helen knaggs, phd vice president, global research & development
TRANSCRIPT
HELEN KNAGGS, PhDVICE PRESIDENT, GLOBAL RESEARCH & DEVELOPMENT
COMPETITIVE ADVANTAGETARGETING THE SOURCES OF AGING
NU SKIN’S ANTI-AGING APPROACH
Small set of robust biomarkers for rapid screening of nutrients and phytochemicals
DNA Microarray Gene MapOver 20000 Genes
IT’S ALL ABOUT BALANCE
Factors influencing
signs of youth
Factors influencing
signs of aging Anti-aging science
COMPETITIVE ADVANTAGE SCIENCE
• We can identify the sources of aging
• We can target the YGCs
CHARACTERISTIC FEATURES OF SKIN AGING
ELASTIN FIBERS & SKIN ELASTICITY
• Young skin is abundant in elastin fibers• As skin ages, elastin levels decrease• Skin loses contour and firmness, skin sags• Ethocyn® increases important components of skin.
This has been proven (p < 0.001) in controlled, punch biopsy clinical trials at major university medical centers
ETHOCYN® CLINICAL TRIALSPercent Increase In Elastin Content
Percent Increase In Elastin Content
FIRMING FOCUSED YGC*
Skin Structure
FirmingImproves Sagging
Contours
Defines
*A subset of the Skin Structure YGC
ANTI-AGING SCIENCE
AGELOC IS A PROVEN BRANDOVER $1 BILLIONIN AGELOC SALES SINCE Q4 2009
TRU FACE
ESSENCE ULTRA
• All the same benefits plus…
*Based off a commissioned third-party clinical study
• Targets the sources of aging• Contains ageLOC proprietary blend• More firming ingredients• Majority of people saw results in one week*• Continuous improvement in overall skin
firmness• Consumer feedback suggests it feels better on
the skin
Percent Improvement Over Baseline
CLINICAL RESULTS
• 53% overall skin firmness.
• 66% skin firmness around the eyes.
18%21%
30%
44%41%
55%
66%
53%
CLINICAL RESULTS
These results represent the highest response to a Tru Face Essence product that Nu Skin has ever seen in these time frames!
Percent of Subjects
55% 55%
80%80%
AGELOC TRU FACE ESSENCE ULTRA
Leave undefined skin in the past and enjoy firmer, younger looking skin today and in the future with ageLOC Tru Face Essence Ultra