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EXPAND YOUR REACHPRE-SHOW • AT SHOW • POST-SHOW
HIMSS16 ANNUAL CONFERENCE & EXHIBITION
February 29 - March 4, 2016 Las Vegas, NV
MEDIA PLANNER
The Exclusive Media Partner to HIMSS Annual Conference
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ELEVATE YOUR BRAND, YOUR MESSAGE AND YOUR ABILITY TO ENGAGE AT HIMSS16
PREVIOUS TIMES PROFESSIONAL TITLE
WELCOME | GUIDE TO SOLUTIONS
First-Time Attendees
One Time
2 Times
3 Times
4 Times
5 Times
C-Suite
IT Professional
Senior Management
Government Employee/Public Servant
Clinicians
Other
THE AUDIENCE
THE FACTS
You’re exhibiting alongside more than 1,300 companies at the 6th largest conference in the U.S. - representing an audience of 40,000+ global stakeholders and innovators in the health IT field.
Attendees are there for world-class speakers, cutting-edge technology, out-of-the-box solutions, networking and collaboration. You are there to show how your solutions solve problems, to meet with your customers and cultivate new ones.
THE SOLUTIONS
At HIMSS16, HIMSS Media can help you navigate access points and opportunities to reach the decision-makers with purchasing power. Look inside to craft a solution that aligns with your marketing objectives and budget.
72%are decision makers and influencers
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DIGITAL
Mobile App..........................................................................................................................................................................................................................
e-Newsletters................................................................................................................................................................................................................
Online ads...........................................................................................................................................................................................................................
Social Engagement..........................................................................................................................................................................................................
Video...............................................................................................................................................................................................................................
Destination HIMSS - Pre-Conference Guide.........................................................................................................................................................
Show Daily....................................................................................................................................................................................................................
Show Directories.......................................................................................................................................................................................................
INTEGRATED
Boost Packages......................................................................................................................................................................................................
Destination HIMSS Package..............................................................................................................................................................................
CUSTOM
Writing Services.............................................................................................................................................................................................................
Design................................................................................................................................................................................................................................
Marketing Communications Solutions.....................................................................................................................................................................
CONTACTS AND IMPORTANT DATES
Contacts ..........................................................................................................................................................................................................................
Deadlines..........................................................................................................................................................................................................................
Solutions Pre-Show At Show Post-Show
Online ads x x x
e-Newsletters x x x
Video x x x
Destination HIMSS - Pre-Conference Guide x
Social Engagement x x x
Destination HIMSS Package x x x
Mobile App x x x
Custom Solutions x x x
Navigator x x
Resource Guide x x
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5-6
7
8
9-11
12
13-15
16-17
18-19
20-21
22
23
24
25
26
WELCOME | GUIDE TO SOLUTIONS
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THE OFFICIAL HIMSS16 MOBILE APPGain visibility, increase booth traffi c and acquire leads as an offi cial app sponsor.
Attendees utilize the app to navigate the vast event that is HIMSS16 – conference events, educational sessions, shuttle information, and where to get lunch – all portable and easily accessible through the mobile app. Sponsors receive unparalleled access to attendees through these benefi ts:
NEW THIS YEARTargeted Lead Generation: Create custom off ers targeted to specifi c attendees based on your defi ned criteria. These off ers will incentivize attendees to visit your booth, increasing your exposure to the right attendees. You’ll receive a report of all the leads generated by the program. Receive real-time metrics on your campaign.
BENEFITS ⊲ iBeacon: Located in your booth, the iBeacon generates location-based push
notifi cations. Your pre-loaded message (140 characters) is triggered when attendees are within 200’ of your booth for at least 4 minutes.
⊲ Pin Post Ads: Receive three hours of pinpoint ads at the top of the activity feed. Ads run in one hour increments that can be used together or separately.
⊲ Push Notifi cation: One scheduled message that appears at the time of your choice during the conference.
⊲ Analytics: Full access to user analytics post show.
APP FEATURES
DIGITAL | MOBILE
BRANDING EXTRAS Logo on all marketing material promoting app, including:
⊲ Pre-show email campaigns
⊲ Print advertising
⊲ Online advertising
⊲ Onsite signage
⊲ Comprehensive listing of sessions, keynotes and presentations
⊲ Sync with HIMSSconference.org and build your own agenda
⊲ Exhibitor listings and booth locations
⊲ Full fl oor-mapping and way-fi nding
$25,000/SPONSOROnly 8 spots available
2015Stats
23,000installs
16,262active users
605,357sessions
13,047connections made
9,505status updates
5,829photos shared
Time slots are fi rst come, fi rst served
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DIGITAL | E-NEWSLETTERS
DESTINATION HIMSS E-NEWSLETTEREncourage Top of Mind Awareness
Get in front of the right audience at the right time. Reach health IT infl uencers, HIMSS members and other healthcare professionals who are seeking the latest conference news.
With an audience size of more than 40,000 engaged readers, Destination HIMSS is the industry’s original and most trusted pre-conference news source.
Each pre-conference issue is packed with the latest conference news, quick links to resources, tips for exploring Las Vegas and information on new products making their debut at the show.
The sixteen issues include three nightly editions during the conference that summarize the highlights of each day, plus one conference wrap-up edition.
Rates 1x 4x
Leaderboard $3,800 $3,500
Medium Rectangle 1 $3,550 $3,275
Medium Rectangle 2 $3,400 $3,135
Medium Rectangle 3 $3,175 $2,925
Materials deadline is one-week prior to deployment date.
