hcp powerpoint dr bill toth
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Health Care Practitioners can add $$ to their bottomline without increasing their hours. Live with Intention, DrBillTothCom/blogTRANSCRIPT
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The Pharmanex Bio Scan Wellness Program
• What if you could Enhance Clinical Outcomes• What if you could Generate more Referrals• What if you could Generate more Income
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IT’S TOUGH OUT THERE
Reimbursement issues
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THE COMMON“OSTRICH APPROACH”
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Origin of Pharmanex
• Dr Joseph Chang, 15 years in the Pharmaceutical industry (Wyeth)
• Identified need for quality control standards in nutritional industry
• Co-founded Pharmanex in 1996
• Achieved $50 million/yr in sales
• Purchased by Nu Skin Enterprises in1998 for $135 million
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• Invented at University of Utah (Jarvik artificial heart)
• Pharmanex purchased exclusive rights to device for 20 years• Patented, validated noninvasive antioxidant measurement instrument• Enhance clinical outcomes, generate referrals, income
Pharmanex Biophotonic Scanner
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Higher Frequency
Lower Frequency
Wave Length (nm)
400 500 600 700
IRUV
from 473 nm to 510 nm
RAMAN SPECTROSCOPY
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What Do We Measure?
Carotenoid antioxidants in stratum corneum
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• Journal of Nutrition:
– Carotenoids (blood) are an indicator of total antioxidant status – Carotenoids interact with the antioxidant network– Vitamin E (blood) is not a good indicator of antioxidant status
Carotenoids Predict Antioxidant Status
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You Are What You Eat(and Absorb)
Antioxidants from the foods you consume are incorporated into cells and tissues. The greater your consumption of antioxidant-containing fruits and vegetables, the higher the concentration found in your tissues.
Beta-carotene*
Lycopene*
Lutein*
*There are over 500 carotenoids found throughout nature, these are just a few examples found in our diets
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% of Adults Achieving the Recommended Dietary Intakes of Fruits and Vegetables
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
18-24 25-34 35-44 45-54 55-64 >65
Age (Years)
Fruits
Vegetables
CDC Morbidity and Mortality Weekly Report 56(10);2007.
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Fruit & Vegetable Consumption by State 2009
% of adults aged ≥ 18 yrs who consumed fruit 2 or more times per day and vegetables 3 or more times per day
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2011 Data: n =14,000,000+
Mean SCS = 29,495
Skin Carotenoid Score
Fre
qu
ency
LifePak
5-9 Fruits & VegetablesSmokers
Average (2-3 Fruits & Vegetables)
LifePak + 5-9 Fruits & Vegetables
Obesity
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Effect of Fruit & Vegetable Consumption
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Effect of LifePak Supplementation
19950
2685829463
33173
0
5000
10000
15000
20000
25000
30000
35000
40000
45000
Time (weeks)0 4 8 12
V. L
ow |
Low
| M
od.|
Hig
h
p < 0.01 p < 0.01
Scanner score
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The European Journal of NutritionJuly 22, 2011
Vitamin/mineral supplementation and cancer, cardiovascular, and all-cause mortality in a German prospective cohort
(EPIC-Heidelberg)
• 11 year study of 23,943 people
• users of antioxidant vitamin supplements were 48% less likely to die from cancer
• users of antioxidant vitamin supplements were 42% less likely to die from all causes
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LifePak Nano Contains 60+ Antioxidants
• All 8 forms of natural vitamin E• Buffered vitamin C• Selenium, Copper, Zinc, Manganese• Nano Carotenoids: – as found in 5‐10 fruits & vegetables per day• Over 20 Flavonoids: – green tea catechins, quercetin, naringenin,
hesperidin, grape seed polyphenols, resveratrol• Alpha lipoic acid• And more
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The Nano Technology Difference
nano-nutrients are easily dispersed and absorbed
vs
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LifePak® Clinical Study
Smidt CR, Seidehamel RJ, Devaraj S, FASEB Journal Vol.13 # 4, p.A546, 03/99
LDL Protection
Vitamin E
Beta-carotene
Antioxidant and Cardiovascular Health
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Eat all this everyday or take LifePak
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Pioneers in Aging Research for 30 yrs
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BREAKTHROUGH GENETIC APPROACH to ANTI-AGING SCIENCE
30 YEARS of PROPRIETARY RESEARCH
EXCLUSIVE & PATENTED SCIENCE
A SUPER-CLASS of ANTI-AGING PRODUCTS
IDENTIFY, TARGET & RESET YOUTH GENE CLUSTERS
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AGELOC VITALITY HEATMAPYOUNG GENE EXPRESSION
TARGET OLD GENE EXPRESSION
OLD GENE EXPRESSION WITH AGELOC SCIENCE
RESET
COLUMN 1 COLUMN 2 COLUMN 3
COLUMN 3 SHOWS HOW AGELOC SCIENCE RESET 92% OF THE GENES TOWARD A MORE YOUTHFUL GENE EXPRESSION PATTERN.
*Fatigue *Mental Acuity *Sexual Vitality
AGELOC™ RESULTS INSIDE
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ageLOC Vitality Improves
3 Dimensions of Vitality:
Physical Vigor
Mental Acuity
Sexual Vitality
AGELOC™ VITALITY
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GENETIC BASIS OF WEIGHT LOSS
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NY Times #1 Best Seller June 2011
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Bio Scan Wellness Program
“Show Me the Money”
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ROI (Return on Investment)
• Typical ROI for new equipment 3-5 years
vs
• Expected ROI for Bio Scan Wellness Program
= 5 to 20 times investment annually
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Initial Investment
$2,750 Health Care Professional Pkg
$ 500 deposit (refundable)
80 shipping of scanner
$ 3,330 + Tax
Approximately $3,500
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The Lease
BioPhotonic Scanner 36 months @ $209 per month
HOW TO GET A FREE LEASE:
Add 5 patients to ADR in any month
or
Have $5,000 or more in sales volume
Healthcare Practitioners who work the program
never make a lease payment
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Scanning Fees
• Charging the patient for the initial scan is ESSENTIAL
• No charge = no perceived value
• Minimum charge of $20 is recommended• About the same as typical co-pay
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Scanning Revenue
Scan 2 or 3 patients per day
50 scans per month x $20 = $1000 per month
$12,000 per year = 3x ROI
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Product Revenue
50 Patients purchasing $100 per month ADR =
$5,000 per month sales Volume x 22% = $1100.
= Free Scanner lease = $13,200 revenue annually
$ 13,200 residual income annually
+ 12,000 scanning fees$ 25,200 annual income (7x ROI)
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Patient ParticipationOn average 10% of your patients will decide forthemselves to increase their Antioxidant Scoreand improve their health by using our products.
Approximate numbers:
100 patients = $30,000 yr. + Scan fees300 patients = $90,000 yr. + Scan fees
Residual income that you take into retirement!
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Program Success
The Program will be successful when:
• Practitioner uses the Pharmanex Products
to increase their own Antioxidant Score.• Practitioner recommends the products.• Patients are charged for the first Scan• Staff participates and is incentivized $$
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Embrace Response-Ability
• What if you were to Enhance Clinical Outcomes• What if you were to Generate more Referrals• What if you were to Generate more Income
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START TODAY
#1 Purchase the HealthCare Practitioner’s Starter Package.
#2 Schedule follow-up so we can assist you and your staff on how to implement the
Bio Scan Wellness Program