google inc

Group 2

Tuesday, September 6, 11

Corporate History


Corporate History• About Google

• Google’s mission is to organize the world‘s information and make it universally accessible and useful.

• Started on 1996, Stanford University graduate students Larry Page and Sergey Brin built a search engine called “BackRub” that used links to determine the importance of individual web pages

• 1998 they had formalized their work, creating the company you know today as Google.


Corporate History

Larry PageCEO

Eric E. SchmidtExecutive Chairman

Sergey BrinCo-Founder


Web Services


Web Services

• Everyday Essentials – Weather, Stock Quotes, Time, Sports Scores

• Reference Tools – Calculator, Book Search, Unit Conversion

• Choosing Keywords - Synonym Search, Dictionary Definitions, Spell Checker

• Local Search - Movie Showtime's, Real Estate and Housing

• Trip Planning - Airline Travel Info, Currency Conversion, Maps

• Search by Number - Package Tracking, Patent Numbers, Area Code


Top Rated Products


Top Rated Products• Google Search

• Gmail

• Google Earth / Maps

• Chrome

• Google Docs

• Blogspot

• AdSense / AdWords

• Android


Google Search


7GB Storage SpaceSend files up to 20MB

Integrated Google Talk and video chatFully integrated with other Google services


Google's "software as a service" office suiteMultiple users co-op to create docs, spreadsheets and

presentations


http://en.wikipedia.org/wiki/Software_as_a_service

http://en.wikipedia.org/wiki/Software_as_a_service

Google Mobile


Critical Success Factors



Functionality



Functionality +



Functionality + Simplicity


Top 10 Reasons Why Google Stands Out From Rest Of Competition



They focused on the user and all else followed



They focused on the user and all else followedThey focused to do one thing really, really well.




Fast is better than slow.




Fast is better than slow.Democracy on the web works.





You don’t need to be at your desk to need an answer.





You don’t need to be at your desk to need an answer.You can make money without doing evil.






There’s always more information out there.






There’s always more information out there.The need for information crosses all borders.







You can be serious without a suit.







You can be serious without a suit.Great just isn’t good enough.


Biggest Opportunity


Biggest Opportunity

Convergence of Technology


Biggest Opportunity

Convergence of TechnologyMobile Computing


Biggest Opportunity

Convergence of TechnologyMobile ComputingCloud Computing


Biggest Opportunity

Convergence of TechnologyMobile ComputingCloud Computing

Apps


Recommendation


Recommendation

Maximize value of Motorola Acquisition (patents)


Recommendation

Maximize value of Motorola Acquisition (patents)Maintain lead in Cloud Computing


Recommendation

Maximize value of Motorola Acquisition (patents)Maintain lead in Cloud Computing

Strengthen and expand Adroid Market for Mobile Phones


The EndGroup 2


google inc

Business

google mobiletuesday

google servicestuesday

google searchtuesday

mbintegrated google

rest of competitionthey

web works

rest of competitiontuesday

web servicestuesday