Wed. 1/13/16
Wed. 1/20/16
Wed. 1/27/16
Wed. 2/3/16
Fri. 2/5/16
Wed. 2/10/16
Fri. 2/12/16
Wed. 2/17/16
Fri. 2/19/16
Wed. 2/24/16
Fri. 2/26/16
Mon. Feb 29 (opening reception)
Tues. March 1
Wed. March 2
Thurs. March 3
DEPLOYMENT DATES:WEEKLY NIGHTLY WRAP-UP
Wed. March 9
Reach 40,000
Average 22% open rate
Your Name Here
Leaderboard728x90
Medium Rectangle 1300x250
Medium Rectangle 2300x250
Medium Rectangle 3300x250
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HIMSS COUNTDOWN E-NEWSLETTERReach attendees before the show
Align your message with this topic-based newsletter deployed to attendees prior to the show.
The HIMSS Countdown e-newsletters are comprised of three editions delivering key information in a time-sensitive manner.
Materials deadline is one-week prior to deployment date.
Rates Week 1 Week 2 Week 3 All
Exclusive sponsor per issueIncludes top banner ad and logo
$3,500 $3,500 $3,500 $10,000
DISTRIBUTION DATES AND TOPICS:
February 8:Keynotes and Views SpeakersSent to previous attendees and prospects engaging withHIMSS Annual Conference emails
February 15:ExhibitionSent to HIMSS Member list, previous attendees and prospects engaging with HIMSS Annual Conference emails
February 22:LogisticsSent to HIMSS16 Annual Conference registered attendees
We're counting down to HIMSS15 ...The wait to hear the world-class speakers coming to HIMSS15 is almost over! In just three weeks, discover insights
and lessons learned on today's most critical health IT topics from a roster of extraordinary speakers — only at
HIMSS15.
Keynote Speakers
Monday, April 13 | 8:00 am — 9:30 amAlexander W. GourlayExecutive Vice President, Walgreens Boots AlliancePresident, Walgreens
Corporate Supporter:
Tuesday, April 14 | 8:30 am — 9:30 amBruce D. Broussard President and Chief Executive Officer, Humana
Wednesday, April 15 | 4:30 pm — 5:30 pmGeorge W. Bush 43rd President of the United States
Corporate Supporter:
Thursday, April 16 | 8:30 am — 10:00 amKaren DeSalvo, MD, MPH, MScActing Assistant Secretary for Health, Office of theNational Coordinator for Health Information Technology(ONC)
Thursday, April 16 | 1:15 pm — 2:30 pmJeremy GutscheFounder, TrendHunter.comAuthor, "Exploiting Chaos"
Views from the TopGain inspiration from nationally acclaimed speakers on innovation, patient engagement, changing payment models,
privacy and security, interoperability, leadership and other compelling topics.
Monday, April 13 | 10:00 am — 11:00 amProtecting Our Patients by Staying Ahead of Security Threats
Kevin HemsleyProject Manager, Idaho National Laboratory, Supporting the DHS ICS-CERTProgram
James TrainorDeputy Assistant Director, Cyber Division, Federal Bureau of Investigation
Monday, April 13 | 11:30 am — 12:30 pmManaging IT in the New Era of Healthcare
Saum Sutaria, MDDirector North American Healthcare Provider Practice, McKinsey & Company
Steve Van KuikenDirector Healthcare IT Practice, McKinsey & Company
Monday, April 13 | 1:00 pm — 2:00 pmShaping the Frontier of Patient Engagement: A CNO/CNIOPerspective
Mary Beth Mitchell, MSN, RN-BC, CPHIMSChief Nursing Informatics Officer, Innovative Technology Solutions, TexasHealth Resources
Laura J. Wood, DNP, MS, RNSenior Vice President, Patient Care Services & Chief Nursing Officer, BostonChildren's Hospital
Tuesday, April 14 | 1:00 pm — 2:00 pmThe Intersection of Quality and Innovation at CMS
Patrick H. Conway, MD, MScChief Medical Information Officer and Director, Health Informatics, Office ofInformatics and Analytics, Veterans Health Administration
Tuesday, April 14 | 10:00 am — 11:00 amShattering the Glass Ceiling: Lessons Learned for Aspiring FemaleExecutives
Theresa Cullen, MD, MSChief Medical Information Officer and Director, Health Informatics, Office ofInformatics and Analytics, Veterans Health Administration
Judy Murphy, RN, FACMI, FHIMSS, FAANChief Nursing Officer and Director, IBM Healthcare Global Business Services
Tuesday, April 14 | 2:30 pm — 3:30 pmBringing Continuity of Care to Sports Medicine
Matthew Matava, MDPresident, NFL Physicians Society
Michelle R. McKenna DoyleSenior Vice President, Chief Information Officer, National Football League
Wednesday, April 15 | 10:00 am — 11:00 amCollaborating and Connecting for Better Health, Better Value
Alan Muney, MD, MHAChief Medical Officer & SVP, Total Health and Network, Cigna Corporation
Wednesday, April 15 | 1:00 pm — 2:00 pmInnovation in Healthcare Delivery: Accelerating New High-ImpactPractices
Roy Rosin, MBAChief Innovation Officer, Penn Medicine Center for Health Care Innovation,University of Pennsylvania
At HIMSS15, the potential for transforming health islimitless.
Jointly provded by Postgraduate Institute for Medicine and HIMSS
DIGITAL | E-NEWSLETTERS
180,000Distribution
Average 38.5% open rate
Top Banner
Logo
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DIGITAL | ONLINE ADVERTISING
HIMSSCONFERENCE.ORG AND HIMSS.ORGBuild your brand awareness and drive preference at the show
With huge reach and frequency available through the HIMSS16 websites, you can be confi dent your ideal customers will see your brand and key message, before and after HIMSS16.
