h ow 1450, i nc. c an h elp y ou m ake t he m ost of n uance ’ s $250 l oyalty r ebate p romo and...

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HOW 1450, INC. CAN HELP YOU MAKE THE MOST OF NUANCE’S $250 LOYALTY REBATE PROMO AND MORE…

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HOW 1450, INC. CAN HELP YOU MAKE

THE MOST OF NUANCE’S

$250 LOYALTY REBATE PROMO

AND MORE…

PRESENTER:

• Amy Hamilton• 1450 VAR Marketing and Communications• [email protected]• 888.848.1450 ext. 122• http://www.linkedin.com/pub/amy-hamilton/10/a62/292/

AGENDA:• The Loyalty Rebate Promo• 1450 Produced Marketing

Materials for the Rebate Promo• 1450 Exclusive M&S Promo• More Exclusive 1450 Promos• Questions

THE LOYALTY REBATE PROMO:• End User Rebate• VAR Prices Do Not Change• End User Handles Rebate• $250 Amex Card

HOW 1450 HELPS PROMOTE THE LOYALTY REBATE PROMO:

• A Valentine’s Day E-mail• A series of 4 e-mails

• Be a Hero• Share the Key to Success• Give Your Colleagues a Boost • Share the News, Time is Running Out!

• Banner Ads For Your Website• 300 x 250• 120 x 600

• Video• Share Your Super Powers (Link Will Be Shared in Email Following Webinar)

HOW TO OBTAIN THE E-MAIL TOOLS:

• Get them customized!• Send the following items to

[email protected] With Subject, “Rebate Email Request”• Company Name• Company logo (In high resolution) • Company Phone Number• Physical Company Address• Company Website URL• Company Email Address• WHERE DO YOU WANT THE BUTTON TO LINK? Your website, if so,

where on your website? A specific email address?

HOW TO LEVERAGE THE E-MAIL TOOLS:• Determine Which Contacts in Your CRM Are

Eligible for the Rebate Promo

• Send the timely (Valentine’s Day) e-mail early next week• Consumers expect to shop around holidays, and expect holiday promos• Take advantage of these buying habits and tap into the holiday with the Valentine’s Day themed

email • Choose a subject that clearly labels the e-mail as a holiday/promo email

• Share the love with your office this week.• Give your colleagues a gift of appreciation this week

• Schedule the series of 4 e-mails• Pick 2 days and times to send the 1st email during the week of Feb. 18th

• Split your list and send ½ to one day and time and the other ½ the other day and time• 2 weeks later send the 2nd email to ½ your list at the same day and time as the most opened email

from the 1st send, and the other ½ on a different day and time.• Compare open rates, and 2 weeks later send the 3rd email to ½ the list on the best day and time so

far and the other ½ to the second best day and time.• 2 weeks later send the final email to the entire list on the overall best opened day and time

HOW TO LEVERAGE THE BANNERS:

• Download them from• 1450.com/vars

• DMPE Loyalty Rebate Marketing• DMPE Loyalty Rebate Banners Ads

• Put it on your website linking to specific spot on your website where visitors can find more information, or to an email address where they can email you for more information

• Put it on your social media Facebook, Twitter, LinkedIn, Google+

HOW TO LEVERAGE THE VIDEO:

• Get it customized!

• Send the following items to [email protected] With Subject, “Rebate Video Request”• WHERE DO YOU WANT TO SEND THE VIEWER FOR MORE

INFORMATION? LINK? Your website, if so, where on your website? A specific email address?

HOW TO LEVERAGE THE VIDEO:

• Put it on your website. Possibly link from one of the banners.

• Link to it on your social media Facebook, Twitter, LinkedIn, Google+

• Put a link to it in your email signature line

AND NOW THE MORE…

THE 1450 “WE PAY YOU $1” FOR MAINTENANCE & SUPPORT PROMO:

• DMPE Maintenance for $249• 1450 is discounting all Dragon Medical Practice Edition Maintenance

by $39 through March 31st, 2013*• Pass the saving on to your customers, and when they combine it with

the Loyalty Rebate Promo, it’s like Nuance is PAYING THEM $1 for Maintenance and Support!

*For full DMPE Box License purchase.

HOW TO PROMOTE THE “WE PAY YOU $1 FOR MAINTENANCE & SUPPORT PROMO”• Once a customer has taken advantage of the DMPE Loyalty

Rebate Promo, offer them Maintenance and Support at $249 explaining to them that it is like Nuance is paying them $1 for free upgrade assurance and 24 technical support when combined with their rebate promo

• Send them an e-mail explaining the maintenance and support further • 1450 Produced “We’re Paying You $1 For Maintenance & Support!” Email

AND NOW EVEN MORE…

EXCLUSIVE TO 1450!DRAGON MEDICAL PRACTICE

EDITION AND PHILIPS DPM 9600 PROMO

Good Through March 31st, 2013

SAME PROMO AS IN 2012!

•Call 888.848.1450 for your pricing

•Join Philips and 1450 for a Webinar about this solution in early March. Invitation will be sent soon.

•Philips and 1450 will be providing you with marketing materials for this promo in early March.

AND JUST ONE MORE…

EXCLUSIVE TO 1450!DNS + DPM 9600 PROMOS!

INCLUDE DNS PRO & DNS LEGAL

MORE INFO BE MADE AVAILABLE NEXT WEEKSTAY TUNED…

This Webinar Will Be Made Available, by the end of the day, on 1450.com/vars and

the 1450, Inc. YouTube Channel http://

www.youtube.com/user/speechtranscription

All Marketing Materials are now Available on 1450.com/vars

Questions?

Thank you!