litresfuel saved for a private car users
4.9 Million Tonsof CO2 saved
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Start & Stop technology can reduce fuelconsumption and emissions in city drivingby 8% to 15% (compared to conventionaltechnology)
Source: The European House - Ambrosetti estimations, 2017
According to measurements related to the New European Driving Cycle (NEDC), a Start & Stop system is able to yield fuel savings and CO2 emission reductions of around 8% in average city driving and up to 15% in dense city traffic
In combination with a modern gasoline engine, the amount of fuel required for warm starting is only the same as that used when idling for 0.7 seconds. The stop function thus has a beneficial effect right from the very first second – both for people (savings of fuel) and the environment (reduction of emissions)
10 YEARS
1,167kg – 2,188kg of CO2 saved ≈ Removing approximately one conventional car from Italian roads for one year
€687 – €1,289 fuel cost savings for a private car user
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Start & Stop technology can reduce fuelconsumption and emissions in city drivingby 8% to 15% (compared to conventionaltechnology)
Source: The European House - Ambrosetti estimations, 2017
4 mln tons – 7.6 mln tons of CO2 saved ≈€20mln – €36mln valued as European Emission Allowances average cost 2017
€2.4 bln – €4.5 bln fuel cost savings for private car users
Based on the current Italian car fleet, the potential savings from the Start & Stop technology are:
1 YEAR
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One of the major challenges for water utilities is the reduction of the difference between the amount of water put into the distribution system and the amount of water billed to consumers (also called “non-revenue water” - NRW)
High levels of NRW reflect huge volumes of water being lost through leaks and not being invoiced to customers
In Italy, the problem correlated to water losses through leaks is of particular concern, with more than 38% of the water volume within the network lost in 2015, in continuous increase with respect to the previousyears
Source: The European House – Ambrosetti elaboration on Istat data, 2017
2012
Water lost through leaks in the main towns of Italian provinces (%), 2012 - 2015
38.2
+2.6p.p.
35.6
2015
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(*) Including Russia and excluding Albania, Bosnia, Macedonia, Cyprus
Source: The European House - Ambrosetti elaboration on Istat and Global Water Institute data, 2017
Some estimates for the entire territoryindicate a volume of 3.2 billion m3 ofwater annually lost
Approximately 1 billion m3 of waterfor drinking purposes is annually lostin the 116 provincial capital towns, which equates to 2.8 million m3 of water a day
Italy with only 9% of European population totals 20% of European water losses*
Water needed to fill more than1,000 Olympic-size swimmingpools every date
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Aulos is dedicated to the preservation of water resources andenergy saving, providing innovative solutions for the efficiencyof water distribution networks
To protect water as a precious natural resourceTo optimise the operation and management of waterworks
To save electric power
To keep operating costs of water systems more efficient
To improve the water industry
Aulos focuses on the identification and elimination of the main causes of inefficiencies, through an integrated approach that considers both water loss control and the improvement of pumping systems to achieve energy saving
The aim is to reduce water loss permanently, focusing on pressure management, air control and reduction of pressure transients with a particular attention to energy efficiency
MIS
SIO
N
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017 109
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017 110
The Umbria Region has used EU funds for water loss reduction programmes to carry out a project on its own territory, involving several municipalities, including Spoleto, belonging to the same IntegratedTerritorial
Hitachi won the 625,000 euro call for a project to be implemented in 2015,focused on leakage reduction and pressure optimisation, in addition toan operation and maintenance plan
It encompassed different activities, both in terms of searching for leakages and finding its causes, in order to make the intervention lasting and sustainable
The project has achieved a result, which is twice the amount of retrieval losses established by the initial aim:
135 l/s (4.2 mln di m3/year), equal to 63% of leakage and water consumption for 77,000 people850,000 €/year saved
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017 111
The municipality of Oliena (NU) had an important problem of leakage in its own water system, fuelled by a mountainous natural source (Su Golgone): 70% of water losses with imminent risk of intermittent water supply
In 2016, Hitachi, in close collaboration with Abbanoa (the Water Management Authority), institutions and local stakeholders (co-creation) implemented an experimental project (the first of this type in Sardinia) for the optimised management of this resource, through themeasurement and analysis of the initial situation and the subsequent action on the causesof losses and inefficiencies of the system, so as to reduce the likelihood of futureproblems
17 leaks have been identified and 542 thousand m3/year (water) and 225 TEP (energy) have been saved. The economic value of the savings can be estimated to 190,000 €/year and the payback period of the intervention including all capital works for pressure management and monitoring devices, accounts for 12 months
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017 112
The project has been selected among the best Italian projects (category of technological innovation) included in the database “Useful for Italy” that contains the results of the first census of best practices in Public Services by UTILITALIA, the federation that brings together 500 Italian water, energy and environmental services companies
Thanks to the enormous success obtained by the project Oliena, it is forecasted that it will be extended to 30 more Italian Municipalities
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017 113
“Water is one of Oliena’smost important assets,being used not only in family and small businessenvironments for their daily needs,but also for agricultural use. This is an important point as it means everything produced from our land is of the highest quality as, surely, our water is among the best isSardinia.