Rates Min. 50k 50-100k 101-200k 200k+
Leaderboard (728x90) $100 $90 $85 $75
Medium Rectangle (300x250) $90 $80 $75 $65
1 MILLION + impressions available
himssconference.org
2.1 MILLIONpage views during March & April 2015
himss.org
522,000 page views during March & April 2015 361,000 page views a month average, all year long
2015 STATS
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HIMSS16 SOCIAL ENGAGEMENT PROGRAMGrow brand awareness and extend the reach of your expert commentary through the largest social network for health IT
Own the social space around HIMSS16 with one of four exclusive social sponsorships. Social engagement is exploding. Generate excitement about your brand before and during the conference utilizing our expert team.
PRE-HIMSS16 SOCIAL SPONSORSHIP PROGRAM DETAILS: Distributed 2 weeks prior to conference.
6-Day Social Media Marketing ⊲ Select 6 days from this range: Feb 28, Feb 29, March 1, 2, 3, 4, 5
⊲ 6 prescheduled Tweets ⊲ 1 prescheduled Facebook post ⊲ 1 prescheduled LinkedIn Showcase post ⊲ 1 live coverage post with photo album or 30-second video distributed through Twitter, Facebook and LinkedIn.*
Reporting ⊲ Social reach and engagement insights ⊲ List of who engaged with the social posts ⊲ Blog post unique page views
*Sponsor tells HIMSS Media what and when they want the live coverage. Social media team will take pictures or video.
*Sponsor to supply messaging (reviewed & approved by social media team)
$25,000/PROGRAMOnly 4 spots available
88,990TWITTER
4,345FACEBOOK
1,11 6INSTAGRAM
191BLOGS
725GOOGLE+
#HIMSS15 MENTIONS
DURING HIMSS16 SOCIAL SPONSORSHIP PROGRAM DETAILS:Distributed during conference.
DIGITAL | SOCIAL
1 Blog Post ⊲ Sponsor supplied 500-word blog post by a subject matter expert sponsoring company
⊲ Include 2 hyperlinks to your content assets or website within the blog post
⊲ Blog posted within editorial feed on Destination HIMSS website
2-Week Content Marketing – promoting blog content* ⊲ 4 Twitter Posts
⊲ 2 Facebook Posts
⊲ 1 LinkedIn Showcase Page Post
⊲ 1 LinkedIn Group Discussion
⊲ 1 Feature in Destination HIMSS pre-show e-newsletter
ONLY 4 SPOTS!First come, first served.
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DIGITAL | VIDEO
DESTINATIONHIMSS.COM PRE-ROLL VIDEO SPONSORSHIPUse the power of video to engage key audiences
Put your brand message in front of preminum video content curated by the editors of HealthcareITNews.com with the DestinationHIMSS.com video pre-roll sponsorship.
Last year video views on DestinationHIMSS.com doubled. At HIMSS16, we expect even greater growth with more enhanced video off erings.
Place your video pre-roll ad on the home page of Destination HIMSS, and run of site, through our new and expanded video player off erings.
PROGRAM DETAILS
3 month program: January – March 2016, with fi rst right of refusal to continue.
Runs in front of editorial curated content only. Can’t confl ict with any featured video sponsors.
$7,500 FOR 3 MONTHSExclusive Sponsorship
Media Requirements: Video fi le
Technical Requirements: Format: FLV Frame rate: 29.97fps or 30fps Dimensions: 640x360, 1280x720, or 1920x1080 Duration: 15-30 seconds max
87% increase in pre-show video views last year
300,000+page views during HIMSS15pre-show, during and post show(HITN@HIMSS, now destinationhimss.com)
2015 STATS
Only one sponsorship
available!
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OPPORTUNITIES INCLUDE:
⊲ Professional Onsite Interviews
⊲ Remote Interviews via Skype
⊲ Screenshot Demos Recorded via Skype
⊲ Custom Whiteboard Video Animation
⊲ Custom Pre-Roll Video Creation
⊲ Sponsored Video Hosting & Syndication
VIDEO FEATURED ON MAIN PLAYER OF DESTINATION HIMSS THROUGHOUT SITE.
Call account executive for more details and pricing.
Media Requirements: Video fi le
Technical Requirements: Format: FLV Frame rate: 29.97fps or 30fps Dimensions: 640x360, 1280x720, or 1920x1080 Duration: 15-30 seconds max
DIGITAL | VIDEO
80%of senior executives watch more online video today than they did a year ago.*
*Hubspot, August 10, 2015
HIMSS16 PRE-EVENT VIDEO MARKETINGIncrease exposure for your internal thought leaders and product solutions pre HIMSS16 via video promotion on DestinationHIMSS.com. Work with your existing materials or we’ll create a video for you!
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DIGITAL | VIDEO
HIMSS16 ONSITE VIDEO PRODUCTION & SYNDICATION SERVICES Maximize your event investment by capturing key moments with onsite executives, clients and prospects. Whether it’s at your booth, a hospitality suite, or after participation in an educational event, video is an optimal way of capturing the energy of the moment to grow brand and thought leadership.
EXAMPLES OF VIDEO BEST PRACTICES ON SITE:
⊲ Product demonstrations.
⊲ Q&As with key company thought leaders.
⊲ Verbal case study-like conversations with key clients of value.
Reservations due: January 15
SERVICES INCLUDE:
⊲ Meeting with HIMSS Media video experts.
⊲ Creation and professional editing of a 2-3 minute video.
