global ethylene market outlook: low cost
TRANSCRIPT
Global Ethylene MarketOutlook: Low Cost
Feedstocks Fuel The NextWave Of Investments In NorthAmerica and China
Mark Eramo
Vice President, ChemicalInsights
IHS Chemical
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Ethylene MarketOutlook
Opening Session
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Chemical Industry Building Blocks
The Chemical Industry is a keyenabler of modern living:Medical, Transportation,Construction, Packaging, FoodProcessing, Water Distribution,Fuel, etc…
Investments driven by costadvantage and/or proximity todemand centers
Demand growth is acceleratingoutside of the developed regions
Strategy development requirescomplete understanding of thevalue-chain
Ethylene Propylene
BenzeneMethanol
Chlorine
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Consumers Retail ConsumerGoods
Energy DerivativesPetrochemical
s
Companies that have long term success inthe chemical industry are able to leverage
technology and low-cost supply strategies formeeting demand at the right cost with the
right products using for the rightgo-to-market strategies
Petrochemical Value-Chain From TheWellhead to Wal-Mart
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Energy &
Feedstocks
…make up 60-70% of the costs
of chemicalproduction.
Investments seeka competitive
advantage
DemandGrowth
Proximity todemand growthessential withoutdistinct cost or
technologyadvantage. Tradeaccess also key.
Technology
Technology toenable efficientand competitiveproduction costs
and highperformance
products. First tomarket isimportant
Chemical Investment Seek To Leverage AnAdvantage…
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Agenda
Chemical BuildingBlocks
Changing DemandTrends
Impact of Energy
Shift in New Capacity
Evolving TradePatterns
Profit Cycle is Mixed
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Ethylene, Methanol and PropyleneExpanding At A Rapid Pace
Ethylene is the largestof the basic chemicalbuilding blocks
Ethylene, propyleneand methanol areexpanding at a rapidpace…driven by shalein North America
Benzene and chlorineshowing more modestgrowth
0
25
50
75
100
125
150
175
200
225
2010 2015 2020Benzene ChlorinePropylene Methanol
Basic Chemical Capacity,Million Metric Tons
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Ethylene, Methanol and PropyleneExpanding At A Rapid Pace
2020 Global Capacity:
Ethylene:200 Million Tons
Methanol:160 Million Tons
Propylene:140 Million Tons
0
25
50
75
100
125
150
175
200
225
2010 2015 2020Benzene ChlorinePropylene Methanol
Basic Chemical Capacity,Million Metric Tons
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Demand for Basic Chemicals Driven ByDurable/Non-durable Goods
Strong economic growthsupports basic chemicaldemand growth
Modest growth in 2012/13suggesting lowerconsumer spending
Emerging markets aredriving tomorrows demandgrowth
China dynamics arechanging, but remainscritical to most markets
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The Rise of the Emerging Market Consumer
The share of Global GDPrelated to consumption isconverging in noted markets
Emerging market’s share willmatch that of U.S. & Europewithin the next 7 years
Message to producers isclear: do not ignore theabsolute size of U.S. andEuropean market, but forrapid growth you need to lookto the emerging world GDP
Ratio of Domestic Consumptionto Global
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0
100
200
300
400
500
600
90 95 00 05 10 15 20
Asia and India Basic Chemical and PlasticsProduction Change (1990 Base)
Million Metric Tons
0
100
200
300
400
500
600
Production growth continues to be supportedby rapid growth in real demand…
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West Europe Basic Chemicals and PlasticsProduction Change (1990 Base)
0
10
20
30
40
50
60
70
80
90 95 00 05 10 15 20
Million Metric Tons
0
10
20
30
40
50
60
70
80
Challenging economic conditions & threatsof imports continue to weaken outlook…
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North American Basic Chemicals and PlasticsProduction Change (1990 base)
0
10
20
30
40
50
60
70
80
0
10
20
30
40
50
60
70
80
90 95 00 05 10 15 20
Million Metric Tons
New capacity is necessary to return thisregion to historical production levels…
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Capacity Expansions' Driven By Low CostFeedstock & Integration Strategy
Cost of production isclosely tied to cost ofhydrocarbon feedstock's
Location of advantagedfeedstock's play key rolein capital investmentdecisions
North America preparesfor a surge in capacity
Asia and Middle Eastcontinue to build asplanned
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Natural Gas
CrudeOil
Hydrocarbon Feedstock Costs:Key Driver In Chemicals Manufacturing
Condensate
Propane
Ethane
Butane
PygasBenzeneToluene/XyleneHeavy AromaticsC5/C6 Non Aromatics
Fuel Oil
NaphthaGas Oil
Ethylene
Unit
Ethylene
Unit
GasProcessing
Unit
GasProcessing
Unit
REFORMER BTX Extraction
RaffinateFCC
RefineryRefinery
SteamReformer
MethanolSynthesis
SynGas
Propylene
Ethylene
ButadieneMixed Butylenes
Methane/Hydrogen
BenzeneTolueneXylene
Propylene
Methanol
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Brent Crude Oil and USGC Energy &Feedstock Prices
0
5
10
15
20
25
2000 2005 2010 2015 2020
Brent CrudeUSGC Light NaphthaHenry Hub Gas
Constant 2012 US Dollars Per Million Btu
Forecast
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0
200
400
600
800
1000
1200
1400
MDEEthane
U.S.Ethane
CanadaEthane
EuropeNaphtha
MDENaphtha
Asia LPG MDE LPG U.S.Naphtha
NEANaphtha
SEANaphtha
US Dollars Per Metric
World Ethylene Cash Costs – 2013 Forecast
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Ethane cracking advantageforecast to exceed $600 per ton
0
200
400
600
800
1,000
1,200
1,400
00 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16 17 18 19 20
U.S. Ethane WEP Naphtha SEA Naphtha
US Dollars Per Ton, Ethylene
Ethane Cash Cost Advantage Is Significantand Sustainable
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Energy Dynamics In North America AreChanging The Global Landscape
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• Abundance of New Hydrocarbons: Shale gasand unconventional oil has ushered in a new eraof hydrocarbon production in North America.