Even though we had a wealth of water providedby the naturalwater source Su Gologone,our water network system was recording around 70% leakage,meaningfor every 100 litres, 70 litres were lost.
Within this dramatic and paradox situation, the entity responsible for both water and aqueducts, Abbanoa, proposed trying something new,something Sardinia had never done before. The administration said yes, and with the support of Hitachi, this experiment was conducted. Animportant aspect to note here is that there hasalways been a strong synergy between Abbanoa,the municipal administration, and Hitachi.
Within a few months, the water leaks were significantly reduced. This was managed thanks to the technological contribution delivered by Hitachi. In addition, we also noticed how emergency pipe interventions, which were frequently necessary to reduce the losses, have decreased, leading to savings from this point of view. In fact, in a period of great drought such as we are currently experiencing, understanding how best to conserve and not to waste water is definitely a fundamental thing. Technology from this point of view is showing us that, even with limited resources, sometimes we can solveproblems better.”
Martino Salis,Mayor of Oliena
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Solutions for the efficiency of water distribution networks, as the ones developed by Hitachi in Umbria and Sardinia, have the potential to reduce the percentage of water lost through leaks from 38% to 20% in Italy
The annual water needs of 29 million people, assuming that one person consumes 140 litres each day on average
Annual saving of 330 million euros, assuming that:
90% are real losses with a marginal cost of production of 0.1euro/m3
10% are commercial losses with an average tariff of 1.3 euro/m3
This would be equal to 1.5 billion m3 of water saved
Source: The European House - Ambrosetti estimations on various sources, 2017 115
Source: The European House - Ambrosetti elaboration on data European Commission, 2017
Today’s linear “take, make, dispose” economic model relies on largequantities of cheap, easily accessible materials and energy, and is amodel that is reaching its physical limits
A circular economy, on the other hand, is an attractive and viable alternative that businesses have already started exploring today
The concept of circular economy is restorative and regenerative by design, and aims to keep products, components, and materials at their highest utility and value at all times
In fact, it distinguishes between technical and biological cycles, being contemporarily a continuous, positive development cycle. It is known to preserve and enhance natural capital, by optimising resource yields, and minimising system risks by managing finite stocks and renewable flows
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Source: The European House - Ambrosetti elaboration on data Ellen Macarthur Foundation, 2017
Principle 1:Preserve and enhance natural capital
Principle 2:Optimise resource yields by circulating products, components and materials in use at the highest utility at all times
Principle 3:Foster system effectiveness by revealing and designing out negative externalities
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Since the Italian EU Presidency in 2014, Italy is playing a very active role in contributing to the policy discussion on circular economy transition at national, European and international level
Within the United Nations, for example, the Italian Ministry for Environment has actively supported the integration of the principles of sustainability across the whole process leading to the adoption, in September 2015, of the Agenda 2030 for sustainable development
At G7 level, the German Presidency has launched a major initiative for efficient and sustainable use of resources (“Alliance for Resources”). The Italian Ministry of the Environment is actively involved in the initiative together with universities, research centres and agencies and the private sector
The Italian Ministry is also engaged in international and bilateral cooperation with several Mediterranean countries and China with specific circular economy projects and the sustainable use of resources