⊲ Inclusion of questions, demos or other company information
BRAND VISIBILITY AND MESSAGING OPTIONS:
⊲ Receive immediate onsite amplifi cation of your message through the power of social media. A short clip of 30-45 seconds will be posted to HIMSS Media Facebook, YouTube, and Twitter channels, with a “Watch more” message at the end to drive traffi c to the full video on DestinationHIMSS.com.
⊲ Featured on DestinationHIMSS.com for a minimum of 90 days, upon approval.
⊲ Obtain a video fi le for your future use.
Limited Availability!
First come,fi rst served
PRICING BASED ON SYNDICATION PREFERENCES:Includes video production and syndication.
SYNDICATIONDuring and Post Event$8,000
Post Event$5,000
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DESTINATION HIMSS:THE OFFICIAL EVENT PREVIEW GUIDECreate buzz pre-show with ads in this popular guide, distributed in Healthcare IT News
Destination HIMSS focuses on the events, news, personalities and products driving buzz and excitement leading up to the event. Poly-bagged with the January pre-show issue of Healthcare IT News and emailed digital edition, Destination HIMSS showcases the value of HIMSS16 to current and potential attendees, and highlights what’s new and diff erent this year.
BACK COVER: $10,250
INSIDE FRONT COVER: $9,840
FULL PAGE: $8,200
POLYBAG IMPRINT:
Put your message on 49,000 polybags that contain the Destination HIMSS pre-conference magazine and the January edition of Healthcare IT News. As an added bonus, you’ll receive a full page ad in Destination HIMSS.
$25,000Exclusive Sponsorship
Deadline: December 7Materials Due: December 10
PRINT | PRE-CONFERENCE GUIDE
Print & Digital Reach
85,000
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PRINT | SHOW DAILY
ULTIMATE EXPOSURE PACKAGEBe seen with ads in the Offi cial HIMSS Show Daily and Healthcare IT News
Build momentum and drive traffi c with the Ultimate Exposure Package. Ads in Healthcare IT News before and/or after the show, plus ads in the popular onsite Show Daily, ensuring your brand awareness with your customers as they plan for and experience HIMSS16.
SHOW DAILY22,000 total copies over three days:
⊲ Hand distributed at shuttle stops and selected hotels
⊲ Hand distributed onsite at key high-traffi c areas
⊲ Placed in onsite news bins strategically positioned throughout the show
⊲ 4,000 delivered on Day One to targeted hotel rooms
HEALTHCARE IT NEWS ⊲ 54,000 qualifi ed subscribers
⊲ Digital edition emailed to 37,000 subscribers
DISTRIBUTIONNEW THIS
YEAR!
Expanded Distribution
Print & Digital Reach
108,000
Deadline: December 23Materials Due: December 30
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Tab Spread $27,010
1/2 Tab Spread $21,340
Tab Page $15,850
1/2 Tab Page $12,295
1/3 Tab Page $10,735
Jr. Spread $23,280
Junior Page $13,330
1/2 Junior Page Horizontal $9,655
1/4 Page $6,875
Back Cover $19,020
Inside Front Tab $18,225
Inside Back Cover- Tab Page Only $17,420
Show Daily Sticker: Available Day One or Two (must buy a min. of Jr page in tandem) $12,750
Belly Band – Day 1 $19,330
Belly Band – Day 2 $16,410
Belly Band – Day 3 $13,245
Supplied Inserts – Day 1 (includes room drop, limited to 4 spots) $12,000
Supplied Inserts – Day 2 (Limited to 4 spots) $10,000
Supplied Inserts – Day 3 (Limited to 4 spots) $9,000
Front Page Teaser ad and Bin Sponsorship – All 3 days $24,255
Infographic Poster - Work with your existing materials or we’ll create for you Custom
SPECIAL OPPORTUNITIES – SHOW DAILIES ONLY
FEBRUARY OR APRIL ISSUE OF HITN AND 3 DAYS HIMSS SHOW DAILY
SOLD OUT
PRINT | ULTIMATE EXPOSURE PACKAGE RATES
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PRINT | SHOW DAILY
HIMSS SHOW DAILY Q&A PACKAGE Show Your Brand’s Authority.
Impress and persuade your ideal customers through newsmaker interviews. Our professional team will interview three clients or executives on topics that speak to your solutions and services, and feature them each day in the HIMSS16 Show Daily. With a distribution of more than 108,000, the HIMSS Show Daily Q&A Package is a perfect and easy solution that positions your brand with quality news coverage.
THOUGHT LEADERSHIP
Three Q&A interviews with your company leadership will allow you to drive preference for your solutions. Interviews will run Tuesday, Wednesday and Thursday in the HIMSS16 Daily News. Includes design, layout and ad placement.
Your Q&A will also appear in the February show issue of Healthcare IT News.
BRANDING AND MESSAGING
Three full page (tab) supplied advertisements to run opposite Q&A page, unless preferred to run in diff erent section.
$29,000 EACHOnly 10 spots available
Deadline: December 16Materials Due: December 23
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PRINT | ONSITE EXHIBIT FLOOR GUIDE
Reservations: January 13 Materials: January 20
Full Page Spread $7,200
Full Page $4,500
Inside Front Cover Gate-fold (4 ad pages) $18,000
Back Cover Gate-fold, Map (2 ad pages plus logos) $11,500
DISPLAY ADS
THE NAVIGATORDrive attendees to your booth
Include your message in The Navigator, the essential guide for attendees maneuvering the show fl oor. Attendees will fi nd tools to help navigate the exhibit hall including a daily schedule of show fl oor events and happenings, exhibitor information and lists.
