History Of Music Videos

The Beginning • Modern music videos primarily used as a marketing device for promoting artist

music. • The first music video was filmed mid 1950s • But before then films animators would accompany music which was known as

“visual music” in order to match the animations.

• 1900- Edison invents the gramophone in the USA. This is where we see the first shift from music as a solely live experience to recorded audio on various forms of disc.

• 1927- first sound film, The Jazz singer • 1940s: peak period of MGM Hollywood musical • 1940- Walt Disney released Fantasia which was based on the use of different

pieces of classical music

• 1960 the scopitone which was a visual jukebox was invented in France and short films were then produced by French artist, including Serge Gainsbourg and Francoise Hard to accompany their songs.

• 1963: UK’S FIRST MUSIC TV programme, Ready steady go (ITV) • 1964- TOP OF THE POPS BEGINS • The Beatles release the film and album, A Hard Day’s night, shot in black

and white and presented as a mock documentary • 1975 Queen Bohemian rhapsody

• 1981 pop clips on Nickelodeon• MTV starts • 1983 Michael Jackson: Thriller • 1985 VH1 BEGINS • 1986: Dire Straits: money for nothing Steve Barron is top video • 1987: MTV- Europe launched, broadcasting to 1.6 homes • Peter Gabriel: sledgehammer (Stephen Johnson” wins best director

award) • 1994: R.E.M everybody hurts (Jake Scott) wins best director award

(ANALYSIS ON BLOG) • Launch of VH1 in UK • 1999: Fatboy slim: Praise you ( spike jonze|) wins best director award • 2001: Launch of MTV Dance