Given the transversal nature and the interdependence of economic, social and environmental aspects of circular economy, Italy is adopting a shared and synergic cross-sectorial approach to unlock at all levels the Circular Economy potential
Source: The European House - Ambrosetti elaboration on data European Commission, 2017 118
FIAMM Energy Technology has decided notto ignore the potential negative impacts theindustrial sector might have in the future.Thanks to a close collaboration with COBAT,it is promoting the correct disposal of batteries, therefore encompassing the idea of a perfect circular economy
Cobat is a multi-purpose consortium, in possession of quality and environmental certifications, which offers integrated and personalised services, by ensuring best efficiency and effectiveness standards for the collection, treatment and recycling of batteries, electronic devices and others
Waste management
Centre
New purchase
order
Raw material
Collection of used
batteries
Truck shop or dealership
End-of-life batteries
FIAMM Energy Technology is fully involved in an optimised recycling cycle for its acid led batteries, therefore significantly reducing its environmental impact
119
“Cobat is the national battery collection and recycling consortium, considered as one of the pioneers of the circular economy. The consortium has been working for a zero waste Italy for25 years now, collecting and recycling technological rubbish, including batteries, accumulators, photovoltaic modules and WEEE. Every year, Cobat collects 180.000 tons of wastethanksto its 90 collection points distributed across Italy and its over 700 certified manufacturers. Among these, FIAMM (Energy Technology) can be considered as one of the number one partners, being present since the beginning and having a significant share within Cobat’s governance.Thanks to the close partnership between us and FIAMM, 100% of the produced batteries by FIAMM are recycled and the raw materials re-entered into the market for re-use. The process is 100% green; an aspect of great importance and of great added value not only for thecompanies involved, but also and especially for society.”
Eng. Giancarlo Morandi,President of Cobat
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Hitachi is co-creating solutions that help society and industries move toward what matters
Thanks to its expertise both in operational and information technologies, the company is making complex systems of various sectors more responsive, intuitive and efficient
By implementing IoT and co-creation platforms to analyse data and predict what comes next, it is able to deliver Social Innovation within all sectors, not only today, but also in the future. For example through:
Internet of Things platforms
Predictive Maintenance
Water Resource Management
“Manhole project”
Proton Beam Therapy
122
(*) Hitachi’s IoT Core PlatformSource: The European House - Ambrosetti elaboration on Hitachi data, 2017
“Society 5.0” in Japan and “Industrie 4.0” in Germany creates value by connecting assets and applying digital technological innovations, generating real time
data. In fact, a much higher volume of data, farmore business ideas and far more players will be involved, which need data collecting and elaboratingplatforms
Today, Hitachi connects through Lumada* more than…
>6 MillionHitachi Machines Connected
and will be able to connect every Hitachi machine and more in orderto access larger volumes and variety of data in real time by contemporarily generatingvalue
Construction Vehicle
ATMElevator
MRI
TrainPump, valve Steel
plant Car Navigation
Server Storage
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Today, data is the biggest asset of business, leading to accurate business decisions, if the extracted information can be effectively analysed. In fact, data is the key to get new revenue streams, better customer experience, more strategic market and fewer business costs
In Italy there is still little to offer, when thinking about the combination of OT and IT skills to fully realise the potential of data
The new Hitachi company, Hitachi Vantara, was born to leverage the broad portfolio of innovation, development and experience from across Hitachi Group companies to deliver data-driven solutions for commercial and industrial enterprises.