DISTRIBUTION
⊲ 12,000 copies at entrances to the show fl oor, shuttle stops and in onsite bins
⊲ A digital edition is emailed to 40,000 subscribers via the Destination HIMSS eNewsletter before the show
Steer attendess to your booth in a listing as part of a Boost package (see page 19), or with one of the display ads outlined below.
Reach
52,000
PRINT | ONSITE EXHIBIT FLOOR GUIDE
17
SPECIAL AD OPPORTUNITIES
Full Page $5,500
Inside Front Cover $6,200
Inside Back Cover $6,200
Back Cover $8,000
Tab Dividers–8 available $9,300
Exclusive Map Sponsorship
Two ads plus logo on map
$12,975
Cover Belly Tip On $23,000
Reservations: January 19 Materials: January 27
THE OFFICIAL HIMSS16 RESOURCE GUIDEThe year-long reference guide for HIMSS Annual Conference
Reinforce your show investment with ads in the complete show reference guide, that attendees refer to throughout the entire year. The HIMSS16 Resource Guide is a summary of all education events and off erings at HIMSS16.
SOLD OUT
PRINT | ONSITE SHOW DIRECTORY
Reach
15,000
DISTRIBUTION
⊲ 15,000 copies of the Resource Guide are distributed at registration
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INTEGRATED | PRINT AND DIGITAL
THE HIMSS16 BOOST PROGRAMTotal exposure for your brand at the largest Health IT conference
Gain crucial visibility for HIMSS16 Annual Conference. Boost your brand’s profi le and booth traffi c with a simple buy that puts your company in the onsite HIMSS16 Directories, plus gives you digital exposure.
GET ENHANCED LISTINGS IN:
HIMSS16 Navigator(formerly The Buyers Guide)
HIMSS16 Mobile App Enhanced Listing
HIMSS16 Resource Guide
ENHANCED EXHIBITOR LISTING
CSC = Career Services Center 5484 = Clinical & Business Intelligence Knowledge Center 8127 = Connected Patient Gallery 8175 = Cybersecurity Command Center 8178 = Disaster Preparedness Knoweldge Center E = Endorsers 6051 = Federal Health IT Solutions Pavilion 4891 = HIMSS Health IT Value Suite 6656 = Intelligent Health Pavilion
2084 = Interoperability Showcase M#,S#,G#, Inc# = Hx360 MP = Meeting Place (MP1-MP62 Eastside Building, Lakeside Center) (MP100-MP117 South Building, Hall A) 8368 = Mobile Health Knowledge Center
Exhibitor ListAs of February 20, 2015
115
ECRI Institute E12
Stacey [email protected]
Corporate Member
North America
Edelberg & Associates 7458
Nicole [email protected]
2015HIMSSNew
Exhibitor
Edifecs 1484
Deepak [email protected]
Corporate Member
North America
eHealth Technologies MP107
Deanna [email protected]
Corporate Member
North America
Ekahau, Inc. 2817
Emily [email protected]
Corporate Member
North America
Elekta, Inc. 4204
Lori [email protected]
Corporate Member
North America
ELLKAY, LLC 5267
Michael [email protected]
Corporate Member
North America
Elpas 102
ELPRO Services, Inc. 7956
Brenda [email protected]
2015HIMSSNew
Exhibitor
Elsevier 2207
Yazmin [email protected]
Corporate Member
North America
EMERALD
Emanate Wireless 6656
Corporate Member
North America
EMC Corporation 2084, 2848
[email protected]/solutions/industry/healthcare-life-sciences/index.htm
Corporate Member
North America
Emdeon 7156
Kristen [email protected]
Corporate Member
North America
e-MDs 7832
Corporate Member
North America
emids 6431
Lisa [email protected]
Corporate Member
North America
Encore, A Quintiles Company 2477
Corporate Member
North America
EMERALD
Endosoft 4478
Jamie [email protected]
Corporate Member
North America
Engagehi2 7767
Dean Hudson2015HIMSSNew
Exhibitor
Engenius Technologies Inc 7170
Vicki [email protected]
2015HIMSSNew
Exhibitor
Enghouse Interactive 4755
Dianna [email protected]
2015HIMSSNew
Exhibitor
ENOVACOM 6354
Nathalie [email protected]
Enovate Medical 3854
Jamie [email protected]
Corporate Member
North America
EMERALD
Epic 1268, 2084
Corporate Member
North America
Eqhealth Solutions 5314, 5484
Megan [email protected]
2015HIMSSNew
Exhibitor
Equicare Health Inc. 3376
2015HIMSSNew
Exhibitor Corporate Member
North America
Ergotron, Inc. 6915
Corporate Member
North America
EMERALD
ESD 2749
Brittanie [email protected]
Corporate Member
North America
ESET North America 6112, 8175
nonenonewww.eset.com
Corporate Member
North America
CSC = Career Services Center 5484 = Clinical & Business Intelligence Knowledge Center 8127 = Connected Patient Gallery 8175 = Cybersecurity Command Center8178 = Disaster Preparedness Knoweldge Center E = Endorsers 6051 = Federal Health IT Solutions Pavilion 4891 = HIMSS Health IT Value Suite 6656 = Intelligent Health Pavilion
2084 = Interoperability Showcase M#,S#,G#, Inc# = Hx360 MP = Meeting Place (MP1-MP62 Eastside Building, Lakeside Center) (MP100-MP117 South Building, Hall A) 8368 = Mobile Health Knowledge Center
Exhibitor ListAs of February 20, 2015
115
ECRI Institute E12
Stacey [email protected]
Corporate MemberCorporate Member
North America
Edelberg & Associates 7458
Nicole [email protected]
2015HIMSSNew
Exhibitor
Edifecs 1484
Deepak [email protected]
Corporate MemberCorporate Member
North America
eHealth Technologies
Deanna [email protected]
Corporate MemberCorporate Member
North America
Ekahau, Inc.
