The Green Machine

Green Machines Administrative TeamYali WangCecelia VaughnMatthew SchefflerJordan ReitzJulia NgaiBridgette HarrisLauren Bryan

The Green Machine Automatic Senses that will guide the machine up and down the lawna. Save time and energyb. people who have allergies won't need to go out and sufferSolar Powereda. Using power of sun rather than gasoline or electricityb. save money and protect the environmentIt is very quiet when mowing

The Green Machine Solar Powered System

SpecificationsThe Green MachineCreated By: Team ONEBatteries Needed: N/ABattery Type Req.: N/A Terrain: Flat (preferred)Various Terrains: YesProgrammable: YesRemote Control: OptionalTheft Protection: YesTool-Free Adjustments: YesRun Time (Minutes): UnlimitedSize of Yard: 1-8 Acre (preferred)Area Covered Per Hour: 8000 Sq. FtAverage Run Time: 60 minutes per 8000 Sq. Ft. Assembled Width: 14 in.Assembled Height: 18 in.Product Weight: 78 LBSReconditioned: NoAssembled Depth: 32 in.Cutting Width: 21 in. Maximum Cutting Height: 3.5 inMinimum Cutting Height: 1 inLawn Mower Type: RoboticPowered By: Solar EnergyReturn Policy: 90-Days (in-store) Warranty: LifetimeRust Resistant: YesTilt Sensor: YesMaximum Slopes: 24 DegreesRock Sensor: Yes Specifications

Perimeter Wires helps guide The Green MachineSlim Trees Dont Need Perimeter WireThe Green MachinePerimeter Wires go around the trees with larger bases

How Solar Power WorksSun produces EnergySolar Array Accepts the sunrays Solar Arrays transfer the energy to the power trackersIt is stored internally to a rechargeable batteryMotor Controller accesses batteries' stored chargeMotor Starts

Laying the Perimeter Wire

Helps with navigation

Lets you have full control!

Lines CANNOT be cut

The Green MachineSelf-propelled mowerRiding mowerPush mower$1,500$3,500$1,500$270Solar poweredGas poweredGas poweredGas powered

Avg. lawn: Just turn on machineAvg. lawn: Total of 40 minutesAvg, lawn: total of 40 minutesAvg, lawn: total of 1 hourEnvironmentally friendly: conserves energy & fossil fuelEnvironmentally detrimentalEnvironmentally detrimentalEnvironmentally detrimental BenefitsConvenienceHands-freeTime for other activities SafetyHealth problemsInjuriesEnvironmentally friendlyCost effectiveness Cheaper than average riding mowerSave money on gas

Red Herring Statements

Green Machine

Production

Internships

WOTSMarket nicheBuilding reputationOutsourcing production Need in market for solarpower mowerMarket is growing to advance the productGreen MachineTarget Market

Age: 28-59

Attitudes: Being first to have the

Must Have Gadget on the market

Gender: Males

Interest: DIY, Yard Maintenance, Going GreenIncome: $45K to 100KLifestyles: Active , Retired and Retired Minded, Green LivingStatus: Married, Married with kids

Green Machine

Creating the Buzz

Social Media

Trade Shows

Retailers

MetricsCost- Meet budget of $3,000,000 1st year with an investmentTime- Produce 3,000 machines 1st yearScope- Break even with 790 units soldQuality- Satisfaction Guarantee Risk- Insurance on facilityCommunications- Constant exchanges with investor(s)

18Cost- 2,620,000 first year- includes production and transportation, labor, and marketingTime- produce 3000 first year. Should meet unless problem arises with manufacturingScope- will break even with 790 units soldQuality- meeting customers satisfaction surelyRisk- insurance on the production facility in case of natural disaster, and backup manufacturer in case of product discrepanciesCommunications- constant exchanges with investors to maintain satisfaction

MetricsProcurement- On track with acquisition and management of goods and servicesHR Issues & Actions- No unresolved issuesHR Resources- Labor all set up

19Procurement- on track with acquisition and management of goods and services, just need investors capitalHR Issues and Actions- no unresolved issues, investors capital is the last thing on the agendaHR Resources- labor is all set up in terms of resources. $300 for each machine, includes labor, materials, and all other expenses. Other labor is 550,000, includes sales reps, accountants, and marketers

-Production $300/unit-Transportation $350/unitTOTAL = $650

-Labor Cost $550,000-Advertisements $120,000TOTAL = $670,000Variable CostsFixed Costs

Selling Price $1500Breakeven 790 unitsBUTwe are going to produce 3000 units!

ProfitLossROI 72%The Green Machine (2014)Cost Per Unit $ 300 Transportation Cost Per Unit $ 350 Total Cost Per Unit $ 650 Number of Machines3000Total Variable Cost $ 1,950,000 Labor Cost $ 550,000 Advertisement Cost $ 120,000 Total Fixed Cost $ 670,000 Total Cost $ 2,620,000 Price Per Unit $ 1,500 Number of Machines 3000Total Revenue $ 4,500,000 Return on Investment72%Profits for the next 2 years?Projected Income (2014 Statement)Sales $ 4,500,000 Cost of Goods Sold $ (1,950,000)Gross Profit $ 2,550,000 OTHER EXPENSESAdvertising $ (120,000)Wages $ (550,000)TOTAL OTHR EXP $ (670,000)NET $ 1,880,000 Projected Income (2015 Statement)Sales $ 6,000,000 Cost of Goods Sold $ (2,600,000)Gross Profit $ 3,400,000 OTHER EXPENSESAdvertising $ (120,000)Wages $ (550,000)TOTAL OTHR EXP $ (670,000)NET $ 2,730,000