Prsentation PowerPoint

Google TravelClass 702_e

Alexandre Clavel & Stphanie Chappuis

14th March 2013Our presentationIntroduction, historyCompanies bought by GoogleCreation of new softwareAdded-value to customerHistory

Actuality

Companies bought by Google : data basis for air travel

: vacation rentals

: gastronomic guide

: American travel guide and search engine

Google also overtook

: geolocalisation enabling to share itineraries as video

: share geolocalised pictures

ChallengesInterfaces are not relatedNew threat Searching engine no production of any touristic product

Google must earn moneypay to be on the top list?Sale of more advertisement placesNew softwares

Google Map

Google Earth

Google Streetview

Google traduction

Flight search

Hotel Finder

Google Adresses

Added-value for the customerDream, Search, Book, Live an experience and Share.A complete offer : Before, during, afterTracking your behaviourSuggesting additional contentVertical integration