Emily [email protected]
Elekta, Inc.
Lori [email protected]
Corporate MemberCorporate Member
North America
ELLKAY, LLC 5267
Michael [email protected]
Corporate MemberCorporate Member
North America
Elpas 102
ELPRO Services, Inc. 7956
Brenda [email protected]
2015HIMSSNew
Exhibitor
Elsevier 2207
Yazmin [email protected]
Corporate MemberCorporate Member
North America
EMERALD
Emanate Wireless 6656
Corporate MemberCorporate Member
North America
EMC Corporation
emids 6431
Lisa [email protected]
Corporate MemberCorporate Member
North America
Encore, A Quintiles Company 2477
Corporate MemberCorporate Member
North America
EMERALD
Endosoft 4478
Jamie [email protected]
Corporate MemberCorporate Member
North America
Engagehi2 7767
Dean Hudson2015HIMSSNew
Exhibitor
Engenius Technologies Inc 7170
Vicki [email protected]
2015HIMSSNew
Enghouse Interactive 4755
6354
3854
1268, 2084
5314, 5484
HIMSSNew
Exhibitor
Equicare Health Inc. 3376
2015HIMSSNew
Exhibitor Corporate MemberCorporate Member
North America
Ergotron, Inc. 6915
Corporate MemberCorporate Member
North America
EMERALD
ESD 2749
Brittanie [email protected]
Corporate MemberCorporate Member
North America
ESET North America 6112, 8175
nonenonewww.eset.com
Corporate MemberCorporate Member
North America
MP107
Ekahau, Inc. 2817
Emily [email protected]
Corporate MemberCorporate Member
North America
4204
6656
EMC Corporation 2084, 2848
[email protected]/solutions/industry/healthcare-life-sciences/index.htm
Corporate MemberCorporate Member
North America
Emdeon 7156
Kristen [email protected]
Corporate MemberCorporate Member
North America
e-MDs 7832
Corporate MemberCorporate Member
North America
emids 6431
Exhibitor
Enghouse Interactive
Dianna [email protected]
2015HIMSSNew
Exhibitor
ENOVACOM
Nathalie [email protected]
Enovate Medical
Jamie [email protected]
Corporate MemberCorporate Member
North America
EMERALD
Epic
Corporate MemberCorporate Member
North America
Eqhealth Solutions 5314, 5484
Megan [email protected]
2015
CSC = Career Services Center 5484 = Clinical & Business Intelligence Knowledge Center 8127 = Connected Patient Gallery 8175 = Cybersecurity Command Center 8178 = Disaster Preparedness Knoweldge Center E = Endorsers 6051 = Federal Health IT Solutions Pavilion 4891 = HIMSS Health IT Value Suite 6656 = Intelligent Health Pavilion
2084 = Interoperability Showcase M#,S#,G#, Inc# = Hx360 MP = Meeting Place (MP1-MP62 Eastside Building, Lakeside Center) (MP100-MP117 South Building, Hall A) 8368 = Mobile Health Knowledge Center
Exhibitor ListAs of February 20, 2015
115
ECRI Institute E12
Stacey [email protected]
Corporate Member
North America
Edelberg & Associates 7458
Nicole [email protected]
2015HIMSSNew
Exhibitor
Edifecs 1484
Deepak [email protected]
Corporate Member
North America
eHealth Technologies MP107
Deanna [email protected]
Corporate Member
North America
Ekahau, Inc. 2817
Emily [email protected]
Corporate Member
North America
Elekta, Inc. 4204
Lori [email protected]
Corporate Member
North America
ELLKAY, LLC 5267
Michael [email protected]
Corporate Member
North America
Elpas 102
ELPRO Services, Inc. 7956
Brenda [email protected]
2015HIMSSNew
Exhibitor
Elsevier 2207
Yazmin [email protected]
Corporate Member
North America
EMERALD
Emanate Wireless 6656
Corporate Member
North America
EMC Corporation 2084, 2848
[email protected]/solutions/industry/healthcare-life-sciences/index.htm
Corporate Member
North America
Emdeon 7156
Kristen [email protected]
Corporate Member
North America
e-MDs 7832
Corporate Member
North America
emids 6431
Lisa [email protected]
Corporate Member
North America
Encore, A Quintiles Company 2477
Corporate Member
North America
EMERALD
Endosoft 4478
Jamie [email protected]
Corporate Member
North America
Engagehi2 7767
Dean Hudson2015HIMSSNew
Exhibitor
Engenius Technologies Inc 7170
Vicki [email protected]
2015HIMSSNew
Exhibitor
Enghouse Interactive 4755
Dianna [email protected]
2015HIMSSNew
Exhibitor
ENOVACOM 6354
Nathalie [email protected]
Enovate Medical 3854
Jamie [email protected]
Corporate Member
North America
EMERALD
Epic 1268, 2084
Corporate Member
North America
Eqhealth Solutions 5314, 5484
Megan [email protected]
2015HIMSSNew
Exhibitor
Equicare Health Inc. 3376
2015HIMSSNew
Exhibitor Corporate Member
North America
Ergotron, Inc. 6915
Corporate Member
North America
EMERALD
ESD 2749
Brittanie [email protected]
Corporate Member
North America
ESET North America 6112, 8175
nonenonewww.eset.com
Corporate Member
North America
BASIC EXHIBITOR LISTING
NEW!