• Additional Natural Gas Liquids (NGLs):Ethane, propane, and butane production toincrease sharply in conjunction with rapid growthin gas production.
New Competitive Chemical Investments:To leverage the supply of advantagedfeedstocks, chemical producers haveinitiated plans to invest over $20 billion innew chemical assets and infrastructure
China: Scarce in Oil and Gas Reserves, ButPlentiful in Coal
China has limitedcrude and naturalgas reserves, but alarge coal reserve
Majority coalreserves are in thewest region
Logistic bottleneckleads to “Stranded”coal
Crude Oil2%
Natural Gas3%
Coal95%
Source: China National Bureau of Statistics
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Coal Chemical Product Chains
Syn GasCalciumCarbide
MTO/MTP
Ethylene
Propylene
Methanol MEGEthanol
Methanol
Acetyl
Acetylene
PVC
OxalateIntermediate
COAL
CrudeMethanol
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China Coal Chemicals Projects –A “Black Gold” Rush Opportunity
CTO/MTO
CT MEG
CT Ethanol
State owned, private andforeign companies allparticipating
Numerous projects wereannounced however fewerwill be actually built due to:
Tight governmentcontrol
High capital cost
Water availability
Carbon emissions andwaste disposal issues
CT Methanol
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Global Chemicals Investment Focused In ThreeRegions With Varying Strategies
Strategies & Advantages Will Vary By RegionOr By Country
North America
Surge in new investment driven byshale oil & gas
Stagnant domestic growth shiftsfocus to exports
Middle East
Moderated investment pace
Seeking domestics/regional supplyoptions along with exports
China
Strong domestic investmentfocused on reducing importdependencies as domesticdemand evolves from “re-exports”to domestic needs
Strategies & Advantages Will Vary By RegionOr By Country
Brazil Surge in demand near term as Brazil
prepares for World Cup and OlympicGames
Pause in the COMPERJ investment asthey assess Americas landscape
Europe Defensive assessment of assets and
future position.
Seeking to add competitive feedstocks,idle high-cost capacity
India Domestic focus, with investments at
Jamnagar. High energy is an issue.