This new company will unify the operations of Hitachi Data Systems, Hitachi Insight Group, and Pentaho into a single integrated business as Hitachi Vantara to capitalise on Hitachi’s Social Innovation capability in both operational technologies (OT) and information technologies (IT)
Hitachi Vantara combines technology, intellectual property and industrial know-how to achieve data management solutions that help businesses improve Customer Experience, develop new revenue streams and reduce business costs
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017 124
Lumada’s ecosystem starts with the connection to assets, which generate data, and provides for multiple layers to optimise solutions by creating realvalue
Data from machines, business and human are blended in the IoT software platform
Based on real world deployments, Hitachi develops solution cores as building blocks with blueprints,software, tools and methodologies
The final step is co-creation with customersand partners to develop innovative solutionsthat deliver superior value
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017 125
Kiosks for Customer Information
Cameras for Public Safety
Energy Efficiency Management
Retail Operational Efficiency
Customer Service Robots
Trains Predictive Maintenance
Escalator / Elevator Predictive Maintenance
Hitachi’s Lumada platform can be implemented to introduce solutions to multiple societal challenges, including application of predictive maintenance solutions, assistance to travellers, energy optimisation solutions and real time situational awareness to security and law enforcement officers
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017 126
The emergence of the IoT as well as the need for organisations to reduce costs, maximise asset productivity, improve product or component quality and increaseoperational performance, has led to the implementation of predictive maintenance solutions. The appeal is that these technologies,
whichcanbeappliedto variousverticalmarkets,allowusersto determinetheconditionofin-service equipment and predictwhen maintenance should be performed
Hitachi Vantara’s solution of predictive maintenance for the railway sector helps practitioners evaluate assets, diagnose problems using monitoring tools like sensors and image analytics, design the appropriate solution leveraging advanced algorithms and machine learning principles and deploy sustainable and repeatable maintenance solutions, and an optimised asset lifecycle maintenance plan
The cross fertilisation between railway engineering and Information Technology, requires the utilisation of vertically integrated knowledges (i.e. Lumada) overtaking the paradigms of classical engineering
Thanks to the vertically integrated solution and the early detection of part failures, the rail transport is made more punctual, cost-efficient and safer
127
Public security is a growing problem for cities worldwide. Threats are innumerable, ranging from environmental disasters to terrorist attacks, from data loss to hacker’s criminal activities. Security and
innovation therefore become two key terms to think about when imagining the cities of the future.In fact, these two factors depend on a better quality of life and a more liveable environment. State-of-
the-art technological solutions, in addition to effective and non-invasive infrastructures should be made available to tackle the upcoming challenges
Hitachi provides within this context of Smart Security for private premises and public infrastructuresphysical security solutions, with the following characteristics:
Target:Public infrastructure (bridges, tunnels, roads), private buildings and important events (e.g.G7,Olympic Games, FIFA World Cup)
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017
Risks:Thefts, vandalism, terrorism, unauthorised access etc.
Purpose:Reduction and quick detection of the security risks
128
Manholes are small, inconspicuous and unattended, offering easy access to vital underground infrastructureand therefore
posing a considerable security threat to cities worldwide
Hitachi Systems offers “Safety & Security Solutions” by leveraging real time sensor monitoring with IoT and business process management platforms
The real time sensor monitoring of the vast number of manholes in the city and the automation of activities and processes in an emergency can remove the various risks around social security by protecting social infrastructures from thefts and vandalism, and early detecting possibilities of terrorists and/or spying
Interestingly, the introduced technology also supportsregular and efficient maintenance work
Threats
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017
Critical facilities
129
Today water, even though once being an abundant natural resource, is becoming a more valuable commodity due to droughts, overuse and losses through leaks. In order to
deal with the increasing problematics associated with the lack of water, it is important to implement effective and
efficient water resource management systems
Requirements of an industrial water management through:
Solutions for fixing the problematics
Capability of taking decisions
Hitachi Drives & Automation is evolving towards an activityof industrial consulting for Water Management Operatorsand Authorities
Hitachi will provide solutions through a dedicated Centre of technical and technological competences and Decision Support Systems
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017 130
Cancer causes over 8.7 million deaths globally and is considered as the second leading cause of death behind cardiovascular diseases worldwide. Even though these impressive numbers are testimonythat the “war on cancer”
has not been won, recent developments in personalised medicine and novel treatment approaches have raised hope of significantly improving cancer survival
After years of research, a broad range of technical and clinical experience and collaborative work with world-class hospitals and cancer centres, Hitachi has become a reliable partner of the medical community for proton beam therapy (PBT), one of the most advanced forms of cancer therapy available
Within the PBT, the dose of radiation to tumour masses (including many rare tumours) is maximised, by contemporarily saving adjoining healthy tissues. Short-term and long-term side effects from radiation to normal tissues and organs are reduced or avoided, allowing the patient to continue leading a normal life (absence of pain, lesser impact on body’s normal functions)
In addition, a new solution for the treatment of moving targets affected by respiration, such as those in the lung or liver, able to achieve high dose delivery while significantly minimising exposure to healthy tissue and organs, has been developed by Hitachi
Radiotherapy
Source: The European House - Ambrosetti elaboration on Hitachi data, 2017
Proton Beam Therapy
131
Hitachi provides clear examples of how businesses can play a central role in dealing with sustainability challenges
Source: The European House - Ambrosetti elaboration on Hitachi and Report ASviS, 2017
SDGs can only be achieved if companies from different sectors work together with governments and other stakeholders
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Hitachi’s Value for ItalyResearch Study
© The European House - Ambrosetti S.p.A., Hitachi Europe Ltd, 2017
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