8/18/2019 History ahahah

1/3

History of Zest Airways

The Establishment of AEC and Asian Spirit Inc.

Figure Asian Spirit !ogo

Zest Airways or usually known as ZestAir, had come a long way from the formation of itsroots in September of 1995. Started as Asian Spirit, this was first established by Antonio Turalba,

mmanuel !"ate, Archibald #o, and other professionals who comprised the Airline mployees$ooperati%e &A $', the first local cooperati%e in the airline industry of the #hilippines. (t has

been one of the first airlines to break the #hilippine Airlines) monopoly after #resident *amoshas appro%ed the +ecuti%e !rder which liberali ed the airline industry of the country. (n 199-,its operations started ha%ing two secondhand ash / aircrafts with two flights between 0anilaand 0alay e%eryday. (t has then e+panded and made new routes to other places for thema+imi ation of its utilities. Asian Spirit primarily focuses on tourist destinations and leasttra%eled routes in the country especially to the secondary and tertiary airports where most airlinecompanies do not operate. (t has been the first to ha%e a direct flight to oracay. (n 199/, theA $ was made into a corporation and changed its name to Asian Spirit (nc. y 2334, it has

become the fourth flag carrier of the country after #hilippine Airlines, $ebu #acific, and Air #hilippines. The Securities and +change $ommission then appro%ed Asian Spirit)s registrationin 2335.

"ecoming Zest Airways

Figure # Zest Airways Airbus A$ % at the "acolod&Silay Airport

8/18/2019 History ahahah

2/3

The Asian Spirit had been successful in their ob ecti%e of de%eloping their airline ser%icesto secondary and tertiary routes in the country. 6owe%er, they suffered financial problems when

bigger airline companies also pro%ided their ser%ices in the routes they ha%e de%eloped. That)swhy during the 0arch of 2337, Asian Spirit has been bought for 1 billion pesos by Amy6oldings &now 0a y)s $apital (nc.' which is a part of the 8ao roup of $ompanies. Alfredo8ao, the chairman of the 8ao roup of $ompanies had in mind to merge with the South astAsian Airlines &S A(*' and is e+pected to ac:uire -3; of the S A(*)s stock but the merger talk failed. Thus, on September of 2337, the 8ao roup of $ompanies decided to rebrand AsianSpirit. This has been the birth of Zest Airways. The operations of the company ha%e not beenmuch successful. ess than ayear after the strategic alliance, the two companies ha%e been rebranded as the AirAsia Zest.

Sources?

http?@@web.archi%e.org@web@233/131-324-22@http?@@www.philippinebusiness.com.ph@archi%es@maga ine@%ol14 233-@14 7@co%erB2.htm

http?@@www.eturbonews.com@94/@yao group ac:uire asian spirit

http?@@business.in:uirer.net@111/79@airasia est sign dream alliance

http?@@business.in:uirer.net@147/21@ est air suspended due to safety issues

http://web.archive.org/web/20071016023622/http:/www.philippinebusiness.com.ph/archives/magazine/vol13-2006/13-8/cover_2.htmhttp://web.archive.org/web/20071016023622/http:/www.philippinebusiness.com.ph/archives/magazine/vol13-2006/13-8/cover_2.htmhttp://www.eturbonews.com/937/yao-group-acquire-asian-spirithttp://business.inquirer.net/111789/airasia-zest-sign-dream-alliancehttp://business.inquirer.net/138721/zest-air-suspended-due-to-safety-issueshttp://www.eturbonews.com/937/yao-group-acquire-asian-spirithttp://business.inquirer.net/111789/airasia-zest-sign-dream-alliancehttp://business.inquirer.net/138721/zest-air-suspended-due-to-safety-issueshttp://web.archive.org/web/20071016023622/http:/www.philippinebusiness.com.ph/archives/magazine/vol13-2006/13-8/cover_2.htmhttp://web.archive.org/web/20071016023622/http:/www.philippinebusiness.com.ph/archives/magazine/vol13-2006/13-8/cover_2.htm

8/18/2019 History ahahah

3/3

History of AirAsia

(rigin in )alaysia

AirAsia was established in 0alaysia on the year 1994. (t regarded as one of the mostlow cost international airlines in Asia. (t started its operation by the year 199- and after fi%eyears, it was purchased by Tony umpur for that year. (t has, in fact, interrupted the monopoly of 0alaysiaAirlines because of its %ery low promotional fares. (n 2334, the company opened another hub inSenai (nternational Airport in Dohor ahru. (t has then launched its first international flight goingto angkok during that year. !%er the ne+t few years, the airline has also started its internationalflights in different parts of Asia such as $hina, 0acau, Eietnam, (ndonesia, $ambodia, and#hilippines. (t also e+panded and had its subsidiaries in Thailand, (ndonesia, and the #hilippines.As of today, AirAsia also gi%es flight ser%ices to all AS AF countries as well as to Gnited

Cingdom,