Remain short of key products like PVC
Consistent And Strong Growth In Asia SeenIn Ethylene Investments
0.0
5.0
10.0
15.0
20.0
25.0
30.0
NorthAmerica
Europe Middle East Asia Pacific Others
1980 - 1990 1990 - 2000 2000 - 2010 2010 - 2020
Million Metric Tons, Ethylene Regional Ethylene Capacity Growth
Percent of Total Capacity Growth Regional Ethylene Capacity Growth
Consistent And Strong Growth In Asia Seenin Ethylene Investments
0%
10%
20%
30%
40%
50%
1980 - 1990 1990 - 2000 2000 - 2010 2010 - 2020
North America Europe Middle East Asia Pacific Others
North America Ethylene CapacityExpansions From 2012 through 2020
Company Location -000- Metric Tons
BASF/Total Port Arthur. TX 170
ChevronPhillips Cedar Bayou, TX 1,500
Dow Chemical Taft & Freeport 1886
Equistar All Locations 862
ExxonMobil Baytown, TX 1,500
Formosa Point Comfort, TX 1,150
Ineos Chocolate Bayou 120
Sasol Lake Charles, LA 1,400
Westlake All Locations 280
Williams Geismar, LA 300
Braskem Idesa Mexico 1,000
Nova Sarnia 250
OxyChem Ingleside, TX 550
Shell Chemical Monaca, PA 1,000
Total ~ 12,000
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Announced but not firm First new unit to start-up
0
5
10
15
20
25
30
35
40
45
50
2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020
Million Metric Tons,
North America Ethylene CapacityForecast To Reach 45 Million Metric Tons
After declining to 33 million tons in2010, ethylene capacity in NorthAmerica could reach 45 million tons bythe year 2020
Coal Chemicals Will Play A Bigger Roles inChina’s Chemical Supply
Million Metric Tons Percent, Coal-Based
0%
10%
20%
30%
0
20
40
60
80
2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017
Olefins (Non-coal) Olefins (Coal) Olefins (Coal) %
Coal-based andNon Coal-based Capacity
Investment In Capacity Away From DemandCenters Will Drive Exports Higher
North America returns as acompetitive supplier with increasingcapacity
Accelerating demand growth indeveloping regions outpacecapacity growth requiringincreasing imports
Assume low cost Middle East andNorth America suppliers growmarket share
Logistics infrastructure investmentmust keep pace to supportexpanding trade patternsBy 2020, as much as 40% of low cost
ethylene capacity will be based inNorth America and the Middle East
0%
10%
20%
30%
40%
50%
60%% Exported, 2020
Tomorrow’s Global Chemical Market is moreGlobally Interconnected
Trade will continue toaccelerate, connectingresource-richgeographies with highgrowth markets
Supply-chain expertiseand well-crafted go-to-market strategies willincrease in importance
Pressure on high-costproducers servicinghigh-growth markets willbe especially intense
2020 % of Global Productionas Exports
-40.0
-30.0
-20.0
-10.0
0.0
10.0
20.0
30.0
40.0
00 02 04 06 08 10 12 14 16 18 20
N. America West Europe Middle East
Net Exports
Net Imports
Million Metric Tons
World Ethylene Equivalent Trade
Ethylene Derivatives From Ethane CrackingWill Dominate International Trade
2010 2015 2020 2025
Singapore Thailand Malaysia
2010 2015 2020 2025
S. Korea Japan Taiwan
2010 2015 2020 2025
USA Canada
2010 2015 2020 2025
Saudi Arabia Iran
Qatar Kuwait
Ethylene NetEquivalentExports (millionmetric tons)
16.516.5
6.26.2
2727
14.514.5
5.05.0
3.03.0
5.15.1
7.67.6
Profit Cycle Dynamics Vary By Feedstock& Region
Overall market recoverydelayed on slower demand andacceleration of capacity
“Gas-based” producers seesteady high margins and no“downturn”
Market fundamentals suggesthigh-cost producer margins willstruggle; shutdowns likely
Capacity additions likely to bemoderated versus currentforecast; influenced by capitalcosts, resource limitations
-$50
-$25
$0
$25
$50
$75
$100
$125
$150
$175
$200
$225
85 90 95 00 05 10 15 20
Dollars Per Metric Ton
Cyclicality In The Market Makes InvestmentTiming Critical To Sustainable Returns
Global Base Chemicals & PlasticsWeighted Average EBIT
0
110
220
331
441
551
661
772
882
992
1,102
0
5
10
15
20
25
30
35
40
45
50
00 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16 17 18 19 20
US Ethane to PE Chain Margin
Cents Per Pound Polyethylene Dollars Per Ton
U.S. & West EuropeIntegrated Polyethylene Cash Margins
Trends In Ethylene Are Impacting ThePropylene Supply Scenario
Propylene
On-Purpose production willcontinue to rise
Technology related to regionand feedstock
Propane Dehydro increasing
Steam cracker and FCCsupply trends also vary byregion
Demand growth trendingtowards ethylene (GDP) dueto higher price relative toethylene
BTX Supply In Transition And Impacted ByMany Factors
Benzene
Supply trends complicatedby ethylene, gasoline, andparaxylene and shiftingenvironmental regulation
Refinery operations andrenewable fuel trends arecritical to supply
Shale crude oil results inlower benzene yield
Growth in demand andcapacity migrating to Asia
Conclusions
Improving economicfundamentals are expected toenhance pace of demandgrowth
Economic Megatrends shiftdemand to developing worldat an ever-increasing pace
Unconventional feedstocksplay a larger role in shapingthe global industry
High-cost supply reacts tomore competitive pressure bystepping uprationalization/conversion
Conclusions
Supply & demand dislocationincreases need for soundsupply-chain strategies
New competitors slowlyemerge as markets expandwest in China in distinctproducts
Unconventional resourceowners enter the stage forcertain product offerings
Level of success defined byright cost for the right productfor the right market strategies
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Thank you!
Mark Eramo
Vice President, ChemicalInsights
IHS Chemical
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