19
Appear Feature Engage Connect
$1,500 $3,500 $7,500 $12,500
Navigator Enhanced Exhibitor Listing: Up to 100-word product description w/ company logo to run in two selected product categories
x x x x
Resource Guide Enhanced Exhibitor Listing: Company logo, New Exhibitor Logo, New Product Demo Logo, HIMSS Member logo
x x x x
Photo with Navigator Listing x x x
Mobile App Enhanced Exhibitor Listing: Company description, URL and email contact
x x x
50,000 impressions ROS on HIMSS.org/HIMSSConference.org: 300x250 banner ad
x x
Full Page Ad in the Navigator x
Mobile App Targeted Lead Program x
For more information, contact:
Mary [email protected] 207-791-8716
Reservations: January 13 Materials Due: January 20
SELECT THE BOOST PACKAGE BELOW THAT ALIGNS WITH YOUR ONSITE BUDGET AND GOALS.
INTEGRATED | PRINT AND DIGITAL
20
INTEGRATED | PRINT AND DIGITAL
DESTINATION HIMSS INTEGRATED CHANNEL SPONSORSHIPLeverage the power of native advertising with a premium sponsorship of Destination HIMSS.
Engage with an infl uential audience using native content that puts your brand at the epicenter of all things HIMSS16. The Destination HIMSS Integrated Channel Sponsorship allows you to provide context to complex industry issues – positioning your brand as a trusted thought-leader.
NATIVE CONTENT PACKAGE:
Four (4) pieces of supplied topic-specifi c native content
⊲ Examples: 1,000-word article, video or podcast
⊲ Content must meet editorial guidelines and will be reviewed by HIMSS Media team
Each sponsored content post is promoted via a promotion “fl ight” over 24 hours which includes:
⊲ Article pinned to the homepage of DestinationHIMSS.com, the homepage of HealthcareITNews.com, and on topic pages affi liated with sponsorship
⊲ E-newsletter push via Destination HIMSS pre-show e-newsletter (4 total editions)
⊲ Social media announcements across all HIMSS channels
CONTENT CHANNEL SPONSORSHIPS AVAILABLE: One (1) sponsor per content channel
⊲ Interoperability
⊲ Mobility
* These channels were selected based on user engagement criteria available to HIMSS Media via Marketo analytics.
SPONSOR BENEFITS:2-month program leading up to the show featuring thought-leadership native content, supported with digital branding and lead nurturing.
⊲ Population Health
⊲ Privacy & Security
⊲ Revenue Cycle
⊲ And more!
Content will also be hosted on DestinationHIMSS.com for one-year
NEW!
Secure your channel before
it’s gone!
21
LEAD GENERATION & NURTURING:
Sponsor to provide one (1) lead gen asset
⊲ Examples: white paper, case study, infographic
⊲ Resource content to be gated on DestinationHIMSS.com for lead generation
⊲ Resource content will appear in sidebar on native advertising content page (i.e. View more content from this sponsor)
One trigger email campaign promoting lead gen asset
⊲ HIMSS Media develops email creative
⊲ Trigger email sent based on user engagement with sponsored TOPIC content
BANNER ADVERTISING: ⊲ ROS banner advertising on DestinationHIMSS.com and HIMSSconference.org
⊲ Sponsor to supply 728x90 or 300x250 pixel ads
⊲ Minimum 100,000 impressions
PRINT ADVERTISING: ⊲ Full page ad in Destination HIMSS preview publication mailed along with the Healthcare IT News January issue
HIMSS Media can work with you to audit your existing content and advise on what content works best. We can also produce original content for you, or repurpose content for additional fees.
$50,000 PER SPONSORSHIPLimited to 5
CONTENT CREATION FEE:$5,000 per article, 1,000 words
Reservations: December 7 Materials Due: December 10
STEP ONESelect your topic channel
BIG DATA & ANALYTICS
PRIVACY & SECURITY
PATIENTENGAGEMENT
CONNECTED HEALTH
EHRHIE
POPULATION HEALTH
POST ICD-10
STEP TWOSelect a piece of topic-specifi c content for
your channel
STEP THREEYour content is posted on your Destination
HIMSS Channel
STEP FOURYour content is promoted in the Destination
HIMSS e-newsletter and through social channels
STEP FIVEA triggered email is sent to users who view articles within your topic containing the lead
generating asset of your choice
INTEGRATED | PRINT AND DIGITAL
22
CUSTOM | WRITING SERVICES
ELEVATE YOUR CONTENT’S RELEVANCE. RAISE YOUR BRAND AWARENESS.Let our team of experienced writers, designers and technology wizards craft quality content specifi cally designed to attract, engage and motivate your ideal customers.
New inquiries, strong prospects, current customers—they are all at HIMSS16. Partner with HIMSS Media to refi ne the sales funnel with custom solutions tailored to meet your customers where they are at —and nudge them toward the next step.
WRITING SERVICES
Our background in award-winning journalism is your benefi t. We write to your audience – HIMSS Media writing services are provided by a carefully selected team of writing experts who speak to all things health IT. Take advantage of their decades of experience in the fi eld to create a thought-provoking white papers, an engaging case studies, blogs, press releases, article submissions or sell sheets.
WHITE PAPERSCreate a valuable, thought provoking resource to share with your staff internally, your clients externally, or both.
⊲ Starting at $10,900 for 3-1/2 pages content; 4 pages designed; 1500 words
CASE STUDIES
Customers LOVE case studies – illustrate real-life problems that your solutions have solved.
⊲ Starting at $6,900 for 2-1/2 pages of content, 4 pages designed, 1,200 words
23
CUSTOM | DESIGN
INFOGRAPHIC
Encapsulate knowledge and power in a visual take-away for customers and staff – wall-worthy and postable. Create a daily visual reminder of your partnership and solution.
