h2020 katana technology platforms
TRANSCRIPT
Emerging industries as key enablers for the adoption of advanced technologies in the agrifood sector
Technology PlatformsTechnology Platforms
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This project has been funded from the European Union’s Horizon 2020 research and innovation programme under grant agreement N° 691478
Agrifood & Precision Agriculture:N liti h llNew realities, new challenges
Greatersustainability
Thepromise of Higherpromise ofPrecisionAgriculture
Higherproductivity
Economicbenefits
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What KATANA Offers you beyond Funding?y y g
Matchmaking facilityPeer‐2‐peer evaluationMarketplace for Precision
Agriculture Services
Training programReward crowdfunding
Equity crowdfunding
Platform for exploiting IoT to reach consumers
Toolbox for the design of Lean start‐up approachEquity crowdfunding
functional foods (recipes and processes)
Supporting servicesSelection and funding scheme
Technology
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KATANA Technology: Technology PlatformsTechnology Platforms
KATANA offers access to 3 technology platforms in Agrifood related emerging industries (eco‐industries, mobile services and personalized health), as enablers for shaping new products/services.
Emerging Industry KATANA Technology Platforms Target Groups
Eco‐industries
Precision Technologies for sustainable farming: Marketplace for Precision Agriculture Services
Farmers, Agronomists, Sensordesigners, S/W developers,Environmental Consultants,
bil S i i i i d d l d di ibMobileServices
Mobile Services in Accessing AgriFoodMarkets: Platform for exploiting IoT to reach consumers
App developers, Food distributors,Food retailers, Farming cooperatives,Restaurants, Marketing agencies
Food manufacturers food engineersPersonalizedHealth
Functional Foods for personalized nutrition: Toolbox for the design of functional foods (recipes and processes)
Food manufacturers, food engineers,healthy supplements vendors,nutrition experts, health servicesproviders.
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KATANA Technology: #1 M k t l & t h ki f ilit#1: Marketplace & matchmaking facility
Search engineBoth parties can search for partners;
3.2. PA costs calculator
Calculate cost, set up bidfor partners;
1.Farmer enters:crop type GPS coordinates
4.
Consultants/PA Service provider‘P fil t i ibilitcrop type, GPS coordinates
photos, soil type, machinery;language 5.
‘Profile; gets visibility
Matchmaking algorithmProvides suggestions for farmers& agronomists;
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KATANA Technology: #1 S i /F t#1 Services/FeaturesServices for Vendors and
/Services for Farmers
Agricultural consultants/ PA solution providers• Products multi‐vendor marketplace
• Open Request for products• Open Request for Services• Put auctions/bids
• Services multi‐vendor marketplace• Products/Services Grouping• Promotion/Discount Services
/b d
• Market Statistics/Trends• Matchmaking algorithm• Rate product/services
• Put auctions/bids• Market Statistics/Trends• Manage OrdersM d t i
• Manage OrdersGeneral Services• Authenticated access• Users Management• Manage product reviews
• Manage shipping
g• Electronic Payments• Calculator• Search toolbox• Multilingual Support• Shipping management • User Profile/personalization
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• Simple Dashboard• Social networks• Peer communications
KATANA Technology: #1 A hit t#1 Architecture
Storage
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Matchmaking statistics, VendorsBuyers, Bids, Orders, TransactionsProducts/Services information
KATANA Technology: #2 T h l i l M k t l I T#2: Technological Marketplace on IoT
Exploiting IoT technology to reach AgriFood consumersp g gy g
2 Customer enters:3. Payments:Make on line2. Customer enters:
Product order via mobile Device or Beacon Device
Make on‐line payments(e.g. PayPal)
Either from home or on the move
One TouchBeacon Devices
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1. Farmer enters:crop type, GPS coordinatesphotos, soil type, machinery
4. Promotion:Bonus & PersonalizedOfferings
KATANA Technology: #2 S i /F t#2 Services/FeaturesTechnological framework and open APIs to build IoT apps for mobile g f p pp fmarketing of agrifood products.
Specific functionalities : N i (GUI/UX) f lli if d d t ith bil New user experiences (GUI/UX) for selling agrifood products with mobile
apps or wearable’s; Location awareness triggers as Beacon proximity services to push and
trigger mobile events on the point of sales; Peer‐to‐Peer mobile sales channels for direct transactions; Ship Management for costumer centric sales models
Open APIs to support developers Identity Management API to control access and privacy
Ship Management for costumer centric sales models.
Identity Management API to control access and privacyMobile API to connect 3rd party mobile apps Beacon/GPS location API
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Payment API Logistic API e.g. for “same day delivery” services
KATANA Technology: #2 A hit t
Manage Profile of• Storefront users • Customers• Affiliates
Web based online GUI to manage products.Web based online GUI
d#2 Architecture Affiliatesto manage Orders.
Transaction Manager payment, marketplace user manager, logistics.
T i t tiTrigger transactions and order based upon e.g. location or user / IoT Device context
Web based online GUI to manage storefront Extend storefronts with settings.Extend storefronts with
3rd party services & clients. E.g. iBeacons
Interface various devices as smartphones, smart home appliances, smart cars…
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OAuth 2.0 server: Authenticates Persons, IoTclients or 3rd Party service
KATANA Technology: #3: Functional Foods Toolbox for personalized nutrition
Help industries/SMEs to the sustainable development of healthy innovative functional foods.
Provides guided data/information based on:
Food category (dairy products, dried products, extruded snacks, emulsions, g y ( y p , p , , ,
Target group (athletes, pregnant women, etc.)
Techno economic data & Market analysis
Solution
Resource type of available compound, etc.
Data on European food legislations
User’s input
FunFood GUISME user
User s input
Database
11Data processing
FunFood
KATANA Technology: #3 S i /F t#3 Services/Features
• Functional Food: Provides results for functional foods products according to user’s selection of target group, food functionality, bioactive compound (BAC), Category.
• Processes: Provides information on the major proposed / used processes• Processes: Provides information on the major proposed / used processes.
• BACs/BACs category: Provides information on selected bioactive compound and/or their respective category.
• Recipes: Provides information for food product recipes based on user’s selections.
• Market Analysis: Provides information on the market size, competitors, leading companies and RTDs, on the specific functional food product/product category.
• Legislation: Provides information on the major legislation issues regarding the• Legislation: Provides information on the major legislation issues regarding the selected product.
• Other functions: Contact, Sign‐in/sign‐up/Profile
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, g / g p/
KATANA Technology: #3 T lb A hit t#3 Toolbox Architecture
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•Market Analysis
UserConstraints Select
Food Selection
Level 1• Dairy products• Dried products• Extruded Snacks
Level 2• Milk• YogurtMarket Analysis
• Available Resources• Technology• Regional Data•…. Analysis
FunFood Tool• Emulsions• …………..
Yogurt• Cream• Cheese• …………..
Current Current Target • Pregnant• Elderly
…. Analysis Engine
Level 3• Cow Milk• …………..
ProcessRecipeGroup• Athletes• …..
NewR i
NewProcess
• Quality• Quantity
Addition of functional compounds
Replacement of ingredients•
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Recipe Process • Quantity• Cost Savings• Resource using• …
• ….