guard.social

SOCIAL MEDIAMarketing or Customer Care?

FACT

Gartner says that by 2020, 90% of companies will be using social media for customer service

Yet in order to meet that objective,

companies need to start taking action today

PROBLEM

BUT

MARKETING & CUSTOMER CARE Have to work together on social media

PROBLEM

They have different needs

They have different measurements

Most likely they don’t like each other

SOLUTION

KEEP MARKETING AND CUSTOMER CARE

AS FAR APPART AS POSSIBLE

POST REPLY

GUARD.SOCIAL allows Social Media Managers to keep control over social

and leverage resources from other functions without changing tools or workflows

POSTHow much time are you wasting while

creating, approving, posting and assessing your social editorial plan?

COMPARE

Cross content and cross channel statistics

(image vs text vs videos)

Campaign statistics (winter collection vs summer collection)

User engagement statistics

Organized social content repository (custom tags)

Create & collaborate on drafts(copywriter, graphic designer…)

Posts preview (real social-based preview)

CREATE

Mobile enabled preview and approval (no login needed)

One click multi level approval

Involve external users on drafts

APPROVE

Shared team content calendar

Effortless automated scheduling

Multiple social media posting

POST

SUPPORT

Automatic content filtering and prioritization

Social customer support of Facebook, Twitter, Mail

Automatic routing

Manage Social requests as emails

Native integration with contact sender tools (Cisco, Avaya, Genesys)

Communicate with external users with one click

INTEGRATE

Reply to all social media

Rich customer profiles (social and ticket history, likes, etc.)

CRM integration

REPLY

Export your data

Key performance matrix

Drill down to discover trends

ANALYSE

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