⊲ Pricing based on scope of project.
CONTENT REFRESH
Update your existing content to align with health IT—add data points, expert quotes and more.
⊲ Starting at $4,900 for 2 1/2 pages of content, 4 pages designed and 1,200 words
BLOGS/PRESS RELEASES/ARTICLE SUBMISSIONS/SELL SHEETS
⊲ Pricing based on scope of project – monthly or by the piece.
EBOOK
We’ll work with you to create an interactive eBook on a multimedia platform. Incorporate video!
⊲ Contact your representative for rates
DESIGN SERVICES
How can we help you? What do you need? Our design team can strategize and collaborate with you on web pages, email templates, eNewsletters, print ads, sell sheets, etc.
⊲ Pricing based on scope of project.
Pioneer ACOs ranked byshared savings payouts
Bellin-ThedaCareHealthcare
Partners
$2,190,483
AtriusHealth
$2,802,794
Mount AubornCambridge Ind.Practice Assoc.
(MACIPA)
OSF HealthcareSystem
$4,876,778
MonarchHealthCare
$5,989,157Montefiore
ACO
$8,428,113
MichiganPioneer ACO
$9,847,873Beth Israel
Deaconess CareOrganization
$13,218,122Partners
HealthCare
$18,698,005Banner Health
Network
$9,821,272
Top 10
$3,888,598
Compiled by Henry Powderly, designed by Darla Farmer, HIMSS Media
57HealthcareFinanceNews.com September/October 2014 • HEALTHCARE FINANCE
New Paradigms
PredictiveAnalytics
Internetof Things
CloudAnalytics
Self-serviceBI
OptimizingEMRs
Data Centric
Published by
Advanced Analytics in Health
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March 30, 2015 Ι Volume 1 Ι Forward this Issue to a Friend
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The challenge for the Carolinas Healthcare Systemwas to reduce the readmission rate for patients withchronic obstructive pulmonary disease. The solution:predictive analytics.
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Using prediction to solve readmissionsThe challenge for the Carolinas Healthcare System was toreduce the readmission rate for patients with chronicobstructive pulmonary disease. The solution: predictiveanalytics.
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WHERE STRATEGY MEETS CONTENTTap into our team’s industry expertise to create custom content and syndication strategies that amplify your brand, and personalize your solutions.
Make HIMSS16 a key part of you brand marketing and lead generation programs by drawing on the unique resources and capabilities of HIMSS Media.
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Jane BogueNATIONAL SALES [email protected]
Betsy KominskySENIOR DIRECTOR, CUSTOM [email protected]
Gregg ShapiroSENIOR SALES MANAGER, HEALTHCARE [email protected]
Roz BurkeSENIOR SALES MANAGER, [email protected]
Mary TaylorSALES [email protected]
US: DC, DE, MD, PA, VA, WV
NEW ENGLAND
Regina DexterSENIOR SALES MANAGER, NEW [email protected]
US: MA, ME, NH, RI
CAN: NEW BRUNSWICK, NOVA SCOTIA, PRINCE EDWARD ISLAND, QUEBEC
GREATER NY, NJ, CT
Adam PalazzoSENIOR SALES [email protected]
US: CT, NJ, NY
SOUTHEAST/EUROPE
Cathleen Martindale SOUTHEAST/EUROPE SALES [email protected]
US: AL, AR, FL, GA, LA, MS, NC, OK, SC, TX
MIDWEST
Randy KnottsMIDWEST SALES [email protected]: 630.790.0737Mobile: 312.933.4700
US: IN, KS, KY, MI, MN, MO, OH, TN, WI
MIDWEST/WEST
Kelly LaidlerMIDWEST/WEST SALES [email protected]: 312.867.1473Mobile: 773.368.3038
US: AK, IA, ID, IL, MT, NE, ND, OR, SD, WA, WY
CAN: ALBERTA, BRITISH COLOMBIA, ONTARIO, SASKATCHEWAN
WEST/ASIA
Jen LaFlamSENIOR SALES MANAGER, WEST/[email protected]
US: AZ, CA, CO, HI, NM, NV, UT
CORPORATE
SALES COVERAGE BY REGION
SALES CONTACTS
LET US HELP YOU! CONTACT YOUR ACCOUNT MANAGER:
26
Roz BurkeSENIOR SALES MANAGER, [email protected]
Mary TaylorSALES [email protected]
US: DC, DE, MD, PA, VA, WV
MIDWEST
Randy KnottsMIDWEST SALES [email protected]: 630.790.0737Mobile: 312.933.4700
US: IN, KS, KY, MI, MN, MO, OH, TN, WI
MIDWEST/WEST
Kelly LaidlerMIDWEST/WEST SALES [email protected]: 312.867.1473Mobile: 773.368.3038
US: AK, IA, ID, IL, MT, NE, ND, OR, SD, WA, WY
CAN: ALBERTA, BRITISH COLOMBIA, ONTARIO, SASKATCHEWAN
WEST/ASIA
Jen LaFlamSENIOR SALES MANAGER, WEST/[email protected]
US: AZ, CA, CO, HI, NM, NV, UT
MATERIALS DEADLINES
Product Deadline
Boost Package December 7
Destination HIMSS Preview Guide December 7
Integrated Content Package December 7
Show Daily Q&A Package December 16
Ultimate Exposure Package December 23
HIMSS16 Navigator January 13
HIMSS16 Resource Guide January 19
HIMSS16 DEADLINES
Product Deadline
February Issue (Pre-Show) December 23
March Issue (At Show) January 21
April Issue (Post-Show) February 25
HEALTHCARE IT NEWS DEADLINES
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