haeyoung jun - tt · haeyoung jun director samsung electronics . Ⅰ evolution of mobile devices...

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Asia-Pacific Regional Seminar on IMT towards 2020 and beyond 11 Feb, 2014 Ho Chi Minh City, Viet Nam Haeyoung Jun Director Samsung Electronics

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Page 1: Haeyoung Jun - TT · Haeyoung Jun Director Samsung Electronics . Ⅰ Evolution of Mobile Devices Ⅱ Evolution of Mobile Services Ⅲ Expectation of Mobile Traffic Ⅳ Motivation

Asia-Pacific Regional Seminar on IMT towards 2020 and beyond

11 Feb, 2014 Ho Chi Minh City, Viet Nam

Haeyoung Jun Director

Samsung Electronics

Page 2: Haeyoung Jun - TT · Haeyoung Jun Director Samsung Electronics . Ⅰ Evolution of Mobile Devices Ⅱ Evolution of Mobile Services Ⅲ Expectation of Mobile Traffic Ⅳ Motivation

Ⅰ Evolution of Mobile Devices

Ⅱ Evolution of Mobile Services

Ⅲ Expectation of Mobile Traffic

Ⅳ Motivation for the Future IMT

Page 4: Haeyoung Jun - TT · Haeyoung Jun Director Samsung Electronics . Ⅰ Evolution of Mobile Devices Ⅱ Evolution of Mobile Services Ⅲ Expectation of Mobile Traffic Ⅳ Motivation

Evolution of Mobile Device: Present

3

Enhanced & Emotional User Interfaces

- Touch/Haptic/Gesture UI / S Pen

- 3D Graphics

- Location awareness/

Motion Detection

(GPS, Accelerometer, Gyroscope, etc.)

Unlimited Expandability

- Operating Systems

- Mobile Application Market

Ubiquitous Network Access

- High-speed Network (LTE, LTE-Adv, 802.11n/ac/ad)

- Enhanced Mobile Browser

High Performance Application Processors

- Hi-speed processor

High Resolution Displays & Cameras

- Ultra Brilliant & High Resolution Display

- Full HD Video Recording,

High Resolution Camera

Page 5: Haeyoung Jun - TT · Haeyoung Jun Director Samsung Electronics . Ⅰ Evolution of Mobile Devices Ⅱ Evolution of Mobile Services Ⅲ Expectation of Mobile Traffic Ⅳ Motivation

Evolution of Mobile Device: Future

4

Low Power Mobile Sensors Wearable form factors

Internet of Things Ultra High Resolution

Camera / Display

High Performance Processors

Battery Technologies / Ubiquitous Charging

Page 6: Haeyoung Jun - TT · Haeyoung Jun Director Samsung Electronics . Ⅰ Evolution of Mobile Devices Ⅱ Evolution of Mobile Services Ⅲ Expectation of Mobile Traffic Ⅳ Motivation

Evolution of Mobile Services : Augmented Reality

5

See the world in a new way !

Using the camera and GPS, GALAXY

Tab brings Augmented Reality to

the palm of your hand.

Explore your surroundings

in detail, with point-of-interest icons

that pop up to show you reviews

and information on restaurants,

stores and places of interest.

Page 7: Haeyoung Jun - TT · Haeyoung Jun Director Samsung Electronics . Ⅰ Evolution of Mobile Devices Ⅱ Evolution of Mobile Services Ⅲ Expectation of Mobile Traffic Ⅳ Motivation

Evolution of Mobile Services : Energy Management

6

AM 8:00 PM 12:00 PM 10:00 AM 3:00 AM 8:00 PM 12:00

Energy Usage

Curve/Day

Dryer Off Turn Off

Delayed Operation

Light. Off

Delayed Operation

Energy Saving Mode

Page 8: Haeyoung Jun - TT · Haeyoung Jun Director Samsung Electronics . Ⅰ Evolution of Mobile Devices Ⅱ Evolution of Mobile Services Ⅲ Expectation of Mobile Traffic Ⅳ Motivation

Evolution of Mobile Services : Smart Home

7

Remote START Remote MONITORING

NW

Remote MONITORING

Smart Home GW

Page 9: Haeyoung Jun - TT · Haeyoung Jun Director Samsung Electronics . Ⅰ Evolution of Mobile Devices Ⅱ Evolution of Mobile Services Ⅲ Expectation of Mobile Traffic Ⅳ Motivation

Traffic Manage-

ment

Traveler Inform-

ation

Public Trans-port

Vehicle and

Highway Cloud

Evolution of Mobile Services : Connected Car

8

Auto Repair Center

Social Network

Camera

Head- light

Engine

Tire

Vehicle Maintenance

In-Vehicle Gateway

Car Infotainment

NW

Car Insurance

ITS (Intelligent Transport System)

