hello plenus
TRANSCRIPT
Say hello to
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a NEW breed of Consulting firm
02Say hello to
We focus mainly on two things
Business & MarketingConsulting
MarketingInvestmentManagement
01
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Plenus works collaboratively with client executives to maximize the results of the organization's marketing efforts.
HOW?01Business & Marketing Consulting
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01
Our many years of experience in marketing everything from tobacco to toothpaste allows us to help you break with tired industry habits and provides you with a fresh and insightful look on your business and marketing challenges.
WHY?Business & Marketing Consulting
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01‣Adaptation of international
marketing strategy
‣Development and refinement of marketing strategy and plan
‣Strategic and operational MarCom support
‣Product development and launch
WHAT? ServicesBusiness & Marketing Consulting
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We formulate creative strategic marketing solutions
in partnership with you.
Develop a clear Action Plan with operational
tactics and programs.
and
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We help you find the shortest road from strategy to execution. Always making sure that they stay one and the same.
HOW?02Marketing InvestmentManagagement
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Strategy execution is typically a demanding and exhausting task that requires a lot of time and energy of the marketing department. Tactics and programs have to be defined and developed. Collaborators have to be chosen and properly briefed, and that's only the beginning.
WHY?Marketing InvestmentManagagement
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02
Plenus can help you with all that and provide you with an unparalleled overview of the different projects combined with a comprehensive report of both results and objectives achieved.
WHY?Marketing InvestmentManagagement
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02 WHAT?We can help you manage the following steps:
‣Optimal selection of collaborators
‣Brief and project initiation
‣Project management and reporting
‣ Implementation and result analysis
‣Achieved objectives
Marketing InvestmentManagagement
• Difficult to manage
• Time Consuming
• Poor synergy
• Poor Accountability
• Bad communication
• Multiple interpretations and executions of strategy
Traditionalmodel
Company
Social Media
PR
Design
RetailPOP
SEO
Branding
Advertising
Web
Media
Film
DM
Research
Exhibitions
Events
Mobile
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• Easy to manage
• Time saving
• High synergy
• Accountability and high visibility
• Improved communication
• One interpretation and aligned executions of strategy
Marketinginvestmentmanagement
Company
SEO
Branding
Advertising
Exhibitions
Events
Mobile
Research
PR
Media
Design
Film
DM
Web
RetailPOP
Social Media
Say hello to
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Each morning you will receive status updates including:
Visual timelineWhere are we in the process and within the marketing plan
CommunicationQuestions and/or messages that require your attention
Ongoing resultsOverview and analisys of measurable results
Updated contact listNames, titles, mails and phones of all involved sorted by program and collaborator
Action listWhat are we asking the collaborator(s) to do today
Complete overviewA comprehensive look of all your marketing investments
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We help you manage more effectively increasing quantities of marketing programs,
materials and assets
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ONE invoice / complete transparency
Get MORE out of your existing investment
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Time saving with only ONE point of referral
ACCOUNTABILITY of the entire plan and programs
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Increased CONSISTENCY throughout all investments
Ongoing review of measurable RESULTS (KPI)
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Easy and HASSLE FREE management
Complete OVERVIEW of all your MarCom activities
04 08
This is what you get
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How can we help YOU?
