gnossem feel independent feel alive
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THIS IS THE TIME OF INDEPENDENTLY MINDED
Our raison d’être
Gnossem was launched in Singapore by our founder Lisa Crosswhite to provide fashion lovers around the world with sharply curated Independent fashion.We now work out of our pre-war shophouse in Singapore and our Soho office in New York.
“Independent designers have so much to offer in terms of unique design and value; and yet, the fash-ion world is still largely polarized between mass fash-ion and luxury. I began wearing independent fashion because it felt more real, more personal... I was close to designer and the story I resonated with. I wanted to treasure each piece in my wardrobe, as an exten-sion of myself and my life. Gnossem was born out of this passion to have more significance in dressing, and an immense admiration for designers that blaze their own trail.” - founder and CEO Lisa Crosswhite
Brand VisionOur vision inspires the way we see our shoppers, our partners, and our culture. Gnossem seeks to bring you a sense of self and individu-ality through our curation of Independent Designers.
Independent: Non-mass, rare, unique, niche, artisan
Exquisite Self: A particular celebration of one’s individuality, a nod to ‘self’ - or what makes on different and unique
Independent fashion for the exquisite self.
The Gnossem Women
The Dreamer The Hunter The Climber
Wear the story
Unique
Feminin
Curious
Worldly
Spiritual
Romantic
Become part of the story
Ambitious
Admirer
Aspirer
Driven
Smart
Girlie/Youthful
Be the story
Ambitious
Independent
Loud
Proud
Sexy
Attitude
The Dreamer The Hunter The Climber
Fashion is wearing pieces that tells a story I can belong to, that accentuates who I am and the
values i hold.
Content she relates to:
Women achievement
Designers with a story
Fashion for greater good
Unique situations, unique stories and
unique designs.
Fashion is having my friends and peers sit up and take notice, it’s quality, exclusivity and
individuality.
Content she relates to:
Female power stories in profiled roles
Bold statements and positions
High end quality in unusual context
Fashion is first to know, first to get and first to
share, it’s building myself in my heroes image.
Content she relates to:
Perception of luxury and
Aspirational situations and
stories power without the
price-tag
of women who have ‘arrived’
Celebrating individuality, together
As curators of independent fashion with a belief that style goes beyond appearance; we strive to provide women to-day with designs, pieces and collections that reflect their uniqueness and personalities in new and inspiring ways.
We are therefore constantly looking for like-minded people to join our community and help us show all the amazing women out there that there are designers and collections beyond the main street brands, accessible in one carefully defined and cul-tivated place. Created with passion and purpose. Curated for them.
Gnossem and You
We recognise you as a like minded soul, with a style and drive that reflects the Gnossem woman and the type of people and company that we strive to be. We therefore wish to invite you to work with us on further curating and promoting the uniqueness and exclusivity of our independent designers, their stories and their styles.
Through exclusive content and carefully selected designers, inspiration and ambassadors, we believe we have a formula and a concept that sets us apart, and relates to our con-sumers on a very personal level. Working with partners who posses the same values and ideas is therefore important to us.And why we’ve asked you to join the family.
How it Works
Our Core Pillars
We have 3 core pillars from which we create and curate the majority of our content, and these form the basis on how we structure and plan our communication and conversations with our community.
Prior to the launch of a coveted collection, or the introduction to a new exclusive designer into the family, our content team prepares a brief on all relevant information and angles, all visual and existing content relevant to curation across the channels, and any other sources that is likely to inspire our partners.
1. COLLECTIONS 2. DESIGNERS 3. AMBASSADORS
Rewarding our partners As we value having the right partners with us, we also value their time and efforts in help-ing bring independent design to the front, and we reward our contributors and our part-ners for all their efforts.
We have a standardised metric that works for all parties and that we feel comfortable in bringing into new relationships.
All sales through referral <$5000! 5%!
All sales $5,000 - $9,999! 8%!
All sales $10,000 - $14,999! 10%!
All sales above $15,000! 12%!
Commission Structure Referrals Sales
Where to from hereIf you also feel a connection of ideas and believes,
then we would love to get in touch to discuss the opportunity of working together further.
Contact us on:E: [email protected]
P: (65) 6396 6951
Please also check out what we are doing on our website, FaceBook and Pinterest for more insights on us as a brand and as individuals.
www.gnossem.com
https://www.facebook.com/Gnossem
http://www.pinterest.com/gnossem/
We are very excited about this opportunity, and hope you want to join us in celebrating individuality by bringing forward unique independent fashion and
designers.