Commercial Vehicle

Operation

Page 10: Haeyoung Jun - TT · Haeyoung Jun Director Samsung Electronics . Ⅰ Evolution of Mobile Devices Ⅱ Evolution of Mobile Services Ⅲ Expectation of Mobile Traffic Ⅳ Motivation

Cloud

Evolution of Mobile Services : Connected Health

9

Health Sensor Device

• Blood Pressure

• Calorie

• Glucose

NW

Blood Analyzer

Page 11: Haeyoung Jun - TT · Haeyoung Jun Director Samsung Electronics . Ⅰ Evolution of Mobile Devices Ⅱ Evolution of Mobile Services Ⅲ Expectation of Mobile Traffic Ⅳ Motivation

Cloud

Evolution of Mobile Services : Mobile Education

10

(Electronic Whiteboard)

NW

Page 12: Haeyoung Jun - TT · Haeyoung Jun Director Samsung Electronics . Ⅰ Evolution of Mobile Devices Ⅱ Evolution of Mobile Services Ⅲ Expectation of Mobile Traffic Ⅳ Motivation

Evolution of Mobile Services : UHD streaming

11

Require data rate

ANYWHERE

Page 13: Haeyoung Jun - TT · Haeyoung Jun Director Samsung Electronics . Ⅰ Evolution of Mobile Devices Ⅱ Evolution of Mobile Services Ⅲ Expectation of Mobile Traffic Ⅳ Motivation

Evolution of Mobile Services : Holography

12

Huge content representation - Realistic object representation - High resolution - Information I/O possibility

Require data implement hologram - Now, HDTV resolution: 2Mpixels - 60°field of view 40 inch HDTV resolution: 3.6∗1012𝑝𝑖𝑥𝑒𝑙 1.8 million times high resolution - Data(RGB 8bit, 60fps): 5,000Tbps

HDTV hologram implement - Require 2 trillion calculation(1Mpixel)

50inch hologram display realization - Require thousands Super-HD spatial light modulator

Sufficient visible region (clearly visible to the naked eye looking) real-time hologram image implement - Require 250,000 times HDTV resolution - Filed of view2~60°: 110MB~70GB

Page 14: Haeyoung Jun - TT · Haeyoung Jun Director Samsung Electronics . Ⅰ Evolution of Mobile Devices Ⅱ Evolution of Mobile Services Ⅲ Expectation of Mobile Traffic Ⅳ Motivation

Evolution of Mobile Services : All Connected via Cloud

13

Connected Car

Mobile Payment

Connected Health

Mobile Education

Smart Home

Connected CE

Connected Car

Mobile Payment

Connected Health

Mobile Education

Smart Home

Connected CE

Cloud

Reliable High Speed Network

Page 15: Haeyoung Jun - TT · Haeyoung Jun Director Samsung Electronics . Ⅰ Evolution of Mobile Devices Ⅱ Evolution of Mobile Services Ⅲ Expectation of Mobile Traffic Ⅳ Motivation

Evolution of Mobile Services : Examples

14

(1000x Device)

- Device-to-Device communication without SNS server

(1000x Data Rate)

- Realtime interactive multi-view video streaming service

(1000x latency Reduction)

- Private mobile cloud for wearable devices

(1000x Data Rate)

- High Quality wireless video streaming on the high speed railroad

(1000x Data Rate)

- Hybrid broadcasting & communication services

Page 16: Haeyoung Jun - TT · Haeyoung Jun Director Samsung Electronics . Ⅰ Evolution of Mobile Devices Ⅱ Evolution of Mobile Services Ⅲ Expectation of Mobile Traffic Ⅳ Motivation

2020s

2010s

2000s

Expectation : Mobile Data Traffic

15

0

2000

4000

6000

8000

10000

12000

2008 2009 2010 2011 2012 2013 2014 2015 2016 2017

[PB/Month] [Source: Cisco, 2012]

Asia Pacific Western Europe Middle East and Africa Eastern Europe Latin America North America

New service

Page 17: Haeyoung Jun - TT · Haeyoung Jun Director Samsung Electronics . Ⅰ Evolution of Mobile Devices Ⅱ Evolution of Mobile Services Ⅲ Expectation of Mobile Traffic Ⅳ Motivation

Motivation for the Future IMT (5G)

16

Wearable, Display, Processor Battery, Charging, IoT, etc.

Device Tech. Evolution

New Mobile Services Health, Augmented Reality

UHD, Hologram, Learning, Car

Page 18: Haeyoung Jun - TT · Haeyoung Jun Director Samsung Electronics . Ⅰ Evolution of Mobile Devices Ⅱ Evolution of Mobile Services Ⅲ Expectation of Mobile Traffic Ⅳ Motivation

Haeyoung Jun, Ph.D.

([email protected])

Samsung Electronics